A deep dive into the political roots of advertising on the internet The contemporary internet's de facto business model is one of surveillance. Browser cookies follow us around the web, Amazon targets us with eerily prescient ads, Facebook and Google read our messages and analyze our patterns, and apps record our every move. In Profit over Privacy, Matthew Crain gives internet surveillance a much-needed origin story by chronicling the development of its most important historical catalyst: web advertising. The first institutional and political history of internet advertising, Profit over Privacy uses the 1990s as its backdrop to show how the massive data-collection infrastructure that undergirds the internet today is the result of twenty-five years of technical and political economic engineering. Crain considers the social causes and consequences of the internet's rapid embrace of consumer monitoring, detailing how advertisers and marketers adapted to the existential threat of the internet and marshaled venture capital to develop the now-ubiquitous business model called "surveillance advertising." He draws on a range of primary resources from government, industry, and the press and highlights the political roots of internet advertising to underscore the necessity of political solutions to reign in unaccountable commercial surveillance. The dominant business model on the internet, surveillance advertising is the result of political choices-not the inevitable march of technology. Unlike many other countries, the United States has no internet privacy law. A fascinating prehistory of internet advertising giants like Google and Facebook, Profit over Privacy argues that the internet did not have to turn out this way and that it can be remade into something better.

Informatica—the updated edition of Alex Wright's previously published Glut—continues the journey through the history of the information age to show how information systems emerge. Today's "information explosion" may seem like a modern phenomenon, but we are not the first generation—or even the first species—to wrestle with the problem of information overload. Long before the advent of computers, human beings were collecting, storing, and organizing information: from Ice Age taxonomies to Sumerian archives, Greek libraries to Christian monasteries. Wright weaves a narrative that connects such seemingly far-flung topics as insect colonies, Stone Age jewelry, medieval monasteries, Renaissance encyclopedias, early computer networks, and the World Wide Web. He suggests that the future of the information age may lie deep in our cultural past. We stand at a precipice struggling to cope with a tsunami of data. Wright provides some much-needed historical perspective. We can understand the predicament of information overload not just as the result of technological change but as the latest chapter in an ancient story that we are only beginning to understand.

This book provides an accessible overview of the ways that key areas of technology have impacted global ecosystems and natural communities. It offers a new way of thinking about the overall origins of environmental problems. Combining approaches drawn from environmental biology and the history of science and technology, it describes the motivations behind many technical advances and the settings in which they occurred, before tracing their ultimate environmental impacts. Four broad areas of human activity are described: over-harvesting of natural resources using the examples of hunting, fishing and freshwater use; farming, population, land use, and migration; discovery, synthesis and use of manufactured chemicals; and development of sources of artificial energy and the widespread pollution caused by power generation and energy use. These innovations have been driven by various forces, but in most cases new technologies have emerged out of fascinating, psychologically rich, human experiences. This book provides an introduction to these complex developments and will be essential reading for students of science, technology and society, environmental history, and the history of science and technology.

A fascinating compendium of early-20th-century mechanical devices, this expansive work ranges from basic hooks and levers to complex machinery used in steam, motive, hydraulic, air, and electric power, navigation, gearing, clocks, mining, and construction. More than 1,800 engravings include simple illustrations and detailed cross-sections.

Everyday Technology is a pioneering account of how small machines and consumer goods that originated in Europe and North America became objects of everyday use in India in the late nineteenth and early twentieth centuries. Rather than investigate "big" technologies such as railways and irrigation projects, Arnold examines the assimilation and appropriation of bicycles, rice mills, sewing machines, and typewriters in India, and follows their impact on the ways in which people worked and travelled, the clothes they wore, and the kind of food they ate. But the effects of these machines were not limited to the daily rituals of Indian society, and Arnold demonstrates how such small-scale technologies became integral to new ways of thinking about class, race, and gender, as well as about the politics of colonial rule and Indian nationhood.

A study of the causes and consequences of industrial innovation through the inventions of the nineteenth and twentieth centuries.

