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Books > Business & Economics > Business & management > E-commerce
Trust and Technology in B2B E-Commerce: Practices and Strategies
for Assurance focuses on various trust issues that emerge from
deployment of various e-commerce technologies in
inter-organizational relationships. Some of these issues relate to
security, privacy, authentication, non-repudiation, quality of web
interface, system performance and infrastructure, environmental
factors. The objective of this book is to examine
technology-related trust issues relating to security, privacy,
authentication, non-repudiation, quality of web interface, system
performance and infrastructure, environmental factors. This book
contributes to the ongoing process of developing a framework for
understanding the process of building trust in B2B e-commerce.
This book identifies, analyzes and discusses the current trends of
digitalized, decentralized, and networked physical value creation
by focusing on the particular example of 3D printing. In addition
to evaluating 3D printing's disruptive potentials against a broader
economic background, it also addresses the technology's potential
impacts on sustainability and emerging modes of bottom-up and
community-based innovation. Emphasizing these topics from economic,
technical, social and environmental perspectives, the book offers a
multifaceted overview that scrutinizes the scenario of a
fundamental transition: from a centralized to a far more
decentralized system of value creation.
Customer knowledge is becoming the new competitive asset in
e-business that enables companies to serve each customer in his or
her preferred way, and to nurture profitable and durable customer
relationships. As companies grow and interact with more and more
customers through increasingly diverse media and channels, having a
systematic approach to customer knowledge management becomes
critical. ""Customer Knowledge Management: People, Processes, and
Technology"" introduces an integrated approach to analyzing and
building customer knowledge management (CKM) synergy for
sustainable competitive advantage. Well-organized and unique, this
book provides concise yet comprehensive coverage of CKM concepts,
methodologies, tools, issues, applications, and future trends.
In today's e-business, system downtime is an unacceptable option
since each hour, even minute, of downtime may generate negative
financial effects. In many IT-dependent organizations, business
must be continuous in order to remain competitive.""Continuous
Computing Technologies for Enhancing Business Continuity"" provides
an in-depth and scientific-based explanation of business continuity
(BC), business continuity management (BCM), and continuous
computing technologies (CCT). Through state-of-the-art coverage in
topics such as clustering technologies, fault tolerance, and
technologies for reducing downtime, this authoritative reference
source identifies a methodological framework, implementation
strategies, and guideline for managers for integrating BCM into
organizational management.
With electronic commerce growing exponentially, staying competitive
through an effective e-business strategy is a tough challenge.
Electronic commerce represents one of the most promising directions
for generating competitive advantage at the micro level of the
organization and for increasing productivity at the macro level of
the economy. This is a study of the critical fundamental elements
that could impact a user's perception of business-to-business and
business-to-consumer electronic commerce. It examines key
components and concepts of e-commerce, evaluating the critical
success factors of global e-commerce, the economics of e-commerce,
and the practical issues involved with e-commerce in various
applications.
In complex business-to-business sales processes, buyers are
rewriting the rules. Today's instantaneous access to an online
array of information and resources from brochures to portals to Web
2.0 social media - means buyers can quietly self-educate and
autonomously direct the pace, direction, and timing of the purchase
(not sales) cycle. For companies accustomed to relying on trained
sales professionals to act as trusted advisors and guide buyers
through a defined, structured process from the very inception of
the sales opportunity - these changes are potentially disruptive on
a massive scale. In this virtual marketing environment, a savvy
sales rep can no longer read the room. Today, B2B marketers must
decode a buyer s digital body language to understand the roles,
information needs, timing, and buying intentions of its largely
faceless and elusive target market. In this thoughtful and
groundbreaking book, Steven Woods helps B2B marketing professionals
understand the new dynamics of marketing complex products and
services. He walks through the new tools available to buyers, how
to read digital body language, and how to respond most effectively
to maximize the volume and quality of leads. Woods shows that, by
embracing the concept of digital body language, marketers can
re-engage with sales colleagues on a more strategic level and
increase their value to the enterprise.
Explores global m-commerce strategies and technological standards,
and provides cases of the subject from a global perspective.
The continued advancement of globalization, increases in internet
connectivity, compatibility of international payment systems, and
adaptability of logistics and shipping processes have combined to
contribute to the rapid growth of the cross-border e-commerce
market. Due to these advancements and the ubiquitous presence of
smartphones, consumer use of cross-border e-commerce is
increasingly simplified, and thus, sellers are hardly restricted to
a specific country in terms of promoting, selling, and shipping
goods worldwide. The burgeoning opportunities, habits, and trends
of shopping on cross-border e-commerce platforms have expedited the
prospect of becoming a presence in the global market. This is true
for enterprises of all sizes, especially for small? and
medium?sized enterprises (SMEs) that want to add their footprint in
the international market for the first time. Like any other
industry, cross-border e-commerce has its specific economics and
driving forces, but has different scopes, challenges, and trends
due to the geographic and cultural expanse of relevant
environments. Cross-Border E-Commerce Marketing and Management was
conceptualized by identifying the scope of new complementary
information with a comprehensive understanding of the issues and
potential of cross-border e-commerce businesses. The authors
believe that this book will not only fill the void in the current
research but will also provide far-sighted vision and strategies,
as it covers big data, artificial intelligence, IoT, supply chain
management, and more. This book provides the necessary knowledge to
managers to compete with the competitive market structure and
ultimately contribute to the sustainable economic growth of a
country. It works as a guideline for existing cross-border
e-commerce managers to formulate individual strategies that combine
to optimize the industry while keeping the enterprise competitive.
