A new look at the leadership of Greek ship owners in world shipping in the second half of the twentieth century. This book examines the fundamental factors of the dynamism of Greek entrepreneurship in family businesses and provides evidence for the organization, management and strategies of Greek family shipping companies.

Battlefield Events: Landscape, Commemoration and Heritage is an investigative and analytical study into the way in which significant landscapes of war have been constructed and imagined through events over time to articulate specific narratives and denote consequence and identity. The book charts the ways in which a number of landscapes of war have been created and managed from an events perspective, and how the processes of remembering (along with silencing and forgetting) at these places has influenced the management of these warscapes in the present day. With chapters from authors based in seven different countries on three continents and comparative case studies, this book has a truly international perspective. This timely longitudinal analysis of war commemoration events, the associated landscapes, travel to these destinations and management strategies will be valuable reading for all those interested in war landscapes and events.

Named "Best of the Best from the University Presses" for 2007 by the American Library AssociationWeddings today are a $70-billion business, yet no one has explained how the industry has become such a significant component of the American economy. In "Brides, Inc.," Vicki Howard goes behind the scenes of the various firms involved--from jewelers to caterers--to explore the origins of the lavish American wedding, demonstrating the important role commercial interests have played in shaping traditions most of us take for granted.Howard reveals how many of our customs and wedding rituals were the product of sophisticated advertising campaigns, merchandising promotions, and entrepreneurial innovations. Tracing the rise of the wedding industry from the 1920s through the 1950s, the author explains that retailers, bridal consultants, etiquette writers, caterers, and many others invented traditions--from the diamond engagement ring and double-ring ceremony to the gift registry to the package-deal catered affair. These businesses and entrepreneurs, many of them women, transformed wedding culture and set the stage for today's multibillion-dollar industry.The wedding industry began to take shape between the 1920s and the 1950s. Bridal magazine editors and etiquette writers, jewelers, department store window display artists, bridal consultants, fashion designers, and caterers invented new consumer rites and promoted higher standards of wedding consumption. Claiming ties with "ancient customs" and various historical periods, the wedding industry promoted new goods and services as timeless and unchanging. It introduced new ring customs and wedding apparel fashions, and "modern" services, such as gift registries that rationalized gift customs, bridal salons that saved time and made wedding planning more efficient, and wedding packages that standardized ceremonies and reception celebrations.During World War II, the traditional white wedding grew even more prevalent as jewelers and bridal gown manufacturers successfully sought exemptions from wartime restrictions, linking the diamond engagement ring, the double-ring ceremony, and the formal white wedding gown with democracy and American prosperity. By the 1950s, the wedding industry had made the formal white wedding tradition a part of a new cult of marriage and the modern American Dream.Entertaining and informative, "Brides, Inc." reveals the origins and development of this most exemplary American enterprise and brings the story up to the present with a discussion of such new phenomena as David's Bridal and the gay wedding industry.

Berger argues that tourism was forged by Mexico's government in 1928 as the cornerstone of state-led modernization programmes. Berger presents tourism as the leading and influential facet of the post-revolutionary modernization programme. She also examines how tourism fostered nationalism and unity, and emerged as a new form of foreign diplomacy.

Hold productive meetings and events with help from Dummies It's a whole new world out there. With so many companies, big and small, electing to move to virtual or hybrid operating models, meetings have arguably become more important than ever as the primary way teams communicate day-to-day. But how do you maximize engagement when a screen sits between you and your coworkers? In Business Meeting & Event Planning For Dummies, expert author Susan Friedmann shares her tips and insider tricks for navigating virtual and hybrid gatherings without missing a beat. Armed with top-notch guidance and insider tips from Dummies, you'll be able to streamline meetings to maximize efficiency and save money - on or offline. Create effective and exciting business events and presentations Keep on time and on budget, maintain group engagement, and use social media to your advantage Discover best practices, proven tips, and technical advice If you're a professional who wants to make the most of business meetings, this is the Dummies guide for you. It's also a valuable resource for anyone who needs to plan a large-scale event (seminar, convention, etc.).

