0
Your cart

Your cart is empty

Browse All Departments
Price
  • R50 - R100 (1)
  • R100 - R250 (151)
  • R250 - R500 (633)
  • R500+ (3,356)
  • -
Status
Format
Author / Contributor
Publisher

Books > Language & Literature > Language & linguistics > Translation & interpretation

Terminology Translation in Chinese Contexts - Theory and Practice (Paperback): Saihong Li, William Hope Terminology Translation in Chinese Contexts - Theory and Practice (Paperback)
Saihong Li, William Hope
R1,169 Discovery Miles 11 690 Ships in 12 - 17 working days

Terminology Translation in Chinese Contexts: Theory and Practice investigates the theory and practice of terminology translation, terminology management, and scholarship within the distinctive milieu of Chinese and explores the complex relationship between terminology translation (micro level) and terminology management (macro level). This book outlines the contemporary challenges of terminology translation and terminology management within Chinese contexts in specialized fields including law, the arts, religion, Chinese medicine, and food products. The volume also examines how the development and application of new technologies such as big data, cloud computing, and artificial intelligence have brought about major changes in the language service industry. Technology such as machine translation and computer-assisted translation has spawned new challenges in terminology management practices and has facilitated their evolution in contexts of ever greater internationalization and globalization. This book recontextualizes terminology translation and terminology management with a special focus on English-Chinese translation. It is hoped that the volume will enable and enhance dialogue between Chinese and Western scholars and professionals in the field. All chapters have been written by specialists in the different subfields and have been peer-reviewed by the editors.

Interpreters and War Crimes (Hardcover): Kayoko Takeda Interpreters and War Crimes (Hardcover)
Kayoko Takeda
R4,378 Discovery Miles 43 780 Ships in 12 - 17 working days

Taking an interdisciplinary approach, this book raises new questions and provides different perspectives on the roles, responsibilities, ethics and protection of interpreters in war while investigating the substance and agents of Japanese war crimes and legal aspects of interpreters' taking part in war crimes. Informed by studies on interpreter ethics in conflict, historical studies of Japanese war crimes and legal discussion on individual liability in war crimes, Takeda provides a detailed description and analysis of the 39 interpreter defendants and interpreters as witnesses of war crimes at British military trials against the Japanese in the aftermath of the Pacific War, and tackles ethical and legal issues of various risks faced by interpreters in violent conflict. The book first discusses the backgrounds, recruitment and wartime activities of the accused interpreters at British military trials in addition to the charges they faced, the defence arguments and the verdicts they received at the trials, with attention to why so many of the accused were Taiwanese and foreign-born Japanese. Takeda provides a contextualized discussion, focusing on the Japanese military's specific linguistic needs in its occupied areas in Southeast Asia and the attributes of interpreters who could meet such needs. In the theoretical examination of the issues that emerge, the focus is placed on interpreters' proximity to danger, visibility and perceived authorship of speech, legal responsibility in war crimes and ethical issues in testifying as eyewitnesses of criminal acts in violent hostilities. Takeda critically examines prior literature on the roles of interpreters in conflict and ethical concerns such as interpreter neutrality and confidentiality, drawing on legal discussion of the ineffectiveness of the superior orders defence and modes of individual liability in war crimes. The book seeks to promote intersectoral discussion on how interpreters can be protected from exposure to manifestly unlawful acts such as torture.

The Discourses and Displacement of English in Turkey (Hardcover, New edition): Eser Oerdem The Discourses and Displacement of English in Turkey (Hardcover, New edition)
Eser Oerdem
R1,104 Discovery Miles 11 040 Ships in 12 - 17 working days

This book examines the negative effect of English on other cultures and languages. English (or any colonial language) is closely related to the spread of neoliberalism and neocolonialism. Therefore, radical pedagogy and human rights are recommended as achieavable aims so that the dominant status of English can be displaced. Therefore, new discourses should be developed to oppose the colonial, necolonial and neoliberal discourses regarding English. The mandatory state of English in Turkey needs to be displaced through the inclusion of radical pedagogy which opens up space for participatory democracy. The new task of the non-English-speaking countries is to ban the neoliberal expansion of English. A world without a lingua franca is possible and could produce emancipatory sociopolitical spaces to support super diversity.

