This book analyzes the business, geography and politics of shopkeeping in Milan between 1886 and 1922. The author studies the trades, techniques, tax structure and topography of the Milanese retail sector, addresses questions relating to petit bourgeois identity, and explains why shopkeepers were to be found on the political right in the years that led up to the Fascist takeover. This is the first full-scale study of any aspect of the experience of the Italian petite bourgeoisie in the pre-Fascist period.

This study of the brandy trade explores the origins, production and marketing of brandy from the Cognac region in the seventeenth and eighteenth centuries. Professor Cullen shows that the brandy trade was based on a sophisticated regional economy, which, by 1720, had become a key component of French involvement in the modern international trading system. Notwithstanding competition from a surplus in other cereals and from foreign markets, regional specialization in the Charente was an indispensable element in ensuring the quality of stable output, and was recognized in the region's success in attracting foreign houses, such as Martell and Hennessy.

Although only a few years old, electronic commerce offers new ways of doing business that no business can afford to ignore. This book is a collection of selected contributions from renowned researchers who specialize in the various facets of electronic commerce, namely economics, finance, information technology, and education. The basic goal is to give an overview of some of the most relevant topics in E-Commerce.

In a challenge to the widespread belief that poverty and poor living standards have been characteristic of India for centuries, Prasannan Parthasarathi demonstrates that, until the late eighteenth century, laboring groups in South India were in a powerful position, receiving incomes well above subsistence. It was with the rise of colonial rule, the author maintains, that the decline in their economic fortunes was initiated. This is a powerful revisionist statement on the role of Britain in India that will interest students of the region, and economic and colonial historians.

Supermarkets, in all their everyday mundanity, embody something of the enormous complexity of living and consuming in late twentieth century western societies. Shelf Life, first published in 1998, explores the supermarket as a retail space and as an arena of everyday consumption in Australia. It historically situates and critically discusses the everyday food products we buy, the retail environments in which we do so, the attitudes of the retailers who construct such environments, and the diverse ways in which all of us undertake and think about supermarket shopping. Yet this book is more than narrative history. It engages with broader issues of the nature of Australian modernity, the globalisation of retail forms, the connection between consumption and self-autonomy, and the highly gendered nature of retailing and shopping. It interrogates also the work of cultural critics, and questions recent attempts to grasp what it means to consume and to be a 'consumer'.

Supermarkets, in all their everyday mundanity, embody something of the enormous complexity of living and consuming in late twentieth century western societies. Shelf Life, first published in 1998, explores the supermarket as a retail space and as an arena of everyday consumption in Australia. It historically situates and critically discusses the everyday food products we buy, the retail environments in which we do so, the attitudes of the retailers who construct such environments, and the diverse ways in which all of us undertake and think about supermarket shopping. Yet this book is more than narrative history. It engages with broader issues of the nature of Australian modernity, the globalisation of retail forms, the connection between consumption and self-autonomy, and the highly gendered nature of retailing and shopping. It interrogates also the work of cultural critics, and questions recent attempts to grasp what it means to consume and to be a 'consumer'.

Few crises in modern history have so completely disrupted every aspect of daily life as has the COVID-19 pandemic. What began as a small medical ripple in Wuhan, China, a city many of us had never heard of, quickly erupted into a tsunami of epic proportions. Every market, industry, vertical, profession, service, and category of product was in some way rocked by its impact. And, for the first time in recorded history, every wheel, cog and gear in the global retail industry ground to a virtual halt. From two-time, international best-selling author and futurist Doug Stephens, Resurrecting Retail is not just a riveting story of the unprecedented crash of an industry during this time of crisis but a roadmap for its rebirth. Meticulously researched in real time from inside the crisis, Resurrecting Retail provides a comprehensive and surprising vision of how COVID-19 will reshape every aspect of consumer life, including the very essence of why we shop. Above all, Resurrecting Retail provides an inspirational and actionable future vision for any business leader looking not only to survive but to thrive in a very different looking post-pandemic retail world.

""Shopping for Pleasure" is an impressive, engaging and important book. Erika Rappaport has taken on the challenge of drawing together the currently diverging fields of cultural, gender and urban history, and she has succeeded splendidly."--Geoffrey Crossick, University of Essex.

