Tourism is characterized by diversity, enormous growth, and multidimensional impacts on several levels. In the current turbulent environment, tourism destinations need, on the one hand to maintain and enhance their products in the tourism map, and on the other hand, to protect their resources' integrity for future generations, based on sustainability premises. This is more evident for traditional destinations in Western-Europe, as many of them face the consequences of over-growth, unsustainable development, and lack of service quality. In this respect, attention in the literature needs to be given to how destinations in the region can conceptualize and mitigate their weaknesses as well as capitalize on their competences in order to plan, develop and manage tourism products that could lead them to sustainable competitiveness in the long-term. The collection of cases in this book: * Considers global trends and forces in order to understand the marketing environment of a wide number of countries and the appreciation of the sustainable competitive development of destinations. * Explores specific marketing strategies in Western-European countries' destinations. * Is authored by scholars who have performed extensive research on tourism in the countries documented. The book is of significant interest to those researching and working within the area of tourism marketing, but also of interest to students who are seeking wider reading on the topic.

Moving beyond both tourism and politics literatures' current understandings of how tourism is developed, this book offers an original theory of interlocking regimes to account for the manner in which public and private bodies either facilitate or prevent development within tourism.

This book tackles issues of globalization in the English Premier League and unpicks what this means to fan groups around the world, drawing upon a range of sociological theories to tell the story of the local and global repertoires of action emanating from the popular protests at Liverpool and Manchester United football clubs.

In his book, Graham Black argues that museums must transform themselves if they are to remain relevant to 21st century audiences and this root and branch change would be necessary whether or not museums faced a funding crisis. It is the result of the impact of new technologies and the rapid societal developments that we are all a part of, and applies not just to museums but to all arts bodies and to other agents of mass communication.

Through comment, practical examples and truly inspirational case studies, this book allows the reader to build a picture of the transformed 21st century museum in practice. Such a museum is focused on developing its audiences as regular users. It is committed to participation and collaboration. It brings together on-site, online and mobile provision and, through social media, builds meaningful relationships with its users. It is not restricted by its walls or opening hours, but reaches outwards in partnership with its communities and with other agencies, including schools. It is a haven for families learning together. And at its heart lies prolonged user engagement with collections, and the conversations and dialogues that these inspire.

The book is filled to the brim with practical examples. It features:

• an introduction that focuses on the challenges that face museums in the 21st century
• an analysis of population trends and their likely impact on museums
• boxes showing ideas, models and planning suggestions to guide development
• examples and case studies illustrating practice in both large and small museums
• an up-to-date bibliography of landmark research, including numerous websites

Sitting alongside Graham Black s previous book, The Engaging Museum, we now have a clear vision of a museum of the future that engages, stimulates and inspires the publics it serves, and plays an active role in promoting tolerance and understanding within and between communities.

Western patients are increasingly traveling to developing countries for health care and developing countries are increasingly offering their skills and facilities to paying foreign customers. This international trade in medical services has huge economic potential for developing countries and serious implications for health care across the globe. The potential is explored in this book through analysis of the market for medical tourism and identification of its link to economic growth. The authors propose that medical tourism is not a universally feasible growth strategy. Instead, it is successful only in countries with economic and political advantages that enable them to navigate around international and domestic obstacles to trade in medical services. It is also suggested that a successful medical tourism industry, when coupled with cooperation between the private and public sectors, may lead to public health improvements in developing countries.

Berger argues that tourism was forged by Mexico's government in 1928 as the cornerstone of state-led modernization programmes. Berger presents tourism as the leading and influential facet of the post-revolutionary modernization programme. She also examines how tourism fostered nationalism and unity, and emerged as a new form of foreign diplomacy.

Tourism has become one of the most powerful forces organizing the predatory geographies of late capitalism. It creates entangled futures of exploitation and dependence, extracting resources and labor, and eclipsing other ways of doing, living, and imagining life. And yet, tourism also creates jobs, encourages infrastructure development, and in many places inspires the only possibility of hope and well-being. Stuck with Tourism explores the ambivalent nature of tourism by drawing on ethnographic evidence from the Mexican Yucatan Peninsula, a region voraciously transformed by tourism development over the past forty years. Contrasting labor and lived experiences at the beach resorts of Cancun, protected natural enclaves along the Gulf coast, historical buildings of the colonial past, and maquilas for souvenir production in the Maya heartland, this book explores the moral, political, ecological, and everyday dilemmas that emerge when, as Yucatan's inhabitants put it, people get stuck in tourism's grip.