Fedorov's Introduction to Translation Theory (Hardcover): Brian James Baer Fedorov's Introduction to Translation Theory (Hardcover)
Brian James Baer
R4,028 Discovery Miles 40 280 Ships in 9 - 15 working days

This is the first English translation of Andrei V. Fedorov's classic 1953 text Vvedenie v teoriiu perevoda / Introduction to Translation Theory. Fedorov was the first to argue that translation theorizing should be based on linguistics, due to the fact that language is the common denominator of all translation. In addition, this text offers a concise but thorough comparative overview of thinking on translation in Western Europe and Russia. The detailed annotations and substantial introduction by the leading scholar and award-winning translator Brian James Baer inscribe Fedorov's work in the political and cultural context of the Soviet Union, highlighting the early influence of Russian Formalism on Fedorov's thinking. This volume is a model of scholarly translation that fills a major gap in our understanding of Soviet translation theory, which will compel a rethinking of current histories of the field. Contributing to the important work of internationalizing and generating new histories of translation studies, this volume is key reading for scholars and researchers of the history, theory, and politics of translation studies; comparative literature; and Russian and Slavic studies.

Translation and the Intersection of Texts, Contexts and Politics - Historical and Socio-Cultural Perspectives (Hardcover, 1st... Translation and the Intersection of Texts, Contexts and Politics - Historical and Socio-Cultural Perspectives (Hardcover, 1st ed. 2017)
Mohammed Albakry
R3,422 Discovery Miles 34 220 Ships in 12 - 17 working days

This book analyzes the impact of historical, political and sociocultural contexts on the reading, rewriting and translating of texts. The authors base their arguments on their experiences of translating or researching different text types, taking in fiction, short stories, memoirs, religious texts, scientific treatises, and news reports from a variety of different languages and cultural traditions. In doing so they cover a wide range of contexts and time periods, including Early Modern Europe, post-1848 Switzerland, nineteenth-century Portugal, Egypt in the early twentieth century under British colonial rule, Spain under Franco's dictatorship, and contemporary Peru and China. They also consider the theoretical and pedagogical implications of their conclusions for translation students and practitioners. This edited collection will be of great interest to scholars working in translation studies, applied linguistics, and on issues of cultural difference.

Terminology Translation in Chinese Contexts - Theory and Practice (Hardcover): Saihong Li, William Hope Terminology Translation in Chinese Contexts - Theory and Practice (Hardcover)
Saihong Li, William Hope
R4,094 Discovery Miles 40 940 Ships in 12 - 17 working days

Terminology Translation in Chinese Contexts: Theory and Practice investigates the theory and practice of terminology translation, terminology management, and scholarship within the distinctive milieu of Chinese and explores the complex relationship between terminology translation (micro level) and terminology management (macro level). This book outlines the contemporary challenges of terminology translation and terminology management within Chinese contexts in specialized fields including law, the arts, religion, Chinese medicine, and food products. The volume also examines how the development and application of new technologies such as big data, cloud computing, and artificial intelligence have brought about major changes in the language service industry. Technology such as machine translation and computer-assisted translation has spawned new challenges in terminology management practices and has facilitated their evolution in contexts of ever greater internationalization and globalization. This book recontextualizes terminology translation and terminology management with a special focus on English-Chinese translation. It is hoped that the volume will enable and enhance dialogue between Chinese and Western scholars and professionals in the field. All chapters have been written by specialists in the different subfields and have been peer-reviewed by the editors.

