Clear Englebert's fifth book, Feng Shui for Retail Stores, is the result of over four decades of retail management experience combined with two decades of professional feng shui experience. Store owners have dubbed this book, "A must-read for my staff." This thorough book covers: location and exterior, layout and visual presentation, merchandise selection and pricing, employee and customer interaction, plus all the retail details that make merchandise move. It is an essential book for owners, managers, and employees of retail stores. It has received praise from many authorities.

"There's no stone left unturned here. Consider buying this book very inexpensive 'success insurance' for your store." --Karen Rauch Carter, author Move Your Stuff, Change Your Life

"Business start-ups and veteran retailers alike can benefit from this essential training manual which deftly integrates feng shui principles with a treasure trove of sound business practices for retail success and prosperity." --Angi Ma Wong, author Feng Shui Dos and Taboos

"An excellent book to improve your own shop and enhance your expertise if you work in feng shui or any form of shop design. Takes the reader logically though every aspect of setting up a successful retail store. The book is well written and it is easy to follow the common sense, practical ideas. Covers many aspects of feng shui and mixes this with essential good business practice. A book that is inspirational, motivating and reminds us of all the ways we can improve a retail space." --Simon Brown, author The Feng Shui Bible

Race has long shaped shopping experiences for many Americans. Retail exchanges and establishments have made headlines as flashpoints for conflict not only between blacks and whites, but also between whites, Mexicans, Asian Americans, and a wide variety of other ethnic groups, who have at times found themselves unwelcome at white-owned businesses. Race and Retail documents the extent to which retail establishments, both past and present, have often catered to specific ethnic and racial groups. Using an interdisciplinary approach, the original essays collected here explore selling and buying practices of nonwhite populations around the world and the barriers that shape these habits, such as racial discrimination, food deserts, and gentrification. The contributors highlight more contemporary issues by raising questions about how race informs business owners' ideas about consumer demand, resulting in substandard quality and higher prices for minorities than in predominantly white neighborhoods. In a wide-ranging exploration of the subject, they also address revitalization and gentrification in South Korean and Latino neighborhoods in California, Arab and Turkish coffeehouses and hookah lounges in South Paterson, New Jersey, and tourist capoeira consumption in Brazil. Race and Retail illuminates the complex play of forces at work in racialized retail markets and the everyday impact of those forces on minority consumers. The essays demonstrate how past practice remains in force in subtle and not-so-subtle ways.

Die Trendzielgruppe der "LOHAS" (Lifestyles of Health and Sustainability) wird vom Handel als Konsumgruppe stark umworben und steht verstarkt im Visier von CSR-Managern. Doch wie denken diese Konsumenten uber die Nachhaltigkeitsinitiativen von SPAR, Billa & Co und wie wollen sie im Rahmen der Unternehmenskommunikation angesprochen werden? Zu strategischem Konsum, Mediennutzung und Kommunikation gibt es kaum wissenschaftlich fundierte Studien. Dabei sind die LOHAS jene Meinungsfuhrer, die als "Early Adopter" zur wesentlichen Diffusion von wirtschaftsethischem Unternehmensverhalten beitragen. Um hier Licht ins Forschungsdunkel zu bringen, fuhrte Martin Pittner Gruppendiskussionen mit bewussten Konsumenten, Expertenbefragungen, eine Online-Befragung von Konsumenten und eine Medienresonanzanalyse der Bio-Eigenmarken durch. Die Studie analysiert Wunsche, Meinungen und Kritik der Zielgruppe und beleuchtet das Thema Nachhaltigkeit im Lebensmitteleinzelhandel (LEH).

The Internet and social media have created a new group of Haves and Have-Nots in business. The Haves enjoy a competitive advantage, access to nearly unlimited information, and are pushing the Have-Nots out of leadership roles (and sometimes jobs) in organizations. In The Social Media WHY, marketing strategist and international speaker Crystal Washington dispels the myths surrounding using social media for business and concisely demonstrates the very practical ways that innovative professionals are using social media to become more efficient, effective and connected.

365 Days of Social Media Posts for Business is a treasure trove of proven conversation starters, quotes, polls and statements that can be used immediately to jump start your social media engagement. Keep it lively, topical, and current throughout the entire year with this book. Packed with over 1,000 actual posts created by social media experts, 365 Days solves the immediate challenge of creating conversation with your fans, and inspiring them to come back again and again.

