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Books > Business & Economics > Business & management > E-commerce

Smart Business and Digital Transformation - An Industry 4.0 Perspective (Paperback): Sandor Gyula Nagy, Tamas Stukovszky Smart Business and Digital Transformation - An Industry 4.0 Perspective (Paperback)
Sandor Gyula Nagy, Tamas Stukovszky
R1,749 Discovery Miles 17 490 Ships in 9 - 17 working days

Beginning in the mid-2010s, the Fourth Industrial Revolution has seen remarkable changes in information technology which have blurred the boundaries between the physical, digital, and biological worlds. Industry 4.0 has enabled so-called "smart factories" in which computer systems equipped with machine learning algorithms can learn and control robotics with minimal need for human input. While smart technology has enabled many manufacturing businesses to increase efficiency and cut costs, many others are still struggling with implementing it. This book aims to help students, practitioners and industry leaders to become change agents and take their first steps on the path of transformation. Smart Business and Digital Transformation addresses the challenge of becoming "smart" from three different perspectives: smart factory, smart industry, and smart environment. Covering technologies including the Internet of Things (IoT), cloud, artificial intelligence (AI), mobility, 5G, Big Data analytics, the book shows how enterprises can take advantage of them and ultimately beat the competition. The book considers the importance of operational processes, business models, and organizational culture. The contributing authors and editors, based at Corvinus University, present a multi-dimensional picture of industry 4.0 which is both diverse in its voices and unified in its vision. Smart Business and Digital Transformation meets the growing demand for a textbook that not only presents the latest concepts and theories but is also practical for planning, managing, and implementing digital transformation in practice. The chapters include case studies to demonstrate the practical applications, and each chapter ends with review and discussion questions to develop students' skills and competencies. Students of business and digital transformation on advanced undergraduate and MBA courses will find it an indispensable guide to a vibrant and challenging topic.

Instagram Marketing 2019 - How to Become a Master Influencer & Influence Millions of Followers Using Highly Effective Personal... Instagram Marketing 2019 - How to Become a Master Influencer & Influence Millions of Followers Using Highly Effective Personal Branding (Hardcover)
Gary Loomer
R481 Discovery Miles 4 810 Ships in 18 - 22 working days
Artificial Intelligence Business Applications - Artificial Intelligence Marketing and Sales Applications (Hardcover): Bob Mather Artificial Intelligence Business Applications - Artificial Intelligence Marketing and Sales Applications (Hardcover)
Bob Mather
R847 Discovery Miles 8 470 Ships in 18 - 22 working days
Digital Insurance - Business Innovation in the Post-Crisis Era (Hardcover, 1st ed. 2016): Bernardo Nicoletti Digital Insurance - Business Innovation in the Post-Crisis Era (Hardcover, 1st ed. 2016)
Bernardo Nicoletti
R4,027 Discovery Miles 40 270 Ships in 10 - 15 working days

This book explores the ways in which the adoption of new paradigms, processes, and technologies can lead to greater revenue, cost efficiency and control, as well as improved business agility in the insurance industry.

Vlog Like a Boss - How to Kill It Online with Video Blogging (Hardcover): Amy Schmittauer Vlog Like a Boss - How to Kill It Online with Video Blogging (Hardcover)
Amy Schmittauer
R871 Discovery Miles 8 710 Ships in 18 - 22 working days
Semantic Issues in E-Commerce Systems - IFIP TC2 / WG2.6 Ninth Working Conference on Database Semantics April 25-28, 2001, Hong... Semantic Issues in E-Commerce Systems - IFIP TC2 / WG2.6 Ninth Working Conference on Database Semantics April 25-28, 2001, Hong Kong (Hardcover, 2003 ed.)
Karl Aberer
R2,775 Discovery Miles 27 750 Ships in 18 - 22 working days