Translation (Paperback): Sophie Williamson Translation (Paperback)
Sophie Williamson
R458 Discovery Miles 4 580 Ships in 12 - 17 working days

Part of the acclaimed series of anthologies which document major themes and ideas in contemporary art. An essential collection of texts reflecting on the cultural and political complexities of translation in global contemporary artistic practices. The movement of global populations, and subsequently the task of translation, underlies contemporary culture: the intricacies of ancient and modern Jewish diaspora, waves of colonisation and the transportation of slaves are now superimposed by economic and environmental migration, forced political exiles and refugees. This timely anthology will consider translation's ongoing role in cultural navigation and understanding, exploring the approaches of artists, poets and theorists in negotiating increasingly protean identities: from the intrinsic intimacy of language, to translation's embedded structures of knowledge production and interaction, to its limitations of expression and, ultimately, its importance in a world of multiple perspectives. Artists surveyed include Meric Algun Ringborg, Geta Bratescu, Tanya Bruguera, Chto Delat, Chohreh Feyzdjou, Susan Hiller, Glenn Ligon, Teresa Margolles, Shirin Neshat, Helio Oiticica, Pratchaya Phinthong, Kurt Schwitters, Yinka Shonibare, Mladen Stilinovic, Erika Tan, Kara Walker, Wu Tsang. Writers include Hannah Arendt, James Baldwin, Walter Benjamin, Judith Butler, Luis Camnitzer, Jean Fisher, Stuart Hall, bell hooks, Sarat Maharaj, Martha Rosler, Bertrand Russell, Simon Sheikh, Gayatri Spivak, Hito Steyerl, Lawrence Venuti.

The Routledge Handbook of Translation and Globalization (Hardcover): Esperanca Bielsa, Dionysios Kapsaskis The Routledge Handbook of Translation and Globalization (Hardcover)
Esperanca Bielsa, Dionysios Kapsaskis
R6,503 Discovery Miles 65 030 Ships in 12 - 17 working days

This is the first handbook to provide a comprehensive coverage of the main approaches that theorize translation and globalization, offering a wide-ranging selection of chapters dealing with substantive areas of research. The handbook investigates the many ways in which translation both enables globalization and is inevitably transformed by it. Taking a genuinely interdisciplinary approach, the authors are leading researchers drawn from the social sciences, as well as from translation studies. The chapters cover major areas of current interdisciplinary interest, including climate change, migration, borders, democracy and human rights, as well as key topics in the discipline of translation studies. This handbook also highlights the increasing significance of translation in the most pressing social, economic and political issues of our time, while accounting for the new technologies and practices that are currently deployed to cope with growing translation demands. With five sections covering key concepts, people, culture, economics and politics, and a substantial introduction and conclusion, this handbook is an indispensable resource for students and researchers of translation and globalization within translation and interpreting studies, comparative literature, sociology, global studies, cultural studies and related areas.

Translational Spaces - Towards a Chinese-Western Convergence (Hardcover): Yifeng Sun Translational Spaces - Towards a Chinese-Western Convergence (Hardcover)
Yifeng Sun
R4,093 Discovery Miles 40 930 Ships in 12 - 17 working days

This book explores the concept of space, or rather spaces, in relation to translation, to construct a conceptual framework for research to better understand and solve translation problems. A number of interrelated spatial perspectives on translation supported by empirical evidence are presented to help better understand the complexities between China and West in cultural exchanges and to offer a way of explaining what happens to translation and why it takes on a particular form. In the chequered history of Chinese-Western cultural exchange, effective communication has remained a great challenge exacerbated by the ultimate inescapability of linguistic and cultural incommensurability. It is therefore necessary to develop conceptual tools that can help shed light on the interactive association between performativity and space in translation. Despite the unfailing desire to connect with the world, transnational resistance is still underway in China. Further attempts are required to promote a convergence of Chinese and Western translation theories in general and to confront problems arising from translation practice in particular. This work will be of interest to students and scholars in translation studies around the world, as well as those working in cultural studies and cross-cultural communication studies.

