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Books > Business & Economics > Industry & industrial studies > Service industries > General

The New Mutualism in Public Policy (Hardcover, New): Johnston Birchall The New Mutualism in Public Policy (Hardcover, New)
Johnston Birchall
R4,274 Discovery Miles 42 740 Ships in 10 - 15 working days


Contents:
Introduction
1. The economics of mutuality: a perspective on UK building societies Leigh Drake and David T. Llewellyn
2. Mutuality through credit unions: a cross-national approach Olive McCarthy, Robert Briscoe and Michael Ward
3. Housing co-operatives and social exclusion David Rodgers
4. Consumer co-operatives in retrospect and prospect Johnston Birchall
5. The mutualisation of public services: lessons from the new leisure trusts Richard Simmons
6. Mutuality in insurance and social security: retrospect and prospect Deborah Mabbett
7. Farmer co-operatives: organisational models and their business environment Jerker Nilssen
8. Mutuals in regional economic development: Mondragon and Desjardins Race Mathews
9. The competitive advantages of stakeholder mutuals Shann Turnbull
10. Member participation in mutuals: a theoretical model Johnston Birchall and Richard Simmons
11. The new mutualism and Labour's Third Way Stephen Yeo

Customer Service Intelligence - Perspectives for Human Resources and Training (Hardcover): Merilynn Van Der Wagen Customer Service Intelligence - Perspectives for Human Resources and Training (Hardcover)
Merilynn Van Der Wagen
R5,337 Discovery Miles 53 370 Ships in 12 - 17 working days

Customer Service Intelligence uses a wide range of management and educational theories to provide different approaches that can be incorporated as part of the customer service trainer's toolkit. Concepts such as:emotional intelligencebehaviour modificationrole modellingdimensions of procedure and convivialityexpectancy theorysocio-cultural concepts of (service) communitycustomer service as dynamic 'object' in activity theoryZen mindfulness all form the basis of training design in different contexts. Some trainers are dealing with new employees in fast food environments, others are retraining engineers in customer service provision as part of a strategic marketing initiative. This book enables the trainer to review the context for training and select the most appropriate approach to take. The training design is thus carefully thought through for maximum impact on the audience. Professionalism in customer service training is essential for the growth of many industries. This complex and challenging task is assisted by these perspectives, recommendations and case studies.

Timeshare Management (Hardcover): Conrad Lashley, Lisa Ann Schreier, Tammie Kaufman Timeshare Management (Hardcover)
Conrad Lashley, Lisa Ann Schreier, Tammie Kaufman
R5,339 Discovery Miles 53 390 Ships in 12 - 17 working days

Vacation ownership is becoming a mainstream travel product. Continued growth based on number of units sold and an increasing number of international brands has placed this segment in a very strong position. As the market continues to grow, there is an increasing demand for clear and engaging sources of information on the key issues and components of vacation ownership, from both hospitality management students and the public. This book updates hospitality students in this vacation sector, provides the key background information, explanation of the growth, the components to vacation ownership management and an overview of opportunities in vacation ownership management. Timeshare Management provides the understanding of the financing, marketing, sales, management, and human resource issues surrounding the subject vital to any hospitality and tourism student.

Management of Sports Development (Hardcover): Vassil Girginov Management of Sports Development (Hardcover)
Vassil Girginov
R5,352 Discovery Miles 53 520 Ships in 12 - 17 working days

Management of Sports Development is the first book to offer a holistic approach to a field which has been growing in importance for some years. Although many books exist on various aspects of development, never before has there been a text which addresses the process of development in such a comprehensive manner. This book offers eveything needed to develop an understanding of the process of sports development. The book provides comprehensive coverage of the major themes in the process of sports development with contributions from an internationally renowned author team. These themes include: models of sports development funding of sports development mega sporting events networks and partnerships in sports development sports development and social change It is also supplemented with a dedicated accompanying website featuring updates and extra material. This accessible book is essential reading for students or lecturers in the field of sports development and is set to be a vital contribution to the literature in this area.