This guide identifies major concerns and involves interested parties in thoughtful consideration and discussion of challenges and opportunities embedded in managerial and administrative practice. By talking about the management of information places and with managers and mangers-to-be, authors Curran and Miller provide a more thorough and realistic outlook on the managerial experience. The authors assert that: * Information agencies of all stripes share a common purpose * The act of deciding is the primary administrative/managerial responsibility * Knowledge Management must replace mere acquisition, storage and dissemination * The budget process is every bit as important as the budget document * Interpersonal issues dominate * Meetings soak up time Tackling many issues that other management books won't touch (e.g. sex in the office place, cliques, emphasis on political behavior, specific mistakes that cripple managers, and managing contradictions and paradoxes), this book is an excellent resource for all administrators.

Tourism has become one of the most powerful forces organizing the predatory geographies of late capitalism. It creates entangled futures of exploitation and dependence, extracting resources and labor, and eclipsing other ways of doing, living, and imagining life. And yet, tourism also creates jobs, encourages infrastructure development, and in many places inspires the only possibility of hope and well-being. Stuck with Tourism explores the ambivalent nature of tourism by drawing on ethnographic evidence from the Mexican Yucatan Peninsula, a region voraciously transformed by tourism development over the past forty years. Contrasting labor and lived experiences at the beach resorts of Cancun, protected natural enclaves along the Gulf coast, historical buildings of the colonial past, and maquilas for souvenir production in the Maya heartland, this book explores the moral, political, ecological, and everyday dilemmas that emerge when, as Yucatan's inhabitants put it, people get stuck in tourism's grip.

Using the economic point of view for an analysis of phenomena related to artistic activities, Arts & Economics not only challenges widely held popular views, but also offers an alternative perspective to sociological or art historic approaches.The wide range of subjects presented are of current interest and, above all, relevant for cultural policy. The issues discussed include: institutions from festivals to "superstar" museums, different means of supporting the arts, including the question whether artistic creativity is undermined by public intervention, an investigation into art as an investment, the various approaches applied when valuing our cultural properties, or why, in a comparative perspective, direct voter participation in cultural policy is not antagonistic to artistic values.

This book contains the best papers on tourism sustainability, economics and management presented at the 10th Tourism Outlook Conference, held in Sri Lanka from 19 to 21 October 2017 and the 11th Tourism Outlook Conference held in Eskisehir, Turkey from 3-5 October 2018. The papers provide a distinctly multidisciplinary perspective that brings together experts in the fields of management, economics and tourism to develop and disseminate solutions to emerging issues and challenges related to sustainable tourism and community development. The book provides a platform for cross-disciplinary dialogues that integrate different research and knowledge from diverse geographical, sectoral, and institutional perspectives. Through this approach, readers gain new perspectives to expand their skills and advance their studies and applications in the sustainable development of tourism resources and destinations, especially in developing world contexts.

Subaru and Jaguar provide outstanding examples of what can be achieved when brand development and relationship marketing are combined to create a world class brand. Subaru achieved victory in the World Rally Championship. Jaguar are now an important new player in Grand Prix racing. This book tells the inside stories behind these campaigns and brand building strategies, and will be of interest as compelling case studies of sports sponsorship and brand development.

After over two years of COVID-19, there is now a bright light at the end of the tunnel: most events can take place again. New formats and digital approaches have become established and professionalised and the industry has gathered a wealth of valuable experience. But despite the waning pandemic and the tangible delight about every event, the restart is not proving easy, due to a lack of personnel, and a war, along with many still unanswered questions surrounding digital and hybrid experiences. Previous developments and many of the 45 projects in this edition show new approaches, but in some respects still no overall ideal answers. And that is quite alright - because we are in the middle of a learning process! Text in English and German.