""Shopping for Pleasure" is an exciting blend of social, economic, and cultural history that shows an inventive use of sources and a clever juxtaposition of different domains of historical inquiry. Rappaport is tackling a set of topics that, astonishingly, have remained unexplored in British historiography. . . . With great and superb detail, the book tells an original story about middle-class women's urban culture and its relation to feminism."--Judith Walkowitz, Johns Hopkins University

"["Shopping for Pleasure"] contributes significantly to feminist scholarship, partly because it shows why this aspect of everyday life deserves serious analysis and because it offers such deft analyses of women's contributions to the commercial success of London in this period."--Mary Poovey, New York University

"An innovative and imaginative work. The originality lies partly in the juxtaposition of new materials, such as the institutional histories of Selfridge's and Whiteley's, the women's clubs of the late Victorian and Edwardian years, and the West End musical comedies. Erika Rappaport uses this material with great sophistication, referring to theoretical works in film studies, cultural studies, literature, and history. The illustrations, too, are extremely engaging."--Ellen Ross, Ramapo College

"Shopping for Pleasure is an impressive, engaging and important book. Erika Rappaport has taken on the challenge ofdrawing together the currently diverging fields of cultural, gender and urban history, and she has succeeded splendidly."--Geoffrey Crossick, University of Essex

"In Shopping for Pleasure Erika Rappaport tells the fascinating story of women's relationship to commercial culture in London in the last half of the nineteenth century, and she does so with elan, clarity, and prodigious research. She moves from the creation of the first department stores to the era of the suffragettes, from the "Girl of the Period" to the Gaiety Girl, from Whitely's to Selfridge's, from Charlotte Bronte to Amy Levy, and from Bayswater to Regent Street. While touching on a wide variety of topics, among them the appearance of public toilets, the creation of women's clubs and tea rooms, the proliferation of women's magazines, and musical comedy, Rappaport's subject is ultimately the creation of a modern ideal of middle-class femininity: no longer merely domestic and private but engaged as well in the public realm of consumption, display, and civic action."--Deborah Nord, Princeton University

Electronic commerce is changing the way that businesses and consumers interact with each other; the products they create, buy, and sell; and the way that they communicate, learn, and become informed. How can policymakers position their countries and themselves to take advantage of this new environment? How should policymaking adjust to a more global, more networked, and more information-rich marketplace where relationships and jurisdictions between the governments, businesses, and citizens of different countries increasingly overlap? How can governments effectively harness rapidly changing technologies and partner with both domestic and foreign private sectors to reap the greatest benefits for their constituents?

This primer answers these questions using both general analysis and specific examples. It addresses in particular the needs of policymakers in emerging markets who must formulate and refine policies that affect e-commerce in areas ranging from telecommunications and finance to international trade and domestic distribution as well as taxation and privacy. Companies considering doing business in these economies also will find that the examples offer insights into the issues that policymakers face, the different policy approaches that they choose, and the market opportunities that result as more and more economies embrace global electronic commerce.

Few forms of market exchange intrigue economists as do auctions, whose theoretical and practical implications are enormous. John Kagel and Dan Levin, complementing their own distinguished research with papers written with other specialists, provide a new focus on common value auctions and the "winner's curse." In such auctions the value of each item is about the same to all bidders, but different bidders have different information about the underlying value. Virtually all auctions have a common value element; among the burgeoning modern-day examples are those organized by Internet companies such as eBay. Winners end up cursing when they realize that they won because their estimates were overly optimistic, which led them to bid too much and lose money as a result.

The authors first unveil a fresh survey of experimental data on the winner's curse. Melding theory with the econometric analysis of field data, they assess the design of government auctions, such as the spectrum rights (air wave) auctions that continue to be conducted around the world. The remaining chapters gauge the impact on sellers' revenue of the type of auction used and of inside information, show how bidders learn to avoid the winner's curse, and present comparisons of sophisticated bidders with college sophomores, the usual guinea pigs used in laboratory experiments. Appendixes refine theoretical arguments and, in some cases, present entirely new data. This book is an invaluable, impeccably up-to-date resource on how auctions work--and how to make them work.