This new history reveals the previously untold story of why and how trains have been used to transport the dead, enabling their burial in a place of significance to the bereaved. Profusely illustrated with many images, some never previously published, Nicolas Wheatley's work details how the mainline railways carried out this important yet often hidden work from the Victorian age to the 1980s, as well as how ceremonial funeral transport continues on heritage railways today. From royalty, aristocrats and other VIPs (including Sir Winston Churchill and the Unknown Warrior) to victims of accidents and ordinary people, Final Journey explores the way in which these people travelled for the last time by train before being laid to rest.

Service Operations Management gives an introduction to service operations management and also talks about the customer experiences and satisfaction. It elaborates on the improvement of service processes and talks about the networking and technology. Also discussed in the book is the performance management in service operations, strategic changes and its management, innovations and their relationship with the service development and supply chain management and its role in service operations management. These give deep insights on the subject matter in order to provide good understanding of it.

Using the economic point of view for an analysis of phenomena related to artistic activities, Arts & Economics not only challenges widely held popular views, but also offers an alternative perspective to sociological or art historic approaches.The wide range of subjects presented are of current interest and, above all, relevant for cultural policy. The issues discussed include: institutions from festivals to "superstar" museums, different means of supporting the arts, including the question whether artistic creativity is undermined by public intervention, an investigation into art as an investment, the various approaches applied when valuing our cultural properties, or why, in a comparative perspective, direct voter participation in cultural policy is not antagonistic to artistic values.

This publication assesses the Government of Bhutan's financial relief measures for the most affected people, as well as programs and other interventions to address the impact of the coronavirus disease (COVID-19) pandemic. The strategic thrust of interventions for the sector is based on striking the right balance between the immediate need to engage the economically displaced while simultaneously initiating major reforms and investments for a sustainable reopening.

This publication examines tourism in Asia and the Pacific, the impacts on it of the coronavirus disease (COVID-19) pandemic, and how it might be reset to contribute more effectively to the Sustainable Development Goals. The report highlights six pathways for promoting systemic change in the sector: a value-driven approach, decarbonization, tourism-led regeneration, improved governance, and sustainable finance. It provides concrete recommendations on how policymakers and industry stakeholders can leverage tourism to foster sustainable development and a green recovery in Asia and the Pacific.

Subaru and Jaguar provide outstanding examples of what can be achieved when brand development and relationship marketing are combined to create a world class brand. Subaru achieved victory in the World Rally Championship. Jaguar are now an important new player in Grand Prix racing. This book tells the inside stories behind these campaigns and brand building strategies, and will be of interest as compelling case studies of sports sponsorship and brand development.

THE NEW YORK TIMES BESTSELLER 'Unforgettable . . . a hilarious, poignant and impassioned plea to revolutionise our attitudes to death' Gavin Francis, Guardian From her first day at Westwind Cremation & Burial, twenty-three-year-old Caitlin Doughty threw herself into her curious new profession. Coming face-to-face with the very thing we go to great lengths to avoid thinking about, she started to wonder about the lives of those she cremated and the mourning families they left behind, and found herself confounded by people's erratic reactions to death. Exploring our death rituals - and those of other cultures - she pleads the case for healthier attitudes around death and dying. Full of bizarre encounters, gallows humour and vivid characters (both living and very dead), this illuminating account makes this otherwise terrifying subject inviting and fascinating.

Produktivitat stellt eine der zentralen Herausforderungen des Dienstleistungsmanagements dar. Dabei gilt es, nicht nur bewahrte Konzepte und Methoden aus dem Sachguterbereich an die spezifischen Gegebenheiten des Dienstleistungssektors anzupassen. Es ist vielmehr auch eine vertiefte Diskussion notwendig, die sich aufgrund der charakteristischen Merkmale von Dienstleistungen auf neue Methoden und Fragestellungen fokussiert. Vor diesem Hintergrund wurden dem Thema Dienstleistungsproduktivitat zwei Sammelbande gewidmet, in denen profilierte Wissenschaftler und Vertreter der Praxis in insgesamt 38 Beitragen zeigen, was genau unter Dienstleistungsproduktivitat zu verstehen ist und wie Dienstleistungsproduktivitat sichergestellt werden kann.
In Band 1 diskutieren Experten aus den Bereichen Marketing, Informatik und Personal die Dienstleistungsproduktivitat aus Sicht des Managements, der Prozessgestaltung sowie der Kunden.