Responsive Security - Be Ready to Be Secure (Hardcover): Meng Chow Kang Responsive Security - Be Ready to Be Secure (Hardcover)
Meng Chow Kang
R5,345 Discovery Miles 53 450 Ships in 12 - 17 working days

Responsive Security: Be Ready to Be Secure explores the challenges, issues, and dilemmas of managing information security risk, and introduces an approach for addressing concerns from both a practitioner and organizational management standpoint. Utilizing a research study generated from nearly a decade of action research and real-time experience, this book introduces the issues and dilemmas that fueled the study, discusses its key findings, and provides practical methods for managing information security risks. It presents the principles and methods of the responsive security approach, developed from the findings of the study, and details the research that led to the development of the approach. Demonstrates the viability and practicality of the approach in today's information security risk environment Demystifies information security risk management in practice, and reveals the limitations and inadequacies of current approaches Provides comprehensive coverage of the issues and challenges faced in managing information security risks today The author reviews existing literature that synthesizes current knowledge, supports the need for, and highlights the significance of the responsive security approach. He also highlights the concepts, strategies, and programs commonly used to achieve information security in organizations. Responsive Security: Be Ready to Be Secure examines the theories and knowledge in current literature, as well as the practices, related issues, and dilemmas experienced during the study. It discusses the reflexive analysis and interpretation involved in the final research cycles, and validates and refines the concepts, framework, and methodology of a responsive security approach for managing information security risk in a constantly changing risk environment.

Informal Leadership, Strategy and Organizational Change - The Power of Silent Authority (Hardcover): Brenetia J Adams-Robinson Informal Leadership, Strategy and Organizational Change - The Power of Silent Authority (Hardcover)
Brenetia J Adams-Robinson
R1,610 Discovery Miles 16 100 Ships in 9 - 15 working days

Across the spectrum of organizational operations, workplace interactions have proven to be one of the most difficult activities for leaders to manage effectively, especially during any level of change. In these circumstances, leadership strategies, especially related to change and leadership transition, consistently fail at an alarming rate. Additionally, employee engagement and team collaboration continue to be among the most elusive concepts for those in leadership to master. This book explores the influence of the informal leader on team member engagement during major change initiative in the organizational paradigm, with a special emphasis on leaders who are new to the team composite. This book examines the role of the informal leader in promoting or hindering team member engagement and organizational citizenship behaviors in change dynamics with a focus on change in the leadership structure and major initiatives. The relationship between the formal and informal leader is explored to assess impact on team interactions and capacity to effectively execute change strategies. This book provides critical information to aid in organizations achieving long-term success and will be of interest to researchers, academics, and students in the fields of leadership, organizational studies, strategy, and human resource management.

Power, Politics and International Events. - Socio-cultural Analyses of Festivals and Spectacles (Paperback): Udo Merkel Power, Politics and International Events. - Socio-cultural Analyses of Festivals and Spectacles (Paperback)
Udo Merkel
R1,437 Discovery Miles 14 370 Ships in 12 - 17 working days

Although the event management field has grown considerably over the last decade, critical, social-scientific studies of the international events industry are rare. This book intends to help fill this void. It focuses on power, social and political relations, conflicts and controversies in the context of international events, popular festivals and famous spectacles. It draws on recent primary research and offers a diverse range of new and intriguing case studies, for example the Arirang Festival in North Korea, the Gay Games, the Gymnaestrada, horse-racing events, the London 2012 Olympics, regional and rural festivals, the World Baseball Classic, World Fairs/Expos and U2 concerts. The main aim of this volume is to bring the critical, social-scientific analysis of events, festivals and spectacles more into the core of the teaching of events management degree programmes. The book draws extensively upon the disciplines of politics, sociology, cultural studies and history. In the process, it addresses key themes such as: * political economy * politics of popular culture * the global and the local * regionalism and globalization * nations and nationalism * international relations and foreign policy. This groundbreaking collection of essays is unique and innovative. It will be an essential source for students, researchers and academics with a keen interest in critical, social-scientific analyses of events.

Event Audiences and Expectations (Paperback): Jo MacKellar Event Audiences and Expectations (Paperback)
Jo MacKellar
R1,463 Discovery Miles 14 630 Ships in 12 - 17 working days

Event Audiences and Expectations for the first time examines why people participate in festivals and events, the types of events which stimulate participation, and the fanatical antics of fans who become involved in these events. By doing so the book offers significant insight into how event managers can entice and manage participant expectations as well as manage audience involvement. The book is based on primary research using participant observation, as well as in-depth interviews with event participants, event managers and government officials involved in over 50 international events to gain new perspectives into audience behaviour and participatory events. Using numerous international case studies and examples, the book offers a comprehensive outline of the reasons why people participate in festivals and events, the social world that reinforces their behaviours, and strategies that can be used to ensure future successful participatory events. This thought-provoking and original volume will be valuable reading for students, researchers, events managers and tourism and community planners at all levels of government.