E-commerce systems involve a complex interaction between Web Based Internet related software, application software and databases. It is clear that the success of e-commerce systems is going to be dependent not only on the technology of these systems but also on the quality of the underlying databases and supporting processes. Whilst databases have achieved considerable success in the wider marketplace, the main research effort has been on tools and techniques for high volume but based on relatively simplistic record management. The modern advanced e-commerce systems require a paradigm shift to allow the meaningful representation and manipulation of complex business information on the Web and Internet. This requires the development of new methodologies, environments and tools to allow one to easily understand the underlying structure to facilitate access, manipulation and modification of such information. An essential characteristic to gain understanding and interoperability is a clearly defined semantics for e-commerce systems and databases.
The focus of this volume is therefore on those issues of e-commerce systems that involve the semantics of the information represented, stored and manipulated by these systems. This not only includes methodologies for application domain modeling, formal representations of e-commerce aspects of knowledge, the role of semantics, Internet based transmission and display of data, etc. but also issues in user interfacing and process modeling, architectures that better enable integrity, consistency, interoperation reuse of components, or reports on prototypes illustrating new aspects of such systems from a semantically relevant viewpoint.
Semantic Issues in e-Commerce Systems comprises the proceedings of the Ninth Working Conference on Database Semantics, which was sponsored by the International Federation for Information Processing (IFIP) and held in Hong Kong in April 2001.
This volume will be essential for researchers and practitioners working in the areas of database management, information retrieval and data mining, and user interfaces, as applied to e-commerce.

Expert Secrets - The Underground Playbook for Converting Your Online Visitors into Lifelong Customers (Paperback): Russell... Expert Secrets - The Underground Playbook for Converting Your Online Visitors into Lifelong Customers (Paperback)
Russell Brunson
R484 R432 Discovery Miles 4 320 Save R52 (11%) Ships in 18 - 22 working days

Master the art of what to say in your funnels to convert your online visitors into lifelong customers in this updated edition from the $100M entrepreneur and co-founder of the software company ClickFunnels. Your business is a calling. You've been called to serve a group of people with the products, services, and offers that you've created. The impact that the right message can have on someone at the right time in their life is immeasurable. Your message could help to save marriages, repair families, change someone's health, grow a company, or more. . . . But only if you know how to get it into the hands of the people whose lives you have been called to change. By positioning yourself as an expert and telling your story in a way that gets people to move, you will be able to guide people through your value ladder, offer solutions to their problems, and give them the results they are looking for. This is how you change the lives of your customers, and this is how you grow your company. In this updated edition of Expert Secrets, Russell Brunson, CEO and co-founder of the multimillion-dollar software company ClickFunnels, gives you the step-by-step strategies you need to turn your expertise into a carefully crafted sales message that will attract your dream customers. Don't hide inside your business. Implement these story selling techniques now so you can find your voice and gain the confidence to become a leader, build a movement of people whose lives you can change, and make this calling a career.

Mobile Working - Technologies and Business Strategies (Hardcover): Mahmood Hussain Shah Mobile Working - Technologies and Business Strategies (Hardcover)
Mahmood Hussain Shah
R4,345 Discovery Miles 43 450 Ships in 10 - 15 working days

Improvements in information and communication technologies (ICTs) have brought about a sea change in the ways in which most people in the industrialized world work. In many organizations the ability to "work remotely" or "telecommute" has helped productivity improve. However, many of the benefits promised by the onset of "mobile working" have failed to materialize. This book explains the technology and strategic issues surrounding mobile working and presents a clear analysis of how this process can be managed.

Combining a better understanding of the state of the art in e-business technologies with a focus on how organizations can effectively provide information support for mobile working, this book will also investigate the relationship between human and organizational factors and success in mobile working.

With detailed case studies from a range of countries, this book will be useful reading on a range of courses at Masters and MBA level, including e-business, mobile technologies, operations management, technology management and change management.

Web Systems Design and Online Consumer Behavior (Hardcover, New): Web Systems Design and Online Consumer Behavior (Hardcover, New)
R2,378 Discovery Miles 23 780 Ships in 18 - 22 working days

Web Systems Design and Online Consumer Behavior takes and interdisciplinary approach toward systems design in the online environment by providing an understanding of how consumers behave while shopping online and how certain system design elements may impact consumers' perceptions, attitude, intentions, and actual behavior. This book contains theoretical and empirical research from expert scholars in a number of areas including communications, psychology, marketing and advertising, and information systems. This book provides an integrated look at the subject area as described above to further our understanding of the linkage among various disciplines inherently connected with one another in electronic commerce.

