This book is about a dream to become your own boss and there are more than 1000 opportunities you can set up for anything from only a few hundred Rands.

Also included are more than 100 business ideas for children.

The first book by a Coca-Cola CEO tells the remarkable story of the company's revival.

Neville Isdell was a key player at Coca-Cola for more than thirty years, retiring in 2009 as Chairman after rebuilding the tarnished brand image of the world's leading soft-drink company. Inside Coca-Cola tells an extraordinary personal and professional worldwide story, ranging from Northern Ireland to South Africa to Australia, the Philippines, Russia, Germany, India and Turkey. Isdell helped put out huge public-relations fires (India and Turkey), opened markets (Russia, Eastern Europe, the Philippines, and Africa), championed Muhtar Kent, the current Turkish-American CEO, all while living the ideal of corporate responsibility.

Isdell's—and Coke's—story is newsy without being gossipy; principled without being preachy, and filled with stories and lessons appealing to anyone who has ever taken "the pause that refreshes." It's also a readable and important look at how companies can market and govern themselves more—ethically and to great success.

Full of empowering wisdom from one of Silicon Valley's first female African American CEOs, this inspiring leadership book—named a Best Business Book of the Year by Fortune and Bloomberg—offers a blueprint for how to achieve your personal and professional goals.

Shellye Archambeau recounts how she overcame the challenges she faced as a young black woman, wife, and mother, managing her personal and professional responsibilities while climbing the ranks at IBM and subsequently in her roles as CEO. Through the busts and booms of Silicon Valley in the early 2000s, this bold and inspiring book details the risks she took and the strategies she engaged to steer her family, her career, and her company MetricStream toward success.

Through her journey, Shellye discovered that ambition alone is not enough to achieve success. Here, she shares the practical strategies, tools, and approaches readers can employ right now, including concrete steps to most effectively:

• Dismantle impostor syndrome
• Capitalize on the power of planning
• Take risks
• Developing financial literacy
• Build your network
• Establish your reputation
• Take charge of your career
• Integrate work, marriage, parenthood, and self-care

Each chapter lays out key takeaways and actions to increase the odds of achieving your personal and professional goals. With relatable personal stories that ground her advice in the real world and a foreword by leading venture capitalist and New York Times bestselling author Ben Horowitz, Unapologetically Ambitious invites readers to move beyond the solely supportive roles others expect them to fill, to learn how to carefully tread the thin line between assertive and aggressive, and to give themselves permission to strive for the top. Make no apologies for the height of your ambitions. Shellye Archambeau will show you how.

You know where you want to go. You know you have it within you. You just need the courage to do it.

As a former Google executive and top career coach – who chased an attractive stranger off the train and later married him – Jenny Wood knows her way around courage. In this book, Wood shatters conventional wisdom about achieving your goals. She gives you permission to ditch your fear and chase after what you want, unapologetically.

Wood reclaims nine traits from their negative shackles and teaches you how to apply them in a savvy and compassionate way to supercharge your success, whether you’re trying to snag a promotion, launch a company or land a life-changing deal.

Wild Courage will teach you how to be:

• Weird: Win as you or lose as ‘who?’.
• Selfish: Be your own champion.
• Shameless: Beat impostor syndrome and self-promote with ease.
• Obsessed: Push, persist and perform at your highest level.
• Nosy: Get curious to network confidently and learn from others.
• Manipulative: Build influence with empathy and manage up like a pro.
• Brutal: Draw lines and stick to them. Embrace the power of no.
• Reckless: Err on the side of action and take healthy risks.
• Bossy: Steer others to success, even if you’re not in charge yet.

Foundations of Business Management in South Africa helps students build the solid foundation they need to succeed in today's competitive business world, in a South African context. Up-to-date coverage presents forms of business ownership, management tasks and organisation, human resources management, operations, purchasing and supply, marketing, social media and e-business, information systems, and financial management.

Students study how the business environment and the economy affect both individuals and business, ethics and social responsibility, small business and entrepreneurship, and the global environment. In addition, new cutting-edge topics examine the impact of social media on business, international business, green and socially responsible business, sustainability and diversity.Foundations of Business Management in South Africa helps students build the solid foundation they need to succeed in today's competitive business world, in a South African context. Up-to-date coverage presents forms of business ownership, management tasks and organisation, human resources management, operations, purchasing and supply, marketing, social media and e-business, information systems, and financial management. Students study how the business environment and the economy affect both individuals and business, ethics and social responsibility, small business and entrepreneurship, and the global environment.

