Through ten detailed case studies on groundbreaking brands like Vivienne Westwood, Vera Wang, Levi's (R), and The Gap Inc., Fashion Brand Stories shows how fashion retailers and designers use storytelling to establish and maintain relationships with their customers. These entertaining case studies explore the evolution of each brand as a cultural entity with its own carefully crafted personality. Aided by interviews with industry professionals, you'll learn how brands start out, grow and encounter success or failure and how to apply those hard-won lessons to your own thoughts on branding. This beautifully illustrated third edition covers the changing role of social media, celebrity endorsements, quality over quantity, and more ethical sourcing, manufacturing, and consumption. Instructor's resources to accompany this edition are available at bloomsbury.pub/fashion-brand-stories-3e

Have you ever stopped and wondered where your jeans came from? Who made them and where? Ever wondered where they end up after you donate them for recycling? Following a pair of jeans, Clothing Poverty takes the reader on a vivid around-the-world tour to reveal how clothes are manufactured and retailed, bringing to light how fast fashion and recycling are interconnected. Andrew Brooks shows how recycled clothes are traded across continents, uncovers how retailers and international charities are embroiled in commodity chains which perpetuate poverty, and exposes the hidden trade networks which transect the globe. In this new and updated edition, Brooks retraces his steps to look at the fashion industry today, and considers how, if at all, the industry has changed in response to mounting consumer pressure for more ethical clothing. Stitching together rich narratives, from Mozambican markets, Nigerian smugglers and Chinese factories to London's vintage clothing scene, TOMS shoes and Vivienne Westwood's ethical fashion lines, Brooks uncovers the many hidden sides of fashion.

Chanel suits, Louis Vuitton bags and Omega watches are now objects that embody a globalized material culture. Over the past 30 years, the luxury goods industry has undergone a tremendous expansion around the world. However, it remains largely dominated by European companies, ranging from diversified conglomerates such as LVMH and Richemont to independent companies such as the Italian fashion houses Armani and Ermenegildo Zegna, and industrial groups like Swatch and L'Oreal or new start-ups such as Richard Mille. How and why did these companies succeed? How did they manage to transform a sector previously dominated by small family firms into a global big business? Selling Europe to the World presents the development of the global luxury goods industry from the 1980s to the present day. It highlights the strategies implemented by a new generation of entrepreneurs and explains, beyond the glamorous image conveyed by luxury brands, the sources of success of these firms. An essential book for understanding the success of the contemporary luxury industry.

The first book to consider the subject, Wholesale Couture: London and Beyond, 1930-70 seeks to revise the notion that wholesale couturiers were simply copyists and demonstrate the complexities of their design processes and business strategies. This term has fallen out of usage; however, it was used to describe the pinnacle of the British ready-to-wear fashion industry between the 1930s and 1960s. Companies within this sector have typically been recognised as creators of high-quality copies of French haute couture, using ready-to-wear techniques. Liz Tregenza traces wholesale couture garments from concept to usage, considering design, manufacture, branding, promotion, retail and export. She looks beyond the garments produced and investigates the people behind these firms, consequently demonstrating the significant role that largely Jewish immigrants played in the development and success of this industry. The book also considers the wider social and economic factors that affected manufacturers and consumers; the effect of austerity, rationing and the Utility scheme, and the pressing need for wholesale couturiers to export their products internationally. It demonstrates that 1946 was a critical year for re-building and re-imagining the London fashion industry and that wholesale couturiers were at the centre of these developments. Furthermore, it reveals the impact of changing consumer purchasing power, including the burgeoning youth market, for fashion manufacturers. Offering a new perspective on British fashion history, Wholesale Couture demonstrates that these couturiers were vital in cementing London's status as a ready-to-wear fashion centre.

From sweatshops to fur farming, from polluting chemicals to painful garments, the fashion industry is associated with activities which have had devastating effects on workers, consumers, and the natural world. This ground-breaking volume provides a framework for examining the ethical, social, and environmental dangers that arise as fashion products are designed, manufactured, distributed, and sold within retail outlets, before being consumed and disposed of. Encompassing the cultural, psychological, and physiological aspects of fashion, it offers a comprehensive exploration of the hazards of a global industry. Drawing together an international team of leading textile and apparel experts, The Dangers of Fashion presents original perspectives on a wide range of topics from piracy and counterfeiting to human trafficking; from the effects of globalization on local industry to the peer pressure that governs contemporary ideals of beauty. Rooted in research into industry and consumer practices, it discusses innovative solutions—both potential and existing—to fashion’s dangers and moral dilemmas from the viewpoint of individuals, companies, societies, and the global community.

