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Books > Business & Economics > Industry & industrial studies > Service industries > General
Looks at the bigger picture, and the future trends that are going to affect the global business world over the next few years. The author analyses traditional themes such as technology and sustainability but also takes into consideration the effects of developments in other areas such as health, education and demographics
Larry Brown has Gathered the stories of Wyoming's hog ranches, from Mother Featherlegs' place to the Nine Mile Ranch to the Hog Ranch at Fetterman. These colorful sties were brimming with sin, gunplay, gambling, murder, outlaws, and romance. There, a customer might while away his free time with a shot of rye, a game of faro, and a roll in the crib with a "soiled angel" made passably attractive by loneliness and miles of sage.
In diesem Lehrbuch werden die zentralen Aufgaben des Dienstleistungsmanagements praxisnah erlautert. Auf der Basis von zahlreichen Beispielen setzen Sabine Haller und Christian Wissing zwei Schwerpunkte: Digitalisierung und Kundenorientierung. Denn die Ausrichtung an Technologien und Menschen ist der Erfolgsfaktor, an dem sich ein erfolgreiches Dienstleistungsmanagement messen lassen muss. Moderne Serviceanbieter planen effektiv und handeln effizient; bei der Produktentwicklung, dem Prozess- und Qualitatsmanagement, der Kapazitatsplanung, dem Marketing, der Mitarbeiterfuhrung und der Erfolgssteuerung. Dieses Buch eignet sich vor allem fur Lehrende und Studierende sowie fur Fach- und Fuhrungskrafte der Betriebswirtschaft mit den Schwerpunkten Marketing und Dienstleistungen. Neu in der 9. Auflage: Insbesondere wurden Konzepte und Beispiele zum Dienstleistungsmarketing, zum Qualitatsmanagement, zum Projektmanagement und zu den Internationalisierungsstrategien aktualisiert. Zudem wurde die Auflage um interaktive Flashcards erweitert: Laden Sie die Springer Nature Flashcards-App herunter und nutzen Sie exklusive Inhalte, um Ihr Wissen zu prufen und zu vertiefen.
Named "Best of the Best from the University Presses" for 2007 by the American Library AssociationWeddings today are a $70-billion business, yet no one has explained how the industry has become such a significant component of the American economy. In "Brides, Inc.," Vicki Howard goes behind the scenes of the various firms involved--from jewelers to caterers--to explore the origins of the lavish American wedding, demonstrating the important role commercial interests have played in shaping traditions most of us take for granted.Howard reveals how many of our customs and wedding rituals were the product of sophisticated advertising campaigns, merchandising promotions, and entrepreneurial innovations. Tracing the rise of the wedding industry from the 1920s through the 1950s, the author explains that retailers, bridal consultants, etiquette writers, caterers, and many others invented traditions--from the diamond engagement ring and double-ring ceremony to the gift registry to the package-deal catered affair. These businesses and entrepreneurs, many of them women, transformed wedding culture and set the stage for today's multibillion-dollar industry.The wedding industry began to take shape between the 1920s and the 1950s. Bridal magazine editors and etiquette writers, jewelers, department store window display artists, bridal consultants, fashion designers, and caterers invented new consumer rites and promoted higher standards of wedding consumption. Claiming ties with "ancient customs" and various historical periods, the wedding industry promoted new goods and services as timeless and unchanging. It introduced new ring customs and wedding apparel fashions, and "modern" services, such as gift registries that rationalized gift customs, bridal salons that saved time and made wedding planning more efficient, and wedding packages that standardized ceremonies and reception celebrations.During World War II, the traditional white wedding grew even more prevalent as jewelers and bridal gown manufacturers successfully sought exemptions from wartime restrictions, linking the diamond engagement ring, the double-ring ceremony, and the formal white wedding gown with democracy and American prosperity. By the 1950s, the wedding industry had made the formal white wedding tradition a part of a new cult of marriage and the modern American Dream.Entertaining and informative, "Brides, Inc." reveals the origins and development of this most exemplary American enterprise and brings the story up to the present with a discussion of such new phenomena as David's Bridal and the gay wedding industry.