In addition, new cutting-edge topics examine the impact of social media on business, international business, green and socially responsible business, sustainability and diversity.

The electronic age has brought many changes to the world of marketing and sales. More people are communicating in cyberspace to access more information about products, services and brands. New methods of selling and communicating with customers are invented virtually on a daily basis. And the extended use of social media is placing new demands on marketers, sales managers and sales practitioners around the world.

Despite this upheaval, retailers and marketers believe that personal selling — the age-old art of person-to-person communication between a salesperson and a prospective customer, is here to stay — although it should be adapted to incorporate technological developments.

In this fourth edition of Personal Selling, the authors outline the key steps in the selling process that lead to a successful sale, from prospecting for a sale to the follow-up once the sale has been completed. In addition, it explains the role and place of personal selling, the impact it has on the economy, and how it ties in with and supports marketing. The importance of communication in the act of selling, as well as different approaches and sales presentation methods, are explained and clarified, and a comprehensive discussion on how sales people should manage themselves and their time is included.

Focus on Operational Management: A Generic Approach gives a general overview of management principles and the general management activities needed by the operational and first-time manager in the workplace today. These principles are important for the sustainability of an organisation.

The following topics are discussed:

• The new workplace environment
• The changing role of the operational and first-time manager
• Operational planning, operational decision-making and problem-solving, organizing operational resources, operational control and leadership
• Employment relations in the workplace
• Organisational culture, diversity management, business ethics, corporate social responsibility, organisational politics and change management in the workplace.

Labour Relations in Practice deals with the core labour and employment relations matters regularly encountered by labour relations and human resource officers, managers, union representatives, bargaining council functionaries and those in advisory services. Now in its fourth edition, it contains, inter alia, actual cases heard by the CCMA as well as the Labour Court legislation update to the end of 2022.

The topics covered include the following:

• The employment relation - a brief introduction
• The roles, rights and obligations of the various stakeholders in organisations
• The role of the State in the labour relationship and the legislation by which it attempts to regulate this relationship
• The role of collectives, such as trade unions and employer organisations, and the rights granted to them
• Legal requirements for fair recruitment practices
• Employment contracts
• The various Acts that affect labour practices, including affirmative action and skills development
• Conducting negotiations and dealing with employee grievances and discipline at the workplace, dispute settlement and fair dismissal practice
• The way forward in the employment relationship
• The text contains numerous practical examples, illustrative problems, actual court cases and scenarios

The legislative requirements and codes of good practice are explained in simple, accessible language. Examples of relevant policies are provided, and each chapter ends with a useful summary of the main learning points.

Handbook of Public Relations is a South African text that offers academic and practical perspectives on public relations (PR) in the business and management environment.

The new edition provides current, relevant and topical PR developments in the industry using case studies on issues such as digital communication. It also aligns current international practice with local contexts to ensure a decolonised approach and relevant theories.

The pandemic that hit the world in 2020 has brought about many changes around the world. This has led to numerous changes in the world of business and new trends have emerged in the world of sales. Artificial intelligence became more prominent, the impact of videos increased and automation of sales processes became the order of the day.

One of the more noticeable sales trends that emerged in the past years is creativity. The business world changed and salespeople had to work harder to meet targets. This also led to more intense competition, which in turn, resulted in more innovative ways of doing business. Salespeople were forced to work smarter and not harder during these trying times. One of the cyber-age strategies focused on was the use of the Internet to drive sales. This, however, quickly became annoying to customers. To prevent this type of strategy from becoming an also-ran, it needs to be adjusted and adapted to be one step ahead. Creativity is called for in sales – not silliness!

It is clear that customer expectations of personal selling are constantly changing and that businesses must adapt to these changes. The days are gone where a business can tell customers what they want to hear; or will close a deal fast; or talk a lot to influence customers. Customers expect businesses to change the way they approach them.

In this edition of Personal Selling, the authors outline the key steps in the selling process that lead to a successful sale, from prospecting for a sale to the follow-up once the sale has been completed. In addition, it explains the role and place of personal selling, the impact it has on the economy and how it ties in with and supports marketing. The importance of communication in the act of selling, as well as different approaches and sales presentation methods, are explained and clarified, and a comprehensive discussion on how salespeople should manage themselves and their time is included.

Drawing from the combined experiences of Mike Peng and Klaus Meyer, International Business provides a comprehensive insight into contemporary business practices.

