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Books > Business & Economics > Business & management > E-commerce

Making Ads Pay - Timeless Tips for Successful Copywriting (Hardcover): John Caples Making Ads Pay - Timeless Tips for Successful Copywriting (Hardcover)
John Caples
R577 Discovery Miles 5 770 Ships in 10 - 15 working days
Building Your Brand (Hardcover): Luvell Stepter Building Your Brand (Hardcover)
Luvell Stepter
R979 Discovery Miles 9 790 Ships in 18 - 22 working days
Cyber Commerce Reframing - The End of Business Process Reengineering? (Hardcover, 2002 ed.): Uwe G. Seebacher Cyber Commerce Reframing - The End of Business Process Reengineering? (Hardcover, 2002 ed.)
Uwe G. Seebacher; Assisted by L.B. Juszczyk
R1,539 Discovery Miles 15 390 Ships in 18 - 22 working days

The ultimate guide to how to redesign and rethink - reframe - your projects, initiatives and even your very business model, Cyber Commerce Reframing (CCR) shows you how to turn your company around in the Cyber Economy towards maximum use of information technology by additionally saving investments already made. In his vivid and hands-on book, the author provides you the insights of what went wrong with web-based business by examining failed companies all over the world. CCR constitutes an alternative to business process reengineering and optimization, which were partly not as successful as during the 80s and 90s in delivering expected results as they precondition too much additional investments, neglect organizations' uniqueness and often miss the starting point. Having designed, planned, supported and implemented CCR solutions at various companies of different size, the description of the work with corporate clients facilitates the task of incorporating CCR's novel ideas in your company.

Information Systems - The e-Business Challenge (Hardcover, 2002 ed.): Roland Traunmuller Information Systems - The e-Business Challenge (Hardcover, 2002 ed.)
Roland Traunmuller
R2,792 Discovery Miles 27 920 Ships in 18 - 22 working days

Information Systems: The e-Business Challenge Indisputable, e-Business is shaping the future inspiring a growing range of innovative business models. To bring it to the point: the Internet has redefined the way electronic business is performed. In an electronic supported business all relationships are transformed -may it be a seller-to buyer relationship or a an agency-to-citizen relationship. So for instance in commerce new business models incorporate various activities: promoting and communicating company and product information to a global user base; accepting orders and payments for goods and services; providing ongoing customer support; getting feedback and spurring collaboration for a new product development. There are several ways of further differentiating e-Business such as sketching some diversions on various levels: e-Commerce, e-Government; B2C, B2B, B2G, G2C; Customer Relationship Management, Business Intelligence and so on. Further distinctions may follow divergent criteria such as separating in business stages. Thus particular problem domains emerge. They all state of its own guiding the development of adequate information systems."

Forex Trading for Beginners & Dummies (Hardcover): Giovanni Rigters Forex Trading for Beginners & Dummies (Hardcover)
Giovanni Rigters
R492 Discovery Miles 4 920 Ships in 10 - 15 working days
Digital Marketing QuickStart Guide - The Simplified Beginner's Guide to Developing a Scalable Online Strategy, Finding... Digital Marketing QuickStart Guide - The Simplified Beginner's Guide to Developing a Scalable Online Strategy, Finding Your Customers, and Profitably Growing Your Business (Hardcover)
Benjamin Sweeney
R888 R782 Discovery Miles 7 820 Save R106 (12%) Ships in 18 - 22 working days
Bitcoin - Bitcoin And Cryptocurrency Basics, Investing In Bitcoin, Using Bitcoin In Business and How To Get Bitcoin Now -... Bitcoin - Bitcoin And Cryptocurrency Basics, Investing In Bitcoin, Using Bitcoin In Business and How To Get Bitcoin Now - Written In Simple Language With A Quick Start Plan (Paperback)
Lee Sebastian
R314 Discovery Miles 3 140 Ships in 18 - 22 working days
The Fundamentals of Brand SERPs for Business (Hardcover): Jason Barnard The Fundamentals of Brand SERPs for Business (Hardcover)
Jason Barnard
R646 Discovery Miles 6 460 Ships in 10 - 15 working days
Managing the Reality of Virtual Organizations (Hardcover, 1st ed. 2016): Sandhya Shekhar Managing the Reality of Virtual Organizations (Hardcover, 1st ed. 2016)
Sandhya Shekhar
R2,300 R1,937 Discovery Miles 19 370 Save R363 (16%) Ships in 10 - 15 working days

This book comes at a time when virtual organizations (VO), are proliferating exponentially due to the twin catalysts of globalization and technological enablement. It provides conceptual frameworks and simple tools for identifying and addressing the complexities of managing geographically dispersed, virtually linked organizations, which may have grown organically or inorganically into a potpourri of multiple cultures, capabilities and practices. These can help to scientifically assess the impact of virtualization, balance the physical with the virtual and manage risks using early indicators. The book provides mechanisms to recognize, localize, measure and address vulnerabilities. Ensuring knowledge transfer effectiveness (KTE) is vital in VOs. A diagnostic tool has been evolved to measure KTE, isolate problems and weak links and plan effective interventions. A set of critical factors to increase the probability of success of globalization strategies have been identified. This book interleaves theory with practice and provides insights drawn from conversations with business leaders, exploratory surveys, and in-depth research using a large sample. The solid methodological underpinnings serve as a useful template for researchers, while the models can be contextualized to suit any organization. Foreword by Mr. Ajit Balakrishnan, Chairman and CEO, Rediff.com; Chairman, Board of Governors, Indian Institute of Management Calcutta.

