Noncommunicable Diseases: A Compendium introduces readers to noncommunicable diseases (NCDs) - what they are, their burden, their determinants and how they can be prevented and controlled. Focusing on cardiovascular disease, diabetes, cancer and chronic respiratory disease and their five shared main risk factors (tobacco use, harmful use of alcohol, unhealthy diet, physical inactivity and air pollution) as defined by the United Nations, this book provides a synopsis of one of the world's biggest challenges of the 21st century. NCDs prematurely claim the lives of millions of people across the world every year, with untold suffering to hundreds of millions more, trapping many people in poverty and curtailing economic growth and sustainable development. While resources between and within countries largely differ, the key principles of surveillance, prevention and management apply to all countries, as does the need to focus resources on the most cost-effective and affordable interventions and the need for strong political will, sufficient resources, and sustained and broad partnerships. This compendium consists of 59 short and accessible chapters in six sections: (i) describing and measuring the burden and impact of NCDs; (ii) the burden, epidemiology and priority interventions for individual NCDs; (iii) social determinants and risk factors for NCDs and priority interventions; (iv) global policy; (v) cross-cutting issues; and (vi) stakeholder action. Drawing on the expertise of a large and diverse team of internationally renowned policy and academic experts, the book describes the key epidemiologic features of NCDs and evidence-based interventions in a concise manner that will be useful for policymakers across all parts of society, as well as for public health and clinical practitioners.

Inside Out and Outside In has established itself as a foundational book for mental health practitioners in a variety of disciplines who work with clients in complex social environments. It is unique in its focus on the forces that shape people from within and also from their social worlds, with sensitivity to race, gender, sexuality, and class. The fifth edition features new material and revisions throughout while maintaining the respectful and accessible style for which the book is known. It has been fully updated to reflect the changing political and social landscape, regarding women's issues, immigration issues, and racism, to name just a few. Two new chapters have been added on Biopsychosocial Assessment and Neurobiology. In addition, the authors reinforce intersectionality and diversity through case studies in every chapter. The fifth edition of Inside Out and Outside In is an up-to-date and essential resource for mental health professionals and students practicing in today's increasingly complex environment.

Uniquely interdisciplinary and accessible, The Cambridge Introduction to Intercultural Communication is the ideal text for undergraduate introductory courses in Intercultural Communication, International Communication and Cross-cultural Communication. Suitable for students and practitioners alike, it encompasses the breadth of intercultural communication as an academic field and a day-to-day experience in work and private life, including international business, public services, schools and universities. This textbook touches on a range of themes in intercultural communication, such as evolutionary and positive psychology, key concepts from critical intercultural communication, postcolonial studies and transculturality, intercultural encounters in contemporary literature and film, and the application of contemporary intercultural communication research for the development of health services and military services. The concise, up-to-date overviews of key topics are accompanied by a wide variety of tasks and eighteen case studies for in-depth discussions, homework, and assessments.

Academia can be a lonely place, especially for those people who are members of marginalized communities. Although at its core institutions of higher education are supposed to be places for knowledge production, exchange and transformation, they can also be the source of anxiety, confusion, and hurt. Effective mentoring helps to provide guidance and support and can ease the transition to and success in higher education. In this book the authors conceptualize mentoring in the context of critical communication pedagogy and intercultural communication pedagogy. Each chapter employs a critical and cultural lens to mentoring and offers discussions about how our cultural identities or intercultural communication experiences impact our mentoring. It is separated into two major sections. The chapters in "Mentoring and International Experiences" analyze unique situations that international students face in higher education and how effective mentoring can guide these students through academic and life challenges. The second section, "Mentoring and Cultural Contexts," focuses on diverse cultural settings within the higher educational system in the United States and on historically marginalized students and/or faculty. This edited book will be helpful for various audiences. First, it provides guidance for graduate students, faculty and staff members who are asked to mentor others of diverse backgrounds. Second, it also helps diverse students and faculty to better understand the role of mentoring. And third, it gives ideas on what to do in successful international/intercultural mentor-mentee relationships. "Mentoring in Intercultural and International Contexts provides compelling examples of critical mentoring partnerships and programs that successfully assist vulnerable students to navigate systemic disadvantages withing the academy. This book is vital reading for anyone who wants a better understanding of mentorship in complex and contradictory environments." Alberto Gonzalez, Bowling Green State University