Marketing Automation and Online Marketing - Automate Your Business through Marketing Best Practices such as Email Marketing and... Marketing Automation and Online Marketing - Automate Your Business through Marketing Best Practices such as Email Marketing and Search Engine Optimization (Hardcover)
George Pain
R828 Discovery Miles 8 280 Ships in 18 - 22 working days
Seeking Success in E-Business - A Multidisciplinary Approach (Hardcover, 2003 ed.): Kim Viborg Andersen, Steve Elliot, Paula... Seeking Success in E-Business - A Multidisciplinary Approach (Hardcover, 2003 ed.)
Kim Viborg Andersen, Steve Elliot, Paula M.C. Swatman, E. M. Trauth, Niels Bjorn-Andersen
R3,009 Discovery Miles 30 090 Ships in 18 - 22 working days

In the foreword to this volume of conference proceedings for IFIP Working Group 8.4, it is appropriate to review the wider organization to which the Working Group belongs. The International Federation of Information Processing (IFIP) is a non-governmental, non-profit umbrella organization for national societies working in the field of information processing that was established in 1960 under the auspices of UNESCO. IFIP's mission is to be the leading, truly international, apolitical organization which encourages and assists in the development, exploitation and application of Information Technology for the benefit of all people. At the heart of IFIP lie its Technical Committees that, between them, count on the active participation of some two thousand people world-wide. These Groups work in a variety of ways to share experience and to develop their specialised knowledge. Technical Committees include: TC 1. Foundations of Computer Science; TC 2: Software: Theory and Practice; TC 3: Education; TC 6: Communication Systems; TC 7: System Modelling and Optimization; TC 9: Relationship between Computers and Society; TC 11: Security and Protection in Information Processing Systems; TC 12: Artificial Intelligence and TC 13: Human-Computer Interaction. The IFIP website www.ifip.org) has further details. Technical Committee 8 (TC8) is concerned with Information Systems in organisations. Within TC8 there are different Working Groups focusing on particular aspects of Information Systems.

Mobile Commerce - Concepts, Methodologies, Tools, and Applications, VOL 1 (Hardcover): Information Reso Management Association Mobile Commerce - Concepts, Methodologies, Tools, and Applications, VOL 1 (Hardcover)
Information Reso Management Association
R8,439 Discovery Miles 84 390 Ships in 18 - 22 working days
Electronic Globalized Business and Sustainable Development Through IT Management - Strategies and Perspectives (Hardcover,... Electronic Globalized Business and Sustainable Development Through IT Management - Strategies and Perspectives (Hardcover, New)
R4,555 Discovery Miles 45 550 Ships in 18 - 22 working days

The need for the collaboration and exploitation of synergies is crucial in a world where traditional business practices are reconsidered, economic activity is performed in a global context, and new areas of economic development are recognized as the key enablers of wealth and income production. Electronic Globalized Business and Sustainable Development Through IT Management: Strategies and Perspectives provides fresh ideas on how IT and modern management can contribute to societal and economic objectives, and the significant role of IT for global challenges and international collaboration. This book aims to bring together academics, researchers, entrepreneurs, policy makers and government officers to contribute to the debate on sustainable development and strategic management through Information Technology.

Luxury Online - Styles, Systems, Strategies (Hardcover): Uche Okonkwo Luxury Online - Styles, Systems, Strategies (Hardcover)
Uche Okonkwo
R1,816 Discovery Miles 18 160 Ships in 18 - 22 working days

This new book focuses on the analysis of the online strategy and development of the luxury industry, tracing the evolution of the Internet from a means of communication to a trade and distribution channel. The author provides a comprehensive evaluation and a critical assessment of the tactics required for the management of luxury brands online.