In the first critical history of French ready-made fashion, Alexis Romano examines an array of cultural sources, including surviving garments, fashion magazines, film, photography and interviews, to weave together previously disparate historical narratives. The resulting volume – Prêt-à-Porter: Paris and Women – situates the ready-made in wider cultural discourses of art, design, urbanism, technology and international policy. Through a close study of fashion magazines, including Vogue and Elle, Romano reveals how the French ready-made and the genre of fashion photography in France developed in tandem. Analyses of representations of space, women and prêt-à-porter in such magazines – alongside other cultural ephemera such as contemporary film, documentary photography and family photographs – demonstrate that popular conceptions of fashion and modernity shifted in the period 1945-68. By connecting national and personal histories, Prêt-à-Porter: Paris and Women reveals the importance of the ready-made to broader narratives of postwar reconstruction, national identity, gender and international dialogue.

In the decade since Writing for the Fashion Business was first published, the Internet and social media have upended the field of journalism and the fashion world, revolutionizing both industries and changing the very nature of storytelling. This second edition devotes significant space to digital content, with dedicated chapters covering online content, social media, and streaming video content. In addition to journalism, it also includes instruction on how to write for new promotional approaches emerging in the fashion world like influencer and experiential marketing, and introduces inclusion vocabulary to ensure non-discriminatory narratives. Whether in the form of an article, book, press release, email, or DM, students will gain an understanding of how written communication methods sync up with today's most common methods of commerce and communication. New to this Edition: -Trending Topic box features in each chapter discuss recent, real-life controversial situations within the fashion industry and invite students to share their ideas, concerns, and recommendations related to the situation -All new Industry Profiles in each chapter allow students to read first-hand accounts of what it's like to work in the sector of the fashion business that corresponds to the chapter topic -Chapter ending Review Questions and Learning Activities prompt students to test their knowledge STUDIO Features Include: -Review concepts with flashcards of essential vocabulary Instructor Resources -Instructor's Guide provides suggestions for planning the course and using the text in the classroom, supplemental assignments, and lecture notes

If you’re taking your first steps into the fast-paced world of retail, then merchandiser, store designer, retailer and educator Dimitri Koumbis is the ideal guide. In An Introduction to Fashion Retailing, he’ll walk you through everything from the history of retail design, to the intricacies of consumer behavior, fast fashion and corporate social responsibility. You’ll also learn professional techniques through detailed case studies of international retailers, including LVMH, Estée Lauder and ASOS. This revised edition includes expanded coverage of omnichannel retail approaches, retail KPIs as well as an outline of future retail trends in brick and mortar, e-commerce and technology. There’s also a whole new chapter introducing visual merchandising, expanding on the importance of the store’s overall design and visual representation of products.

In 2022, it was reported that plus-sizes accounted for nearly twenty percent of all women’s apparel sales in the United States and was one of the industry’s few growth sectors. For many, this news seemed to herald a remarkably inclusive turn for an industry that long bartered in exclusivity. Yet the recent success of plus-size fashion obscures a rather complicated history–one that can be traced back over a century, and which illuminates the fraught relationship between fashion, fat, and weight bias in American culture. Although many regard fat as a malady of the present, in the early twentieth century it was estimated that more than one-third of American women classified as “overweight.� While modern weight bias had yet to fully cement itself in the American imaginary, the limitations of mass garment manufacturing coupled with the ascendent slender beauty ideal had already relegated larger women to fashion’s peripheries. By 1915, however, fashion forecasters predicted that so-called “stoutwear� was well positioned to become one of the most lucrative subsectors of the burgeoning ready-to-wear trade. In the years that followed, stoutwear manufacturers set out to create more space for the fat woman in fashion but, in doing so, revealed an ancillary motivation: that of how to design fat out of existence altogether. Fashion Before Plus-Size considers what came “before� plus-size fashion while also shedding new light on the ways that the fashion industry not only perpetuates but produces weight bias. By situating stoutwear at the confluence of mass manufacturing, beauty ideals, standardized sizing, health discourse, and consumer culture, this book exposes the flawed foundations upon which the contemporary plus-size fashion industry has been built.