James Bond's amazing gadgets reveal both enthusiasm about technology and fear of its potential ramifications. The popularity of the 007 franchise depends on a seductive formula of sex, violence, and snobbery. Much of its appeal, too, lies in its gadgets: slick, somewhat improbable technological devices that give everyone's favorite secret agent the edge over his adversaries. In Equipping James Bond, Andre Millard chronicles a hundred-year history of espionage technology through the lens of Ian Fleming's infamous character and his ingenious spyware. Beginning with the creation of MI6, the British secret service, Millard traces the development of espionage technology from the advanced weaponry of the nineteenth century to the evolving threat of computer hacking and surveillance. Arguing that the gadgets in the books and films articulate the leading edge of technological awareness at the time, Millard describes how Bond goes from protecting 1950s England from criminal activity to saving a world threatened by nuclear bombs, poison gas, and attacks from space. As a modern and modernizing hero, Bond has to keep up with the times. His film franchise is committed to equipping both Bond and his adversaries with the latest technological gadgets. Simultaneously, Millard stresses, the villains and threats that Bond faces embody contemporary fears about the downside of technological change. Taking a wide-ranging look at factual (and fictional) technology, Millard views the James Bond universe as evidence for popular perceptions of technological development as both inevitably progressive and apocalyptically threatening.

Drinking wine can be traced back 8,000 years, yet the wines we drink today are radically different from those made in earlier eras. While its basic chemistry remains largely the same, wine's social roles have changed fundamentally, being invented and reinvented many times over many centuries.

In Inventing Wine, Paul Lukacs tells the enticing story of wine's transformation from a source of spiritual and bodily nourishment to a foodstuff valued for the wide array of pleasures it can provide. He chronicles how the prototypes of contemporary wines first emerged when people began to have options of what to drink, and he demonstrates that people selected wine for dramatically different reasons than those expressed when doing so was a necessity rather than a choice.

During wine's long history, men and women imbued wine with different cultural meanings and invented different cultural roles for it to play. The power of such invention belonged both to those drinking wine and to those producing it. These included tastemakers like the medieval Cistercian monks of Burgundy who first thought of place as an important aspect of wine's identity; nineteenth-century writers such as Grimod de la Reyniere and Cyrus Redding who strived to give wine a rarefied aesthetic status; scientists like Louis Pasteur and Emile Peynaud who worked to help winemakers take more control over their craft; and a host of visionary vintners who aimed to produce better, more distinctive-tasting wines, eventually bringing high-quality wine to consumers around the globe.

By charting the changes in both wine's appreciation and its production, Lukacs offers a fascinating new way to look at the present as well as the past."

This pioneering work revises our notions of the origins and early development of textiles in Europe and the Near East. Using innovative linguistic techniques, along with methods from palaeobiology and other fields, it shows that spinning and pattern weaving began far earlier than has been supposed.

"Prehistoric Textiles" made an unsurpassed leap in the social and cultural understanding of textiles in humankind's early history. Cloth making was an industry that consumed more time and effort, and was more culturally significant to prehistoric cultures, than anyone assumed before the book's publication. The textile industry is in fact older than pottery--and perhaps even older than agriculture and stockbreeding. It probably consumed far more hours of labor per year, in temperate climates, than did pottery and food production put together. And this work was done primarily by women. Up until the Industrial Revolution, and into this century in many peasant societies, women spent every available moment spinning, weaving, and sewing.

The author, Elizabeth Wayland Barber, demonstrates command of an almost unbelievably disparate array of disciplines--from historical linguistics to archaeology and paleobiology, from art history to the practical art of weaving. Her passionate interest in the subject matter leaps out on every page. Barber, a professor of linguistics and archaeology, developed expert sewing and weaving skills as a small girl under her mother's tutelage. One could say she had been born and raised to write this book.

Because modern textiles are almost entirely made by machines, we have difficulty appreciating how time-consuming and important the premodern textile industry was. This book opens our eyes to this crucial area of prehistoric human culture.

This volume explores the relationship between cities and railways over three centuries. Despite their nearly 200-year existence, The City and the Railway in the World shows that urban railways are still politically and historically important to the modern world. Since its inception, cities have played a significant role in the railway system; cities were among the main reasons for building such efficient but lavish and costly modes of transport for persons, goods, and information. They also influenced the technological appearance of railways as these have had to meet particular demands for transport in urban areas. In 25 essays, this volume demonstrates that the relationship between the city and the railway is one of the most publicly debated themes in the context of daily lives in growing urban settings, as well as in the second urbanisation of the global South with migration from rural to urban landscapes. The volume's broad geographical range includes discussions of railway networks, railway stations, and urban rails in countries such as India, Japan, England, Belgium, Romania, Nigeria, the USA, and Mexico. The City and the Railway in the World will be a useful tool for scholars interested in the history of transport, travel, and urban change.