In the decades after World War II, evangelical Christianity nourished America's devotion to free markets, free trade, and free enterprise. The history of Wal-Mart uncovers a complex network that united Sun Belt entrepreneurs, evangelical employees, Christian business students, overseas missionaries, and free-market activists. Through the stories of people linked by the world's largest corporation, Bethany Moreton shows how a Christian service ethos powered capitalism at home and abroad. While industrial America was built by and for the urban North, rural Southerners comprised much of the labor, management, and consumers in the postwar service sector that raised the Sun Belt to national influence. These newcomers to the economic stage put down the plough to take up the bar-code scanner without ever passing through the assembly line. Industrial culture had been urban, modernist, sometimes radical, often Catholic and Jewish, and self-consciously international. Post-industrial culture, in contrast, spoke of Jesus with a drawl and of unions with a sneer, sang about Momma and the flag, and preached salvation in this world and the next. This extraordinary biography of Wal-Mart's world shows how a Christian pro-business movement grew from the bottom up as well as the top down, bolstering an economic vision that sanctifies corporate globalization. The author has assigned her royalties and subsidiary earnings to Interfaith Worker Justice (www.iwj.org) and its local affiliate in Athens, GA, the Economic Justice Coalition (www.econjustice.org).

Studies of the British Industrial Revolution and of the Victorian period of economic and social development have until very recently concentrated on British industries and industrial regions, while commerce and finance, and particularly that of London, have been substantially neglected. This has distorted our view of the process of change because financial services and much trade continued to be centred on the metropolis, and the south-east region never lost its position at the top of the national league of wealth. This is a pioneer survey of the mercantile sector of the economy from the end of the eighteenth century to World War I. It complements Dr. Chapman's The Rise of Merchant Banking (1984), concentrating on the various ways in which British merchants responded to the unprecedented opportunities of the Industrial Revolution and the growth of the British Empire. The main conclusion is that industrial entrepreneurs contributed only briefly to merchant ventures, and that with limited success. Rather did the established merchant community evolve its own new forms of enterprise to meet the changing opportunities: the 'new frontier' merchant networks of the Atlantic economy, the international houses in continental trade, the agency houses in the Far East, and the home trade houses dominating the domestic market. These resilient organisations enabled the British merchant enterprise to survive longer and in greater strength than in other Western economies.

Harness the power of social media to attract new customers and transform your business! More than three billion people are now on social media. If you're not in the social media marketing game, you're not in the game at all. From one of the world's leading figures in the world of social media marketing, Likeable Social Media reveals everything you need to know about building your brand and attracting & retaining loyal customers through smart, savvy social media engagement. This updated edition of the bestselling classic is packed with expert advice and new case studies that demonstrate the latest best practices. You'll find critical information about new and relevant social media platforms, such as Snapchat, along with updated tools, and tactics around video, mobile, paid media, and data; and need-to-know insights into existing platforms/content, including Instagram, LinkedIn and Facebook stories. Likeable Social Media shows you how to: *Engage customers and crowdsource innovation online *Create content that resonates with consumers and provides value*Integrate social media into the entire customer experience*Effectively deal with criticism and negative feedback on social media*Grow your audience across social channels, and much more

Get your business off the ground with a killer brand and get the sales you want!

It's a great time to be an independent retailer! Whether you're a novice or seasoned professional, this practical how-to guide shows you how to start and run your business in today's marketplace -- from your original dream and the day-to-day operations to establishing a connection with customers and increasing your sales, both on the Web and at a brick-and-mortar shop.

Get lessons from real-life experience -- the author shares his expertise in retail business (from his mistakes to his triumphs) and reveals what it takes to be successful

Master all the basics of launching and growing a retail business -- from writing a business plan and finding a great location to hiring and keeping great staff

Meet and exceed the expectations of today's consumer -- discover how to create positive shopping experiences, provide top-notch customer service, and earn customer loyalty

Spread the word without going broke -- find out how to differentiate your business, generate word-of-mouth advertising, and plan effective sales and promotions

Bonus CD Includes

Forms, templates, and samples to simplify your business, from managing employees and inventory to tracking financial performance, creating sales and marketing tools, and adding signage to your store

See the CD appendix for details and complete system requirements.