Athletic Director's Desk Reference, Second Edition With HKPropel Access, is the most comprehensive resource available for collegiate and high school athletic administrators. Expert leadership advice and practical tools guide administrators in successfully navigating increasingly complex roles in athletic programs of any size. With more than 75 combined years of experience as athletic program administrators, coaches, and consultants, the authors deliver an engaging narrative and professional insights for athletic directors of all levels. The modern demands on athletic programs and evolving safety and culture issues are reflected in this updated edition, with new content on Title IX compliance, social media communications, planning tools for budgets, cost-saving strategies, revenue generating opportunities, student-athlete mental health, concussion protocols, athletes' rights, Esports, and more. Offering a solid foundation of information every athletic director needs to know, plus clear advice on day-to-day operations, this essential resource can be used as an immediate practical guide through the real-world issues typically encountered by every athletic director. An extended table of contents provides an outline of the book elements so athletic directors can quickly find relevant tools within the book and easily reference the corresponding online materials, enabling administrators to confront issues and lead with confidence. Throughout the book, management tips deliver professional advice, foundational information, problem-solving strategies, and suggestions for management of employees, programs, events, and facilities. Planning tools provide specific steps and considerations to take when developing strategic plans, action plans, professional development plans, and governance systems. More than 300 documents are delivered through HKPropel. These valuable time-saving resources can be downloaded and customized to suit the needs of any athletic program. Educational resources can be used for teaching and motivating staff, campus constituents, volunteers, and student athletes. Evaluation instruments and risk assessments help today's athletic administrators assess job performance, evaluate program contents, identify risks, and prevent litigation. Policies and forms are easily modified, enabling athletic directors to produce effective policies and procedures that meet their unique needs while saving significant time. The advice and tools in Athletic Director's Desk Reference allow professionals to turn theory into immediate practice. The book addresses all the various policy, procedure, and system needs required for becoming an efficient and effective athletic director overseeing a successful athletic program. Note: A code for accessing HKPropel is included with all new print books.
Remember the Magic is the inspiring story of the birth of Horizon Air and how it became one of the top regional airlines in the United States under the leadership of Milt Kuolt, one of the great entrepreneurs of the twentieth century.
Das Buch bietet einen ganzheitlichen und praktischen Ansatz fur das Lean Management in der gesamten Wertschoepfungskette eines Unternehmens. Der Rahmen und die Instrumente des Lean Managements zeigen die optimale Gestaltung und Anwendung von Methoden, Werkzeugen und Prinzipien fur Unternehmen und Organisationen. Der Autor beschreibt umfassend, wie Unternehmen durch Lean Management in die Lage versetzt werden, sich auf wertschoepfende Tatigkeiten und Prozesse zu konzentrieren, um einen langfristigen und nachhaltigen Wettbewerbsvorteil zu erzielen. Anhand einer Fulle von Best Practices, Branchenbeispielen und Fallstudien werden die Vielfalt und die Moeglichkeiten von Lean-Management-Methoden, -Methoden und -Prinzipien aufgezeigt. Daruber hinaus zeigt das Buch, wie die Lean-Management-Prinzipien letztlich in Branchen wie der Automobilindustrie, dem Gesundheitswesen, dem Bildungswesen und dem Dienstleistungssektor angewendet werden.
By the nineteenth century the ancient parish churchyards of Britain, burdened with generations of dead, were unable to cope with the strain of rising numbers of corpses. Public concern about health problems eventually put an end to the local parish churchyard burial, and by the time settlers set sail for New Zealand new, larger "modern" cemeteries were being established on the edges of towns. Immigrants brought with them a range of burial traditions, and of course Maori, already long established, had their own rituals. Over time, the various customs borrowed from one another to form a uniquely New Zealand way. In this beautifully written and illustrated book, Stephen Deed sets out to reconnect the historic cemeteries we see today with the history of this country and its people.