This book deals with two key aspects of the history of steam engines, a cornerstone of the Industrial Revolution, specifically the road that led to its discovery and the process of diffusion of the early steam engines. The first part of the volume outlines the technological and scientific developments which took place between the 16th and 18th centuries, proving critical for the invention of this strategic technology. The most important question addressed is why did England come up with this innovation first as opposed to other countries (e.g., France, Italy), which were more advanced in terms of knowledge pertinent to it. The second part of the volume traces the process of diffusion of the early steam engines, the Newcomen model, through to 1773, the year prior to the first commercial application of the second generation of steam engines (the Watt model). The process of diffusion is quantified on the basis of a novel method before proceeding with a discussion of the main determinants of this process. Kitsikopoulos pulls together a large amount of relevant evidence found in primary sources and more technically oriented literature which is often ignored by economic historians. This book will be of interest to economic historians and historians of technology.

Explore 10 years of British History through key broadcasting moments illuminated by images from the BBC archive. Created 100 years ago, on 18 October 1922, the BBC transformed people's lives at the turn of a dial, bringing voices out of the ether and conjuring the magic community of radio. Now, our lives are inextricably linked to broadcasting. It is how we remember where we come from and who we are - from the Moon Landing to the 9/11 attacks, from Monty Python to EastEnders, from Live Aid to London 2012. Head of BBC History Robert Seatter charts the story of a broadcaster and a nation, reflecting the story of all our lives across ten tumultuous decades. Broadcasting Britain: 100 years of the BBC is a vivid, thought-provoking and, most of all, entertaining celebration of a global cultural icon. Discover the BBC's central role in reflecting our ever-changing world: - Concise, essay-style text gets to the heart of each carefully chosen topic - Organized chronologically year by year, decade by decade, for ease of reference - "In this year..." timeline tracks significant events and BBC programmes - Biography boxes on key broadcasters and writers - Quotes from fans and broadcasters summarize chosen programmes' impact In 2022, the BBC will be the first broadcaster globally to mark 100 years of continuous broadcasting, launching a special year of content: events, bespoke commissioning, special programmes, publishing, and much, much more, celebrating UK culture, education, and climate and sustainability. Created with exclusive access to the BBC's archives, Broadcasting Britain is a unique celebration of British culture, with authoritative text by an acknowledged expert in the field. Carefully curated stories reflect the story of the BBC in all its breadth and diversity, whilst tapping into public memory and the many ways that people have experienced the BBC as part of their own lives. A must-have volume for adults aged 30+ interested in modern and social history and current affairs, alongside fans of classic BBC programming, both on radio and TV.

Ingenium is medieval English vernacular for "an ingenious contrivance." In this fascinating book, physicist Mark Denny considers five such contrivances -- the bow and arrow, the waterwheel, the counterpoise siege engine (including the trebuchet), the pendulum clock anchor escapement, and the centrifugal governor -- and demonstrates how they literally changed the world. Interweaving an entertaining narrative with diagrams, equations, and drawings, Denny shares the history of each device, explains the physics behind it, and describes how it was used, how it evolved, and why it is significant in today's world.

Consider the bow and arrow, which transformed warfare by allowing soldiers to attack their enemies at a safe distance. Or the waterwheel, which enabled Old World civilizations to grind grain, pump water, and power machines during a period of extreme labor shortages. Medieval warriors engaged in an early form of biological warfare by using the trebuchet to launch dead animals or plague-ridden corpses over enormous fortress walls. The pendulum clock forever enslaved modern humans to the clock by linking the accurate measure of time to the burdens of schedules, deadlines, promptness, and tardiness. And the centrifugal governor gave rise to an entire branch of modern engineering science: feedback control.

Reflecting on the inventors of these ancient machines and the times in which they lived, Denny concludes with thought-provoking observations about inventors, inventiveness, genius, and innovation. Whether you dream of making a better mousetrap or launching pumpkins into the stratosphere, Ingenium will tickle your fancy.