Learn how Artificial Intelligence (AI) is being applied in the fashion industry. With an application focused approach, this book provides real-world examples, breaks down technical jargon for non-technical readers, and provides an educational resource for fashion professionals. The book investigates the ways in which AI is impacting every part of the fashion value chain starting with product discovery and working backwards to manufacturing. Artificial Intelligence for Fashion walks you through concepts, such as connected retail, data mining, and artificially intelligent robotics. Each chapter contains an example of how AI is being applied in the fashion industry illustrated by one major technological theme. There are no equations, algorithms, or code. The technological explanations are cumulative so you'll discover more information about the inner workings of artificial intelligence in practical stages as the book progresses. What You'll Learn Gain a basic understanding of AI and how it is used in fashion Understand key terminology and concepts in AI Review the new competitive landscape of the fashion industry Conceptualize and develop new ways to apply AI within the workplace Who This Book Is For Fashion industry professionals from designers, managers, department heads, and executives can use this book to learn about how AI is impacting roles in every department and profession.

Perry's Department Store: A Buying Simulation, 4th Edition, launches students into the exciting role of being a retail buyer in the fashion industry using a unique simulation approach that takes readers step-by-step through a real-life buying experience. The text is organized into 10 chapters that walk students through the various steps a new buyer would take to complete a six-month buying plan and a merchandise assortment plan for the women's contemporary apparel, junior apparel, women's accessories, men's apparel and accessories, men's contemporary apparel, children's, or home furnishings markets. The fourth edition has been revised with statistical information to reflect a more contemporary structure and business model for a successful department store. The new Perry's Department Store is organized to reflect a larger-scale department store in today's market. Students interact by researching current market and industry trends to build their business. The charts and worksheets in this book and companion website, Perry's Department Store: A Buying Simulation STUDIO, are replicas of those found in the retail and wholesale industry to expose students to the procedures and policies they can expect to find in a first job as an assistant buyer. This new edition and STUDIO launch students directly into the exciting role of a retail buyer in the fashion industry. Perry's Department Store: A Buying Simulation STUDIO - An online tool for more effective study! - Study smarter with self-quizzes featuring scored results and personalized study tips. - Review concepts with flashcards of terms and definitions. - Follow the text's steps and calculations with data and statistical information. - Download worksheets, Excel spreadsheets with embedded formulas and blank worksheets. - View industry catalogs and private label line sheets. - Link to additional resources to complete the buying simulation.

What if fashion was a state? What kind of state would it be? Probably not a democracy. Otto von Busch sees fashion as a totalitarian state, with a population all too eager to enact the decrees of its aesthetic superiority. Peers police each other and deploy acts of judgment, peer-regulation, and micro-violence to uphold the aesthetic order of fashion supremacy. Using four design projects as tools for inquiry, Von Busch explores the seductive desires of envy and violence within fashion drawing on political theories. He proposes that the violent conflicts of fashion happen not only in arid cotton fields or collapsing factories, but in the everyday practice of getting dressed, in the judgments, sneers, and rejections of others. Indeed, he suggests that feelings of inclusion and adoration are what make us feel the pleasure of being fashionable-of being seductive, popular, and powerful. Exploring the conflicting emotions associated with fashion, Von Busch argues that while the current state of fashion is bred out of fear, The Psychopolitics of Fashion can offer constructive modes of mitigation and resistance. Through projects that actively work towards disarming the violent practices of dress, Von Busch suggests paths towards a more engaging and meaningful experience of fashion he calls "deep fashion."

The recipe for profitability is presented in Merchandise Planning Workbook. Focusing on the development of a six-month merchandise plan, the text explains how to use Excel 2007 as a tool to project sales, manage inventory, calculate the amount of merchandise to purchase, and adjust the price throughout the selling season. Application Exercises throughout the chapters familiarize students with each aspect of the plan, provide practice in inputting formulas and data, and demonstrate the impact of changing variables. Seven end-of-chapter assignments, when completed in sequence, produce a merchandise plan for a selling season. By mastering this important aspect of merchandising math, students can develop a marketable competency to help launch their careers in retailing. Introducing Merchandise Planning Workbook STUDIO--an online tool for more effective study! ~Study smarter with self-quizzes featuring scored results and personalized study tips ~Enhance your learning with a 6 month merchandise budget form for a basic product ~Review concepts with evaluation form assignments covering various textbook topics

"Fashion: Critical and Primary Sources" is a major multi-volume work of reference which brings together seminal writings on Fashion.