Open the book and find:

The 10 keys to retailing success

How to design stores that work

Where and how to buy merchandise

The best ways to make your business memorable

Expert tips for building your Web site and selling online

Advice for handling legal and accountingissues

In-the-trenches, proven management practices

A crash course in the art of selling

The processes of change throughout the retail sector has rapidly gained dynamism through the COVID-19 pandemic. In an unprecedented situation, social distancing has fuelled the integration of digital shopping functions and at the same time the yearning for real places of encounter. Retail Design International addresses these shifts and presents over 40 brave concepts that drive the retail shift forwards. Text in English and German.

Woolworth's bright red signboard was a beacon on British and Irish high streets for nearly a century. American in origin, Woolworth's grew rapidly after the first branch opened in Liverpool in 1909. The business model - with inexpensive goods piled on counter tops - scored an immediate hit with British consumers. By 1930 there were 400 stores, and by 1960 over 1000. With its own architects' department and regional construction teams, Woolworth's erected hundreds of prominent stores in shopping centres throughout England, Scotland, Ireland and Wales. It is these buildings - often typical of the commercial architecture of their day - which provide the focus of this book. This is not, however, a conventional architectural history - it is the story of Woolworth's seen through the prism of its stores. The Woolworth's chain was of huge cultural importance, shaping and reflecting fundamental changes - mostly American in origin - that took place in the nation's shopping habits. Despite its dominant position on the high street, by the 1960s Woolworth's was beginning to lose its way. As people acquired cars and freezers and began to desert the high street, Woolworth's tried to stay ahead of the game with unsuccessful ventures into out-of-town and catalogue shopping. But by the time of its demise in 2009, a shrunken Woolworth's owned just two of the stores which it had built and developed over the preceding century. The closure of the last British stores in January 2009 provoked an outpouring of nostalgia and grief. Woolworth's occupied the heart of many communities, physically and commercially, and its heritage deserves celebration.

The Stanford cases are written from the perspective of Silicon Valley, the heart of the e-commerce revolution.
* Authors are very involved in e-commerce companies, providing exceptional real world application and relevance.

..".Extraordinary: Gibbs has popped the hood and taken apart the engine of commercial design and development, showing us each individual part and explaining fit, form and function."--Yaromir Steiner, Founder, Chief Executive Officer, Steiner + Associates

..".the most comprehensive and expansive book ever written on the subject of Retail Real Estate Development. Gibbs is by far the most prominent advocate for reforming retail planning and development in order to return American cities to economic and physical prominence."-Stefanos Polyzoides, Moule & Polyzoides Architects & UrbanistsThe retail environment has evolved rapidly in the past few decades, with the retailing industry and its placement and design of "brick-and-mortar" locations changing with evolving demographics, shopping behavior, transportation options and a desire in recent years for more unique shopping environments.

Written by a leading expert, this is a guide to planning for retail development for urban planners, urban designers and architects. It includes an overview of history of retail design, a look at retail and merchandising trends, and principles for current retail developments.

"Principles of Urban Retail Planning and Development" will: Provide insight and techniques necessary for historic downtowns and new urban communities to compete with modern suburban shopping centers. Promote sustainable community building and development by making it more profitable for the shopping center industry to invest in historic cities or to develop walkable urban communities. Includes case studies of recent good examples of retail development

This major two volume collection presents some of the most influential theoretical and empirical papers on the economic theory of auctions. Auction theory has been the basis of fundamental theoretical work in industrial economics, public economics, labour economics and finance, and has helped the understanding of price formation in markets. There has recently been an explosion of interest in its practical applications, especially in organising the sale of government assets (for example, treasury bonds, radio spectrum licenses, and firms to be privatised) and in developing new markets for electricity and transport. Because auctions are such simple and well defined environments, they provide a valuable testing ground for economic theory that has been increasingly exploited in empirical work. The book will also include important previously unpublished papers by P.R. Milgrom, R. Weber and A. Ortega-Reichert, and other hard-to-find papers by W. Vickery and others.