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Books > Business & Economics > General
The Robin Hood Foundation is a charitable organization focused on
alleviating problems caused by poverty in New York City. Michael M.
Weinstein is the Foundation's senior vice president, and Ralph M.
Bradburd was a long-time consultant. Together, they worked to
develop a metric-based approach called relentless monetization,
which made sure the money they took in and granted out was used
effectively and resulted in long-term change. In this book,
Weinstein and Bradburd describe their method, explaining how to
measure, track, and present a project so as to realize its full
potential. They share examples from the Foundation's own experience
with relentless monetization, opening the books on the obscure
dynamics of a large grant-giving organization. The authors also
show other nonprofit organizations how to implement their approach
within their own fundraising and grant-giving strategies, and they
discuss the best way to guarantee success in a variety of
philanthropic endeavors.Drawing on their vast knowledge, the
authors devote specific chapters to the difference between
beneficial and detrimental philanthropic practices and their
outcomes and provide targeted advice for funding smart nonprofit
programs.
An indispensable resource for students of marketing, management,
and international business In the newly revised ninth edition of
Global Marketing Management, a decorated team of international
marketing professionals delivers an authoritative discussion of the
realities of global marketing in today's economy and an insightful
exploration of the future of marketing to an international
audience. You'll obtain an integrated understanding of marketing
best practices on a global scale, complete with relevant historical
background and descriptions of current marketing environments. The
latest edition builds on four major structural changes to the
global marketing environment: growing anti-globalization sentiment,
the growth of information technology tools, the increasing demand
for personalization, and the environmental impact of business
activity. In-depth case studies offer lively discussions of
real-world global marketing campaigns and are accessible online.
Global Marketing Management also provides: Thoroughly updated
examples and case studies with contemporary information An ongoing
emphasis on the increased volatility and uncertainty of today's
global markets Updated discussions of the balance to be struck
between pursuing economies of scale and respecting unique cultural
sensitivities New explorations of major global environmental and
ethical issues New chapters on emerging markets, internet
marketing, and corporate social responsibility
The health and economic devastation caused by COVID-19 has revealed
that most countries’ national health systems are inadequate to
cope with pandemics. These are global challenges that call for
global responses. At the heart of this book is a bold new proposal
to create a global pandemic playbook that can be quickly deployed
when the next pandemic strikes. Countries and their experts must
collaborate to create early warning systems, preparedness,
prevention, responses and containment. But who should pay the cost?
Anne Kabagambe, a former Executive Board director for the World
Bank Group, explores the options, and argues that to fail to learn
from COVID-19 and neglect to create a global playbook now would
cost far more when the next pandemic strikes.
Teaches senior business managers how to function and thrive at the
executive leadership level through a thorough and constructive
understanding of how positive corporate politics should be managed.
A New Statesman ‘most anticipated title of the year’
‘Compelling.’ David Lammy MP ‘Refreshing,’ Pragya Agarwal A
powerful intervention roundly debunking the myth of progress in
racial equality — particularly in the workplace — and offering
a blueprint for the future. Have you ever wondered why, as Britain
becomes more diverse, so many of our leaders come from the same
narrow pool? Can it be acceptable in 2023 that there are no ethnic
minority chief constables, only one CEO in the top 50 NHS Trusts
and no permanent secretaries in the civil service? Nazir Afzal
knows what it’s like to break the glass ceiling, challenge
prejudice and shake up predominantly white institutions. Born in
Birmingham to first generation Pakistani immigrants, he was the
first Muslim to be appointed as a Chief Crown Prosecutor and the
most senior Muslim lawyer in the Crown Prosecution Service. His
insights into the UK’s relationship with race and power have
driven him to demand answers to an age old question around
Britain’s diversity failings: why does ethnic minority talent
continue to be side-lined? Deploying bristling polemic and
presenting an ambitious blueprint to unlock Britain’s hidden
potential, this book hears from high-profile ethnic minority
leaders to discover the hurdles they had to overcome and what
changes are needed to make a difference. Containing interviews with
leaders across all sectors, Nazir provides the most detailed
examination to date of the prejudice holding our leading
institutions and industries back. In doing so it forcefully
confronts stale leadership orthodoxies and argues that power in
Britain does not have to look exactly the same as it always has
done. It’s time to welcome the new wave of diverse leadership
talent that Britain is crying out for
THE POWER TO INNOVATE fills a void that exists among the available
books on innovation. This book bypasses current fads and focuses on
the application and measurement of innovation for organizational
and personal change. Until now, no one has written a book that
explains in plain English exactly why innovation occurs and how it
can be delivered. Only through the combined experience and passion
of a global business executive, who has successfully delivered true
innovation, and the skill of an organization development
professional, could this be accomplished - and the "pillars of
innovation" identified. Breakthrough innovation is not random. It
is predictable. The key is to focus on what causes innovation to
happen and then to create a process and a culture that allows it to
happen. The minds of individuals and organizations have to be
rewired for innovation to occur. The result is a unique book that
puts the power to innovate in your hands. The Power to Innovate is
imminently practical and easy to read. Graphic "mental models" and
90-day prescription self-help guides show you the way to drive
innovation in an organization - and your life. Enjoy this book, use
it, and take action
A FINANCIAL TIMES BEST BOOK OF THE YEAR 2022: BUSINESS A DAILY UK
NEWS BEST BOOK OF 2022: BUSINESS Everybody has regrets. They're a
fundamental part of our lives. In The Power of Regret, Pink
explains how we can enlist our regrets to make smarter decisions,
perform better and deepen our sense of meaning and purpose. Drawing
on the largest sampling of attitudes about regret ever conducted
from his own World Regret Survey, Pink identifies the four core
regrets that most people have. With his signature blend of big
ideas and practical takeaways, captivating stories and crisp
humour, he argues that by understanding what people regret the
most, we can understand what they value the most. We can transform
our regrets into a positive force for working smarter and living
better.