A major problem in health economics is how to give a value to changes in health. This is the first book to examine all the money measures that are used in such evaluations. Changes in health might be caused by medical treatments, by public safety programmes and by anti-pollution programmes, and the cost-benefit analysis of such programmes involves the use of money measures. The author defines the properties of these money measures, examining them in both a certain and a risky world. He evaluates available empirical approaches for the assessment of the value of health changes, and considers measures such as quality-adjusted life years (qalys) and healthy-years equivalents (hyes). This book raises the important question of whether we are willing to pay the costs for our health care system. It will be of interest to advanced students of health economics and related disciplines, and will also be useful for professionals working on projects that affect human health.

For those fascinated by business dealings in the trillion-dollar global sport industry, this is the anthology you've been waiting for. The Sport Business Handbook: Insights From 100+ Leaders Who Shaped 50 Years of the Industry provides insider perspectives from more than 100 of the biggest names in the sport industry. Plentiful examples and stories, including insiders' views of major sport deals, offer an exclusive behind-the-scenes look at the intricacies of sport business. Plus, this revised edition includes brand-new contributions addressing the adaptability and recovery of sport following the pandemic as well as a "Breakthrough Moments" list of the 50 most significant sport-related moments to offer societal context and historical depth. Editor Rick Horrow, an internationally known sport business and sport law expert who has been the architect of more than 100 deals worth more than $20 billion, has teamed up with renowned sport business scholar and practitioner Rick Burton and author Myles Schrag to assemble one of the most unique sport books ever published. You will be both informed and entertained by the personal insights of prominent sport business leaders, including league commissioners such as Gary Bettman, Don Garber, and Paul Tagliabue; team owners such as Jerry Colangelo and Tom Ricketts; executives such as Larry Lucchino and Pat Williams; administrators such as Joe Castiglione and Deborah Yow; professional athletes such as Scott Hamilton and Cal Ripken Jr.; and media personalities such as Jay Bilas and Ann Meyers Drysdale. This all-star team also includes legendary Duke University men's basketball coach Mike Krzyzewski as the foreword author. The Sport Business Handbook gives you guidance for everything from the basics of breaking into the sport industry to the intricate skills required to become an industry giant: Consider the role you want to play, what your values are, and how you can set yourself up for success in the industry. Understand the value of brand management and the opportunities for those with strong knowledge and skills in this area. Embrace technology and use the power of modern media to guide your organization toward its goals. Master leadership skills by establishing a framework for thinking and behaving as a leader at all times. Each chapter addresses a specific topic and weaves in story-like sidebars that share rare glimpses into professional dealings in sport. These 80-plus sidebars include "Game Changer" sidebars, which describe pivotal moments that influenced sport leaders as they strived for success, and "360" sidebars, which present alternative perspectives so all viewpoints are explored in finding best practices. Nowhere else will you find such a comprehensive guide with practical advice and personal stories from the biggest names in the industry. The Sport Business Handbook is an engaging, informative book that will help you discover your strengths and develop your skills so you can become one of the leaders to shape the sport business industry for the next 50 years.