Instagram Influencer Secrets - The Ultimate Strategy Guide to Passive Income, Social Media Marketing & Growing Your Personal... Instagram Influencer Secrets - The Ultimate Strategy Guide to Passive Income, Social Media Marketing & Growing Your Personal Brand or Business (Hardcover)
Charlotte Sterling
R704 Discovery Miles 7 040 Ships in 18 - 22 working days
e-Negotiations - Networking and Cross-Cultural Business Transactions (Hardcover, New edition): Nicholas Harkiolakis, Daphne... e-Negotiations - Networking and Cross-Cultural Business Transactions (Hardcover, New edition)
Nicholas Harkiolakis, Daphne Halkias
R4,222 Discovery Miles 42 220 Ships in 10 - 15 working days

Practical negotiating skills, including those needed for cross-cultural negotiations have long been taught in classrooms, along with some of the theory that underpins them. Most of this has been based on the notion that negotiation will be interpersonal and face-to-face. In recent years, though, globalization, the telecommunications boom and the ever increasing need for today's professionals to conduct cross-cultural business transactions has led to a new way of negotiating, bargaining, and resolving disputes. In e-Negotiations, Nicholas Harkiolakis and his co-authors highlight the challenge that awaits the young professionals who are today training in business schools. Future dispute resolutions and bargaining will take place between faceless disputants involved in a new kind of social process. Any adolescent with a mobile phone and Internet access knows that most of today's social transactions take place via a hand held or other electronic device. In a world of video conferences, chat rooms, Skype, Facebook, and MySpace, critical financial, business and political decisions are made through interaction between two-dimensional characters on screens. Here, the authors compare and contrast e-negotiation as it currently is with traditional face-to-face negotiation. Case studies illustrate how cross-cultural negotiations can be managed through modern channels of social influence and information-sharing and shed light on the critical social, cognitive and behavioral role of the negotiator in resolving on-line, cross-cultural, conflicts and disputes, and generally in bargaining and negotiation. This book, with its practical exercises, will be of immense help to students and professionals needing to 'practice' with the new negotiating media.

Productpreneur Success Planner (Hardcover): Catherine Langman Productpreneur Success Planner (Hardcover)
Catherine Langman
R1,198 Discovery Miles 11 980 Ships in 10 - 15 working days
Strategic and Pragmatic E-Business - Implications for Future Business Practices (Hardcover, New): Karim Mohammed Rezaul Strategic and Pragmatic E-Business - Implications for Future Business Practices (Hardcover, New)
Karim Mohammed Rezaul
R4,761 Discovery Miles 47 610 Ships in 18 - 22 working days

In emerging and global economies, e-commerce and e-business have become increasingly necessary components of business strategy and strong catalysts for economic development. Strategic and Pragmatic E-Business: Implications for Future Business Practices disseminates information on the new practices and techniques in e-business and promotes a better understanding of contemporary issues and solutions to existing and emerging challenges. Making prospective audiences aware of concurrent business needs, models, trends, methods, and techniques, this books targets: e-commerce vendors, business managers, entrepreneurs, software industries, the digital media world, and online merchants who wish to build strong consumer brands.

SEO for Business 2019 & Blogging for Profit 2019 - Beginners Guide to Search Engine Optimization, Google Analytics & Growth... SEO for Business 2019 & Blogging for Profit 2019 - Beginners Guide to Search Engine Optimization, Google Analytics & Growth Marketing Strategies + How To Start A Blog, Make Money Online & Earn Passive Income. (Hardcover)
Alexander Morgan, Naomi Jacobs
R925 Discovery Miles 9 250 Ships in 18 - 22 working days
Demystifying Communications Risk - A Guide to Revenue Risk Management in the Communications Sector (Hardcover, New Ed): Mark... Demystifying Communications Risk - A Guide to Revenue Risk Management in the Communications Sector (Hardcover, New Ed)
Mark Johnson
R4,221 Discovery Miles 42 210 Ships in 10 - 15 working days

The rapid pace and increasing convergence of internet, phone and other communications technologies has created extraordinary opportunities for business but the complexity of these new service mixes creates parallel opportunities for fraud and revenue leakage. Companies seeking to use communications technology as a delivery or payment platform for digital services are particularly at risk. They need to understand both their strategic and operational risks as well as those affecting their stakeholders - partners and customers. Effective risk management is as much about awareness, culture, training and organization as it is about technology. Mark Johnson's practical guide, Demystifying Communications Risk, highlights cases from a wide range of geographies and cultures and is designed to raise awareness of the multi-faceted and often complex forms that operational revenue risks take in the communications sector. It provides managers with an understanding of the nature and implications of the risks they face and the human, organizational and technological approaches that can help avoid or mitigate them.