Offers step-by-step expert advice that empowers women to understand
and overcome the conflicts they face at work with coworkers and
managers. Are you being harassed? Micromanaged? Or just plain
annoyed by your gum-chewing, music-playing, lunch-stealing
coworker? Are you ready to blow this popsicle stand and move on to
a new job? Then let this book guide you through this process.
Beginning with 15 common workplace personalities that you have
likely encountered, this book helps you to diagnose your situation,
and provides empowering strategies for dealing with this situation
and preventing future disputes. Based on the latest research in the
dispute resolution field, and decades of workplace mediation
experience, these stories are based on real-life examples (though
names have been changed to protect those who should be ashamed of
themselves). Women are finally being given the training and
opportunities to succeed in the workplace, but societal norms are
still in the stone-age. This book offers concrete suggestions for
women to determine their boundaries and strategies for reinforcing
those boundaries. Women shouldn’t have to choose between being a
baby or a bully. Women have amazing empathic and social skills—so
why not build on those skills, armed with years of research and
ideas, to create the career you have worked for? Perhaps it’s not
just one mansplainer, or one frustrating coworker, but a whole
department? Managerial style? Systemic issues? A toxic workplace
that is in need of some major rebranding? This book is aimed at the
frustrated employee, manager, conflict resolution practitioner, and
HR office. There are simple skills to empower any employee. For the
management team, learn how to design an effective training,
identify red flags, triage employee concerns, and build a healthy
workplace. As impossible as that may sound right now, it actually
is achievable with some practical suggestions and a bit of work. So
buckle up, grab some popcorn, and prepare for some great stories
that will help you to take control of your worklife. This is a
light-hearted guide for the heavy-hearted employee. This is the
only book to take decades of conflict research and workplace
examples and brings them to the hands of those who need this
information: the workers going through difficult conflicts. The
purpose of this book is to empower women in a frustrating office to
not just understand the conflict but give them the tools to grow
through it. This book takes the numerous academic studies about
resolving workplace conflict, as well as experience from the
mediation table, and provides a step-by-step guide for employees to
resolve their own conflict. It is designed to be relatable, drawing
upon numerous personalities, real examples, in a variety of
settings, so that the reader can find comfort in knowing that
others have worked through similar situations. The book is also
humorous, to help ease the anxiety of a tense worker. The goal is
to give the average employee the skills to understand and grow
through their current workplace conflict. 15 frustrating workplace
personalities and situations are described, and then examined from
the female viewpoint or response.
When John Schilling, an unassuming midlevel accountant, joined
Columbia Healthcare Corporation --the nation's fastest growing and
revolutionary network of public hospitals -- it seemed like the
start of an exciting new career with great advancement and earnings
potential. He never expected to become a catalyst for the series of
"whistleblower" lawsuits that ripped through the healthcare
industry in the late 1990sIn Undercover, John Schilling tells the
story of his harrowing journey from ordinary citizen and loyal
employee to covert FBI informant and top witness for the Justice
Department in the largest criminal healthcare fraud case in U.S.
history. It began when he stumbled upon evidence-- a $3.5 million
accounting "error"--of his company's routine practice of defrauding
Medicare. When pressured to comply with stealing from taxpayers,
Schilling knew he had to speak up for what he believed was right,
regardless of the cost to his job, his reputation, and his family.