Sports Events, Society and Culture (Paperback): Katherine Dashper, Thomas Fletcher, Nicola McCullough Sports Events, Society and Culture (Paperback)
Katherine Dashper, Thomas Fletcher, Nicola McCullough
R1,446 Discovery Miles 14 460 Ships in 12 - 17 working days

This innovative and timely volume moves beyond existing operational and pragmatic approaches to events studies by exploring sports events as social, cultural, political and mediatised phenomena. As the study of this area is developing there is now a need for critical and theoretically informed debate regarding conceptualisation, significance and roles. This edited collection explores the core themes of consumption, media technologies, representation, identities and culture to offer new insight into how sports events contribute to generation of individual and shared meaning over personal, community and national identities as well as the associated issues of conflict, resistance and power. Chapters promote a critical (re)evaluation of emerging empirical research from a diverse range of sports events and locations from the international to local level. A multi-disciplinary approach is taken with contributions from areas including sports studies, media studies, sociology, cultural studies, communications, politics, tourism and gender studies. Written by leading academics in the area, this thorough exploration of the contested relationship between sports events, society and culture will be of interest to students, academics and researchers in Events, Sport, Tourism and Sociology.

Producer Services in China - Economic and Urban Development (Paperback): Anthony Yeh, Fiona Yang Producer Services in China - Economic and Urban Development (Paperback)
Anthony Yeh, Fiona Yang
R1,402 Discovery Miles 14 020 Ships in 12 - 17 working days

In the past three decades, China has experienced an unprecedented pace of economic and urban development. It's economy is now transforming from one based on manufacturing industries towards the producer services, with the importance of these services in the national and regional economy being recognized by economists and policy makers alike. With growing demand and policy support, producer services are expected to expand rapidly, leading to a new wave of economic and urban development in China. This groundbreaking volume is one of the first to address questions related to the development of these services in China. The contributions explore a wide range of associated topics including the characteristics of the growth of producer services and how this is related to China's economic and urban transition, the distribution of these services amongst Chinese cities, as well as drawing comparison between producer service development in China and Western counterparts. This volume also discusses the dynamics of the development of these services in China and how the political-economic embeddedness of China has shaped the development of producer services. Finally, the consequences of this growth and how the economy and urban space have change in response is explored, as well as the challenges Chinese cities face in moving towards a service economy, and how this can inform future public policies. This volume addresses the pressing need to understand the economic and urban changes in post-industrial China to allow appropriate strategies and policies to formulated to facilitate future development in China. The text is rich with statistical data and diagrams, providing original contributions and a cutting edge overview. This timely publication will be of interest to upper-level undergraduates, postgraduates, and researchers interested in China, Urban Studies and Economic Development.

Teachers' Work in a Globalizing Economy (Hardcover): Alistair Dow, Robert Hattam, Alan Reid, Geoffrey Shacklock, John Smyth Teachers' Work in a Globalizing Economy (Hardcover)
Alistair Dow, Robert Hattam, Alan Reid, Geoffrey Shacklock, John Smyth
R5,192 Discovery Miles 51 920 Ships in 12 - 17 working days

This study locates what is happening to teachers work in the global economy. Within the dramatically changed circumstances of globalization, schools are being required to act as if they were private businesses driven by the quest for efficiency and operating in a supposed atmosphere of marketization and competition with each other for resources, students, reputation, and public support for their continued existence. Meanwhile, this ideology of schools as cost centres has become so pervasive that there has been little public debate on its desirability or its alternatives. This book seeks to addresses this imbalance and provides a major renovation of labour process theory in an educational context. Two case studies provide a tangible working expression of the labour process of teaching, showing how teachers are simultaneously experiencing significant changes to their work, as well as responding in ways that actively shape these processes.

The Future of Events & Festivals (Paperback): Ian Yeoman, Martin Robertson, Una McMahon- Beattie, Elisa Backer, Karen A. Smith The Future of Events & Festivals (Paperback)
Ian Yeoman, Martin Robertson, Una McMahon- Beattie, Elisa Backer, Karen A. Smith
R1,562 Discovery Miles 15 620 Ships in 12 - 17 working days

The growth of events and festivals has been significant over the last decade and a wide range of skills are essential to ensure those events are successful. This requirement has been instrumental in stimulating the creation of more tertiary education opportunities to develop events management knowledge. As the discipline develops, knowledge requires direction in order to understand the changing advances in society. This is the first book to take a futures approach to understanding event management. A systematic and pattern-based understanding is used to determine the likelihood of future events and trends. Using blue skies scenarios to provide a vision of the future of events, not only capturing how the events industry is changing but also important issues that will affect events now as well as the future. Chapters include analysis of sustainability, security, impacts of social media, design at both mega event and community level and review a good range of different types of events from varying geographical regions. A final section captures the contributions of each chapter through the formation of a conceptual map for a future research agenda. Written by leading academics in the field, this ground breaking book will be a valuable reference point for educators, researchers and industry professionals.