Research Methods in Legal Translation and Interpreting - Crossing Methodological Boundaries (Paperback): Lucja Biel, Jan... Research Methods in Legal Translation and Interpreting - Crossing Methodological Boundaries (Paperback)
Lucja Biel, Jan Engberg, Vilelmini Sosoni, Rosario Martin Ruano
R1,349 Discovery Miles 13 490 Ships in 12 - 17 working days

The field of Legal translation and interpreting has strongly expanded over recent years. As it has developed into an independent branch of Translation Studies, this book advocates for a substantiated discussion of methods and methodology, as well as knowledge about the variety of approaches actually applied in the field. It is argued that, complex and multifaceted as it is, legal translation calls for research that might cross boundaries across research approaches and disciplines in order to shed light on the many facets of this social practice. The volume addresses the challenge of methodological consolidation, triangulation and refinement. The work presents examples of the variety of theoretical approaches which have been developed in the discipline and of the methodological sophistication which is currently being called for. In this regard, by combining different perspectives, they expand our understanding of the roles played by legal translators and interpreters, who emerge as linguistic and intercultural mediators dealing with a rich variety of legal texts; as knowledge communicators and as builders of specialised knowledge; as social agents performing a socially-situated activity; as decision-makers and agents subject to and redefining power relations, and as political actors shaping legal cultures and negotiating cultural identities, as well as their own professional identity. Chapter 2 of this book is freely available as a downloadable Open Access PDF under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license. https://tandfbis.s3-us-west-2.amazonaws.com/rt-files/docs/Open+Access+Chapters/9781138492103_oachapter2.pdf

The Routledge Handbook of Translation Studies and Linguistics (Paperback): Kirsten Malmkjaer The Routledge Handbook of Translation Studies and Linguistics (Paperback)
Kirsten Malmkjaer
R1,441 Discovery Miles 14 410 Ships in 12 - 17 working days

The Routledge Handbook of Translation Studies and Linguistics explores the interrelationships between translation studies and linguistics in six sections of state-of-the-art chapters, written by leading specialists from around the world. The first part begins by addressing the relationships between translation studies and linguistics as major topics of study in themselves before focusing, in individual chapters, on the relationships between translation on the one hand and semantics, semiotics and the sound system of language on the other. Part II explores the nature of meaning and the ways in which meaning can be shared in text pairs that are related to each other as first-written texts and their translations, while Part III focuses on the relationships between translation and interpreting and the written and spoken word. Part IV considers the users of language and situations involving more than one language and Part V addresses technological tools that can assist language users. Finally, Part VI presents chapters on the links between areas of applied linguistics and translation and interpreting. With an introduction by the editor and an extensive bibliography, this handbook is an indispensable resource for advanced students of translation studies, interpreting studies and applied linguistics.

Human Issues in Translation Technology (Paperback): Dorothy Kenny Human Issues in Translation Technology (Paperback)
Dorothy Kenny; Series edited by Jenny Williams
R1,285 Discovery Miles 12 850 Ships in 12 - 17 working days

Translation technologies are moulded by and impact upon humans in all sorts of ways. This state-of-the-art volume looks at translation technologies from the point of view of the human users - as trainee, professional or volunteer translators, or as end users of translations produced by machines. Covering technologies from machine translation to online collaborative platforms, and practices from 'traditional' translation to crowdsourced translation and subtitling, this volume takes a critical stance, questioning both utopian and dystopian visions of translation technology. In eight chapters, the authors propose ideas on how technologies can better serve translators and end users of translations. The first four chapters explore how translators - in various contexts and with widely differing profiles - use and feel about translation technologies as they currently stand, while the second four chapters focus on the future: on anticipating needs, identifying emerging possibilities, and defining interventions that can help to shape translation practice and research. Drawing on a range of theories from cognitive to social and psychological, and with empirical evidence of what the technologization of the workplace means to translators, Human Issues in Translation Technology is key reading for all those involved in translation and technology, translation theory and translation research methods.