Professional foodservice managers are faced with a wide array of challenges on a daily basis. Controlling costs, setting budgets, and pricing goods are essential for success in any hospitality or culinary business. Food and Beverage Cost Control provides the tools required to maintain sales and cost histories, develop systems for monitoring current activities, and forecast future costs. This detailed yet reader-friendly guide helps students and professionals alike understand and apply practical techniques to effectively manage food and beverage costs. Now in its seventh edition, this extensively revised and updated book examines the entire cycle of cost control, including purchasing, production, sales analysis, product costing, food cost formulas, and much more. Each chapter presents complex ideas in a clear, easy-to-understand style. Micro-case studies present students with real-world scenarios and problems, while step-by-step numerical examples highlight the arithmetic necessary to understand cost control-related concepts. Covering everything from food sanitation to service methods, this practical guide helps readers enhance their knowledge of the hospitality management industry and increase their professional self-confidence.
The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance to one in which they develop products and services customers not only want to buy, but are willing to pay premium prices for. How do companies know how to grow? How can they create products that they are sure customers want to buy? Can innovation be more than a game of hit and miss? Harvard Business School professor Clayton Christensen has the answer. A generation ago, Christensen revolutionized business with his groundbreaking theory of disruptive innovation. Now, he goes further, offering powerful new insights. After years of research, Christensen has come to one critical conclusion: our long held maxim--that understanding the customer is the crux of innovation--is wrong. Customers don't buy products or services; they hire them to do a job. Understanding customers does not drive innovation success, he argues. Understanding customer jobs does. The Jobs to Be Done approach can be seen in some of the world's most respected companies and fast-growing startups, including Amazon, Intuit, Uber, Airbnb, and Chobani yogurt, to name just a few. But this book is not about celebrating these successes--it's about predicting new ones. Christensen contends that by understanding what causes customers to hire a product or service, any business can improve its innovation track record, creating products that customers not only want to hire, but that they'll pay premium prices to bring into their lives. Jobs theory offers new hope for growth to companies frustrated by their hit and miss efforts. This book carefully lays down Christensen's provocative framework, providing a comprehensive explanation of the theory and why it is predictive, how to use it in the real world--and, most importantly, how not to squander the insights it provides.
Der stationare Reisevertrieb sieht sich durch die gesteigerte Nutzung von Online-Kanalen zur Suche und Buchung von Reisen einem erhoehten Wettbewerb in der Tourismusbranche ausgesetzt. In-Store-Technologien - wie die Virtual Reality-Brille, der Touchscreen und das Tablet - werden zur Unterstutzung in der Beratung im stationaren Reisevertrieb genutzt. Deren Bedeutung wird aufgrund der Verzahnung von Online- und Offline-Kanalen im Zuge der Digitalisierung zunehmend hoeher. Die Untersuchung des Einflusses von In-Store-Technologien auf das Kaufverhalten ist Gegenstand der Publikation. In einer dreistufigen Untersuchung wird aufgezeigt, welche Determinanten der In-Store-Technologien im Hinblick auf das Kaufverhalten relevant sind und welchen Einfluss diese auf die Kaufabsicht aus Sicht des Konsumenten haben. Daruber hinaus werden zukunftsgerichtete Handlungsempfehlungen fur die Unternehmenspraxis abgeleitet, welche als Entscheidungsgrundlage nutzlich sein koennen.
