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Books > Business & Economics > Industry & industrial studies > Service industries
* New edition fully updated and revised with new chapters on
regenerative tourism and disruptors including the impact of
COVID-19 * Combines theoretical and applied knowledge with a
scaffolded learning approach to develop student knowledge, all
illustrated with real world case studies; * Looks at the whole
tourism supply chain to provide an integrated perspective of
sustainability in tourism; * Lists practical tools and
industry-relevant certifications. Fully revised and updated for a
second edition Introduction to Sustainable Tourism provides a
comprehensive, pragmatic, and realistic look at integrating
sustainability into tourism. It now includes two new chapters on
regenerative tourism and disruptors including the impact of
COVID-19 as well as new material on systems thinking, influencing
behaviours and green marketing. It adopts a systems-perspective,
looking at the whole tourism supply chain to provide an integrated
viewpoint of sustainability in the tourism industry and asks: * How
does policy encourage or discourage sustainability? * How do
intermediaries influence the sale of sustainable tourism? * What
are the operator's concerns, how do tourists themselves respond to
it? * What are the values of sustainability in tourism and what are
the impacts 'trade-offs' to the tourist experience? Using
first-hand research projects and packed with international case
studies, it combines theoretical and applied knowledge with a
scaffolded learning approach and takes a comprehensive look at
practical management tools, certifications and innovation as part
of the process of operationalising and implementing sustainable
tourism. An Introduction to Sustainable Tourism is an essential
text for tourism students across all levels, undergraduate and
postgraduate studies.
Microfinance is a renowned albeit controversial solution for giving
financial access to the unbanked, even if micro-transactions
increase costs, limiting outreach potential. The economic and
financial sustainability of Microfinance Institutions (MFIs) is a
prerequisite for widening a potentially unlimited client base.
Automation decreases costs, expanding the outreach potential, and
improving transparency and efficiency. Technological solutions
range from branchless mobile banking to geo-localization of
customers, digital/social networking for group lending, blockchain
validation, big data, and artificial intelligence, up to
"MicroFinTech" - FinTech applications adapted to microfinance. Of
interest to both scholars, students, and professors of financial
technology and microfinance, this book examines these trendy
solutions comprehensively, going beyond the existing literature and
showing potential applications to the traditional sustainability
versus outreach trade-off.
Drawing the attention of tourists to different destinations around
the world assists in the overall economic health of the targeted
region by increasing revenue and attracting investment
opportunities, as well as increasing cultural awareness of the
area's population. Strategic Branding Methodologies and Theory for
Tourist Attraction investigates international perspectives and
promotional strategies in the topic area of place branding.
Highlighting theoretical concepts and marketing techniques being
utilized in the endorsement of various destinations, regions, and
cities around the world, this publication is a pivotal reference
source for researchers, practitioners, policy makers, students, and
professionals.
This valuable new book contributes greatly to a better
understanding of the service economy. By exploring the key
dimensions, available empirical evidence and associated policy
implications, the author comprehensively investigates the new
challenges facing the global economy, including employment,
productivity, innovation and competitiveness. The case of the
European services is highlighted, particularly in comparison to the
US. On the basis of these challenges, the book examines the
existing and potential services-related policies at the EU level,
incorporating discussions on regulation, competition policy,
internal markets and regional policies. The book argues that the
orientation of many of these policies is still in its incipient
stages and there is much to be done in terms of scope, definition,
coordination and shaping to satisfy the needs and varied nature of
heterogeneous services. To have a strong and integrated services
market in the EU remains as a major policy objective requiring new
impetus and political ambition in order to succeed. This is a
unique work combining new evidence on the service economy and a
full range of policy implications at the EU level. As such it will
be of interest to researchers and policymakers, professionals in
service firms, students in international business and those
interested in services as a dimension of any economic and business
activity.
Risk is the main source of uncertainty for investors, debtholders,
corporate managers and other stakeholders. For all these actors, it
is vital to focus on identifying and managing risk before making
decisions. The success of their businesses depends on the relevance
of their decisions and consequently, on their ability to manage and
deal with the different types of risk. Accordingly, the main
objective of this book is to promote scientific research in the
different areas of risk management, aiming at being transversal and
dealing with different aspects of risk management related to
corporate finance as well as market finance. Thus, this book should
provide useful insights for academics as well as professionals to
better understand and assess the different types of risk.
The book explains the impact of bank business models on company
business models by discussing the relationship among banks
decision-making processes, sustainable values creation in company
business models, and ESG risk. The monograph provides a combination
of financial and management-related activities, in the context of
bank business models, taking into account the concept of
sustainability, and will be of particular interest to both in-house
practitioners, giving them innovative knowledge about the models
presented and used, and to students and young researchers. The
project is financed within the framework of the program of the
Minister of Science and Higher Education under the name "Regional
Excellence Initiative" in the years 2019 - 2022; project number
001/RID/2018/19; the amount of financing PLN 10,684,000.00.