This book is useful in both developed and developing country
contexts. This publication is an ideal resource for academicians,
policy makers, stakeholders, and cross-border e-commerce managers,
especially from SMEs.
After a decade of treating the topic of e-commerce with awe and
confusion, we can now step back and analyze the subject more
objectively. From launching an electronic storefront to managing
complex supply chain operations, most companies have ventured into
e-commerce; but even the best-run bricks-and-mortar enterprises
have run into snags in the virtual world. Even mighty Wal-Mart, for
example, took its website through several redesigns and sales
strategies, and Borders eventually outsourced its Internet sales
activites to rival, Amazon. Despite the horror stories of abysmal
customer service, lost information, catastrophic meltdowns, and the
excesses of the dot.com boom, the Internet is now an essential tool
and medium for conducting business. Today, the key question is not
whether your firm should invest in e-commerce, but how you can do
so most profitably. In Implementing E-Commerce Strategies, Marc
Epstein goes beyond the hype to focus on the practical angles of
designing, executing, and successfully managing an e-commerce
strategy that works for your company. While many books have
addressed the "what" and "why" of e-commerce, Epstein zeroes in on
the elusive "how." Showcasing the experiences of 32 companies (both
successes and failures) in a wide variety of industries, he
explores such issues as: Corporate culture and strong leadership
from the executive suite Integrating e-commerce into corporate
strategy Aligning goals, accountabilities, and performance metrics
to support e-commerce initiatives Building systems that can measure
the value of your e-commerce investments. No business can avoid
e-commerce--and its capacity for creating spectacular opportunities
or wasting precioustime and resources. How your firm handles these
challenges may very well determine whether or not it will survive.
Recently, e-business applications have evolved beyond business
transactions and services to include customer relationship
management (CRM), mobile computing, Web mining, e-healthcare,
social networking, and Web 2.0. As e-business continues to create
new business models and technologies, researchers, higher education
faculty, and practitioners are in great need of appropriate
reference resources to enhance their understanding of all aspects
of e-business technologies and management.""Emergent Strategies for
E-Business Processes, Services and Implications: Advancing
Corporate Frameworks"" is an authoritative collection of original,
in-depth, and innovative research articles on e-business concepts,
models, processes, services, and applications. This book presents
an integrated view of emerging issues and technologies addressed by
renowned scholars, providing researchers and practitioners with the
state-of the-art reference for future research and practices on a
wide range of topics including e-CRM, e-business model,
multi-channel management, e-health, m-commerce adoption, offshore
outsourcing, and e-business innovation.
This book identifies and discusses the main challenges facing
digital business innovation and the emerging trends and practices
that will define its future. The book is divided into three
sections covering trends in digital systems, digital management,
and digital innovation. The opening chapters consider the issues
associated with machine intelligence, wearable technology, digital
currencies, and distributed ledgers as their relevance for business
grows. Furthermore, the strategic role of data visualization and
trends in digital security are extensively discussed. The
subsequent section on digital management focuses on the impact of
neuroscience on the management of information systems, the role of
IT ambidexterity in managing digital transformation, and the way in
which IT alignment is being reconfigured by digital business.
Finally, examples of digital innovation in practice at the global
level are presented and reviewed. The book will appeal to both
practitioners and academics. The text is supported by informative
illustrations and case studies, so that practitioners can use the
book as a toolbox that enables easy understanding and assists in
exploiting business opportunities involving digital business
innovation.
Implementing e-government services can give governments a
competitive advantage by reducing operational and management costs,
increasing transparency, and fulfilling their commitment to good
governance. Yet, advances in e-government technologies and their
applications present complex managerial and technological
challenges. E-Government Service Maturity and Development:
Cultural, Organizational and Technological Perspectives discusses
important concepts for public administration reformation, taking
into account the complex social, administrative, cultural, and
legal problems of implementing modern digital systems. The book
helps define empirical studies and methodologies for e-government
research and identifies factors affecting the development and
proliferation of e-government. Researchers and practitioners will
gain an understanding of managing e-government; meeting their
strategies and objectives; building trust, confidence, and
security; providing interactivity and community; developing
personalized experiences and content; increasing service selection;
and other issues essential to adopting, implementing, and
sustaining e-government.
E-supply chain is the use of information technology, electronic
means, or cyberspace to bring together widely dispersed suppliers
and buyers, to enhance coordination and knowledge sharing, and to
manage upstream and downstream value chain channels. ""E-Supply
Chain Technologies and Management"" offers the most comprehensive
analysis of the concepts, models, and IT infrastructures of
electronic supply chains. This Premier Reference Source provides a
broad understanding of issues pertaining to the use of emerging
information technologies and their impact on supply chain
flexibility and management. Professionals, researchers, and
practitioners who want to explore the concepts and principles of
e-supply chain, or want to apply various e-supply chain models and
systems to solve business problems, will find this reference book
to be an indispensable tool.
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