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More time with your kids, making the money you know you're worth and a better work/life balance. No wonder more women than ever are choosing to be become freelance mums. In the last decade, 70% more mums have chosen to go freelance. Annie Ridout was one of them. And in her enlightening new book, she shares the tips and tricks that helped her build a better working life around her family. From choosing a career and launching a website, to getting your name out there and perfecting your brand, to the nitty gritty of childcare options and daily routines, The Freelance Mum is a comprehensive guide to setting out on your own path. Using her own experience, alongside advice from other mums that make it work, including Arianna Huffington, Scummy Mummies, Carrie-Anne Roberts, Robyn Wilder, Zoe de Pass, Cherry Healey, Sali Hughes and Anna Jones, Annie will show that with hard work and determination, any mother can thrive as a freelancer.
Feeling lonely on your journey as an entrepreneur? You just haven't found your mentor - and this book will show you how. Serial entrepreneur Mark Timm offers readers a glimpse behind the curtain by sharing intimate conversations with his mentor, the legendary businessman Kevin Harrington. Together, they delve into the power of mentorship and uncover strategies you can use to not only scale your business but also your relationships. You'll learn how to: * leverage your aggressive curiosity to find business opportunities... and build meaningful connections with your family * 'plan up to 80% of the way' rather than long-term strategizing for better success in executing business plans... and helping your children achieve their dreams * ditch elaborate plans, embrace spectacular failure and find the motivation and confidence to take action * multiply your business endeavours, your relationships and your time 'With the lessons I've learned from Kevin Harrington, every relationship in my life is so much deeper and stronger today than before, when I was compartmentalizing the entrepreneur in me.' - Mark Timm
Small Business Marketing For Dummies helps you promote your business. It is designed specifically for the busy small business owner, giving you simple but powerful ways to spread your message - all at little or no cost. It shows you how to build your company's profile, attract new customers and keep them coming back for more. Inside you will learn how to: Create an achievable marketing plan Use social media and the web to attract and keep customers Communicate with your customers through winning emails, newsletters, blogs and more Make use of affordable advertising solutions in print and other media Get great PR for your business
The growth of entrepreneurship in South Korea has turned the country into an economic powerhouse. In this collection of essays, scholars highlight the favourable political and cultural values conductive to its development, including the characteristics of entrepreneurial family firms and the impact of new media and globalization.
Start your own business, be your own boss and still get change from GBP100. This friendly, step-by-step guide will show you how you can live your small business dreams. Covering everything you need to know about making your idea a reality you'll finally be able to stop dreaming, and start doing - and all for less than GBP100.
How would you like to work for yourself in your own home? Sounds good right? The commute would be a breeze. Starting a small business from home can mean minimum fuss and minimum start-up costs - so it's no wonder that around 60% of new businesses are started from home. Whether you're looking to go freelance, start a home-business full-time or a new venture on the side of your existing job, you need Starting a Home Business For Dummies . It includes tons of ideas for home businesses and gives you all the straight-talking advice you need to get up and running. Inside you'll find: * Ideas for businesses that you can start easily from home * Step-by-step guidance for getting your business off the ground * The low-down on managing your money and taxes * Tips for making technology and the web work for you * Advice on how to attract and keep customers/clients
For courses in Entrepreneurship and Small Business Management. Written by award-winning experts, Steve Mariotti and Caroline Glackin, Entrepreneurship and Small Business Management presents complex economic, financial and business concepts in a manner easily understood by a variety of students. Based on a proven curriculum from the Network for Teaching Entrepreneurship (NFTE), it is organized to follow the life-cycle of an entrepreneurial venture-from concept through implementation to harvesting or replication. Filled with examples from a broad range of industries, it moves further into the entrepreneurial process-discussing the business plan and also the unique aspects of managing and growing entrepreneurial ventures and small businesses. This program will provide a better teaching and learning experience-for you and your students. Here's how: Help Students Apply Knowledge from the Text to the Real World: Cases give students the opportunity to solve real-world challenges. Present Special Insights on Presenting and Writing a Business Plan: Go beyond formulating a business plan to include critical topics of management, marketing and operations. Guide Student's Learning: A proven curriculum builds on the expertise of the authors and the Network for Teaching Entrepreneurship (NFTE) to teach the nuts and bolts of how to start and operate an entrepreneurial small business
Discover the secrets that distinguish successful entrepreneurs from those who fail, and learn which rules to follow and which to break. This is not just another one of those books about 'rules'; this book may be the defining factor that will turn your dream into reality. Many have succeeded at being an entrepreneur, but many, many more have failed. Which side would you rather be on? Sure, entrepreneurship is often about breaking the rules. But there are also a number of them that you should follow if you want to survive long enough to see what happens when you do. A business should be more than just a venture - it should be an adventure! The difference between a successful journey, rather than a wasted one, is knowing when to do what. That is what this book is about. Not science, but experience. The rules of hustle. Marnus Broodryk, one of South Africa's best-known young entrepreneurs, shares the lessons he wishes he'd been taught before he started out.