Academia can be a lonely place, especially for those people who are members of marginalized communities. Although at its core institutions of higher education are supposed to be places for knowledge production, exchange and transformation, they can also be the source of anxiety, confusion, and hurt. Effective mentoring helps to provide guidance and support and can ease the transition to and success in higher education. In this book the authors conceptualize mentoring in the context of critical communication pedagogy and intercultural communication pedagogy. Each chapter employs a critical and cultural lens to mentoring and offers discussions about how our cultural identities or intercultural communication experiences impact our mentoring. It is separated into two major sections. The chapters in "Mentoring and International Experiences" analyze unique situations that international students face in higher education and how effective mentoring can guide these students through academic and life challenges. The second section, "Mentoring and Cultural Contexts," focuses on diverse cultural settings within the higher educational system in the United States and on historically marginalized students and/or faculty. This edited book will be helpful for various audiences. First, it provides guidance for graduate students, faculty and staff members who are asked to mentor others of diverse backgrounds. Second, it also helps diverse students and faculty to better understand the role of mentoring. And third, it gives ideas on what to do in successful international/intercultural mentor-mentee relationships. "Mentoring in Intercultural and International Contexts provides compelling examples of critical mentoring partnerships and programs that successfully assist vulnerable students to navigate systemic disadvantages withing the academy. This book is vital reading for anyone who wants a better understanding of mentorship in complex and contradictory environments." Alberto Gonzalez, Bowling Green State University

This book focuses on a close analysis of selected speeches of Winston Churchill in the House of Commons and some of the responses from fellow MPs from 1933-1940 in peace and war, during the rise of Hitler, and concentrates on foreign affairs. The study will appeal to those interested in Churchill, freedom, tyranny, diplomacy, war and conflict, democracy, politics, the 1930s, the Second World War, Britain, the English-speaking world, Canada, the United States, the British Empire and Commonwealth, Europe, France, Asia, Germany, totalitarianism, Parliament and legislative assemblies, rhetoric, language, style, speech-writing, oral and written communication, literature, history and other areas. The debate between autocracy and the tyrannical totalitarian on the one hand and democracy on the other is the debate of those times and ours. The reader will find many parallels, some chilling, with our own times. Churchill and his contemporaries have much to teach us.Churchill was key to our world history and is a key to understanding what is at stake in the world now.

This edited collection brings together voices from the margins in underrepresented regions of the Global South, within the context of scholarship focusing on indigenous languages and development communication. Contributors bring together research from often-overlooked parts of the world to engage in dialogue towards an understanding of the similarities and differences between issues of language and development in the Global South, presenting cases as a starting point for further research and discussions about indigenous language and development communication in Latin America, Africa, and Asia. Scholars of communication, sociology, linguistics, and development studies will find this book of particular interest

This multi-authored collection covers the methodology and philosophy of collective writing. It is based on a series of articles written by the authors in Educational Philosophy and Theory, Open Review of Educational Research and Knowledge Cultures to explore the concept of collective writing. This tenth volume in the Editor's Choice series provides insights into the philosophy of academic writing and peer review, peer production, collective intelligence, knowledge socialism, openness, open science and intellectual commons. This collection represents the development of the philosophy, methodology and philosophy of collective writing developed in the last few years by members of the Editors' Collective (EC), who also edit, review and contribute to Educational Philosophy and Theory (EPAT), as well as to PESA Agora, edited by Tina Besley, and Access, edited by Nina Hood, two PESA 'journals' recently developed by EC members. This book develops the philosophy, methodology and pedagogy of collective writing as a new mode of academic writing as an alternative to the normal academic article. The philosophy of collective writing draws on a new mode of academic publishing that emphasises the metaphysics of peer production and open review along with the main characteristics of openness, collaboration, co-creation and co-social innovation, peer review and collegiality that have become a praxis for the self-reflection emphasising the subjectivity of writing, sometimes called self-writing. This collection, under the EPAT series Editor's Choice, draws on a group of members of the Editors' Collective,who constitute a network of editors, reviewers and authors who established the organisation to further the aims of innovation in academic writing and publishing. It provides discussion and examples of the philosophy, methodology and pedagogy of collective writing. Split into three sections: Introduction, Openness and Projects, this volume offers an introduction to the philosophy and methodology of collective writing. It will be of interest to scholars in philosophy of education and those interested in the process of collective writing.

Communication is complicated, and so is the ethics of communication. We communicate about innumerable topics, to varied audiences, using a gamut of technologies. The ethics of communication, therefore, has to address a wide range of technical, ethical and epistemic requirements. In this book, Onora O'Neill shows how digital technologies have made communication more demanding: they can support communication with huge numbers of distant and dispersed recipients; they can amplify or suppress selected content; and they can target or ignore selected audiences. Often this is done anonymously, making it harder for readers and listeners, viewers and browsers, to assess which claims are true or false, reliable or misleading, flaky or fake. So how can we empower users to assess and evaluate digital communication, so that they can tell which standards it meets and which it flouts? That is the challenge which this book explores.