International Health Care Reform - A Legal, Economic and Political Analysis (Hardcover, New): Colleen Flood International Health Care Reform - A Legal, Economic and Political Analysis (Hardcover, New)
Colleen Flood
R5,206 Discovery Miles 52 060 Ships in 12 - 17 working days


Series Information:
Routledge Studies in the Modern World Economy

Teachers' Work in a Globalizing Economy (Paperback): Alistair Dow, Robert Hattam, Alan Reid, Geoffrey Shacklock, John Smyth Teachers' Work in a Globalizing Economy (Paperback)
Alistair Dow, Robert Hattam, Alan Reid, Geoffrey Shacklock, John Smyth
R1,681 Discovery Miles 16 810 Ships in 12 - 17 working days


Extended critical case studies provide a tangible working expression of the labour process of teaching, showing how teachers are simultaneously experiencing significant changes to their work, as well as responding in ways that actively shape these processes. For teachers and researchers, this book shows what processes are at work in the global economy which impact on, and sometimes control, the role of the teacher. It also reveals how teachers accommodate, resist or redefine their working circumstances, and explores methods researchers might employ in order to increase our understanding and knowledge of the effect of globalization on teaching.

Multimedia and Regional Economic Restructuring (Hardcover): Hans-Joachim Braczyk, Gerhard Fuchs, Hans-Georg Wolf Multimedia and Regional Economic Restructuring (Hardcover)
Hans-Joachim Braczyk, Gerhard Fuchs, Hans-Georg Wolf
R1,631 Discovery Miles 16 310 Ships in 12 - 17 working days

Since the explosion of multimedia, the creation and promotion of multimedia clusters has become a target for regional development strategies across the globe. This work offers the first inter-regional comparison of the multimedia industry.
Analysing thirteen American, European and Asian regions, leading academics examine factors which drive the emergence of multimedia clusters and processes by which they are formed,

Global Strategy in the Service Industries - Dynamics, Analysis, Growth (Hardcover): Mario Glowik Global Strategy in the Service Industries - Dynamics, Analysis, Growth (Hardcover)
Mario Glowik
R5,338 Discovery Miles 53 380 Ships in 12 - 17 working days

Global service-based firms are often 'born global,' and these organizations have developed integrated global strategies based on industry relationships, in order to thrive in new environments. Focusing on these global strategies, this textbook explores the workings of modern service businesses, presenting theoretical management concepts alongside illustrative examples. Original case studies from a range of global sectors, including Starbucks and Facebook, as well as broader studies, such as healthcare in Japan, provide practical insights into the art of thriving as a global business. Written by a leading expert in the field, this multidisciplinary text is a vital read for all scholars and students wishing to view strategic relationships from the focal point of service industries.

The Practical Guide to Organising Events (Hardcover): Philip Berners The Practical Guide to Organising Events (Hardcover)
Philip Berners
R3,994 Discovery Miles 39 940 Ships in 12 - 17 working days

The Practical Guide to Organising Events is a short, accessible and practical guide on how to successfully plan and organise a variety of event types in a wide range of contexts. The core sections of the text are logically structured around the key stages of event management - pre-event, on-site and post-event - offering essential practical insight and guidance throughout the whole process. Topics covered include proposal writing, budget, funding and sponsorship, health and safety, security and evaluation. This is a fundamental resource for all events management students running and organising an event as part of their degree programme. It is also a book for anybody who just happens to be tasked with organising an event such as an office party, a social networking event, Christmas party or family wedding. Based on experience, using real-life case studies and anecdotal examples, The Practical Guide to Organising Events ultimately makes the business of events management appealing, understandable and achievable.

