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Books > Business & Economics > Business & management
This fourth edition of Strategic Marketing has been revised and updated to include the latest trends and examples in business. This edition provides a concise and thorough look at the strategic business issues todays managers must cope with. The focus is on how organisations need to adapt and cope with the demands from the global and local business environment, and in the process better understand their responsibilities their own organisations needs and their own products and other offerings. Over the years and with all the new developments in the world and technological advances, the four key questions all organisations must answer still remain as follows:
These questions sound easy and straight forward but it is not as simple as it sounds. It requires a thorough understanding of the organisation and all the elements in the business environment that can and will impact on the business. This edition addresses these questions in an easy to understand and practical manner and covers a range of topics including an analysis of the external business environment, a detailed analysis of customers and competitors, market analysis, analysing the internal environment. There after the focus moves to marketing strategy and metrics which is applicable to organisations and the importance thereof, and added to this is the management of customer experiences and market strategies, and a global view of strategic marketing from the organisation’s perspective.
Are you looking to raise your leadership game and have a deeper and more sustainable impact on your team, your organization, and your career? Are you interested in learning time-tested principles that help you engage more fully with team members, improve individual and team performance, and are aligned with your values? If so, leading with empathy may be the perfect leadership style for you. Empathetic Leadership is written "from the heart" for business, government, academic, and non-profit leaders who wish to enhance performance, productivity, and employee engagement in their organizations and lead with kindness, courage, and confidence while promoting the greatest collective benefit. Offering 47 practical lessons from the author's career as a Human Resources leader, adviser, confidante, and coach, it provides clear ideas in an easy-to-digest format and a down-to-earth, relatable style. Topics cover key areas of leadership, including:
Focus on these practical tips to bring out the best in your team and see your leadership skills and impact grow!
Public administration comprises two integrated components, namely the political process in terms of which government policy is formulated, and a management process in terms of how this policy must be implemented. The introduction of strategic and performance management systems and procedures in the public sector has become international standard practice, often resulting in a comprehensive redesign of the traditionally bureaucratic legislative framework - strategic management links the government organisation to the community, thus incorporating the actual needs of the community in government's planning, while performance management gears the organisation towards service delivery. Strategic and performance management in the public sector provides an integrated management model for 21st century government organisations. This title is a step-by-step presentation of the strategic and performance management process, starting with government policies and culminating in a comprehensive performance management system. It contains practical examples, activities, relevant legislation boxes and supplementary material for further understanding.
The ninth edition of Marketing Concepts and Strategies has been fully updated to reflect the latest marketing themes, together with the authors' real-life practitioner expertise. The marketing world has gone digital as consumers rely on social media; new operational regulations abound on data compliance and privacy. Marketing has become more aligned to ethical, responsible and sustainability issues; the discipline has become more critical and reflective, and the pandemic has changed business strategies worldwide.
Zibusiso Mkhwanazi’s entrepreneurial journey has taken him from being a digital advertising prodigy to founding South Africa’s largest black-owned advertising agency group. His experiences have led him to believe that anyone has the potential to become a leader. In this book, Business By Grace – How I Built a World-Changing Advertising Business with R2 000, Zibusiso shares the lessons he’s learned along the way, highlighting that the road to success is never easy. From his early struggles and business breakdowns to his current status as a revered entrepreneur, Zibusiso’s account demonstrates how resilience, tenacity, and his faith have helped him overcome challenges. His story is both inspiring and informative, offering valuable insights for entrepreneurs and business leaders alike. At its core, the book is a tribute to the South African spirit. It tells the story of a young boy who sold sweets at school and grew up to become one of the country’s most successful business icons. Business By Grace is a compelling and engaging book, a must-read for anyone seeking inspiration and guidance on their own entrepreneurial path.
Leaders of the African liberation movements proclaimed ambitious
objectives and promised swift dismantling of colonial policies and
practices. It was believed that poverty and underdevelopment were
consequences of the exploitative policies of the colonial masters, who
In his relentless pursuit of African excellence and development, Professor Lumkile Wiseman Nkuhlu offers profound insights and solutions to the challenges Africa has faced and continues to encounter. He wrestles with the vexing question of how a continent with such a rich history and heritage, as well as potential, remains an underperforming region of the world and offers insights into potential pathways and strategies for breaking free from the vicious cycle of underdevelopment. Africa can become the production house for the world in the second half of the 21st century provided intentional, purposeful leadership, emerges and this book covers leadership strategies, qualities and policies needed for an African renewal to reposition the continent as a strategic competitive global player.