How nuclear weapons helped drive the United States into the missile age. The intercontinental ballistic missile (ICBM), designed to quickly deliver thermonuclear weapons to distant targets, was the central weapons system of the Cold War. ICBMs also carried the first astronauts and cosmonauts into orbit. More than a generation later, we are still living with the political, technological, and scientific effects of the space race, while nuclear-armed ICBMs remain on alert and in the headlines around the world. In The Bomb and America's Missile Age, Christopher Gainor explores the US Air Force's (USAF) decision, in March 1954, to build the Atlas, America's first ICBM. Beginning with the story of the guided missiles that were created before and during World War II, Gainor describes how the early Soviet and American rocket programs evolved over the course of the following decade. He argues that the USAF was wrongly criticized for unduly delaying the start of its ICBM program, endangering national security, and causing America embarrassment when a Soviet ICBM successfully put Sputnik into orbit ahead of any American satellite. Shedding fresh light on the roots of America's space program and the development of US strategic forces, The Bomb and America's Missile Age uses evidence uncovered in the past few decades to set the creation of the Atlas ICBM in its true context-not only in the America of the postwar years but also in comparison with the real story of the Soviet missiles that propelled the space race and the Cold War. Aimed at readers interested in the history of the Cold War and of space exploration, the book makes a major contribution to the history of rocket development and the nuclear age.

Dr Jean-Claude Larchet, renowned for his examinations of the causes and consequences of spiritual and physical illness, here tackles the pressing question of the societal and personal effects of our societal use of new media. The definition of new media is broad - from radio to smart phones - and the analysis of their impact is honest and straightforward. His meticulous diagnosis of their effects concludes with a discussion of the ways individuals might limit and counteract the most deleterious effects of this new epidemic.

An unprecedented history of the CIA's secret and amazing gadgetry behind the art of espionage In this look at the CIA's most secretive operations and the devices that made them possible, Spycraft tells gripping life-and-death stories about a group of spytechs-much of it never previously revealed and with images never before seen by the public. The CIA's Office of Technical Service is the ultrasecret department that grappled with challenges such as: What does it take to build a quiet helicopter? How does one embed a listening device in a cat? What is an invisible photo used for? These amazingly inventive devices were created and employed against a backdrop of geopolitical tensions-including the Cold War, the Cuban Missile Crisis, and continuing terrorist threats. Written by Robert Wallace, the former director of the Office of Technical Service, and internationally renowned intelligence historian Keith Melton, Spycraft is both a fantastic encyclopedia of gadgetry and a revealing primer on the fundamentals of high-tech espionage. "The first comprehensive look at the technical achievements of American espionage from the 1940s to the present."-Wired "Reveals more concrete information about CIA tradecraft than any book."-The Washington Times "This is a story I thought could never be told."-JAMES M. OLSON, former chief of CIA counterintelligence

Albert Einstein and J. Robert Oppenheimer, two iconic scientists of the twentieth century, belonged to different generations, with the boundary marked by the advent of quantum mechanics. By exploring how these men differed in their worldview, in their work, and in their day this book provides powerful insights into the lives of two critical figures and into the scientific culture of their times. In Einstein s and Oppenheimer s philosophical and ethical positions, their views of nuclear weapons, their ethnic and cultural commitments, their opinions on the unification of physics, even the role of Buddhist detachment in their thinking, the book traces the broader issues that have shaped science and the world.

Einstein is invariably seen as a lone and singular genius, while Oppenheimer is generally viewed in a particular scientific, political, and historical context. Silvan Schweber considers the circumstances behind this perception, in Einstein s coherent and consistent self-image, and its relation to his singular vision of the world, and in Oppenheimer s contrasting lack of certainty and related non-belief in a unitary, ultimate theory. Of greater importance, perhaps, is the role that timing and chance seem to have played in the two scientists contrasting characters and accomplishments with Einstein s having the advantage of maturing at a propitious time for theoretical physics, when the Newtonian framework was showing weaknesses.

Bringing to light little-examined aspects of these lives, Schweber expands our understanding of two great figures of twentieth-century physics but also our sense of what such greatness means, in personal, scientific, and cultural terms.