Based on data from a ground-breaking new study examining dating apps in the context of covid-19, and interviews with dating app CEOs from Bumble and Hinge. Relevant to academics, students, and professionals interested in digital and social media, relationships, gender, sociology, and contemporary society. Engages with the growing relevance of dating apps in our society, and examines the culture of apps to understand their impact on relationships going forward

The Construction of Truth in Contemporary Media Narratives about Risk provides a theoretical framework for how, in a post-truth era, media audiences are able to understand and navigate everyday risk. The book examines media risk narratives and explores forms of truth, experiential knowledge, and authority. Using the concept of parrhesia to show how we invest trust in various types of knowledge in a changing media environment, the book demonstrates how we choose between expert and non-expert information when navigating a seemingly risky world. It considers how news media formats have previously engaged audiences through risk narratives and examines how experiential knowledge has come to hold a valuable place for individuals navigating what we are often told is an increasingly risky and uncertain world. The book also examines the increasingly precarious position of expert knowledge and examines how contemporary truth-games play out between experts and non-experts, and considers how this extends into the world of online and social media. This book will be of interest to those researching or teaching in the areas of criminology, sociology, media and cultural studies, and of interest to readers in professional areas such as journalism and politics.

This innovative book provides a critical analysis of diverse experiences of Co-creation in neighbourhood settings across the Global North and Global South. A unique collection of international researchers, artists and activists explore how creative, arts-based methods of community engagement can help tackle marginalisation and stigmatisation, whilst empowering communities to effect positive change towards more socially just cities. Focusing on community collaboration, arts practice, and knowledge sharing, this book proposes various methods of Co-Creation for community engagement and assesses the effectiveness of different practices in highlighting, challenging, and reversing issues that most affect urban cohesion in contemporary cities.

This book challenges the view that digital communication in Africa is limited and relatively unsophisticated and questions the assumption that digital communication has a damaging effect on indigenous African languages. The book applies the principles of Digital African Multilingualism (DAM) in which there are no rigid boundaries between languages. The book charts a way forward for African languages where greater attention is paid to what speakers do with the languages rather than what the languages look like, and offers several models for language policy and planning based on horizontal and user-based multilingualism. The chapters demonstrate how digital communication is being used to form and sustain communication in many kinds of online groups, including for political activism and creating poetry, and offer a paradigm of language merging online that provides a practical blueprint for the decolonization of African languages through digital platforms.

This book challenges the view that digital communication in Africa is limited and relatively unsophisticated and questions the assumption that digital communication has a damaging effect on indigenous African languages. The book applies the principles of Digital African Multilingualism (DAM) in which there are no rigid boundaries between languages. The book charts a way forward for African languages where greater attention is paid to what speakers do with the languages rather than what the languages look like, and offers several models for language policy and planning based on horizontal and user-based multilingualism. The chapters demonstrate how digital communication is being used to form and sustain communication in many kinds of online groups, including for political activism and creating poetry, and offer a paradigm of language merging online that provides a practical blueprint for the decolonization of African languages through digital platforms.

* Examines fragments of real multimodal communication, which provides insights on the universal mechanisms and devices of power and social influence * Enhances the readers awareness of how people may use multimodal communication to achieve and maintain power, and of how, by their own body, they may influence others and defend themselves from their influence, making this essential reading for students and academics * Refers to a variety of contexts in which communication is used and adapted, including in everyday life, at work, at school, and in politics to show the similarities and differences in these environments

Offers a combination of a critical approach to education and psychology alongside a focus on professional dialogue, aimed at psychologists, educational professionals and those who work with them. Provides an alternative approach to the current focus in education establishments (which include instrumentalism and performativity) to support and improve relationships and mental health (particularly relating to teachers, parents and young people). This book addresses a fundamental issue for psychologists in the Western world in that it challenges the profession to uphold a moral and ethical practices.

*Combines the author's own cutting edge research in writing development with a 'how to' guidebook approach, making it the complete package for students starting out in this area of research. *Cross-disciplinary market of students of both Education and Applied Linguistics in areas of Language Acquisition and Language and Literacy. Requires no background in Corpus Linguistics as it walks students through the basics. *The first book to combine research in this area with an activity-based approach- none of the competition demonstrates how to put theories and methods into practice like ours does.

Engaging with the topic of critical intercultural education at tertiary level, the book aims to strengthen what critical intercultural communication means and facilitate its implementation in higher education classrooms. With contributors coming from a variety of educational contexts and disciplines, the book provides a versatile and comprehensive picture of how intercultural communication can be approached in different fields. By offering a reflection on theoretical frameworks for teaching and learning critical intercultural communication, it bridges the gap between theory and practice in recent years. Furthermore, it proposes concrete pedagogical solutions that will help educators working at the tertiary level move from essentialist approaches to meaningful intercultural education. Higher education teachers, lecturers and professors responsible for the design and delivery of teaching on intercultural communication will find this book helpful and resourceful.

i) This work can help readers to understand the generation mechanism, the characteristics of Chinese farmers' cultural subjectivity, and the track of the changes of Chinese social structure in the 20th century. ii) The author proposes a creative research method labelled as "subject-time-space". iii) This title has been selected as a required reading in many prestigious universities in China, including Tsinghua University, Sichuan University, Zhengzhou University, Yunnan University, and Henan University.