Over 100 key essays and articles are brought together for the first time and structured by historical focus. The geographical range of the essays crosses Europe, Asia and North America. The essays reveal the wide set of methodological approaches which all bear on the study of Fashion--Sociology, Art History and Cultural History, Anthropology, Social Theory, Dress and Textile Studies.

Ordered chronologically, the four volumes cover the Renaissance, the 18th Century, the 19th Century and the 20th Century-to-today. Each volume is separately introduced and the essays structured into coherent sections on specific themes. ""Fashion: Critical and Primary Sources ""will prove a major scholarly resource for any researchers involved in the study of Fashion, Dress and Costume.

"This is a useful step-by-step guide for starting your own apparel boutique or online business." Marissa Zorola, University of North Texas, US Written by entrepreneurs, for entrepreneurs, the book explains management, market segmentation, financial statements, cash flow, accessing capital, e-commerce, and omni-channel retailing. A hypothetical business plan that builds with each chapter and examples of business models from Warby Parker and Etsy give you a framework for building a successful fashion company. Profiles of entrepreneurs and exercises in a book illustrated with more than 100 images show you how to apply the process to your own ideas. Instructor Resources -Instructor's Guide provides suggestions for planning the course and using the text in the classroom, supplemental assignments, and lecture notes -Test Bank includes sample test questions for each chapter -PowerPoint (R) presentations include images from the book and provide a framework for lecture and discussion STUDIO Resources - Study smarter with self-quizzes featuring scored results and personalized study tips - Review concepts with flashcards of terms and definitions - Practice your skills with downloadable worksheets to complete the end of chapter Business Plan Connection exercises - Download Business Plan and Financial Plan templates to get your business off the ground

The Practical Guide to Patternmaking for Fashion Designers: Juniors, Misses, and Women offers an in-depth look into the techniques and theories of pattern drafting for women's garments. Covering a wide variety of styles, textiles, and sizes, this book is useful for a wide range of pattern courses from introductory to advanced. It provides a sound introduction to the concepts and the processes of patternmaking, as well as a more advanced analysis of style and design. The book offers helpful techniques on taking measurements and adjusting the fit of garments for all body sizes, patterns, and types of fabrics.

Here it is! Your window into the formerly elusive world of modelling for anyone to enter and have a look around. 'So you want to be a model? (The Secret Life of Successful Models)' was born out of the countless questions Gingersnap founder Clare Wilson is asked about how to become a successful model. Clare takes you through every aspect of the model industry - from castings, how to be in front of a camera, the business side of the industry, and invaluable social media tips, to the many types of modelling. How do you go about getting that great agent? How do you get noticed at castings? How can you nail that modelling job of your dreams? Clare divulges fascinating stories of her modelling days, and her handy A-Z of modelling jargon is also included so you'll know the lingo from day one. For Clare, the joy in sharing her experience is allowing everyone and anyone a peek into the fascinating world of modelling. Be empowered and inspired... this is a world which should be open to all, so why not you?

'A moving novel of strength and resistance in the face of evil but also an inspiring journey of resilience after loss.' Erin Litteken, bestselling author of The Memory Keeper of Kyiv A heartbreaking World War 2 novel that tells the story of two women's fight for love, family and hope, as the world crumbles around them. Based on the true story of the Kindertransport rescue from Nazi-occupied Europe. Berlin, 1936. The Landau family are at the heart of their community, running a music shop in Berlin and just trying to survive. But their lives are unravelling as Hitler's power increases and the treatment of Jewish families deteriorates. Eldest daughter, Rachel, fears for her sisters' future and will do anything she can to keep them safe. Will she find hope in the darkness? Paris, 1936. As whispers of war travel over from Europe, American debutante Kay escapes her mother's grasp and travels as a reluctant spy from Paris to Berlin. But a chance meeting with the Landau family will change her life forever. Kay is determined to give Rachel and her sisters a fighting chance in a society where the youngest are paying the ultimate price, even if it means making dangerous enemies along the way... As the world marches toward war, these brave women will find strength in joining forces to save the ones they love. But they will need the support of one another more than they will ever realise in order to survive... A gripping and heart-wrenching historical novel about hope, tragedy and two women's limitless courage. Perfect for fans of The Tattooist of Auschwitz, The Nightingale and My Name is Eva. What readers are saying about The Orphans of Berlin: 'The Orphans of Berlin is a moving novel of strength and resistance in the face of evil but also an inspiring journey of resilience after loss. Delving into a lesser known angle of the Kindertransport rescue efforts, Jina Bacarr deftly combines history and compelling characters into a fast-paced, emotional WWII story that readers will love.' Erin Litteken, bestselling author of The Memory Keeper of Kyiv

