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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Information technology industries

Future You - Essential Future Technologies You Need To Know To Survive The Digital Era (Paperback): Jason Strong Future You - Essential Future Technologies You Need To Know To Survive The Digital Era (Paperback)
Jason Strong
R446 R415 Discovery Miles 4 150 Save R31 (7%) Ships in 18 - 22 working days
HTML & JavaScript Practice Questions (Paperback): Dheeraj Singh HTML & JavaScript Practice Questions (Paperback)
Dheeraj Singh
R325 Discovery Miles 3 250 Ships in 18 - 22 working days
The Spectrum Handbook 2018 (Hardcover): J. Armand Musey, E Barlow Keener The Spectrum Handbook 2018 (Hardcover)
J. Armand Musey, E Barlow Keener
R3,234 R2,560 Discovery Miles 25 600 Save R674 (21%) Ships in 18 - 22 working days
Brexit, Trump and the Media (Paperback): John Mair, Tor Clark, Neil Fowler Brexit, Trump and the Media (Paperback)
John Mair, Tor Clark, Neil Fowler
R952 Discovery Miles 9 520 Ships in 18 - 22 working days
The Dark Net (Paperback): Jamie Bartlett The Dark Net (Paperback)
Jamie Bartlett
R315 R286 Discovery Miles 2 860 Save R29 (9%) Ships in 9 - 17 working days

From the creator of hit podcast The Missing Cryptoqueen ______________________________ Guns. Sex. Drugs. Murder. The Dark Net is just a click away. Beyond the familiar online world that most of us inhabit lies a vast network of sites, communities and cultures where freedom is pushed to its limits. A world that is as creative and complex as it is dangerous and disturbing. A world that is much closer than you think. The Dark Net is a revelatory examination of the internet today, and of its most innovative and dangerous subcultures, stretching from secret Facebook groups to the encrypted and hidden Tor network. In it, Bartlett goes in search of the people behind the screen, meeting trolls and pornographers, drug dealers and hackers, political extremists and computer scientists, Bitcoin programmers and self-harmers, libertarians and vigilantes. Based on extensive first-hand experience, exclusive interviews and shocking documentary evidence, The Dark Net offers a startling glimpse of human nature under the conditions of freedom and anonymity, and shines a light on an enigmatic and ever-changing world.

Transforming to a Networked Society - Guide for Policy Makers (Paperback): Rene Summer Transforming to a Networked Society - Guide for Policy Makers (Paperback)
Rene Summer; Nagy K. Hanna
R393 Discovery Miles 3 930 Ships in 18 - 22 working days
Reauthorization of the Satellite Television Extension and Localism Act (Paperback): Technolo Subcommittee on Communications Reauthorization of the Satellite Television Extension and Localism Act (Paperback)
Technolo Subcommittee on Communications
R436 Discovery Miles 4 360 Ships in 18 - 22 working days
Grow Your Digital Agency (Paperback): Robert Craven Grow Your Digital Agency (Paperback)
Robert Craven
R468 Discovery Miles 4 680 Ships in 18 - 22 working days
Novice Negotiator - How to Job Hunt in Tech Without Leaving Money on the Table (Paperback): Ryan Lockard Novice Negotiator - How to Job Hunt in Tech Without Leaving Money on the Table (Paperback)
Ryan Lockard
R367 Discovery Miles 3 670 Ships in 18 - 22 working days
Infinite Scale - The ultimate guide to growth for Managed Service Providers (Paperback): James Vickery Infinite Scale - The ultimate guide to growth for Managed Service Providers (Paperback)
James Vickery
R528 R482 Discovery Miles 4 820 Save R46 (9%) Ships in 18 - 22 working days
The Children's Media Yearbook 2017 (Paperback): Terri Langan, Frances Taffinder The Children's Media Yearbook 2017 (Paperback)
Terri Langan, Frances Taffinder
R573 Discovery Miles 5 730 Ships in 18 - 22 working days
Competing in the Connecting World - The Future of Your Industry Is Already Here (Paperback): Warren Ritchie, Gregg Garrett Competing in the Connecting World - The Future of Your Industry Is Already Here (Paperback)
Warren Ritchie, Gregg Garrett
R466 Discovery Miles 4 660 Ships in 18 - 22 working days
The Qualcomm Equation - How a Fledgling Telecom Company Forged a New Path to Big Profits and Market Dominance (Paperback,... The Qualcomm Equation - How a Fledgling Telecom Company Forged a New Path to Big Profits and Market Dominance (Paperback, Special ed.)
Dave Mock
R451 Discovery Miles 4 510 Ships in 18 - 22 working days

"Featuring a foreword by George Gilder

If you're a Qualcomm customer or stockholder, or in fact if you have a stake in almost any cellular service or even just use a mobile phone, you're no doubt aware of the enormous impact on the development of cellular technology by actress and sex symbol Hedy LaMarr.