Enhance your copywriting skills with psychology-driven techniques to create stand out copy that taps into consumer decision making and sells, using this second edition of the ultimate copywriting survival guide for the 21st century - essential to every marketing or creative professional's bookshelf. With many professionals now developing their skills on the job, it is notoriously difficult to benchmark successful copy. This book provides a step up for those who already know the basics of writing copy, and are seeking more advanced, psychology-driven techniques to gain the competitive edge. With practical insight into human decision making and consumer engagement, it will inspire the clear-cut confidence needed to create, quantify, and sell stand out copy in a cluttered marketplace. Complementing the 'how to' perspective of copywriting, with impressive interviews from leading ad agencies and copywriters across the globe, this second edition addresses the everyday issues faced in a multitude of roles, including: -Practical advice to measure and benchmark effective copy -Guidance on creating and critiquing briefs -New chapters on how to weave copywriting skills into the wider industry -Storytelling and content marketing -The impact of evolving channels like mobile and social media Practical, inspiring and extremely digestible, Persuasive Copywriting is the only vibrant, all-encompassing guide to copywriting that you need.

Increasingly, Americans are turning away from the traditional press--especially newspapers--for the news of the day. In fact, by May 2009 a Pew survey revealed that 63 percent of Americans said they would not miss their paper if it ceased publishing. Other surveys have revealed that since the late 1990s, Americans have significant concerns about the mainstream news media's credibility, with no less than 56 percent voicing reservations about the press's accuracy. At the same time, the mainstream news has continued to show a proclivity for using information proffered by public relations sources; in fact, some studies point to newsrooms that use such propaganda materials for up to 75-80 percent of their stories. As traditional newsrooms continue to either downsize (or, in some cases, disappear) and propaganda materials proliferate, the American public will continue to encounter difficulties obtaining from journalism the accurate and relevant information it needs to make informed decisions within our democracy. Current scholarship about journalism's increasing problems with relevancy often focuses on explorations of the advent of new media technologies and/or journalism's dysfunctional business models. Although those studies are important, they tend toward a presentism that ignores dilemmas that derive from the enduring ways that the press gathers and constructs news. This book argues that the problem of press relevancy can be traced to historical groundings that continue to inform newsroom practices. Specifically, it makes the distinctive claim that modern journalism's own professionalism has made the press prone to using propaganda materials, thus contributing to increasing news media irrelevance. Accordingly, this work provides an unparalleled interlocking interrogation of two areas: first, how the professionalizing press of the post-WWI era gradually progressed from resistance to acclimation as regards domestic propaganda and, second, how that acclimation can be understood as part of a historically grounded, self-rationalizing workroom acculturation known as habitus. Inspired by the works of Pierre Bourdieu, James Carey, and Michael Schudson, this work finds that journalism's current problems with pertinence lies within an unreflexive relationship with those who would offer the helping hand of propaganda materials. Today's news media exhibits a double-mindedness: many of the same professional routines it uses to apparently safeguard its credibility also rationalize the use of propaganda as news. This work maintains that news professionals and media scholars need to better recognize how this ingrained, yet dissonant approach to constructing news accounts has damaged the viability of journalism. From such an understanding, the press can better focus on news that is credible, pertinent, and reflective of the wider range of voices in American society. Press Professionalization and Propaganda is an important book for all journalism, public relations, and media studies collections and scholars in those areas. Professionals in journalism and public relations will also find this book compelling.

This timely intervention into composition studies presents a case for the need to teach all students a shared system of communication and logic based on the modern globalizing ideals of universality, neutrality, and empiricism. Based on a series of close readings of contemporary writing by Stanley Fish, Asao Inoue, Doug Downs and Elizabeth Wardle, Richard Rorty, Slavoj Zizek, and Steven Pinker, this book critiques recent arguments that traditional approaches to teaching writing, grammar, and argumentation foster marginalization, oppression, and the restriction of student agency. Instead, it argues that the best way to educate and empower a diverse global student body is to promote a mode of academic discourse dedicated to the impartial judgment of empirical facts communicated in an open and clear manner. It provides a critical analysis of core topics in composition studies, including the teaching of grammar; notions of objectivity and neutrality; empiricism and pragmatism; identity politics; and postmodernism. Aimed at graduate students and junior instructors in rhetoric and composition, as well as more seasoned scholars and program administrators, this polemical book provides an accessible staging of key debates that all writing instructors must grapple with.