MoneyGPT - AI and the Threat to the Global Economy (Paperback): James Rickards MoneyGPT - AI and the Threat to the Global Economy (Paperback)
James Rickards
R505 R450 Discovery Miles 4 500 Save R55 (11%) Ships in 5 - 10 working days

Financial expert, investment advisor and New York Times bestselling author James Rickards shows how generative AI is reshaping the world of finance, explaining what smart investors can do to protect their assets.

AI-powered programmes like ChatGPT have become valuable tools in the financial market, and proven to be incredibly beneficial to investors looking to identify investment opportunities and risks that might be overlooked by humans. Yet there is a darker side to these products, which we are only just beginning to fully understand.

In this book, Rickards shows how models like ChatGPT work, and how they can be leveraged to capitalize on markets and avoid losses by providing accurate, up-to-date financial insights. Rickards’ guide is essential reading for anyone looking to navigate this tumultuous new climate.

James Rickards breaks down the best ways you can protect your wealth in the age of the shifting financial markets, busting the myths surrounding all the usual doomsday predictions around super intelligent AI.

Facebook Advertising 2019 - Marketing your social media to create a live business (Hardcover): Gary Loomer Facebook Advertising 2019 - Marketing your social media to create a live business (Hardcover)
Gary Loomer
R483 Discovery Miles 4 830 Ships in 18 - 22 working days
Turn Your Computer Into a Money Machine - Learn the Fastest and Easiest Way to Make Money From Home and Grow Your Income as a... Turn Your Computer Into a Money Machine - Learn the Fastest and Easiest Way to Make Money From Home and Grow Your Income as a Beginner Complete Volume (Hardcover)
Phil Wall
R591 R535 Discovery Miles 5 350 Save R56 (9%) Ships in 18 - 22 working days
E-commerce in Regional Small to Medium Enterprises (Hardcover): E-commerce in Regional Small to Medium Enterprises (Hardcover)
R2,643 Discovery Miles 26 430 Ships in 18 - 22 working days

Small to medium enterprises (SMEs) and the role of e-commerce in these organizations continue to change, grow and evolve. Researchers and governments have given rise to the number of strategies, to address the challenges these enterprises face daily in competition with large, global businesses.E-Commerce in Regional Small to Medium Enterprises showcases detailed studies of e-commerce in multiple regional areas, focusing on the role of business size, business sector, market focus, gender of CEO, and education level of the CEO on driving forces for e-commerce adoption. E-Commerce in Regional Small to Medium Enterprises produces new research results to show that even regional SMEs in developed countries have low e-commerce adoption rates, and that strategic alliances by SMEs play a key role in overcoming the low adoption rate. These issues are of ongoing concern to government departments, specifically in Sweden and Australia, and to SME researchers everywhere.

Internet Strategies - A Corporate Guide to Exploiting the Internet (Hardcover): D. Stroud Internet Strategies - A Corporate Guide to Exploiting the Internet (Hardcover)
D. Stroud
R1,427 Discovery Miles 14 270 Ships in 18 - 22 working days

The Internet challenges many basic assumptions about the structure of business processes, channels of distribution, product marketing, competitiveness and resource management. It places new demands on organizations and those determining strategy and direction. There are tools and concepts that can enable managers to face these challenges and give them some appreciation of the consequences of this new technology. In this text, Dick Stroud looks at the business implications of the Internet at a strategic level. Without going into technical details, he looks at what is driving the development of the Internet and how it might impact on a number of aspects of an organization's operations. He then defines strategies that can be adopted and outlines the benefits and weaknesses of each, providing the diagnostic tools to enable managers to make decisions about their own businesses.

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