MATH PRINCIPLES FOR FOOD SERVICE OCCUPATIONS, 6E stresses the direct relevance of math skills in the food service industry while teaching the basic math principles that affect everything from basic recipe preparation to managing food and labor costs in a restaurant operation. All the mathematical problems and concepts presented are explained in a simplified, logical, step-by-step manner. New to this edition, illustrations in full color add visual appeal to the text and help culinary students to master important concepts. Now in its 6th edition, this book demonstrates the importance of understanding and using math concepts to effectively make money in this demanding business. Part 1 explains how to use the calculator. Part 2 reviews basic math fundamentals. The following parts address math essentials and cost controls in food preparation and math essentials in food service record keeping, while the last part of the book concentrates on managerial math. New topics to this 6th edition include controlling beverage costs; clarifying and explaining the difference between fluid ounces and avoirdupois ounces; and an entire new section on yield testing and how to conduct these tests. There are new methods using helpful memory devices and acronyms to help readers remember procedures and formulas, such as BLT, NO, and the Big Ounce. New strategies and charts are also shown and explained on how to use purchases in order to control food and beverage costs and how transfers affect food and beverage costs. In addition, sections have been added on how to control costs using food (or liquor, or labor) cost percentage guidelines. The content in MATH PRINCIPLES FOR FOOD SERVICE OCCUPATIONS, 6E meets the required knowledge and competencies for business and math skills as required by the American Culinary Federation.

Managing a servitization strategy is a tough managerial challenge due to the delicate and high business implications. What do you need to know to achieve the outcomes the company wants? A reliable, practical, and effective instrument and a relevant dynamic managerial capability for motivation and adoption decision. This is the value proposition of Servitization: Assessment Protocol for Action.Servitization is about adding service value to the manufacturing business. The concise content develops pioneering processes and application models through its 5 chapters, written in a colloquial way with real examples while offering corresponding application dynamics that allow incorporating the reader's own experiences on the subject. This book is a suitable support for directors and managers of the manufacturing industry, as well as a tool for immediate action for the professionals interested in the business service innovation model, university professors and students, researchers and consultants, and anyone interested in adding value of service to your business.

The Cocktail Cool Bar: A Textbook for Bartenders targets the growing demand for knowledge pertaining to the bartending profession all over the world. With the explosive Asian Spirit Market changing social norms and cultural behavior Bar Owners, Food & Beverage Managers and the growing number of professional Chinese bartenders want to know how to compete. Published in Simplified Han Chinese and Traditional Chinese, Cocktail Cool's book and website offer a level playing field. Cocktails are just for starters - the Cocktail Cool Bar: A Textbook for Bartenders takes the mystery out of almost every kind of spirit. Front Bartenders need to be more than just drink-making machines; they need to know product histories, brands, and the individual tastes of all those little international representatives behind-the-bar. How can someone be expected to make a great drink if they don't know the individual tastes of the ingredients? Instead of just another list of recipes, this bilingual book teaches the reader to know what to mix and why. Whether you're a young Bar-Back apprenticing in the trade from the ground-up, or a seasoned Bartender/Owner looking to cut costs and map your profit margins, The Cocktail Cool Bar: A Textbook for Bartenders draws on years of experience and focuses it on how to get the most out of today's distributor networks, sales promotions and corporate marketing initiatives, by opening the door to the complex world of the spirits industry in 3 written languages. Written by experienced bartenders, Mike Armstrong and Ryan McClure, from the U.S. and Canada respectfully, the book encompasses Cocktail Culture, with a focus on business and trade secrets. The bilingual website, www.cocktailcool.com, and the book work together as a valuable resource for up-and-coming mixologists, bar managers, owners, as well as the layman looking to know more about their favorite cocktails. Full of useful tools and charts, beautiful artwork and perfect-bound in a 124 page 8.5" X 8.5" softcover, The Cocktail Cool Bar: A Textbook for Bartenders is the full color companion for any experienced bar professional. True added value for professionals in the industry is the comprehensive index of international companies and the brands they own. Mike Armstrong was Jim Beam's Brand Ambassador when he owned and operated fM, the bar that attained national fame in Taiwan as the Best American Bar and the place to go for good drinks. With over 25 years of professional experience in Hawaii, Australia, Taiwan and the East Coast United States, Mike regularly travels to China to consult his friends in the bar industry.