Advancements in Business and Internet: Volume VI (Hardcover): Anthony Rocus Advancements in Business and Internet: Volume VI (Hardcover)
Anthony Rocus
R3,158 R2,861 Discovery Miles 28 610 Save R297 (9%) Ships in 18 - 22 working days
Direct Sales and Direct Faith in Latin America (Hardcover): P. Cahn Direct Sales and Direct Faith in Latin America (Hardcover)
P. Cahn
R1,396 Discovery Miles 13 960 Ships in 18 - 22 working days

Since 1990, direct sales have attracted over two million recruits in Mexico and are characterized by a belief in the power of positive thinking. Through an ethnographic portrait, Cahn demonstrates that the quasi-religious commission of self-empowerment--more than any economic commission--accounts for the explosive growth of commission-based sales in the developing world.

Fire Your Boss - How to quit your job, stop selling your time and start making passive income while you sleep...and possibly... Fire Your Boss - How to quit your job, stop selling your time and start making passive income while you sleep...and possibly move to a tropical island (Hardcover)
Jonathan Green; Edited by Alice Fogliata
R605 Discovery Miles 6 050 Ships in 18 - 22 working days
Structural Equation Modeling Approaches to E-Service Adoption (Hardcover): Yakup Akgul Structural Equation Modeling Approaches to E-Service Adoption (Hardcover)
Yakup Akgul
R5,142 Discovery Miles 51 420 Ships in 18 - 22 working days

With the modernization of services offered through the internet, many traditional face-to-face services have adopted new e-service phenomena. Especially prevalent among the younger generations, this change in service has promoted many industries to rethink how to best reach their consumers using modern technology. Structural Equation Modeling Approaches to E-Service Adoption is a pivotal reference source that aims to share the latest empirical research findings within technology acceptance, information systems, information technology, human-computer interaction, and management information systems. While highlighting topics such as e-commerce, internet banking, and technology acceptance, this publication explores the understanding of today's e-services in a dynamic and complex environment, as well as the methods within the field of information systems and information technologies. This book is ideally designed for academics, students, managers, and scholars interested in the up-and-coming research surrounding the field of information technology.

Twelve and a Half - Leveraging the Emotional Ingredients Necessary for Business Success (Hardcover): Gary Vaynerchuk Twelve and a Half - Leveraging the Emotional Ingredients Necessary for Business Success (Hardcover)
Gary Vaynerchuk
R671 R600 Discovery Miles 6 000 Save R71 (11%) Ships in 18 - 22 working days

USA Today Bestseller In his sixth business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk explores the twelve essential emotional skills that are integral to his life-and business-success and provides today's (and tomorrow's) leaders with critical tools to acquire and develop these traits. For decades, leaders have relied on "hard" skills to make smart decisions, while dismissing the importance of emotional intelligence. Soft skills like self-awareness and curiosity aren't quantifiable; they can't be measured on a spreadsheet and aren't taught in B-schools or emphasized in institutions. We've been taught that emotional intelligence is a "nice to have" in business, not a requirement. But soft skills can actually accelerate business success, Gary Vaynerchuk argues. For analytical minds, it's challenging to understand how to get "better" at being self-aware, curious, or empathetic-or even why it's important to try. In this wise and practical book, Gary explores the 12 human ingredients that have led to his success and happiness and provides exercises to help you develop these traits yourself. He also shares what the "half" is-that emotional ingredient of leadership he's weakest at and makes the most effort to improve. Working through the ideas and exercises in the book, he teaches you how to discover your own "halves" and offers insight on how to strengthen them. Gary's secret to success is using these twelve traits in varying mixtures, depending on the situation. But how do we know when to balance patience with ambition? Humility with conviction? Gary provides real-life examples involving common business scenarios to show you how to use them together for optimum results. This iconoclastic book will help you refine your ingredients and improve your leadership capabilities. When implemented in the proper situation, these ingredients can help leaders land promotions, retain core employees, move faster than competitors, win the loyalty of customers, and build successful organizations that last.