Unicorns, narwhals, yaks, cows and civets - what have all these creatures got to do with your hard-earned cash? Well, far more than you would think at first glance. They are all beasts that appear in the global economic ecosystem. They pop up as warnings, messages, signals and useful analogies in order to help us navigate what can sometimes be a confusing, closed-off world. In this book, BBC journalists Dhruti Shah and Dominic Bailey guide you through the confusing world of business jargon with a bold, graphic bestiary. As well as more familiar terms such as piggy bank, loan sharks and rat race, there are alligator spreads - which occur when an investor will never be able to make a profit on their transactions, or a lobster trap, which is a type of strategy a company will deploy in order to prevent a hostile takeover. There is even the memorable honorific of 'vampire squid' given to Goldman Sachs. The jargon of the business world is a code but this illustrated guide is here to take you on a safari - seeking out ants, zebras and a whole lot more - and helping you to understand them. You wouldn't want to enter a bear pit unprepared, so keep this guide to the animals of the financial jungle to hand.
Lifestyle Millionaire gives readers the roadmap to take their passion and turn it into a thriving business. Building and growing a company doesn't have to be hard, learn the steps to take your business to the next level while building your dream lifestyle. The success principles found here allow you to bridge the gap with the struggles as an entrepreneur, online Marketer, coach or speaker and blaze a trail to success as a Lifestyle Millionaire. Even if you have a business, the pages within give you the edge you're looking for to crush plateaus, create new products or an entirely new brand. Most people wish and hope they had their own business, but never take the necessary actions to achieve it. It's time to stop surviving and start creating your millionaire lifestyle today.
The Payroll Book is the only book that demystifies payroll with clear, concise, and real-world examples on how to tackle the process. "The Payroll Book will be a valuable resource for the small business owner as well as for the entrepreneur planning a new venture. Thorough, well-organized, and thoughtfully written, this practical guide is an essential tool for managing the payroll process." --Marilyn K. Wiley, Dean, College of Business, University of North Texas "Failing to comply with the withholding, tax remittance, and report filing requirements in handling business payroll carries a high cost. Charles' book will guide entrepreneurs through the minefields of payroll processing and reporting in language that business owners can understand. Whether you already own or are planning to start your own business, The Payroll Book is an essential tool." --James A. Smith, Past President and Chairman, Texas Society of CPAs "If accounting is something you have not paid keen attention to in your startup, then this book can demystify the whole thing for you and then some! Logically set-up and highly practical in its approach! I highly recommend this book for any startup, entrepreneur, and, frankly, anyone thinking about starting a business. That said, if you already started a business it's just as important--this is a must-read!" --Hubert Zajicek, CEO, Co-founder and Partner, Health Wildcatters "Wow! This is the most comprehensive book of its kind. I have worked in payroll for over 25 years, and I would recommend this book as a reference to anyone who has a hand in payroll. From the novice just entering the field to the seasoned veteran, there is something in this book for everyone." --Romeo Chicco, President, PayMaster
Write Well to Sell Big
In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use.Among other things, he provides:
Kennedy is the most successful, highly paid direct-response copywriter in the country. In this book, he shares his step-by-step formula so everyone can write letters that will nail the sale.
Most family business owners and wealth creators share an important vision: perpetuating family and wealth for many generations to come. To ensure wealth continuity, many families put into place various structures, plans, and processes, including estate plans (which may include multiple trusts), ownership succession plans, governance structures/strategies, and others. These sometimes-elaborate plans are aimed at preserving family wealth. In reality, for many families, they don't. In fact, it has been estimated that a majority of estate plans in place fail, largely as a result of family conflict or communication problems. Author David Lansky reveals here that too many one-size-fits-all and elaborate continuity plans fail to take into account the idiosyncratic family factors that can interfere with continuity planning. Lansky details further how building the right foundation will help families implement the best continuity plans. Addressing that foundation effectively includes understanding the building blocks that make it up, assessing their strengths, and developing strategies to improve them. The specific building blocks include:* Learning Capacity * Familyness * Safe Communication Culture * Commitment to Personal Development* Effective Leadership of Change While richly informative, this book is not intended as a training manual, but rather as a starting point for important ideas and conversations. In fact, the goal of this book is to help families consider several related factors that go into a foundation for continuity, and to build more effective continuity plans and strategies based on their assessments.
'Finally! The book that millions of people have been crying out for. An empowering guide of how to use your work to achieve independence, inspiration and - crucially - balance' Bruce Daisley, author of The Joy of Work and VP, Twitter You want to go freelance. You want to make your career work for you, on your terms and determined by your own definition of success. You want autonomy, flexibility and variety. But where do you start? In The Freelance Bible, award-winning entrepreneur and freelancer, Alison Grade, guides you through absolutely everything that you need to know to start your successful self-employed life. Starting from day one, she will help you develop your personal brand, pick up the financial essentials, grow your client base, manage your work-life balance, negotiate deals and value your time as you become more established. This is your complete guide to turning your talent into a fulfilling and sustainable career. 'Alison strikes an excellent and inspirational balance; sharing tips and advice that help you work out how to be secure in insecurity and ace the journey to becoming a freelancer' Alex Mahon CEO, Channel 4
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