Covering recent global developments and current issues such as the COVID-19 pandemic, Brexit, the social and environmental impact of globalization and progress in responsible business practices, as well as the historical context of international business, this fourth edition highlights the complex nature of global business.

With the non-mathematician in mind, the sixth edition of Statistics for Business and Economics teaches learners the key concepts of statistics in business, management and economics.

The authors blend statistical methodology with applications of data analysis to illustrate the fundamental role of statistics in problem-solving and decision making. Computational methods give students a solid foundation to master statistical application and interpretation. At the end of each section, practical exercises encourage conceptual understanding of real-world problems.

New content on big data enriches the learning experience and prepares students for the workplace.

For over twenty-five years, leadership legend and personal mastery trailblazer Robin Sharma has mentored billionaires, business titans, professional sports superstars and entertainment royalty via a revolutionary methodology that has caused them to accomplish rare-air results. Now, in this groundbreaking book, he makes this transformational system available to anyone ready for undefeatable positivity, monumental productivity, deep spiritual freedom and a life of helpfulness to many.

In The Everyday Hero Manifesto you will discover:

• The hidden habits used by many of the world’s most creative and successful people to realize their visionary ambitions
• Original techniques to turn fear into fuel, problems into power and past troubles into triumphs
• A breakthrough blueprint to battle-proof yourself against distraction and procrastination so that you produce magic that dominates your domain
• Pioneering insights on installing world-class routines, including rising early, achieving superhuman fitness and becoming the most disciplined person you know
• Unusual wisdom knowledge to operate with far more simplicity, beauty and peace

Part memoir on a life richly lived life, part instruction manual for virtuoso-grade performance and part handbook for spiritual freedom in an age of high-velocity change, The Everyday Hero Manifesto will completely transform your life. Forever.

Unravelling the complex worlds of public relations practitioners and journalism in a single publication is a challenge, but when the dynamic synergy of these two occupations are established their interaction is easily apparent.

Dynamics of Public Relations and Journalism unravels and explores these worlds to enhance the journalistic skills of Media Studies students and give journalists invaluable insights into the complex, multidisciplinary world of public relations. It also highlights the interdependency of the two professions and explains the need for their smooth interaction.

Key Features and Benefits

• Integrates Public Relations and Journalism and explains the relationship between the two fields in language ideal for first year students
• Use South African examples and case studies
• Locally relevant content
• Extensive support material for students and lecturers

The authors of this title adopt the value chain as a framework in order to help business students to visualise how the value chain works. New ground is broken in that management is not dealt with merely from a functional perspective. While the goal is to introduce undergraduate learners to the concept of the value chain, it is not, however, to offer a directory on the related literature.

Industrial psychologist and award-winning business coach Kathi Hyde and her clients have proven that you can start over or step up, even in hard times, to build a business that achieves the results you deserve, brings out the best and allows you to live life well.

Kathi’s passion to help small businesses succeed to international standards (irrespective of where they find themselves geographically) and her love for the people who start and run them, have helped lead her clients to record success, game-changing personal growth, contentment, and real results time and again. Using vignettes of her own story as a backdrop, Kathi shares proven step-by-step strategies to help existing and new business owners achieve the same results – no matter where they are in their life or business journey.

This book considers both the business owner and the business. Part One prepares readers mentally and emotionally to overcome their setbacks and take on the mantle of being a business owner. It also helps them work out the ‘what’ and the ‘why’ of starting or growing their business. Part Two provides the practical business skills and know-how to build a profitable, resilient and rewarding business that delivers.

Based on sound business principles and practices, and packed with wisdom, anecdotes, strategies, practical examples, motivation, and the insight and experience gained from Kathi’s more than 30-year involvement with business across a range of industries in developed and developing countries, Peace By Piece is a coach-come-business-school in a book. It’ll help readers create peace from the pieces and guide them in laying the foundations of a fulfilling business that serves them and those they love and serve.

Speak to the heart of your target audience and create a movement around your mission or campaign through this comprehensive, step-by-step approach to crafting messages that resonate.

Donald Miller, author of the bestselling Building a StoryBrand, has helped thousands of individuals, corporations, and justice-oriented organizations turn vision into action using the organized, easy to implement communication framework outlined in these pages.

Based on proven principles individuals and entire companies are using right now to bring awareness to their missions and brands, in this book Donald teaches you how to:

• Build a communication campaign that flows across key customer touchpoints to effectively develop, strengthen, and communicate your mission to the marketplace.
• Cultivate long-lasting awareness for your mission that can lead to a socially relevant movement around your message.
• Utilize the same practical, straightforward advice and actionable principles to create subsequent campaigns that leave a direct impact on the people they are meant to reach.