His courageous choice would consume the next seven years of his
life, leading to more drama, angst, turmoil, and money than he
could have imagined. Ultimately, Schilling's moral conviction and a
little known law, the False Claims Act, paid off by forcing the
formidable healthcare conglomerate of Columbia/HCA to pay back $1.7
billion to the federal government.Revealing the personal side of a
thankless role, Undercover is a gripping and inspiring account of a
long, hard, life-- changing quest for justice. ADVANCE PRAISE FOR
UNDERCOVER"Undercover crackles with authenticity as it recounts in
a lively, readable style how a man on the inside risked everything
and blew the whistle on a giant healthcare company that was
systematically looting the Medicare program out of billions. A good
read for anyone, but a must-read for someone who may contemplate
taking the same path as John Schilling" -- John R. Phillips, "The
nation's premier whistleblowing attorney" according to the The Wall
Street Journal and the National Law Journal"John Schilling's book
is a must-read for whistleblowers. He shows you how hard it can be,
yet also shows you how to prevail. Best of all, John shows you how
to be a good citizen" -- Jim Moorman, past President, Taxpayers
Against Fraud
Master the key marketing challenges and see how you can develop
meaningful connections with your customers. Principles of
Marketing, global edition, 19th edition by Kotler and Armstrong
shows you how to create vibrant, interactive communities of
consumers in today's fast-changing, increasingly digital and social
marketplace. Ideal for students who study marketing courses, this
textbook offers a comprehensive overview of the fundamental
principles of marketing within an innovative customer-value
framework, providing you with the knowledge and resources to create
vibrant, interactive communities of consumers who make products and
brands an integral part of their daily lives. This latest edition
has been revised and enhanced to reflect the major trends impacting
contemporary marketing, packed with stories illustrating how
companies are using new digital technologies to maximise customer
engagement and shape brand conversations, experiences and
communities. Key features include: Both traditional and
fast-changing trending topics that give you a well-rounded
knowledge of marketing concepts, technologies and practices.
End-of-Chapter Reviews, Discussion Questions, and Critical-Thinking
Exercises that allow you to practice what you have learned. A
sample marketing plan showing you how to apply important marketing
planning concepts. End-of-chapter Company Cases that facilitate
discussion of current issues and application of marketing concepts
to company situations. Also available with MyLab®Marketing MyLab
is the teaching and learning platform that empowers you to reach
every student. By combining trusted author content with digital
tools and a flexible platform, MyLabMarketing personalises the
learning experience and improves results for each student. If you
would like to purchase both the physical text and MyLab®Marketing,
search for: 9781292449272 Principles of Marketing, Global Edition,
19th edition plus MyLab®Marketing with Pearson eText. Package
consists of: 9781292449364 Principles of Marketing, Global Edition,
19th edition 9781292449371 Principles of Marketing, Global Edition,
19th edition MyLab®Marketing 9781292449388 Principles of
Marketing, Global Edition, 19th edition MyLab®Marketing with
Pearson eText MyLab®Marketing is not included. Students, if MyLab
is a recommended/mandatory component of the course, please ask your
instructor for the correct ISBN. MyLab should only be purchased
when required by an instructor. Instructors, contact your Pearson
representative for more information. This title is a Pearson Global
Edition. The Editorial team at Pearson has worked closely with
educators around the world to include content, which is especially
relevant to students outside the United States.
This book offers the first full-length biography of the man often
described as one of the most influential and innovative people in
the gaming industry over the past 50 years. King of the Slots:
William "Si" Redd relates the fascinating, only-in-America success
story of one man's improbable rise from the depths of poverty to
the heights of international commerce and dazzling wealth. William
Silas "Si" Redd is recognized as one of the most important and
influential persons in the gaming industry over the past half
century. The company he founded, International Game Technology
(IGT), is the world leader in the manufacture of gaming equipment
and gaming software features. His video poker is the most popular
slot machine since the original debuted in 1899. King of the Slots
covers the life (1911-2003) and rags-to-riches story of the man who
changed the face of the casino gaming industry. Both a business
book and a biography, it introduces readers to the nation's leading
gaming centers, Apollo-era technology and how it changed gambling,
and the race to perfect the first video poker game. It also gives
them a chance to meet the characters with whom Redd rubbed
shoulders, including Howard Hughes, Mafia capo Raymond Patriarca,
Arizona cowboy and pig farmer Jimmie Hughes, gaming legend Bill
Harrah, and casino visionary Jay Sarno.