In this book I share many ideas on how to build a rock solid foundation to your whole sales approach. I start with showing you the roots through to creating a winning sales strategy. That is - understanding how your client is thinking. This is the foundation of solid sales skills. It's the beginning of mastering the meetings market. "After reading this book, you will know how to sell more. Ciara clearly walks you through how to build trust and confidence with the Meeting Planner so they want to do business with you." Andy Dolce - Owner and Operator of Dolce Hotels & Resorts, Voted one of the "Top 25 Most Influential Executives" in the Meetings Market "I was chasing a corporate client for 3 years, each year filling out the RFP and bidding on their business but not winning it. I worked with Ciara, I implemented just three of the strategies she recommended and boom. I won 75% of that client's meetings business for this year." Heather Thornton - Director of Sales, Yew Lodge Business Solutions, UK "I have completed my review of your training materials. I think they are absolutely fabulous as is. I don't think there is anything I would change." Jessie States - Manager of Professional Development, Meeting Professionals International "Ciara has a brilliant way of focusing you on the client and making the sale all about them." Sally Lopez - Regional Director of Global Sales, Hard Rock Hotels, Europe "We are always trying to get an edge, trying to figure out how to make Meeting Planners happy and win their repeat business. I really want to know their hot buttons. This is great because we get to learn what drives them nuts. We came up with a game plan, some bullet points. Some great things to apply with the team in Texas." David Townsend - Director of Conference & Convention Planning, San Louise Resort, Galveston Convention Center, Texas, USA "Opened Up a Whole New Market! Ciara helped us to open a whole new market segment that we hadn't considered possible for our hotel. We converted two conferences within a few weeks of applying her advice and tips. She just made it easy." Tara Cronin - Vienna Woods Hotel, Cork, Ireland "I certainly can relate to everything you are saying and believe you really understand the business when you highlight points about it all being about "YOU" and being passionate. Passion to me, is definitely the secret of everything we do." Ciara Mundrow - Head of International Affairs, European Society of Cardiology
Dieses Buch soll Entscheider:innen, Fuhrungskraften und Mitarbeiter:innen im Tourismus ermoeglichen, ihr Verhalten aus der Sicht der Gaste zu sehen und einen respektvollen und wertschatzenden Umgang zu entwickeln. Denn dies ist und bleibt das oberste Gebot. Die Autorinnen verbringen als Beraterinnen viel Zeit in Hotels, Restaurants, an der Bar und im Spa und erleben viele Situationen, wie sie auch die Gaste erleben. Sie geben Tipps, die einigen vielleicht als Selbstverstandlichkeit erscheinen werden, anderen jedoch die Augen oeffnen und zur Verbesserung ihres Umgangs mit ihren Mitmenschen fuhren. Im Fokus stehen die gehobene Gastronomie und Hotellerie, doch die meisten Empfehlungen gelten fur alle Kategorien im Tourismus.Die 2. Auflage wurde vollstandig uberarbeitet und das Thema "Digitalisierung" wurde neu aufgenommen. Der Inhalt Die Rezeption - Vom Erstkontakt bis zur Abreise Housekeeping Essen und Trinken - Wissenswertes fur Gastgeber:innen und Gaste Im Spa Die Rolle als Gastgeber:in Allgemeine Umgangsformen Digitalisierung im Tourismus Gastetypen Feiern und Messen
Personen, Organisationen und Institutionen und deren funktionales Zusammenwirken spielen eine dezidierte Rolle im Aufbau von Resilienz, weshalb in der praktischen Implementierung dieses Ansatzes sowohl zentrale Koordination als auch partizipativ entwickelte und gestaltete Formate zum Tragen kommen. Diese Community Resilience ist zugleich die vorhandene Kompetenz und die wachsende Fahigkeit einer Gemeinschaft, Risiken abzuschatzen und sich in einem Umfeld weiterzuentwickeln, das von Veranderung, Unsicherheit und Unvorhersagbarkeit gepragt ist. Mit dieser Charakteristik kann Community Resilience einen Beitrag zur strategischen Destinationsentwicklung leisten, was anhand folgender Forschungsfrage untersucht wird: Inwiefern kann Community Resilience eine Strategie zur Entwicklung touristischer Destinationen darstellen? Daniel Zacher untersucht erstmalig die Vorzuge der Anwendung des Resilienz-Ansatzes in strategischen und organisationalen Fragen der Destinationsentwicklung. Dabei werden eine integrative konzeptionelle Betrachtung des Resilienz-Verstandnisses fur Destinationen im Spannungsfeld von ingenieurswissenschaftlicher, sozial-oekologischer und evolutionarer Perspektive dargestellt.