The Routledge Handbook of Translation and Ethics (Hardcover): Kaisa Koskinen, Nike K Pokorn The Routledge Handbook of Translation and Ethics (Hardcover)
Kaisa Koskinen, Nike K Pokorn
R6,637 Discovery Miles 66 370 Ships in 12 - 17 working days

The Routledge Handbook of Translation and Ethics offers a comprehensive overview of issues surrounding ethics in translating and interpreting. The chapters chart the philosophical and theoretical underpinnings of ethical thinking in Translation Studies and analyze the ethical dilemmas of various translatorial actors, including translation trainers and researchers. Authored by leading scholars and new voices in the field, the 31 chapters present a wide coverage of emerging issues such as increasing technologization of translation, posthumanism, volunteering and activism, accessibility and linguistic human rights. Many chapters provide the first extensive overview of the topic or present new takes on established areas. The book is divided into four parts, with the first covering the most influential ethical theories. Part II takes the perspective of agents in different contexts and the ethical dilemmas they face, while Part III takes a critical look at central institutions structuring and controlling ethical behaviour. Finally, Part IV focuses on special issues and new challenges, and signals new directions for further study. This handbook is an indispensable resource for all students and researchers of translation and ethics within translation and interpreting studies, multilingualism and comparative literature.

A Guide to Interpreting Scripture - Context, Harmony, and Application (Paperback): Michael   Kyomya A Guide to Interpreting Scripture - Context, Harmony, and Application (Paperback)
Michael Kyomya
R322 R299 Discovery Miles 2 990 Save R23 (7%) Ships in 10 - 15 working days

According to Dr. Michael Kyomya, misconceptions about what the Bible actually says can breed confusion and false ideas about God and the Christian life. Therefore, it is critically important that you know how to interpret Scripture carefully. Dr. Michael Kyomya explains what interpretation is, why it is important, how to do it, and the pitfalls to avoid. He illustrates his points with examples from his own experience and from sermons he has heard in Africa. Dr. Kyomya makes it clear that interpretation is not just something for scholars, but also is useful when preparing a sermon or a Sunday school lesson, as well as in your own personal study of the Bible. The writing is simple and clear, and the illustrations are both amusing and informative. Full of ways to enrich personal study of the Bible, this guide will equip you with the knowledge and instruction you need.

Mediating Practices in Translating Children's Literature - Tackling Controversial Topics (Hardcover, New edition): Joanna... Mediating Practices in Translating Children's Literature - Tackling Controversial Topics (Hardcover, New edition)
Joanna Dybiec-Gajer, Agnieszka Gicala
R1,773 Discovery Miles 17 730 Ships in 12 - 17 working days

The goal of the book is to investigate mediating practices used in translation of children's and young adults' fiction, focusing on transfer of contents considered controversial or unsuitable for young audiences. It shows how the macabre and cruelty, swear words and bioethical issues have been affected in translation across cultures and times. Analysing selected key texts from Grimms' tales and Hoffmann's Struwwelpeter to Roald Dahl's fiction, it shows that mediating approaches, sometimes infringing upon the integrity of source texts, are still part of contemporary translation practices. The volume includes contributions of renowned TS scholars and practitioners, working with a variety of approaches from descriptive translation studies and literary criticism to translation pedagogy and museum studies. "The angle of looking into the topics is fresh and acute and I whole-heartedly recommend the book for readers from scholars to parents and school-teachers, for all adults taking a special interest in and cherishing children and their literature". Riitta Oittinen, Tampere University, Finland

German and English - Academic Usage and Academic Translation (Paperback): Dirk Siepmann German and English - Academic Usage and Academic Translation (Paperback)
Dirk Siepmann
R1,233 Discovery Miles 12 330 Ships in 12 - 17 working days