Local government has rapidly become both more important and more
complex and the quality of municipal management is becoming more
significant every day as local governments deal with a vast array
of organizational and community challenges. The Role of Canadian
City Managers brings together experienced city managers and
municipal chief administrative officers (CAOs) across Canada to
analyse the daily issues that they face. Each chapter deals with a
particular issue or challenge, such as council/staff relations,
collaborative initiatives, and crisis readiness. The book
contributes to the literature on local government and public
administration by providing insights from the "real time" lived
experiences of city managers, spoken in their own words. The book
also speculates about the contemporary leadership role of the city
manager and the future of the city management profession. The Role
of Canadian City Managers is a useful resource for scholars and
students of local government and public administration, as well as
public servants who work with or aspire to leadership roles within
local government.
A toolkit for managers wanting to create inclusive cultures by
addressing toxic behaviors that stagnate innovation, fracture work
communities, and drive out top employees and as a lifeline for
employees suffering through workplace abuse. Workplace Bullying: A
Guide to Understanding and Overcoming is a lifeline for people who
have been targets of workplace abuse and are desperately trying to
make sense of the trauma. It is a resource for partners trying to
help their loved ones heal. And, it is a toolkit for managers and
industry leaders inspiring to create inclusive cultures by
proactively addressing toxic behaviors that stagnate innovation,
fracture work communities, and drive out top employees. To simplify
a complex topic and make the book readable and engaging for a wide
audience, the author uses eight elements of story to structure the
reader’s travel through the treacherous trials of workplace
abuse: The Journey, The Characters (The Archetypes), The Plotlines,
The Conflict, The Setting, The Fall, The Rise, and The Final Act.
In this unconventional management book, author Susan Carol Curzon
presents a different take on traditional library management tools.
Through personal narrative and anecdotes from other working
professionals, Curzon presents the many everyday challenges one
meets as a library manage.
Social capital is a relatively new concept in the social sciences.
In the last twenty or so years it has come to indicate that
networks of social relationships represent a 'resource' for both
the individual and society, since they provide support for the
individual and facilitate collective action. Although this is not
an entirely new idea, the more systematic way in which social
capital captures such an intuition has created a new theoretical
paradigm and helped to develop a series of innovative research
programs in politics, economics, and the study of human well-being.
The concept has gained currency beyond academia, extending its
influence to political and policy-making circles at local,
national, and international levels. It has also affected the way in
which social surveys are conceived and public policies assessed. As
the idea of social capital has spread, the literature about it has
increased exponentially. After twenty years of rapid expansion it
is time for a more considered and critical assessment of how the
original concept has been adapted and refined, and how successful
its application has been. The Handbook of Social Capital intends to
do precisely that. It offers a state-of-the-art view of discussions
about the concept of social capital and the way in which it has
been applied in empirical research.
The organization of the Handbook reflects this intention by
focusing on conceptual development and analysis in the first part;
by identifying two main areas of research in which social capital
has favored the development of new and influential research
programs--political participation in democratic societies, and
economic development; and by exploring the more normativeand policy
oriented consequences of social capital. All chapters comprising
the volume were specifically written for the Handbook by some of
the main experts in the fields. The book provides an authoritative
and innovative introduction to the study of social capital.
![Industrial Marketing (Hardcover): Thomas Fotiadis, Adam Lindgreen, George J. Siomkos, Christina Öberg, Dimitris Folinas](//media.loot.co.za/images/x80/1299588277831179215.jpg) |
Industrial Marketing
(Hardcover)
Thomas Fotiadis, Adam Lindgreen, George J. Siomkos, Christina Öberg, Dimitris Folinas
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R4,437
Discovery Miles 44 370
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Ships in 12 - 17 working days
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An introductory textbook on industrial marketing and supply chain
management that discusses industrial products and pricing, as well
as key topics such as co-creation of value, big data, innovation,
green practices and CSR. The textbook includes: The marketing
philosophy on industrial markets The characteristics of industrial
markets The marketing mix and the product life cycle The issues
surrounding distribution and operations including value
creation, business relationships and networks Case studies and mini
case studies (vignettes) This textbook is suitable for students
studying industrial marketing and other related courses at
undergraduate and graduate levels. Thomas Fotiadis is an
Associate Professor of Marketing and Head of the Marketing
Laboratory in the Department of Production and Management
Engineering, School of Engineering at Democritus University of
Thrace, Greece. Adam Lindgreen is Professor and Head of
Department of Marketing at Copenhagen Business School, Denmark and
Extraordinary Professor at University of Pretoria’s Gordon
Institute of Business Science, South Africa. George J.
