START YOUR OWN EVENT PLANNING BUSINESS AND CELEBRATE ALL THE WAY TO THE BANK! Weddings, graduations, birthday parties, anniversaries, and conferences--what do these all have in common? Everyone would rather hire someone else to plan and run them! That someone can be you. Take your passion for event planning to the next level with in-the-trenches advice and tools you need to start, run, and grow a successful business. From writing a solid contract to finding reliable vendors, our experts help you identify your niche, teach you how to scout potential clients, evaluate the competition, market your business, and more. Discover how to: Identify a niche and establish yourself within the industry Build a loyal customer base for large and small events Implement targeted strategies for planning commercial, political, civic, social events, and more Promote your business, events, and yourself with Pinterest, Instagram, and other social and online marketing tools Develop proposals, vendor agreements, contracts, and manage day-to-day operations and costs Keep within budget using money-saving tips and industry-tested ideas Plus, gain valuable insights from interviews with practicing event planners, and stay on track with checklists, worksheets, and other resources. Everything you need to make your event planning business a successful reality is right here--get the party started today!

Amid the decline of many of Japan's rural communities, the hot springs village resort of Kurokawa Onsen is a rare, bright spot. Its two dozen traditional inns, or ryokan, draw nearly a million tourists a year eager to admire its landscape, experience its hospitality, and soak in its hot springs. As a result, these ryokan have enticed village youth to return home to take over successful family businesses and revive the community. Chris McMorran spent nearly two decades researching ryokan in Kurokawa, including a full year of welcoming guests, carrying luggage, scrubbing baths, cleaning rooms, washing dishes, and talking with co-workers and owners about their jobs, relationships, concerns, and aspirations. He presents the realities of ryokan work-celebrated, messy, ignored, exploitative, and liberating-and introduces the people who keep the inns running by making guests feel at home. McMorran explores how Kurokawa's ryokan mobilize hospitality to create a rural escape from the globalized dimensions of everyday life in urban Japan. Ryokan do this by fusing a romanticized notion of the countryside with an enduring notion of the hospitable woman embodied by nakai, the hired female staff who welcome guests, serve meals, and clean rooms. These women are the face of the ryokan. But hospitality often hides a harsh reality. McMorran found numerous nakai in their 50s, 60s, and 70s who escaped violent or unhappy marriages by finding employment in ryokan. Yet, despite years of experience, nakai remain socially and economically vulnerable. Through this intimate and inventive ethnography of a year in a ryokan, McMorran highlights the importance of both the generational work of ryokan owners and the daily work of their employees, while emphasizing the gulf between them. With its focus on small, family-owned businesses and a mobile, vulnerable workforce, Ryokan makes an invaluable contribution to scholarship on the Japanese workplace. It also will interest students and scholars in geography, mobility studies, and women's studies and anyone who has ever stayed at a ryokan and is curious about the work that takes place behind the scenes.

Thomas D. Wilson's Charleston and Savannah is the first comprehensive history of Charleston and Savannah in a single volume that weaves together the influences and parallels of their intrinsic stories. As two of the earliest English-speaking cities founded in America, Charleston and Savannah are among the nation's top historic sites. Their historic characters, which attract millions of visitors each year, are each a rich blend of cultural, environmental, and socioeconomic elements. Yet even with this popularity, both cities now face a challenge in preserving their authentic historic character, natural beauty, and environmental quality. Wilson charts the ebb and flow of the progress and development of the cities using various through lines running within each chapter, constructing an overall character assessment of each. Wilson charts the economic rise of these port cities, beginning with their British foundations and transatlantic trade in the colonies through to their twentieth-century economic declines and resurgences. He examines the cultural and economic aspects of their Lowcountry landscapes and their evolution as progress and industrialization made their mark. Employing both quantitative and qualitative methodologies in his comparisons of the two cities, he considers their histories, natural landscapes, weather patterns, economies, demographics, culture, architecture, city planning, and infrastructure. While each has its own civic and cultural strengths and weaknesses, both are positioned as historically significant southern cities, even as they assess aspects of their problematic pasts.