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Books > Business & Economics > Business & management > E-commerce
Information Systems: The e-Business Challenge Indisputable,
e-Business is shaping the future inspiring a growing range of
innovative business models. To bring it to the point: the Internet
has redefined the way electronic business is performed. In an
electronic supported business all relationships are transformed
-may it be a seller-to buyer relationship or a an agency-to-citizen
relationship. So for instance in commerce new business models
incorporate various activities: promoting and communicating company
and product information to a global user base; accepting orders and
payments for goods and services; providing ongoing customer
support; getting feedback and spurring collaboration for a new
product development. There are several ways of further
differentiating e-Business such as sketching some diversions on
various levels: e-Commerce, e-Government; B2C, B2B, B2G, G2C;
Customer Relationship Management, Business Intelligence and so on.
Further distinctions may follow divergent criteria such as
separating in business stages. Thus particular problem domains
emerge. They all state of its own guiding the development of
adequate information systems."
This book comes at a time when virtual organizations (VO), are
proliferating exponentially due to the twin catalysts of
globalization and technological enablement. It provides conceptual
frameworks and simple tools for identifying and addressing the
complexities of managing geographically dispersed, virtually linked
organizations, which may have grown organically or inorganically
into a potpourri of multiple cultures, capabilities and practices.
These can help to scientifically assess the impact of
virtualization, balance the physical with the virtual and manage
risks using early indicators. The book provides mechanisms to
recognize, localize, measure and address vulnerabilities. Ensuring
knowledge transfer effectiveness (KTE) is vital in VOs. A
diagnostic tool has been evolved to measure KTE, isolate problems
and weak links and plan effective interventions. A set of critical
factors to increase the probability of success of globalization
strategies have been identified. This book interleaves theory with
practice and provides insights drawn from conversations with
business leaders, exploratory surveys, and in-depth research using
a large sample. The solid methodological underpinnings serve as a
useful template for researchers, while the models can be
contextualized to suit any organization. Foreword by Mr. Ajit
Balakrishnan, Chairman and CEO, Rediff.com; Chairman, Board of
Governors, Indian Institute of Management Calcutta.
USA Today Bestseller In his sixth business book, bestselling
author, entrepreneur, and investor Gary Vaynerchuk explores the
twelve essential emotional skills that are integral to his life-and
business-success and provides today's (and tomorrow's) leaders with
critical tools to acquire and develop these traits. For decades,
leaders have relied on "hard" skills to make smart decisions, while
dismissing the importance of emotional intelligence. Soft skills
like self-awareness and curiosity aren't quantifiable; they can't
be measured on a spreadsheet and aren't taught in B-schools or
emphasized in institutions. We've been taught that emotional
intelligence is a "nice to have" in business, not a requirement.
But soft skills can actually accelerate business success, Gary
Vaynerchuk argues. For analytical minds, it's challenging to
understand how to get "better" at being self-aware, curious, or
empathetic-or even why it's important to try. In this wise and
practical book, Gary explores the 12 human ingredients that have
led to his success and happiness and provides exercises to help you
develop these traits yourself. He also shares what the "half"
is-that emotional ingredient of leadership he's weakest at and
makes the most effort to improve. Working through the ideas and
exercises in the book, he teaches you how to discover your own
"halves" and offers insight on how to strengthen them. Gary's
secret to success is using these twelve traits in varying mixtures,
depending on the situation. But how do we know when to balance
patience with ambition? Humility with conviction? Gary provides
real-life examples involving common business scenarios to show you
how to use them together for optimum results. This iconoclastic
book will help you refine your ingredients and improve your
leadership capabilities. When implemented in the proper situation,
these ingredients can help leaders land promotions, retain core
employees, move faster than competitors, win the loyalty of
customers, and build successful organizations that last.
Since 1990, direct sales have attracted over two million recruits
in Mexico and are characterized by a belief in the power of
positive thinking. Through an ethnographic portrait, Cahn
demonstrates that the quasi-religious commission of
self-empowerment--more than any economic commission--accounts for
the explosive growth of commission-based sales in the developing
world.
With the modernization of services offered through the internet,
many traditional face-to-face services have adopted new e-service
phenomena. Especially prevalent among the younger generations, this
change in service has promoted many industries to rethink how to
best reach their consumers using modern technology. Structural
Equation Modeling Approaches to E-Service Adoption is a pivotal
reference source that aims to share the latest empirical research
findings within technology acceptance, information systems,
information technology, human-computer interaction, and management
information systems. While highlighting topics such as e-commerce,
internet banking, and technology acceptance, this publication
explores the understanding of today's e-services in a dynamic and
complex environment, as well as the methods within the field of
information systems and information technologies. This book is
ideally designed for academics, students, managers, and scholars
interested in the up-and-coming research surrounding the field of
information technology.
This book contains the best papers of the First International
Conference on e-Business and Telecommunication Networks held in
2004. The book presents recent research on e-business and
telecommunication networks. It includes analyses aspects of global
communication information systems and services, and describes
security and reliability problems and solutions in information
systems and networks.