Advancements in Business and Internet: Volume V (Hardcover): Anthony Rocus Advancements in Business and Internet: Volume V (Hardcover)
Anthony Rocus
R3,159 R2,861 Discovery Miles 28 610 Save R298 (9%) Ships in 18 - 22 working days
e-Business and Telecommunication Networks (Hardcover, 2006 ed.): Joao Ascenso, Luminita Vasiu, Carlos Belo, Monica Saramago e-Business and Telecommunication Networks (Hardcover, 2006 ed.)
Joao Ascenso, Luminita Vasiu, Carlos Belo, Monica Saramago
R2,817 Discovery Miles 28 170 Ships in 18 - 22 working days

This book contains the best papers of the First International Conference on e-Business and Telecommunication Networks held in 2004. The book presents recent research on e-business and telecommunication networks. It includes analyses aspects of global communication information systems and services, and describes security and reliability problems and solutions in information systems and networks.

Advancements in Business and Internet: Volume IV (Hardcover): Anthony Rocus Advancements in Business and Internet: Volume IV (Hardcover)
Anthony Rocus
R3,156 R2,859 Discovery Miles 28 590 Save R297 (9%) Ships in 18 - 22 working days
It's Not the Size of the Data -- It's How You Use It - Smarter Marketing with Analytics and Dashboards (Paperback):... It's Not the Size of the Data -- It's How You Use It - Smarter Marketing with Analytics and Dashboards (Paperback)
Koen Pauwels
R449 Discovery Miles 4 490 Ships in 10 - 15 working days
Advancements in Business and Internet: Volume III (Hardcover): Anthony Rocus Advancements in Business and Internet: Volume III (Hardcover)
Anthony Rocus
R3,156 R2,859 Discovery Miles 28 590 Save R297 (9%) Ships in 18 - 22 working days
Social Media Marketing for Small Businesses (Hardcover): Jon Law Social Media Marketing for Small Businesses (Hardcover)
Jon Law
R908 R782 Discovery Miles 7 820 Save R126 (14%) Ships in 18 - 22 working days
Technology's Promise - Expert Knowledge on the Transformation of Business and Society (Hardcover, First): William E Halal Technology's Promise - Expert Knowledge on the Transformation of Business and Society (Hardcover, First)
William E Halal
R1,411 Discovery Miles 14 110 Ships in 18 - 22 working days

With the onset of a knowledge economy, modern nations are hard at work using ever more sophisticated information systems to power a "technology revolution" that is transforming our lives. This book is based on the work of the TechCast Project, conducted over the past decade at the George Washington University. Pooling the knowledge of 100 high-tech CEOs, scientists, engineers, academics, consultants, futurists, and other experts from around the world, the resulting book is the best forecast data ever assembled, covering the entire span of scientific and technological innovation.

branding@thedigitalage (Hardcover): H Meyers, R. Gerstman branding@thedigitalage (Hardcover)
H Meyers, R. Gerstman
R1,398 Discovery Miles 13 980 Ships in 18 - 22 working days

The advent of the Internet and other new digital technologies means that companies—be they virtual or traditional bricks-and-mortar—must develop a successful strategy for presenting compelling brands in the virtual world. Drawing on their experience with Interbrand, the world's largest branding consultancy, and including chapters by branding experts from such companies as Pepsi-Cola, Procter & Gamble, and Hewlett Packard, the authors focus on the strategic role of e-branding. Practical, tested, and designed for companies in any industry, this book presents a lively look at creating and sustaining e-brands beyond the current dot-com fizzle.

Green Computing Strategies for Competitive Advantage and Business Sustainability (Hardcover): Mehdi Khosrowpour Green Computing Strategies for Competitive Advantage and Business Sustainability (Hardcover)
Mehdi Khosrowpour
R4,610 Discovery Miles 46 100 Ships in 18 - 22 working days

In the age of corporate responsibility, green technology and sustainability continue to grip the consciousness of businesses. However, the development of appropriate business-driven green computing applications requires an awareness of the best practices of the green agenda. Green Computing Strategies for Competitive Advantage and Business Sustainability provides emerging research on maintaining an eco-friendly environment regarding cloud computing and promoting reusability. While highlighting competitive advantages, power consumption, and project evaluation, readers will learn about various techniques for reducing energy consumption in cloud performance and information technology systems. This book is a vital resource for academics, researchers, students, professionals, and managers interested in novel trends in green computing applications and technology.

Seo - Step-by-step beginners' guide to dominate the first page using Google Analytics, Adwords etc. (Hardcover): John... Seo - Step-by-step beginners' guide to dominate the first page using Google Analytics, Adwords etc. (Hardcover)
John Slavio
R647 R576 Discovery Miles 5 760 Save R71 (11%) Ships in 18 - 22 working days
Revenue Engine (Hardcover): Steve Woods, Alex Shootman Revenue Engine (Hardcover)
Steve Woods, Alex Shootman
R685 Discovery Miles 6 850 Ships in 18 - 22 working days

Revenue Performance Management might be the last major bastion for corporate investment. In a world of changing buyer behavior and access to new levels of buyer understanding, companies who are serious about revenue growth now have the tools to respond appropriately. In this thoughtful, complete discussion, Steven Woods author of the acclaimed book Digital Body Language and Alex Shootman deliver a comprehensive analysis of how and when to engage buyers using revenue tools ranging from social media to field sales, how the revenue engine can be measured, and how to optimize for maximum revenue growth.

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