When the original version of YouTube Strategies went to #1 at Amazon, and continued to sell impressive numbers (and) to great reviews, I knew this book had her part in the marketplace and dialog. To my past readers and supporters, I can't thank you enough.

Why the update for 2014? We're seeing a rapid maturation at YouTube in areas that should be part of any YouTube Strategy - at any level. Some of these elements weren't in the first book. They are in this one. In my history of producing Internet training (I've been online since before there was the Web), I've prided myself on creating content that lasted. Last year I made 4 different videos in the studio that I had to delete before I could publish them because of the changes being made a YouTube.

Live Video isn't the only "new" thing for YouTube. From a fully integrated Social Engine (across Google Plus and the other social networks) to Premium (paid) content options, YouTube's reach, and your potential impact with it, grows every day. YouTube keeps getting bigger and bigger - and her reach and impact continue to grow at an extremely impressive rate.

At the time of writing, YouTube reports seeing 100 hours of video uploaded to their site every single minute. I'm sure by the time this book goes to press, the number will go up. Note: this doesn't include Live video on YouTube - another fast growing segment of what we're watching online. Getting impact from your videos at YouTube is a much math problem as it is anything else. We address some of those issues here.

So, with that, I (re)release this book updated for 2014. At it's core are the top 21 questions I get asked about YouTube (as well as a few that people should be asking). I am still asked these questions on a regular basis and I am still convinced that YouTube Strategies begin with a clear understanding of how YOU need to answer these questions in your own YouTube efforts. At the end of each answer is an even shorter summary and a few action items. Put them to good use - and TAKE ACTION.

Retail sales are a vital part of salon services, but many salon professionals cite a host of reasons why they don't sell: I'm not trained to sell. I'm not sure which products to offer. Selling retail only helps the salon owner. I don't have time to sell.

In Completing the Service, author Sheila J. Cline-Bass presents a fun and informational program designed to change the way you view salon retail sales and help you understand the impact retailing can have on your economic success. Employing a "keep it simple" approach, Cline-Bass helps you learn the power, procedure, and profit potential of retails sales by exploring all facets of the business, including ways retails sales can help your business grow;
reasons people buy;
processes for setting goals;
eleven steps to completing the service.

The approach presented in Completing the Service can help you substantially increase your retail sales and thereby increasing your personal income, salon profits, and client retention.

Neal Schaffer helped revolutionize the way professionals utilize LinkedIn with his award-winning book Windmill Networking: Understanding, Leveraging & Maximizing LinkedIn. He now does the same to enlighten companies how to develop business on LinkedIn with Maximizing LinkedIn for Sales and Social Media Marketing. Thought Linkedin was just for job seekers? Think again. Linkedin is the most important destination for your sales and social media marketing efforts if your company is selling products and services to other businesses. When looking at Linkedin's extensive functionality from a sales and marketing perspective as presented in this book, you'll soon understand how you can create new business from your Linkedin activities. After reading this book you'll learn how to master the Linkedin platform to develop business, including how to create a sales-oriented profile and connections policy to attract more leads, become an industry thought leader by establishing your own community within the lucrative Linkedin demographic, set up your Linkedin Companies Page to improve your reputation-and drive more traffic to your website, and optimize your Linkedin presence as part of your social media optimization efforts. This practical guide, supplemented by more than 15 case studies, will teach you and your employees everything you need to know on how to successfully develop leads and business on LinkedIn.

When Joseph Abraham Hyman survived the sinking of the Titanic in 1912, he returned to Hightown, Manchester to set up Titanics, the North-West's first kosher delicatessen. In doing so, not only did he unwittingly create a focal point for the community, he started a dynasty which, over a hundred years later, is still going strong. Even more remarkably, he survived two wives in the process! No mean achievement! This is his grandson, Stanley's, hilarious account of his time at the helm of the family business, and the thrills and spills he encountered along the way. From drugs found in pickled cucumbers to a brand new car being baptised in sacramental wine; from hot salt beef sandwiches on a Sunday morning to a gin-swigging bank manager, Stanley tells all with relish. With wry observations on religious festivals, the idiosyncrasies of the religious authorities and The Almighty all playing a part, this book will delight all those who have ever run a shop, supported Manchester City or dallied with scallies. And, given what happened in Hightown stayed in Hightown, some of the names have been changed to protect the guilty - .