Do you want to hit fitness personal bests? Or lose lots of fat? Or both? Are you a smoker, a drinker, or a junk food junkie? Are you new to fitness, or coming back to it after lounging, lazing, and lolling for years? No matter. With the four methods in this book, personified and proofed with peccadilloes, pictures and details galore, you, male or female, can boost your self image, lower your body fat and get your life back in as little as 50 days, 6 months, one year, or three. And you don't have to take the nine long years of arduously testing these methods. That guinea pig deal was done by me. And you get the benefit. While you are shaping up, marvel at worldwide fitness exploits and shudder at global trends in obesity, knowing that no matter what may be out-of-this-world-cool, or out-of-this-world-catastrophic, you have begun to assert control over your life, leaving you confident, but not complacent. And, finally, discover, as if you didn't know, the beast and beauty in all of us, wrapped in that enigma that is the human condition. So come on in: the new you awaits.

A SCIENCE-BACKED NUTRITION GUIDE FOR ALL LIFE STAGES

In Every Body Should Know This, medical scientist and Head Nutritionist at ZOE, Dr Federica Amati explores the real science behind nutrition. By following her advice, you will learn how to eat for best health at each life stage and discover what every body should know, such as . . .

- The truth surrounding superfoods and ultra-processed foods
- Why nutrition plays a crucial role from before conception to senior years
- How food choices can support longevity
- Targeted tips for good health at each life stage

With this book, you will gain insights into what foods work for the bodies and minds of you and your loved ones, and implement clear, nutritional strategies backed by the latest scientific research for men, women and children.

Because when it comes to food, one size does not fit all.

According to a recent Gallup poll an amazing 13 million people are on a diet at any one time, and the dieting industry is worth more than GBP2billion. But many of these dieters fail to keep off the weight they've lost and a majority just give up. What most of them need to grasp is that the key to successful dieting is actually in your head, not in your stomach and that fad, crash diets rarely have the long-term effects they're after. This book is not a diet, it's not a crazy calorie-counting and food-weighing regime, it's just a set of simple principles that you can apply to your life to help you lose a few pounds and, perhaps most importantly, keep them off for good. With his inimitable blend of originality, wisdom, common sense and straight talking, Richard Templar takes you through 100 clever, cunningly simple and pain-free ways to lose a little weight and consume less energy than you expend. It's easy to follow, requires no special equipment or adherence to complex rules, and helps you to find ways to consume fewer calories without asking you to suffer miserably whilst those around merrily eat all the things you're missing. All you really need is the resolve and determination; this book will help you with the strategies.