With the onset of a knowledge economy, modern nations are hard at
work using ever more sophisticated information systems to power a
"technology revolution" that is transforming our lives. This book
is based on the work of the TechCast Project, conducted over the
past decade at the George Washington University. Pooling the
knowledge of 100 high-tech CEOs, scientists, engineers, academics,
consultants, futurists, and other experts from around the world,
the resulting book is the best forecast data ever assembled,
covering the entire span of scientific and technological
innovation.
The advent of the Internet and other new digital technologies means that companies—be they virtual or traditional bricks-and-mortar—must develop a successful strategy for presenting compelling brands in the virtual world. Drawing on their experience with Interbrand, the world's largest branding consultancy, and including chapters by branding experts from such companies as Pepsi-Cola, Procter & Gamble, and Hewlett Packard, the authors focus on the strategic role of e-branding. Practical, tested, and designed for companies in any industry, this book presents a lively look at creating and sustaining e-brands beyond the current dot-com fizzle.
In the age of corporate responsibility, green technology and
sustainability continue to grip the consciousness of businesses.
However, the development of appropriate business-driven green
computing applications requires an awareness of the best practices
of the green agenda. Green Computing Strategies for Competitive
Advantage and Business Sustainability provides emerging research on
maintaining an eco-friendly environment regarding cloud computing
and promoting reusability. While highlighting competitive
advantages, power consumption, and project evaluation, readers will
learn about various techniques for reducing energy consumption in
cloud performance and information technology systems. This book is
a vital resource for academics, researchers, students,
professionals, and managers interested in novel trends in green
computing applications and technology.
Revenue Performance Management might be the last major bastion for
corporate investment. In a world of changing buyer behavior and
access to new levels of buyer understanding, companies who are
serious about revenue growth now have the tools to respond
appropriately. In this thoughtful, complete discussion, Steven
Woods author of the acclaimed book Digital Body Language and Alex
Shootman deliver a comprehensive analysis of how and when to engage
buyers using revenue tools ranging from social media to field
sales, how the revenue engine can be measured, and how to optimize
for maximum revenue growth.
Tailored specifically to the digital world in the 2020s, this easy-to-read practical guide is packed with expert insights along with plenty of real world examples.
Weaving core digital marketing principles into a specifically South African context, you’ll learn:
- How to craft a digital sales strategy
- How to create a website
- The basics of search engine optimisation
- How to write emotive web copy that inspires action
- How to navigate the world of influencers and social media
E-Commerce Strategy: Text and Cases provides the fundamental
literature required for graduate students and practitioners to
understand electronic commerce. Each chapter provides clearly
designed learning objectives and review questions to highlight the
major topics and goals. This book covers many of the new
innovations and technologies that have been established for
e-commerce site development. Unlike similar books, topics such as
e-channel adoption, factors affecting e-commerce adoption, and
strategy design are reviewed in greater depth. Additionally, the
book examines areas not normally covered like open source, online
research, and peer-to-peer systems. E-Commerce Strategy: Text and
Cases is divided into two parts. Part 1 examines the evolution of
e-commerce, analyzes different sectors such as B2B and m-Commerce,
and explores the challenges they face. Case studies of well known
companies reinforce the concepts learned to demonstrate both
successes and failures in the field. Part 2 deals with developing
strategies in e-Commerce and looks at future trends including Web
2.0. Overall, the useful guidelines provided should prove valuable
to students and researchers in the field.
This practical guide can help any business or organization make
sense of the social media buzz and build a successful online
community. Social media can be an incredibly powerful marketing
tool that brings a company or organization huge rewards. But for
beginners in this new world, the potential risks are also high.
Consumers are particularly passionate in the online world; the most
active social networkers are poised to be your brand's gushing
fans-or your most scathing critics. Both multimillion-dollar
profits and self-inflicted PR fiascos are possible via social
media. This guidebook begins by defining "social media," "social
networking," and other terms that may be ambiguous, then details
what recent market research reveals about the scope and growth rate
of the social media landscape. Real-world examples of both large
and small organizations who have successfully implemented social
media strategies are showcased, and the hype and failed promise of
famous flash-in-the-pan social networks are examined. The author
outlines a comprehensive strategy for success with social media,
including practical information on watching metrics, establishing
beachheads, determining your driver, building a checklist of driver
"amplifications," and combating the "what now?" factor. Offers
in-depth, how-to advice on the four major social media platforms of
interest to most businesses and explores corporate blogging Shares
both social media success stories and cautionary examples of
real-world social media efforts gone awry Explores the future of
social media marketing
E-Business has become a fact for almost all companies. But what
are the key technologies for economically successful e-commerce? In
this book readers will find all concepts that will coin tomorrow's
e-business: virtual sales assistants (shopbots), personalized web
pages, electronic market places, vendor managed inventory, virtual
organizations, supply chain management. Both technical and economic
issues of these concepts are discussed in detail. Leading-edge real
world applications are presented that will shape e-business
mid-term.
This book is a must-read for managers or technical consultants
as well as researchers needing in-depth information for strategic
business decisions.
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