What is the relationship between logistics and supply chain management? What factors need to be taken into account when designing a supply chain? How do you forecast your supply chain requirements? What inventory concepts do you need to know? Business Logistics Management fifth edition covers concepts and theories relating to the movement of goods, and the coordination of the supply chain. Features:
Thebe Ikalafeng is a branding icon who set the agenda for the industry
at the dawn of our democracy and continues to pioneer it to this day.
As the founder of Brand Africa, the African continent is now a major
focus in his life's mission. He is The Traveller, having touched
soil on every African country. From Kimberley to the world, his mission
is impact.
The Corporate Governance Handbook best practices is not intended to replace good corporate legislation but to supplement legislation such as the Companies Act. The Companies Act is statutory law whereas corporate governance best practices including govern
Lincoln Mali spent his youth as a student activist fighting the apartheid system. After spending many nights in jail and detention, he reached a turning point and decided to use his knowledge and skills more proactively. He enrolled at Rhodes University to study law. After realising that law wasn’t working for him and neither was his time in Mandela’s government, he decided to go the corporate route and joined Standard Bank. And here was where he thrived. Most of Mali’s business and leadership lessons were learnt while working for Standard Bank around Africa. He had to overcome imposter syndrome, toxic work environments, transformation issues and learn how to motivate, inspire and lead. And with Mali’s guidance, you can do all that too. So, are you ready to be inspired?
The New York Times bestselling author of Multipliers investigates the Most Valuable Players of the workplace and explains what makes them so extraordinary, how others can think and act like MVPs, and how leaders can build an entire team of top contributors. In every organization there are MVPs— those indispensable colleagues who can be counted on in critical situations and who consistently receive high-profile assignments and new opportunities. Whether they are on center stage or work behind the scenes, Managers know who these top players are, understand their worth, and want more of them on their team. But not everyone understands what makes these professionals different from their peers. In Impact Players, researcher and bestselling author Liz Wiseman reveals the secrets of these stellar professionals who play the game at a higher level. Drawing on insights from managers at top companies, Wiseman explains what the most valuable players are doing differently and why some people get tapped for the most important assignments while other equally smart, capable people struggle to be seen. Based on a study of 170 top contributors, she identifies five practices that differentiate MVPs:
Wiseman makes clear that these practices—and the right mindset—can help any employee contribute at their fullest and shows leaders how they can raise the level of play for everyone on the team and succeed in a fast-paced, competitive world.
International marketing combines foundational marketing theory and practice and illustrates the latest advances in international trade agreements and legislation with specific reference to the Southern African region. The text combines foundational international marketing theory with practical experience. International marketing is the only South African-based textbook written by a team of South African academics and practitioners.
As Forbes magazine heads towards its centenary in 2017, this is a timely look at how the work of entrepreneurs can influence lives in Africa and create the jobs that empty state coffers can no longer afford. Written by the founder of Forbes Africa, this is a masterclass on how the brightest and most successful entrepreneurs across Africa made their billions. Chris Bishop gets up close and personal with the biggest names in business on the continent: Aliko Dangote, Patrice Motsepe, Nicky Oppenheimer, Christo Wiese and Stephen Saad, among others. These are the stories of how they not only survived, but thrived, in the fast and furious world of African business: the penniless priest who became a steel baron; the barefoot apple-seller who turned into a mining millionaire; the ‘knocksman’ who went from running dice games and dealing drugs to running a city. This is a rich tapestry of stories about the super-wealthy and the qualities that make them successful, in arguably the most challenging economic arena in the world.
Township Economy provides a unique insight into township informal business and entrepreneurship. It is set in the post-apartheid period, in the third decade of Africa’s democracy and draws on evidence collected from 2010-2018 in 10 township sites, nine in South Africa and one in Namibia. The book focuses on micro-enterprises, the business strategies of township entrepreneurs and the impact of autonomous informal economic activities on urban life. The book is unique in approach and content. It looks at spatial influences at various gradients, from the city-wide level, to objects, to invisible infrastructure. The analysis examines the influence of power as a tool to dominate and control and thus constraint inclusive opportunities. This captivating book will be of interest academic researchers, university students and specialists in business studies, urbanism, politics and socio-economic development.