German and English: Academic Usage and Academic Translation focuses on academic and popular scientific/academic usage. This book's brief is both theoretical and practical: on the theoretical side, it aims to provide a systematic, corpus-based account of current academic usage in English and in German as well as of the translation problems associated with various academic genres; on the practical side, it seeks to equip academic translators with the skills required to produce target-language text in accordance with disciplinary conventions. The main perspective taken is that of a translator working from German into English, but the converse direction is also regularly taken into account. Most of the examples used are based on errors that occurred in real-life translation jobs. Additional practice materials and sample translations are available as eResources here: www.routledge.com/9780367619022. This book will be an important resource for professionals aspiring to translate academic texts, linguists interested in academic usage, translation scholars, and graduate and post-graduate students.

German and English - Academic Usage and Academic Translation (Hardcover): Dirk Siepmann German and English - Academic Usage and Academic Translation (Hardcover)
Dirk Siepmann
R4,087 Discovery Miles 40 870 Ships in 12 - 17 working days

German and English: Academic Usage and Academic Translation focuses on academic and popular scientific/academic usage. This book's brief is both theoretical and practical: on the theoretical side, it aims to provide a systematic, corpus-based account of current academic usage in English and in German as well as of the translation problems associated with various academic genres; on the practical side, it seeks to equip academic translators with the skills required to produce target-language text in accordance with disciplinary conventions. The main perspective taken is that of a translator working from German into English, but the converse direction is also regularly taken into account. Most of the examples used are based on errors that occurred in real-life translation jobs. Additional practice materials and sample translations are available as eResources here: www.routledge.com/9780367619022. This book will be an important resource for professionals aspiring to translate academic texts, linguists interested in academic usage, translation scholars, and graduate and post-graduate students.

Using CAT Tools in Freelance Translation - Insights from a Case Study (Hardcover): Paulina Pietrzak, Michal Kornacki Using CAT Tools in Freelance Translation - Insights from a Case Study (Hardcover)
Paulina Pietrzak, Michal Kornacki
R1,610 Discovery Miles 16 100 Ships in 12 - 17 working days

This book explores the impact of applying computer-assisted (CAT) tools in freelance translation toward better understanding translators' strategies, preferences, and challenges in using new technologies and identifying areas of enhancement in translator training. The volume offers a brief overview of the latest developments in technology in translation, examining such issues as the effect on the translation process and the dynamics of the translator-technology interaction. Drawing on data from a study with active translators in Poland, Pietrzak and Kornacki examine the underlying factors underpinning translators' lack of engagement with these tools, including such issues as prevailing pre-conceptions around technology and limited knowledge hindering the most efficacious use of these resources and the subsequent impact on translator identity. Taken together, the book brings together these insights to help pinpoint freelance translators' needs more effectively and adapt training programmes accordingly. The volume will be of interest to scholars in translation studies with an interest in process and technology as well as active translators.

Kulturelle Diversitaet in der Kinder- und Jugendliteratur - Uebersetzung und Rezeption (English, German, Hardcover, New... Kulturelle Diversitaet in der Kinder- und Jugendliteratur - Uebersetzung und Rezeption (English, German, Hardcover, New edition)
Beate Sommerfeld, Eliza Pieciul-Karminska, Michael During
R1,635 Discovery Miles 16 350 Ships in 12 - 17 working days

Die Beitrage des Bandes erkunden die Moeglichkeiten und Bedingungen kultureller Diversitat und Alteritatserfahrungen in der Kinder- und Jugendliteratur. Es wird der Frage nachgegangen, wie sich in kinderliterarischen Texten die Heranfuhrung an das Fremde vollzieht und kulturelle Vielfalt eingeubt wird, oder aber die Begegnung mit anderen Kulturen kanalisiert, instrumentalisiert und ideologisiert wird. Die Beitrage diskutieren Rezeptionsbarrieren aufgrund kultureller Asymmetrien und Tabu-Themen sowie Ideologisierung der Kinder- und Jugendliteratur. Eroertert werden Purifikationen in der UEbersetzung, Graphic Novels und illustrierte Kinderbucher im Kulturtransfer sowie der Status von Kinderliteratur zwischen National- und Weltliteratur.