Media, Culture, and the Meanings of Hockey - Constructing a Canadian Hockey World, 1896-1907 (Hardcover): Stacy L. Lorenz Media, Culture, and the Meanings of Hockey - Constructing a Canadian Hockey World, 1896-1907 (Hardcover)
Stacy L. Lorenz
R3,984 Discovery Miles 39 840 Ships in 12 - 17 working days

This volume examines the cultural meanings of high-level amateur and professional hockey in Canada during the late nineteenth and early twentieth centuries. In particular, the author analyzes English Canadian media narratives of Stanley Cup "challenge" games and championship series between 1896 and 1907. Newspaper coverage and telegraph reconstructions of Stanley Cup challenges contributed significantly to the growth of a mediated Canadian "hockey world" - and a broader "world of sport" - during this time period. By 1903, Stanley Cup hockey games had become national Canadian events, followed by audiences across the country. Hockey also played an important role in the construction of gender and class identities, and in debates about amateurism, professionalism, and community representation in sport. The author also explores the connections between violence and masculinity in Canadian hockey by examining media descriptions of "brutal" and "strenuous" play. He analyzes how notions of civic identity changed as hockey clubs evolved from amateur teams represented by players who were members of their home community to professional aggregations that included paid imports from outside the town. As a result, this volume addresses important gaps in the study of sport history and the analysis of sport and popular culture. This book was originally published as a special issue of The International Journal of the History of Sport.

Competitive Industrial Development in the Age of Information - The Role of Cooperation in the Technology Sector (Hardcover,... Competitive Industrial Development in the Age of Information - The Role of Cooperation in the Technology Sector (Hardcover, New)
Richard J. Braudo, Jeffrey Macintosh
R5,496 Discovery Miles 54 960 Ships in 12 - 17 working days


This book examines how transnational corporations, small to medium enterprises and governments have emerged as the principal players in industrial development. This valuable work examines this trend, with particular reference to the role of the tax policy in technology development, the financing of technology-sector SMEs, the role of government policy and the relationship between competition and co-operation.

Management and Marketing of Services (Paperback, 2nd edition): Peter Mudie, Angela Cottam Management and Marketing of Services (Paperback, 2nd edition)
Peter Mudie, Angela Cottam
R1,536 Discovery Miles 15 360 Ships in 12 - 17 working days

This second edition of The Management and Marketing of Services builds on the success of the first edition and now includes increased coverage of many key areas, extensive examples and case studies. This second edition looks closely at relationship marketing and public sector issues as well as providing expanded sections on: the definition of services, expectations, competitive advantage, pricing of services, segmentation/positioning of services, the service encounter and service employees. The Management and Marketing of Services is a highly accessible text ideal for practitioners and students looking for a comprehensive treatment of this subject area.

Productivity in Natural Resource Industries - Improvement through Innovation (Hardcover): R. David Simpson Productivity in Natural Resource Industries - Improvement through Innovation (Hardcover)
R. David Simpson
R1,760 Discovery Miles 17 600 Ships in 10 - 15 working days

Several senior natural resource analysts study the role played by innovation, particularly technological innovation, in the pursuit of heightened productivity. Increasing the output of a given input improves a firm's bottom line, makes it more competitive internationally, and reduces the potential for resource depletion and shortages. Thus, high productivity is a necessary ingredient of economic prosperity. This book illustrates the importance of technological innovation in achieving an acceptable level of output and efficiency.

In this important new offering, a team of resource scholars describes and chronicles the development of recent innovations in selected natural resource industries. The authors also reveal the causes, sources, and net effect of such innovation on productivity. In all of these sectors productivity has increased considerably since the early 1980s, although the level of improvement varies across industries. To what degree did technological innovation contribute to that increase?

Individual detailed case studies detail important innovations in America's coal, petroleum, copper, and forest industries. The primary focus is on extraction and production technologies, although the existence and importance of innovation in other areas such as management technique also enter the picture. For example, the combination of new technology with restructuring seems to have breathed new life into a floundering U.S. copper industry. The authors describe the origin and diffusion of important innovation, and the concluding chapter quantifies the net effect of such innovation on productivity.

Contemporary Sport Management (Paperback, Seventh Edition): Paul M. Pedersen, Lucie Thibault Contemporary Sport Management (Paperback, Seventh Edition)
Paul M. Pedersen, Lucie Thibault
R3,865 R3,484 Discovery Miles 34 840 Save R381 (10%) Ships in 12 - 17 working days