Veranderungen sind die neue Normalitat. Um langfristig bestehen zu koennen, mussen insbesondere Dienstleistungsunternehmen, die sich bei vielen ihrer Dienstleistungsbegegnungen auf den Faktor Mensch verlassen, ihre Geschaftsablaufe radikal uberdenken und die Dienstleistungserbringungen (noch weiter) digitalisieren. Der Einsatz von Servicerobotern kann eine solche Massnahme zur Digitalisierung sein. In diesem essential wird aufgezeigt, in welchen Einsatzfeldern die Dienstleistungsunternehmen solche Roboter in die Interaktion mit den Kundinnen und Kunden integrieren koennen, fur welche Aufgaben Serviceroboter gut geeignet sind und welche Gestaltungsmerkmale zu beachten sind. Zudem werden aus einer Kunden-, Mitarbeiter- und Managementperspektive sowohl die Chancen als auch die Herausforderungen von Servicerobotern reflektiert sowie Handlungsempfehlungen abgeleitet.
Like most aspects of modern existence, more and more of our financial lives have migrated wholly to the digital realm. With the benefits of ease that our Internet allows us, that transition also raises numerous - and dangerous - threats to national security, our money, and the systems we use to store and transfer it. Cybersecurity is one of the most formidable challenges that the world faces today. From cyberattacks by foreign adversaries like China and Russia, the explosion of cryptocurrency, the advancement of ransomware, phishing, surveillance apps, spying software, and logic bombs, and the increasing savvy and daring shown by Internet hackers, the next financial panic is likely to be delivered to us through use or abuse of technology. In Unhackable, author and financial services and technology expert Thomas P. Vartanian exposes the vulnerabilities of the many networks that we rely on today, as well as the threats facing the integrity of our national security and financial services sector. Recent cybersecurity failures like the Solar Winds attack, which gave hackers believed to be directed by Russian intelligence unprecedented access to federal agencies and private corporations, and the breach of Equifax, which compromised the data of nearly half of all US citizens, have revealed the inadequacies of our current computing systems and the dysfunction of the bureaucracy that oversees them. Even further, attacks like these underscore the need for a centralized and empowered government administration charged with protecting our country's data and information. Vartanian offers comprehensive solutions to the problems we face: fortifying our Internet with channels dedicated to financial transactions that use heightened authentication, governance, and enforcement; incorporating the benefits that blockchain has to offer; and investing more in the rapidly developing world of quantum computing are all necessary steps to shoring up our online security. This incisive and important book investigates the creation and history of our financial Internet, the vulnerabilities of our current data storage and sharing platforms, the pitfalls and potential that cryptocurrency holds, the promise that quantum computing and the blockchain offer, and how we can - and must - make a stronger and safer Internet.
The tourism industry continues to evolve as people's interests have changed. There has been a shift in the type of experiences sought when people travel. One of the reasons behind this is the desire for travelers to be more engaged as they travel and get to know a community through their culture and heritage. Tourists are craving authenticity. In an environment of chain restaurants, hotels, and stores people are seeking the differences of what communities offer. This book will be a guide to how a community can sustainably develop their cultural and tourism resources in order to attract and retain the sought- after cultural and heritage tourist.
There's plenty of room for more food businesses, but for a successful restaurant startup you need more than just good recipes. You also need to know about planning, capitalization, inventory control, and payroll management. The staff of Entrepreneur has put together everything you need to know to start, run, and grow the successful restaurant or food service of your dreams. |
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