Translation and Transmigration (Paperback): Siri Nergaard Translation and Transmigration (Paperback)
Siri Nergaard
R1,198 Discovery Miles 11 980 Ships in 12 - 17 working days

In our globalized and transcultural world it has become more common than ever to live among different languages, to cross geographical and cultural borders frequently, to negotiate between multiple spaces and loyalties: from global businesspeople to guest workers, from tourists to refugees. In this book, Siri Nergaard examines translation as a personal, intimate experience of a subject living in and among different languages and cultures and sees living in translation as a socio-psychological condition of transmigrancy with strong implications on emotions and behaviour. Adopting a wide transdisciplinary approach, drawing on theories in psychology, anthropology, cultural studies, semiotics, and philosophy, the author investigates the situations of translation affecting individuals, and in particular migrants. With examples from documentaries, photographs, exhibitions, and testimonies, Nergaard also analyses how migrants get translated in political discourse and in official documents, and how they perform their lives as transmigrants. The first part examines in particular three issues and concepts: the figure of the migrant, hospitality, and the border, which are viewed as representing the most fundamental questions of what living in translation means. The second part of the book presents examples of lives in translation through representations in a variety of modes and expressions. This timely book is key reading for researchers and advanced students in translation and interpreting studies, anthropology, migration studies, and related areas.

Translating Promotional and Advertising Texts (Paperback, 2nd edition): Ira Torresi Translating Promotional and Advertising Texts (Paperback, 2nd edition)
Ira Torresi
R1,200 Discovery Miles 12 000 Ships in 12 - 17 working days

The translation of promotional and advertising texts requires the application of techniques which, although they vary depending on the specific text type, are all aimed at preserving their persuasive purpose. This often requires in-depth cultural adaptation and, on occasion, thorough rewriting. Translating Promotional and Advertising Texts covers the key types of promotional texts, including personal, business-to-business, institutional, business-to-consumer, and advertising. With numerous examples from a wide variety of languages and media, taken from the author's own professional experience and observations, this volume is designed for use as a coursebook for classroom practice or as a handbook for self-learning. It also provides insight for research into promotional and advertising translation. This second, updated edition offers entirely new sections on self-promotion in social media, text analysis, and tools for the cross-cultural appraisal of promotional texts. Revised with new examples, a glossary of terms, and activities and tasks on the Routledge Translation Studies Portal, this is the essential text for students, researchers, translators, and professionals working in copywriting, marketing, public relations, or related areas.

Multimodal Pragmatics and Translation - A New Model for Source Text Analysis (Hardcover, 1st ed. 2018): Sara Dicerto Multimodal Pragmatics and Translation - A New Model for Source Text Analysis (Hardcover, 1st ed. 2018)
Sara Dicerto
R2,199 Discovery Miles 21 990 Ships in 12 - 17 working days

This book proposes a new model for the translation-oriented analysis of multimodal source texts. The author guides the reader through semiotics, multimodality, pragmatics and translation studies on a quest for the meaning-making mechanics of texts that combine images and words. She openly challenges the traditional view that sees translators focusing their attention mostly on the linguistic aspect of source material in their work. The central theoretical pivot around which the analytical model revolves is that multimodal texts communicate through individual images and linguistic units, as well as through the interaction among textual resources and the text's interaction with its context of reference. This three-dimensional view offers a holistic understanding of multimodal texts and their potential translation issues to help translators improve the way they communicate multimodally across languages and cultures. This book will appeal to researchers in the fields of translation studies, multimodality and pragmatics.