The Law of Business Structures provides a comprehensive but simplified treatment of the different types of business structures in South African law. Partnerships, business trusts, close corporations and companies, whether large or small, whether profit-making or non-profit-making, are discussed. This includes modern corporate governance best practices and even an updated analysis of insider trading and market manipulation. The proposed new Companies Amendment Bill of 2021, which was published when this new edition was nearing completion, is also discussed wherever relevant. In the nine years since the publication of the first edition of The Law of Business Structures, there has been extensive judicial development of many provisions of the Companies Act 71 of 2008. This second edition has been updated to include a discussion and analysis of the leading cases on the subject. Much of the material on this subject, particularly company law, has been updated. The prime, original aim of keeping complex theoretical analysis and debate to a minimum has been retained. A highlight of this book is that legal doctrines and principles are expounded in a lucid and coherent way and stated, wherever possible, in simple terms.
Advertising, Promotion, and Other Aspects of Integrated Marketing Communications, South African Edition provides a contemporary view of the role and importance of marketing communications. Emerging topics such as the enormous popularity of social media outlets, online and digital practices, viral communications, and personal selling - along with all of their effects on traditional marketing - are also discussed in this edition.
Are you ready to scale your business but not entirely sure how? Then Jason Goldberg’s book, The Art of Scale, is what you need. Tailored for scale-ups in the tricky 10 to 200 headcount zone, and catering for the important differences faced by emerging market businesses, this comprehensive guide demystifies the obstacles to scale, the path to scale, the science of scale, and the art of scale, giving you the practical toolkit you need. The Art of Scale distils vast amounts of collective scale-up expertise from a network of seasoned scale-up leaders and coaches, and the top 120 business growth books. It skips the theory and cuts straight to proven principles, leadership models, and actionable tools that successful scale-up leaders use every day. The book is divided into six parts: Part 1 covers the science of scaling a business; Parts 2 to 6 are playbooks for the five critical disciplines in the ‘Art of Scale’ – Strategy, People, Execution, Money and Scale-Up Leadership. Each chapter offers essential principles, ready-to-use downloadable tools, and handpicked reading recommendations for those craving deeper mastery. With real-world stories woven throughout, this book is an engaging, practical guide that invites you to dive in and immediately start applying what you learn. Coupled with over 50 free tools and 150 book summaries available online, this scale-up guide is what you need to grow with confidence and clarity, armed with the proven principles and tools you need to turn your vision into reality.
Eddie Jones is one of the most successful sports coaches of all time. From coaching three different nations to Rugby World Cup Finals and with a winning record with England of nearly 80%, Eddie Jones knows what it takes to lead and manage high performance teams. For the first time, Eddie Jones shows just what it takes to be a leader in a high performance and high pressure environment and how these lessons can be applied to every walk of life, from coaching the U9 rugby team to leading a multinational organization to simply doing your job better. As he explains the High Performance Cycle of Success at the heart of his philosophy, Eddie Jones reveals the lessons he has learnt from Sir Alex Ferguson, Arsene Wenger, Pep Guardiola as well as from the founder of Uniqlo and Ron Adams from the NBA. He also gives a detailed analysis of his own performance as a coach as well as how he gets the best out of the players and coaches around him and what he saw in Tom Curry that no one else saw, which makes him think that he could be the next Richie McCaw. Drawing on stories of nearly thirty years of coaching, including the 2003, 2007, 2015 and 2019 World Rugby campaigns, the full story of England's 2021 Six Nations campaign as well as why it takes humour, humility and relentless curiosity to lead an eclectic mix of superstars from Maro Itoje to James Haskell, George Smith to Kyle Sinckler, to create teams that are relentlessly hungry to win, Leadership is the ultimate rugby book about what it takes to be the best. Written with Donald McRae, two-time winner of the William Hill Sports Book of the Year Award, Leadership is the book for anyone who wants to learn how to build and lead a team to success.