All right, perhaps you're surprised. The telecom industry has never been short on surprises, and the above example is no exception. Nor is it an exaggeration. Read the book.

Similarly, it is not an exaggeration to say that Qualcomm, through a combination of technological superiority, cunning business acumen, and sheer tenacity, has become the undisputed standard by which telecom companies now measure themselves. In short order, they have also become a model of substantial and sustained growth that businesses in all industries should emulate.

Qualcomm's rise mirrors that of the cell phone itself. Both are ubiquitous, both continue to evolve rapidly, and both turned the status quo on its head. The Qualcomm Equation reveals crucial but little-known information on the history of cellular and wireless technology -- some of which dates back to World War II -- and shows how the company grabbed the wave just as it began to rise.

How did they do it?

Even while most competitors were using an essential technology, Qualcomm believed in an alternative they had developed, and continued to refine and promote it until at last it caught on. The Qualcomm Equation details how the fledgling company, while their rivals simply duked it out for more customers, made a killing not only by offering great service, but also by leasing their superior standard technology to other telecom companies. While Qualcomm grew its own customer base, they had also, in essence, found a way to make more money the bigger their competitors got.

How can you apply the Qualcomm model in your industry, and in your company?

Following Qualcomm's example, your company can:

* attract investors by presenting even complex products and technologies in customer- and market-focused language

* prove that its product is essential not only to customers but also to competitors -- so that they come to depend on you rather than trying to defeat you

* make its product and its operations compatible with those competitors, turning rivalries into profitable strategic alliances

* learn from setbacks, and leverage the knowledge and strengths of your partners to overcome obstacles

You'll also learn crucial strategies to help you define and develop your core business; identify and maximize your company's role and position in the value chain for customers and shareholders; strike a balance between sharing and protecting proprietary information; and handle regulatory and political concerns both domestically and globally.

In the last decade, Qualcomm has come to define dominance not only in the telecommunications industry, but throughout the global business landscape. The Qualcomm Equation presents their story, and the keys to their unparalleled success.

Not to mention the most important role of Hedy LaMarr's career..."

BEing Seen and BEing Heard as a Thought Leader - What's Necessary for Individuals and Businesses to Transition from the... BEing Seen and BEing Heard as a Thought Leader - What's Necessary for Individuals and Businesses to Transition from the Industrial Age to the Social Age (Paperback)
Mitchell Levy
R510 Discovery Miles 5 100 Ships in 18 - 22 working days
Computer Repair Business Free Online Advertising Video Marketing Strategy Book - No Cost Video Advertising Website Traffic... Computer Repair Business Free Online Advertising Video Marketing Strategy Book - No Cost Video Advertising Website Traffic Secrets to Making Massive Money Now! (Paperback)
Computer Repair Business, Brian Mahoney
R250 Discovery Miles 2 500 Ships in 18 - 22 working days
The New Frontier - Merit vs. Caste in the Indian IT Sector (Hardcover): Marilyn Fernandez The New Frontier - Merit vs. Caste in the Indian IT Sector (Hardcover)
Marilyn Fernandez
R1,443 Discovery Miles 14 430 Ships in 10 - 15 working days

Even after six decades of India's independence, caste identity continues to be a major social marker for most Indians. Therefore, and as the author argues, questions about the role of caste in Indian society, particularly in the new and burgeoning Information and Technology (IT) industry, remain worthy of renewed and continued exploration. This book addresses pertinent issues around the role and status of caste in this new private occupational sector that boasts of merit as the ultimate equalizer. The author finds that in spite of the narrative of equality and justice, caste status continues to influence access to IT education and in the new IT occupations in India. The IT sector remains closed as a level playing ground to lower castes groups, particularly the Dalits or the most marginalized caste groups in the country while favouring upper caste members. The author addresses and analyses how at multiple levels of the IT organizational structure, existing inequalities on the basis of caste are reinforced and its deep interplay with class and gender are manifested. Locating intricate patterns of articulation of caste identity in rapidly urbanising India, the author offers valuable insights into the study of inequality and social mobility in developing societies.