Beyond Fashion provides a behind-the-scenes peek into the world of fashion, a universe that is as fascinating and creative as it is inextricably linked to commercial, psychological and social canons. This thoroughly-illustrated volume covers all elements of the fashion business beyond clothing, from the commercial to psychological and sociological aspects of the industry. Branding, marketing, retailing, merchandising and business identity, style, the eternal pursuit of beauty, and the search for personal expression are the fundamental aspects of an industry which has evolved to become one of the most sophisticated, influential and dynamic sectors in the world. The implications are not just economic: what we wear conveys who we are. Clothes and accessories are the bearers of complex psychological and social canons, they are aesthetic products, means of self-definition and objects of desire. Complementary to the evolution of fashion itself, hand-in-hand with changes in taste throughout history, the practice of shopping has undergone epic transformations, becoming a daily activity, an integral part of everyday life. So, which elements are involved in the creation of this 'desire'? What are the ingredients of fashion alchemy? This book reveals these and many more secrets of the fashion business.

The Fashion Business Reader is the first comprehensive anthology of classic and cutting-edge writings on the global fashion business, from production to consumption. Bringing together a rich interdisciplinary and international range of writings in one volume, this essential text encompasses creative, theoretical, and practical approaches from scholarship spanning business, the social sciences, arts, and humanities. As well as extracts from ground-breaking journal articles, book chapters, and other key writings, the reader includes several newly commissioned articles on contemporary themes and methodological approaches. Each section of the volume contains an introduction by an expert scholar plus a guide to further reading, and each individual extract is introduced so that readers can place important writings in context. This is an essential course text for students on a wide range of fashion and business courses and a one-stop authoritative reference for scholars and professionals.

'I will never forget what the Nazi did to me. Never' 1940, Nazi-occupied Paris. A powerful story of love, tragedy and incredible courage, about one woman whose life is ripped apart by war and risks everything to seek justice. Brand new from the bestselling author of The Resistance Girl. As Nazis patrol the streets of the French capital, Tiena is alone, desperate and on the run. After defending herself against the force of an officer, she must find a new identity in order to survive. An accidental meeting with members of the Resistance gives her a lifeline, as she is offered the chance to reinvent herself as perfumer Angeline De Cadieux. However Angeline will never forget what happened to her, and will do everything she can to seek revenge. But vengeance can be a dangerous game, and Angeline can only hide her true identity for so long before her past catches up with her, with some devastating consequences... Paris, 2003. When the opportunity arises for aspiring journalist Emma Keane to interview world renowned perfumer Madame De Cadieux about her life during World War Two, she is determined to take it. There are secrets from her own family history that she hopes Angeline may be able to help unlock. But nothing can prepare Emma for Angeline's story, and one thing is for certain - it will change her own life forever... An absolutely heartbreaking, unforgettable historical novel of war, sacrifice and survival. Perfect for fans of Suzanne Goldring, Ella Carey and Catherine Hokin.

'I will never forget what the Nazi did to me. Never' 1940, Nazi-occupied Paris. A powerful story of love, tragedy and incredible courage, about one woman whose life is ripped apart by war and risks everything to seek justice. Brand new from the bestselling author of The Resistance Girl. As Nazis patrol the streets of the French capital, Tiena is alone, desperate and on the run. After defending herself against the force of an officer, she must find a new identity in order to survive. An accidental meeting with members of the Resistance gives her a lifeline, as she is offered the chance to reinvent herself as perfumer Angeline De Cadieux. However Angeline will never forget what happened to her, and will do everything she can to seek revenge. But vengeance can be a dangerous game, and Angeline can only hide her true identity for so long before her past catches up with her, with some devastating consequences... Paris, 2003. When the opportunity arises for aspiring journalist Emma Keane to interview world renowned perfumer Madame De Cadieux about her life during World War Two, she is determined to take it. There are secrets from her own family history that she hopes Angeline may be able to help unlock. But nothing can prepare Emma for Angeline's story, and one thing is for certain - it will change her own life forever... An absolutely heartbreaking, unforgettable historical novel of war, sacrifice and survival. Perfect for fans of Suzanne Goldring, Ella Carey and Catherine Hokin.