The second edition of Introduction to Business Management: Fresh Perspectives is suitable for first-year courses in Business Management. It covers core theory on the business environment, management theory, management tasks and business functions and is divided into four parts. Each of the four parts is introduced with an infographic that provides an overview of the topics in that part. Building on students’ existing knowledge, the ‘Before you start’ and ‘Think about it’ activities encourage students to think about key topics and to contextualise them. Up-to-date examples from private, public and nongovernmental organisations in South Africa help students apply concepts and at least two new case studies per chapter provide further opportunities for application. To support students, key concepts are highlighted and explained in a textbox, while vocabulary is promoted through a glossary at the back of the book. The review feature includes a chapter summary, critical reflection question, self-assessment questions and case study, with solutions provided at the back of the book. Prescribing lecturers have access to customisable test banks (multiple-choice questions, essays and case studies) with answers and PowerPoint® slides of the main ideas and graphic material in the textbook.
Labour Relations in South Africa provides a thorough, engaging introduction to the science and practice of labour relations in South Africa. The fifth edition presents a more critical and reflective approach, engaging with the various issues, shifts, and seismic events which have impacted this dynamic field in recent years. The text's view is expanded to encompass a multi-faceted perspective, relating to business science, law, economics, and sociology, and to focus more specifically on the context and dynamics of a developing country.
The first of its kind in South Africa, Brand Management constitutes an invaluable tool for the growing number of academic institutions that offer this exciting subject. Making use of both local and international examples and cases, the subject is approached from a holistic, yet applied perspective. Written in an accessible style, this book assists both students and practitioners to develop the ability to manage brands from the outset to the ultimate outcome. This text is an invaluable reference work for practising professionals, written by authors who have extensive academic and professional expertise and international exposure.
We're often told that we're living amidst a startup boom. Typically, we think of apps built by college kids and funded by venture capital firms, which remake fortunes and economies overnight. But in reality, most new businesses are things like restaurants or hair salons. Entrepreneurs aren't all millennials -- more often, it's their parents. And those small companies are the fabric of our economy. The Soul of an Entrepreneur is a business book of a different kind, exploring our work but also our passions and hopes. David Sax reports on the deeply personal questions of entrepreneurship: why an immigrant family risks everything to build a bakery; how a small farmer fights to manage his debt; and what it feels like to rise and fall with a business you built for yourself. This book is the real story of entrepreneurship. It confronts both success and failure, and shows how they can change a human life. It captures the inherent freedom that entrepreneurship brings, and why it matters.
This essential new book is a practical "how-to" guide to enhancing the quality of relationships between leaders and individuals in organisations – the proven key to maximising performance, building resilience, and retaining talent. Integral vision, seen through each of the four quadrants described in this book, gives access to a range of perspectives, irreducible to one another but each significant in adding a kaleidoscope of understanding to a topic or body of knowledge. The author draws on recent research which focuses on Integral theory and emphasises the benefits to an organisation, including cultivating, at several levels, leaders and teams through coaching, improving the quality of meetings, introducing an understanding of emotional intelligence, and more recently, addressing adult stages of development. The book also demonstrates how the Integral quadrants can bring clarity to interpersonal and cross-sector communication, especially in diagnosing, planning, and implementing team and organisational strategy. The concepts and practical skills explored in this book will be a valuable resource for senior leaders, human resources specialists, and in-house and external coaches focusing on leadership development, as well as students and trainers of coaching.
Performance management is, by its very nature, a contentious and emotionally charged topic. Because the lines between management and appraisal are often blurred, performance management tends to get cast in a harsh and negative light, creating anxiety and distrust that defeats the object. Performance management: A contemporary South African perspective examines the practice of performance management in the modern South African workplace and how to balance the positive with its more challenging negative facets. Performance management: A contemporary South African perspective explores various aspects of performance management systems and processes. It highlights best practice and innovative ideas for implementation that will enable managers, employees and teams to achieve success and improve results. Examples and real-life scenarios provide practical guidelines and applications. Contents include the following:
Performance management: A contemporary South African perspective is aimed at senior undergraduate as well as postgraduate students at further and higher education institutions within South Africa. It will also serve as a valuable resource to human resource practitioners and managers.
Today's human resource departments play a vital role in helping organizations achieve their strategic objectives and gain a competitive edge. As technology continues to evolve at a rapid pace, it's imperative that organizations leverage human resource information systems (HRIS) to make better people decisions and manage talent more effectively. Human Resource Information Systems: Basics, Applications, and Future Directions is a thorough, accessible introduction to the HRIS field. The Fourth Edition includes a new chapter on social media, exploring how organizations can use social networks to recruit and select the best candidates. A new HRIS Expert feature spotlights practitioners who share best practices and insights into HR professions. |
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