Diese Open-Access-Publikation beleuchtet die komplexen Beziehungen zwischen Tourismus und Klimawandel fur die Tourismusdestination OEsterreich und basiert auf einer umfassenden Erhebung, Zusammenfassung und Bewertung des aktuellen Standes der Forschung zu diesem Thema. Fur diesen Bericht haben 40 Wissenschaftler*innen fuhrender Forschungseinrichtungen, unterstutzt durch ein internationales Team an Begutachter*innen, mehr als zwei Jahre intensiv zusammengearbeitet. Die dargestellten Forschungsarbeiten zum Einfluss des Klimawandels auf den Tourismus gehen davon aus, dass sich die in den nachsten Jahrzehnten zu erwartenden Veranderungen des Klimas sehr stark auf die oesterreichische Tourismusbranche auswirken werden. Allerdings fallt dem Sektor auch eine nicht unerhebliche Rolle als Mitverursacher des Klimawandels zu. Aktuellen Untersuchungen zufolge verursacht der Tourismus rund 8% aller globalen CO2-Emissionen. Vor diesem Hintergrund werden fur die verschiedenen Teilaspekte des touristischen Angebots geeignete Minderungs- und Anpassungsmassnahmen vorgestellt und diskutiert. Der Bericht verdeutlicht insbesondere die spezifische Betroffenheit der touristischen Outdoor-Aktivitaten vom Wintersport bis zum Golftourismus, beschreibt die neuen Herausforderungen fur den Stadtetourismus und die Organisation von Events und beleuchtet ausfuhrlich, wie Anpassungsmoeglichkeiten, insbesondere im Bereich der Mobilitat, der Beherbergung, touristischer Indoor-Angebote, sowie der Gastronomie und Kulinarik, ausgestaltet und umgesetzt werden koennen. Dabei werden die Verantwortung und die Moeglichkeiten des Reisenden ebenso dargestellt, wie die Handlungsoptionen von Betrieben, Destinationen und der rahmensetzenden nationalen Politik. Das Buch macht deutlich, dass, um die Pariser Klimaziele erreichen zu koennen, ein veranderter Lebensstil und rasche Umsetzungsschritte notwendig sind. Wie dieser "Paris-Lifestyle" erreicht werden koennte und welche Herausforderungen auf diesem Weg bewaltigt werden mussen, verdeutlichen die zusammenfassenden Schlusskapitel. Die vorliegende differenzierte Aufbereitung des Themas fur alle Reisenden, die Tourismusbranche und die Politik war nur durch eine gezielte Foerderung aus Mitteln des Klima- und Energiefonds im Rahmen des Programms "Austrian Climate Research Programme - ACRP" moeglich.

The cleaning industry is worth billions each year. There isplenty of money to be made, and you don't require anyspecific qualifications to get started. What you do need is arange of key skills, and a personal determination to succeed.This book will give you insider knowledge of the world of office and domestic cleaning. It will provide you with all the practical tools you need to succeed in a competitive but rewarding industry.- The basics required to set up your business and the services you can offer.- How to develop sales, and how to find - and keep - satisfied clients.- How to find good staff, train them, and deal with problems.- How to maintain the quality of your service provision as you grow.- Managing the legal, health & safety, and insurance requirements.- How to develop your brand and grow your company.- Book keeping, debt control and finance- How to develop further lucrative services to offer your client base. Contents: List of Illustrations; Preface; Chapter 1. Working in the cleaning industry 2. Deciding between the various cleaning services; 3. Start up; 4. Keeping your clients happy; 5. Managing your staff; 6. Organizing your first cleaning account; 7. Ensuring quality of service; 8. Health and safety, laws and regulations; 9. Sales, marketing and advertising; 10. Managing finances; 11. Tax and national insurance; 12. Controlling debt; 13. Managing your expansion; 14. Property services; 15. Engaging subcontractors; Appendix 1 Useful Contacts; Appendix 2 The Cleaning Operators' Proficiency Certificate; Appendix 3 Equal opportunties policy; Index

While gender research in tourism has become increasingly important within Western academic circles, little has been written from an Asian perspective. This book is the first to address this knowledge gap and to fully explore Asian gendered identities and tourism. The chapters reflect upon the role of tourism in producing, reiterating and resisting existing gendered structures of power in Asia. The authors attempt to reconcile both Asian and Western perspectives on gender using their own personal experiences of understanding and negotiating Western and Asian identities and practices. The book paves the way for important reflections about the ontological and epistemological meanings of 'Asia', 'gender' and 'tourism'. It is an important resource for researchers from a range of disciplines including tourism, leisure studies, Asian studies and feminist and gender studies, as well as for professionals working in the tourism industry.

Value is a most misunderstood and misused word. As it becomes fashionable to create value, more companies are rushing towards the creating value mantra. In so doing, they forget value starvation and value destruction. This book is about value starvation. Value starvation is what happens when you deny a customer very basic needs in doing business with you (and often this is done unwittingly or because companies are too busy "creating Value"). Value starvation occurs when a company posts an old address that is no longer valid, or fails to update a product spec, or does not allow you access to the right person for your solution. An example is an airline changing a flight timing and failing to inform you, or sending your bags to the wrong destination, or a hotelier denying you a hotel room that has been prepaid. Value destruction happens when, knowingly or unknowingly, companies destroy value. This book shows you how to recognize value starvation, how to avoid it and how to prevent it. This will make you and your companies more effective, more customer-centric, and more successful.