'A moving novel of strength and resistance in the face of evil but also an inspiring journey of resilience after loss.' Erin Litteken, bestselling author of The Memory Keeper of Kyiv A heartbreaking World War 2 novel that tells the story of two women's fight for love, family and hope, as the world crumbles around them. Based on the true story of the Kindertransport rescue from Nazi-occupied Europe. Berlin, 1936. The Landau family are at the heart of their community, running a music shop in Berlin and just trying to survive. But their lives are unravelling as Hitler's power increases and the treatment of Jewish families deteriorates. Eldest daughter, Rachel, fears for her sisters' future and will do anything she can to keep them safe. Will she find hope in the darkness? Paris, 1936. As whispers of war travel over from Europe, American debutante Kay escapes her mother's grasp and travels as a reluctant spy from Paris to Berlin. But a chance meeting with the Landau family will change her life forever. Kay is determined to give Rachel and her sisters a fighting chance in a society where the youngest are paying the ultimate price, even if it means making dangerous enemies along the way... As the world marches toward war, these brave women will find strength in joining forces to save the ones they love. But they will need the support of one another more than they will ever realise in order to survive... A gripping and heart-wrenching historical novel about hope, tragedy and two women's limitless courage. Perfect for fans of The Tattooist of Auschwitz, The Nightingale and My Name is Eva. What readers are saying about The Orphans of Berlin: 'The Orphans of Berlin is a moving novel of strength and resistance in the face of evil but also an inspiring journey of resilience after loss. Delving into a lesser known angle of the Kindertransport rescue efforts, Jina Bacarr deftly combines history and compelling characters into a fast-paced, emotional WWII story that readers will love.' Erin Litteken, bestselling author of The Memory Keeper of Kyiv

For centuries, the fashion industry has struggled to reconcile style with sustainability. In Historical Perspectives on Sustainable Fashion, you will be transported back in time to discover the historical dimensions of today's sustainable fashion movement. An array of success stories and cautionary tales provide both inspiration and warnings for the eco-conscious designer, encouraging an innovative approach that builds on predecessors' discoveries to move the practice of fashion forward. The 1st edition, Sustainable Fashion: Past, Present and Future, emerged from the Museum at FIT's groundbreaking exhibition 'Eco-Fashion: Going Green'. This revised edition broadens perspectives even further, incorporating eye-opening examples of designers, brands and activists working for change across the world today. Likewise, a new chapter examines the globalized mainstream fashion system and historical alternatives that provide compelling inspiration for reimagining the status quo. Fascinating and timely, Historical Perspectives on Sustainable Fashion examines progressive fashion through a historical lens, encouraging readers to question the state of the industry and demonstrating the value of historical insights in enabling and inspiring change.

In today's highly competitive global market, fashion designers, entrepreneurs, and executives need state, federal, and international laws to protect their intellectual property-their brands and the products by which their customers recognize them. Fashion Law provides a concise and practical guide to the full range of legal issues faced by a fashion company as it grows from infancy to international stature. Updated to reflect recent legal decisions and regulatory developments, this revised edition covers such vital issues as intellectual property protection and litigation, licensing, anti-counterfeiting, start-ups and finance, commercial transactions, retail property leasing, employment regulations, advertising and marketing, celebrity endorsements, and international trade. Features of the text help to make legal concepts accessible to the lay reader. More than 25 leading attorneys practicing in the emerging legal specialty of fashion law contributed the chapters for this authoritative text, and their expertise provides a foundation for fashion professionals and their legal advisors to work together effectively. New to this Edition -Expanded section on Intellectual Property protection, including an all new Chapter 6 on Litigation -All new Chapter 10 on Fashion Finance Features Features -Box Features provide real-life examples that demonstrate the role that law plays in the fashion business, including landmark court cases and current events -Practice Tips discuss legal issues that should be considered as fashion designers and executives establish procedures for conducting their business -Sample Clauses familiarize readers with the legal language that covers the rights and responsibilities of the parties to agreements -Instructor's Guide and PowerPoint (R) presentations available.