Ethical Space Vol.14 Issue 2/3 (Paperback): Sallyanne Duncan, Jackie Newton Ethical Space Vol.14 Issue 2/3 (Paperback)
Sallyanne Duncan, Jackie Newton
R1,078 Discovery Miles 10 780 Ships in 18 - 22 working days
Service Agreements for SMB Consultants - Revised Edition - A Quick-Start Guide to Managed Services (Paperback): Karl Palachuk Service Agreements for SMB Consultants - Revised Edition - A Quick-Start Guide to Managed Services (Paperback)
Karl Palachuk
R940 Discovery Miles 9 400 Ships in 18 - 22 working days
Navigating the Labyrinth - An Executive Guide to Data Management (Paperback): Laura Sebastian-Coleman Navigating the Labyrinth - An Executive Guide to Data Management (Paperback)
Laura Sebastian-Coleman
R656 R586 Discovery Miles 5 860 Save R70 (11%) Ships in 18 - 22 working days
Pk in the Terrarium (Paperback): Paul Kozlowski Pk in the Terrarium (Paperback)
Paul Kozlowski
R287 Discovery Miles 2 870 Ships in 18 - 22 working days
Perfumed Steamroller - A journey into the world of technology (Paperback): Christine McNamara Perfumed Steamroller - A journey into the world of technology (Paperback)
Christine McNamara
R591 Discovery Miles 5 910 Ships in 18 - 22 working days
The Computer Industry - Structure, Economics, Perspectives (Paperback): Gerard Drean The Computer Industry - Structure, Economics, Perspectives (Paperback)
Gerard Drean
R606 Discovery Miles 6 060 Ships in 18 - 22 working days

This book is a case study in industrial economics, using the computing industry as a base at a time when it was undergoing drastic changes. The objective was to identify and analyze those major forces and mechanisms which account for the evolution of an industry. The approach is to recognize the diversity of enterprises and to explore the interplay between products, production processes and the characteristics of enterprises, including their organization and management systems, which business experience indeed shows can be decisive competitive advantages or disadvantages. One might expect the analysis of competitive processes to be readily available in the economic literature, but most economists treat firms as black boxes, ignoring their differences. Beyond providing the basic concepts and mechanisms, mainstream economics are of little help here, since their fundamental paradigms of competition and equilibrium all but ignore the real-world notions of enterprise, differentiation and competition. To understand the internal working of enterprises, one has to turn to the so-called "management" literature, which unfortunately most often stops at the border of the enterprise and seldom tackles the interplay between internal choices and the workings of the market. The separation of those two disciplines is an essential weakness when considering the subject of this book. Economic theory uses too schematic a view of the firm, and organizational theory has too little concern for the market environment. This book attempts to combine those two strands of thought into one theory of industrial structure. Its subject, one particular industry, is limited enough for theory to be always confronted with the experience of the business professional. At the same time, that subject is comprehensive enough to allow moving beyond a pure monograph and to support the beginnings of new conceptual developments. The same approach and concepts could prove useful in the analysis of other complex industries, and perhaps form a starting point for more general contributions to research into industry structures. This book was originally written in French and published in 1996, based on research done in 1994/1995 and on the statistics available at that time. The author translated it into English, but the French publisher could not find an English-language counterpart. The French version is now out of print and the publisher has renounced the rights. New publishing techniques, including print on demand, now allow an independent publisher to make a book available in printed form with a minimal investment. The world has changed since the book was written, most notably computers and the computing industry. There have been giant advances in microelectronics and in their applications to all walks of life. Many firms and products have disappeared, and many new have emerged. Many catch-phrases are now obsolete; new ones are now popular. Also, the easily accessible industry statistics that I used have been discontinued. Updating the book to 2013 would involve a complete rewrite and extensive additional research. But I happen to believe that the approach and concepts put forward in 1996 are still worth publishing in their original state. Concerning the analytical approach and the conclusions, I leave it to the reader to evaluate which are obsolete and which are still valid today. Concerning the predictions that I ventured at the time on the basis of that analysis, it turns out that they did materialize to a large extent. At any rate, the factual part, i. e. the history and the industry statistics in the period 1950-1995, may still be of interest as far as it goes. Be that as it may, I urge the reader to constantly keep in mind that the book was written in 1995, using data available at that time, relying on the technologies of the time and on whatever literature I was able to lay my hands on. In the context of this book, "today" must always be understood as "in 1995."

The Cloud Service Evaluation Handbook - How to Choose the Right Service (Paperback): Scott Feuless The Cloud Service Evaluation Handbook - How to Choose the Right Service (Paperback)
Scott Feuless
R966 Discovery Miles 9 660 Ships in 18 - 22 working days
Oribit - Jack Dorsey: Co-Founder of Twitter (Paperback): Jason Moser Oribit - Jack Dorsey: Co-Founder of Twitter (Paperback)
Jason Moser; Patrick McCray; Edited by Darren G Davis
R194 Discovery Miles 1 940 Ships in 18 - 22 working days
Media Secrets - A Media Training Crash Course: Get More Publicity, Look & Feel Your Best AND Convert Interviews Into Web Traffi... Media Secrets - A Media Training Crash Course: Get More Publicity, Look & Feel Your Best AND Convert Interviews Into Web Traffi c & Sales. Strategies for TV, Print, Radio & Internet Media (Paperback)
Jess Todtfeld
R502 Discovery Miles 5 020 Ships in 18 - 22 working days
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