Personality Matters - The Translator's Personality in the Process of Self-Revision (Paperback): Olha Lehka-Paul Lehka-Paul Personality Matters - The Translator's Personality in the Process of Self-Revision (Paperback)
Olha Lehka-Paul Lehka-Paul
R1,587 Discovery Miles 15 870 Ships in 12 - 17 working days
The Routledge Handbook of Spanish Translation Studies (Paperback): Africa Vidal, Roberto Valdeon The Routledge Handbook of Spanish Translation Studies (Paperback)
Africa Vidal, Roberto Valdeon
R1,449 Discovery Miles 14 490 Ships in 12 - 17 working days

Written by leading experts in the area, The Routledge Handbook of Spanish Translation Studies brings together original contributions representing a culmination of the extensive research to date within the field of Spanish Translation Studies. The Handbook covers a variety of translation related issues, both theoretical and practical, providing an overview of the field and establishing directions for future research. It starts by looking at the history of translation in Spain, the Americas during the colonial period and Latin America, and then moves on to discuss well-established areas of research such as literary translation and audiovisual translation, at which Spanish researchers have excelled. It also provides state-of-the-art information on new topics such as the interface between translation and humour on the one hand, and the translation of comics on the other. This Handbook is an indispensable resource for postgraduate students and researchers of translation studies.

Translating Tagore's Stray Birds into Chinese - Applying Systemic Functional Linguistics to Chinese Poetry Translation... Translating Tagore's Stray Birds into Chinese - Applying Systemic Functional Linguistics to Chinese Poetry Translation (Hardcover)
Yuanyi Ma, Bo Wang
R4,386 Discovery Miles 43 860 Ships in 12 - 17 working days

Translating Tagore's 'Stray Birds' into Chinese explores the choices in poetry translation in light of Systemic Functional Linguistics (SFL) and illustrates the ways in which readers can achieve a deeper understanding of translated works in English and Chinese. Focusing on Rabindranath Tagore's 'Stray Birds', a collection of elegant and philosophical poems, as a source text, Ma and Wang analyse four Chinese target texts by Zheng Zhenduo, Yao Hua, Lu Jinde and Feng Tang and consider their linguistic complexities through SFL. This book analyses the source text and the target texts from the perspectives of the four strata of language, including graphology, phonology, lexicogrammar and context. Ideal for researchers and academics of SFL, Translation Studies, Linguistics, and Discourse Analysis, Translating Tagore's 'Stray Birds' into Chinese provides an in-depth exploration of SFL and its emerging prominence in the field of Translation Studies.

Free Delivery
Pinterest Twitter Facebook Google+
You may like...
Intercultural Theology, Volume One â…
Henning Wrogemann, Karl E. Böhmer Hardcover R770 R669 Discovery Miles 6 690
Building Confianza - Empowering…
Dalia Magaña Hardcover R3,442 Discovery Miles 34 420
Take Heart
Hemchand Gossai Hardcover R1,028 Discovery Miles 10 280
So Fill Our Imaginations
Mark Lloyd Taylor Hardcover R977 R833 Discovery Miles 8 330
Scripture, Cultures, and Criticism
K K Yeo Hardcover R1,375 Discovery Miles 13 750
Javier Marias's Debt to Translation…
Gareth J. Wood Hardcover R5,422 Discovery Miles 54 220
Translating Myth
Ben Pestell, Pietra Palazzolo, … Hardcover R2,748 Discovery Miles 27 480
Constructing Jesus - Memory…
Dale C., Jr. Allison Paperback R1,498 Discovery Miles 14 980
Worldviews in Conflict (Teacher Guide…
Kevin Swanson Paperback R720 R631 Discovery Miles 6 310
Lin Shu, Inc. - Translation and the…
Michael Gibbs Hill Hardcover R2,695 Discovery Miles 26 950

 

Partners