Simple and easy to understand, turn your vision into an amazing campaign that people not only pay attention to but also rally around as they become advocates of your brand and mission.

This core textbook on human resource development (HRD) focusses on a topic that has emerged as one of the most dynamic and multifaceted areas of business and management for both academics and practitioners. Providing an engaging and succinct discussion of the topic, this textbook tackles HRD from a basic introductory level, covering the major areas of HRD, including strategic HRD, the interaction between leadership, talent management and HRD, and HRD in large and small enterprises. With a unique blend of theory and practice, alongside innovative learning tools such as videos and active case studies, this text will help students to succeed in their HRD courses and to develop important practical skills for their future career. This is the perfect textbook for first and second year undergraduate students, as well as for post-experience students, studying introductory modules on Human Resource Development, Training and Development, or Learning and Development. Accompanying online resources for this title can be found at bloomsburyonlineresources.com/human-resource-development. These resources are designed to support teaching and learning when using this textbook and are available at no extra cost.

Prepare to Think and Act like a manager with the powerful insights, solid concepts, and reader-friendly approach in ORGANIZATIONAL BEHAVIOR: MANAGING PEOPLE AND ORGANIZATIONS, 12th Edition. This text equips you with the skills and practical understanding to meet modern management challenges. You will delve into the fundamentals of employee behavior in today's organizations as the book balances classic management ideas with thorough coverage of the most recent organizational behavior developments and contemporary trends. Memorable examples from organizations and managers you will instantly recognize are woven throughout the book and work with new cases and boxed features that focus on pressing issues and reinforce the book's practical perspective. You'll also learn more about your strengths and areas where you need development though an array of self-assessment activities.

Why is the South African banking industry regarded as one of the best in the world? How is it structured? How did it avoid collapse during the global financial crisis of 2007-2009? Bank Management in South Africa: A risk-based perspective is the first textbook for the South African market to answer these questions. It provides a comprehensive overview of the way banks and their financial risks are managed. The book is divided into five parts: Part One introduces the business of banking by discussing the evolution of financial intermediation theory; Part Two deals with the structure, history, performance and regulatory environment of the South African banking industry; Part Three considers how banks report and measure their performance; Part Four focuses on how banks identify, quantify and manage financial risks; Part Five deals with the management of the asset book, liability book and, importantly, the capital adequacy requirements set by the Basel Committee on Banking Supervision.

Business Management: Back to Basics, aims at enabling students to learn relevant skills and competencies to become critical thinkers, problem solvers and effective and efficient business managers during prosperous and challenging times.

These competencies are achieved through students’ ability to interpret and apply the managerial tasks within the functional areas of management in an efficient and effective manner.

In this regard, practical activities based on real business scenarios facilitate students’ critical thinking and problem-solving abilities.

The Billionaire Career is an allegory of risk, playing to your strengths and discovering yourself to become successful in business.

It tells the story of Dan, a man who wants more from his job and his life. He yearns to start his own business, and for the freedom and control that being his own boss would give him but he is faced with numerous challenges – for one thing, how to start a business with next to no money.

But everything changes one day when he’s faced with a choice at work.

The marketing world is continuously changing and Introduction to marketing addresses these changes by discussing core concepts like understanding the environment that the organisation operates in, analysing their competition, understanding how consumers make decisions, conducting marketing research, applying segmentation, targeting and positioning, the process of developing and making decisions around products, managing services, marketing channels, retailing, pricing, promotions, branding, integrating communication efforts, business-to-business marketing, marketing metrics, international marketing and ethical considerations.

These topics are fundamental to any marketing professional or academic.

The second edition of this textbook provides updated discussions, examples and scenarios that marketers are currently facing.

In the developed world, which is a mature market, many businesses are finding that opportunities for growth have declined. As a result, they are seeking growth opportunities in developing economies. Africa is an emerging market, with some countries outpacing developed nations in economic growth. It has the fastest–growing population and an exploding middle class with more disposable income. The continent is open for business and has become an investment destination of choice.

Marketing in Africa covers the key aspects of marketing in non–traditional markets and explains important marketing concepts. The book is about understanding the lucrative African markets, including informal markets, and how to market to them.

Marketing in Africa is intended for undergraduate and postgraduate Marketing students, and students in other programmes such as Business Management, Supply Chain Management and Human Resources.