Siomkos is Professor of Marketing at the Athens University of
Economics & Business (AUEB), Director of the MSc Program in
Services Management and previously Dean of the School of
Business, AUEB, Greece. Christina Öberg is Professor
at CTF Service Research Center, Karlstad University and associated
with the Ratio Institute, Sweden. Dimitris Folinas is
Professor in the Department of Supply Chain Management at
International Hellenic University, Greece. Â Â Â
While first person interpretation and historic crafts have long
been part of the museum world, current movements in the maker
movement in libraries and schools have occurred mostly outside of
the museum world. Instead, Makerspace in Museums: Hands-On History
in Museums and Historic Sites shows the importance of the Maker
Movement for museums and historic sites, and presents a roadmap to
building, planning, researching, and using a makerspace alongside
more traditional museum programming. It calls for a revitalization
of living history, which can be done through makerspaces and the
maker movement. Highlights include: oWhy museums and makerspaces
are a natural fit together oWays to organize and create a
makerspace in a museum of any budget oCreating a makerspace and
culture of making that is inclusive and for the entirety of the
community oStrategies for researching historic making techniques
and adapting them to the modern world oCreating meaningful
makerspace-centered programming The processes and methods explored
in this book will help produce a sustainable makerspace that will
help the museum or historic site that adopts it reach new
audiences, creating growth and new museums stakeholders. Likewise,
through calling for a recalibration of living history through the
language of the makerspace, this project calls for new approaches
to living history. Thus, it is a call for a disruption to the
status quo and a push towards sustainable and meaningful living
history.
In a unique exploration of how corporations appropriate the rights
and identities of people, Richard Hardack unearths the unexpected
consequences of corporate America’s quest to dominate every
aspect of our culture. Not only do corporations govern our economy,
but corporate personas define our identities and shape our
relationships with people and the world around us. In a timely and
wide-ranging study, Hardack recontextualizes the inordinate
influence of corporations and corporate advertising as a legal,
political, psychological, and sociological phenomenon. He connects
a surprising array of topics, including advertising, pop culture,
representations of nature, science fiction, legal history, the
history of colonization and slavery, and the longing to transcend
individuality, to show how the principles of corporate
personhood—the idea that corporation are people—allow
corporations to impersonate and displace actual people. Throughout,
Hardack also provides a novel reassessment of the pernicious role
and effect of advertising in our daily lives. The book makes
accessible a complex topic and integrates many pressing issues in
the U.S., including the privatization of the public sphere; the
escalating polarization of wealth and rights; unchecked corporate
power, influence and monopoly; and the descent of political debate
and policy into the language of advertising, branding, and
entertainment. Hardack treats the assumptions that foster corporate
personhood as both cause and effect, driver and symptom, of a
series of transformations in U.S. society. Awakened to this
foundational way corporations infiltrate most human activities and
interactions, readers can better understand and safeguard
themselves against systemic changes to the American economy,
culture, and politics.
Empowering Students for the Future: Using the Right Questions to
Teach the Value of Passion, Success, and Failure arms educators
with the tools to teach what we all wish we had learned in school.
You will uncover how to help your students think deeper, redefine
failure, and authentically create their definition of success.
Author Eric Yuhasz offers a variety of practical ideas throughout,
including rapid-fire questions and a bowl meeting structure to help
students find their passions; activities to help students address
negativity from social media plus negative, self-inflicted mantras
they may unconsciously be following; a chart that enables students
to see their progress toward achieving their definition of success;
tips for discussing value, sacrifice, self-discipline, motivation,
and the tyranny of low expectations; plus ideas for helping
students embrace failure as a steppingstone toward learning and
triumph. With clear strategies in each chapter, this unique book
will show you how your learners can truly map out a happier,
healthier, more successful future.
This book is for innovators, design strategists and entrepreneurs
and everyone who feels the pain of the struggle at some point while
managing the distractions and noise that can block us from reaching
our full creative potential. Creative Struggle is Real is an
interactive journey with creative guidance and making tools to
bring you closer to your unique creative capacities so you will
never shy away from your creative genius again. While the creative
struggle may be inevitable, it doesn't have to feel impossible. The
book is organised into three parts: Defining Your Creative Context,
Designing Your Creative Practice, and Maintaining Your Creative
Momentum. You will discover your imaginator type, become a
superhero(ine) and define what creativity means to you. The book
walks you through practical and inspiring methods to make space and
time for making so you will never again have an excuse to
procrastinate. In addition, every creative will design a unique
creative practice that exercises creative muscle so you can keep
your momentum going for the long term. * A practical, interactive
guide to help you define creativity, put you in action and design a
creative practice that supports your creativity for the long term.
* For creative professionals and "non-creatives" working with
creative teams who want to make a positive impact and gain the
connections and recognition they seek from team members and
co-creators. * Learn how to reach your full creative potential
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