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Books > Business & Economics > Business & management > Ownership & organization of enterprises > Small businesses & self-employed
The ecological study of firms has often been restricted by the
approaches commonly used in organizational ecology. Uniquely, Colin
Jones and Gimme Walter use autecology to explain the selective
survival of all manner of firms that researchers, customers and
resource providers encounter daily. It is the first work to unite
views on the topic previously considered 'alternative', while
remaining compatible with most theories of the firm. Autecology
encourages researchers to contextualize ecological processes of
firms, namely, their adaptive behaviors, the structure and dynamics
of the environment, and their environmental interactions. This book
emancipates the firm and its actors from a host of environmental
assumptions that they are thought to share with others. In doing
so, the authors explain how and why firms can and should be
investigated on an ecological level. Drawing upon the historical
and contemporary renaissance of autecological thought, this book
elevates the ecological independence of the firm and its actors'
agency to solve problems in its environment. This study provides
the means to consolidate the ecological study of firms and, more
broadly, other forms of ecological study beyond the domain of
social studies. This book will appeal to organizational and
managerial researchers, sociologists, and anthropologists, given
the manner in which human agency is promoted in an ecological
context. Researchers interested in critical realism will also find
this an engaging work.
If you want to own or manage a breakout company, R. Neil Thiessen
can make it happen-and he'll save you frustration, time, and money,
to boot.
Proven in myriad industries, Thiessen's Diamond Solution is a
powerful tool for gaining insight into your business and uncovering
opportunities that you never knew existed. With this guide, you
will learn to develop critical elements for business success,
including clarity, focus, adaptability, flexibility, and
efficiency, as well as how to:
Decide whether growth is the right option right now for your
business Take stock of existing company assets and human resources
Determine what's currently working and what is not Build a
trustworthy staff that is engaged and involved and will deliver
results Foster a culture of accountability and action Implement
"Leaderment," an ideal combination of leadership and management Use
Opportunity Assessment to prioritize your precious resources
With the expert tips and strategies, case studies and examples,
and practical exercises in this motivating and empowering book, you
will avoid pitfalls, minimize risks, and achieve extraordinary
results as your business grows with limited resources and limitless
imaginations.
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Tattoo
(Hardcover)
Rebecca D. Turner
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R524
Discovery Miles 5 240
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Ships in 10 - 15 working days
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Tattoo is about how customer zealots are inspired. The book makes a
compelling business case for companies of all sizes to create
customer advocates (customers who go out and bring business to
you).
Using examples and interviews from Harley Davidson, Ritz Carlton,
Starbucks, as well as several small businesses, Tattoo shows that
fans are born from customer-focused, consistent actions by
companies.
It offers a blueprint for businesses to follow and shows that
"customer advocacy" does not have to be expensive or complicated to
be effective.
The book gets its title from the surprising behavior of Harley
Davidson motorcycle fans that tattoo their bodies with the Harley
logo. Step-by-step, Tattoo explores how the company inspires its
customers and employees with passion to create an experience that
is so remarkable that they feel compelled to tell a story about
their passion for the product.
Tattoo makes the point that feeling special is a human
experience--one that companies create. From the small business dry
cleaners that sew a button on your clothes to the Ritz Carlton
"experience," this book provides a wealth of examples and
inspiration for the business owner or executive charged with
growing the company.
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