This is the loose-leaf version of Contemporary Sport Management, Seventh Edition With HKPropel Access, which offers students a less expensive, printed version of the text. Keeping pace with the rapidly evolving field of sport management, Contemporary Sport Management, the authoritative introductory text in the field, returns with a thoroughly updated seventh edition. Over 50 contributors with a diverse array of cultural and educational backgrounds deliver a complete and contemporary overview of the field, presented in full color for a visually engaging read. With a simplified structure to reflect current demands of the profession and addressing all the Common Professional Component topics outlined by the Commission on Sport Management Accreditation (COSMA), Contemporary Sport Management, Seventh Edition With HKPropel Access, is organized into three parts. Part I, Introduction to Sport Management, provides an overview of the field and leadership concepts associated with it. Part II, Sport Management Sites, details the major settings in which many sport management careers are carried out, including new content on sport participation across the life span. In part III, Sport Management Functions, readers will learn about the key functional areas of sport management, including sport marketing, sport communication, sport facility and event management, and more, with new content on sales as a career path. New and updated content throughout this edition allows students to stay on the leading edge of the field: Discussion of the evolution of esports, fantasy sports, and sport betting Content covering emerging technologies in sport management, including streaming, artificial intelligence (AI), augmented reality (AR), and virtual reality (VR) New case study sidebars with short-answer questions Recommended Case Studies in Sport Management journal articles for each chapter, designed to promote critical thinking and demonstrate understanding of chapter content Related student learning activities and recommended articles are now delivered through HKPropel. These supplemental materials are designed to increase student engagement and enhance understanding of chapter content. With more than 200 activities, including comprehension activities, web activities, and Day in the Life activities tied to professional profiles, students will be challenged to think critically about sport management as both a field of study and a vibrant professional environment with a variety of career paths, and they will develop insight into issues they will encounter in their careers. Chapter quizzes are also included and can be assigned by instructors. Contemporary Sport Management, Seventh Edition, will broaden students' understanding of sport management issues, emphasizing critical thinking, ethics, and diversity while providing students with an introduction to all the aspects of the field they need to know as they prepare to enter the profession. Note: A code for accessing HKPropel is included with all new print books.

Impacts and Strategic Outcomes from Non-mega Sport Events for Local Communities (Paperback): Marijke Taks, Laurence Chalip, B.... Impacts and Strategic Outcomes from Non-mega Sport Events for Local Communities (Paperback)
Marijke Taks, Laurence Chalip, B. Christine Green
R1,434 Discovery Miles 14 340 Ships in 12 - 17 working days

Do small- and medium-sized sporting events affect the overall wellbeing of people living in the host community? If so, how they do they affect local life? This book specifically addresses the strategic choices that host communities make when hosting non-mega sporting events, and looks at the outcomes of those choices. The contributions to this study assess a variety of tangible and intangible effects, including the economic and social impacts, and the effect on tourism and participation in sport. It contains analysis of a variety of events, including spectator and participant events, single-sport and multi-sport events, and one-day and multi-day events, all hosted in different types of cities and communities around the globe. Overall, this book identifies and extends our understanding of the nature, management, and implications of non-mega sporting events. The impacts and strategic outcomes highlighted here have practical value for sport event management and strategy, and advance our understanding of the economic and social consequences of hosting an event. This book was originally published as a special issue of European Sport Management Quarterly.

Creating a Customer Experience-Centric Startup - A Step-by-Step Framework (Paperback, 1st Ed. 2022): Feng Xia Ang Creating a Customer Experience-Centric Startup - A Step-by-Step Framework (Paperback, 1st Ed. 2022)
Feng Xia Ang
R854 Discovery Miles 8 540 Ships in 12 - 17 working days
Commercial Project Management - A Guide for Selling and Delivering Professional Services (Hardcover): Robin Hornby Commercial Project Management - A Guide for Selling and Delivering Professional Services (Hardcover)
Robin Hornby
R2,769 Discovery Miles 27 690 Ships in 12 - 17 working days

Selling and delivering a project to a satisfied client, and making a profit, is a complex task. Project manager and author Robin Hornby believes this has been neglected by current standards and is poorly understood by professionals in the field. Commercial Project Management aims to rectify this deficiency. As a unique 'how-to' guide for project and business managers, it offers practical guidance, and a wealth of explanatory illustrations, useful techniques, proven checklists, real life examples, and case stories. It will give project managers a needed confidence boost and a head start in their demanding role as they go 'on contract'. At the heart of Robin's approach is a vendor sales and delivery lifecycle that provides a framework for business control of projects. Unique elements include the integration of buyer and vendor project lifecycles, the recasting of project management as a cyclic set of functions to lead the work of the project, and the elevation of risk assessment from a project toolkit to a fundamental control process. Beyond project management, the book proposes a comprehensive template for the firm whose business is delivering projects. This is a how-to book for project and business managers working in a commercial environment looking for practical guidance on conducting their projects and organizing their firm.

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