Edward Snowden's revelations about the mass surveillance
capabilities of the US National Security Agency (NSA) and other
security services triggered an ongoing debate about the
relationship between privacy and security in the digital world.
This discussion has been dispersed into a number of national
platforms, reflecting local political realities but also raising
questions that cut across national public spheres. What does this
debate tell us about the role of journalism in making sense of
global events? This book looks at discussions of these debates in
the mainstream media in the USA, United Kingdom, France, Germany,
Russia and China. The chapters focus on editorials, commentaries
and op-eds and look at how opinion-based journalism has negotiated
key questions on the legitimacy of surveillance and its
implications to security and privacy. The authors provide a
thoughtful analysis of the possibilities and limits of
'transnational journalism' at a crucial time of political and
digital change.
The effect of tourism activity in developing countries has been a
hotly debated topic for a number of decades. Opinions have
fluctuated between the extremes of tourism as the catalyst for
socio-economic development and tourism as the basis for
neo-colonial exploitation and environmental and cultural decline.
The contributions to this timely volume provide a balanced overview
of these various perspectives. Key papers that are theoretical,
conceptual and empirical, drawn from the literature in the fields
of tourism, economics and development studies are contained in this
authoritative volume. While the central focus is the economic
aspect of the relationship between tourism and development,
contributions on spatial, socio-cultural and environmental issues
reflect the multidisciplinary nature of the selections. This book
will appeal to policymakers, researchers and tourism practitioners
in both developed and developing countries.
Numerous tastemakers exist in and between fashion production and
consumption, from designers and stylists to trend forecasters,
buyers, and journalists. How and why are each of these players
bound up in the creation and dispersion of trends? In what ways are
consumers' relations to trends constructed by these individuals and
organizations? This book explores the social significance of trends
in the global fashion industry through interviews with these
'fashion intermediaries', offering new insights into their
influential roles in the setting and shaping of trends. The
Trendmakers contains exclusive interviews with financial analysts,
creative directors from high street stores like H&M to designer
brands such as Erdem, trend forecasters at WGSN, buyers from Harvey
Nichols, and major fashion names like The Telegraph fashion critic
Hilary Alexander. In contrast to existing research, Lantz offers an
international understanding of the trend landscape, engaging with
industry professionals from fashion capitals like London, Paris,
and New York, as well as BRIC countries and the new, emerging
fashion nations. The fashion media may have declared that 'trends
are dead' in the light of digital dissemination, but Lantz argues
that trends still not only serve as a significant organizing
principle for the fashion industry as a whole but also as a source
for legitimacy. Engaging with classic fashion thinkers like Veblen,
Simmel, and Bourdieu, as well as contemporary scholars like
Entwistle and Steele, this book considers trends from an economic
and cultural perspective to add to our knowledge of the
complexities of the business of fashion.
Stories are central to human life and cultural cohesion. Moreover,
stories have always been part of tourism practice, from both
perspectives of providers and consumers. Tourists are eager to
listen to stories about the destination, but also to share with
friends and relatives their personal meaningful events during a
trip. Destinations also then build identity and distinctiveness by
sharing stories with visitors. Stories convey meaning and are also
powerful tools for eliciting emotional responses. Stories develop
emotional bonds between people, and between people and
organizations and brands. Currently, digital mobile technologies
are part of the overall tourism experience, facilitating global
communication among consumers, and personal stories from tourism
experiences are common contents found in digital platforms and
social media. Stories have been a subject of research in many
sciences, ranging from anthropology and ethnography, to history,
sociology, linguistics, psychology and neuroscience. Storytelling
research in tourism draws from diverse academic sources, however
there is need to better address the sciences and theories informing
studies in this field, but also to explore the methodologies that
contribute the best to a deeper understanding of the role, for
tourists and providers, of stories. Practical issues related to the
management and marketing of tourism will expectedly benefit from
developing knowledge in this area. The book A Companion to
Storytelling in Tourism is a key reference in the study of
storytelling in tourism by covering a broad range of topics in this
stream of research. It provides an updated review of research, as
well as of the theoretical frameworks and empirical approaches
adopted so far to study storytelling applied to the context of
tourism, at the organization and destination levels, and from the
perspective of experience providers and customers. Additionally,
this book addresses current and future challenges of tourism
organizations and destinations that may be tackled by creatively
adopting storytelling as a strategy for brand differentiation and
customer involvement. In this respect, both innovative theoretical
and methodological contributions and case studies on the topic are
covered. This book is a dynamic resource for researchers, students
and professionals involved in the study and design of the tourism
experience, as well as in the marketing and management of tourism
organizations and destinations.
This book, the first of two volumes, uses a framework of
philosophical anthropology, and the concepts of humanistic
leadership and humanistic management, to explore the value of work
in the hospitality and tourism industry. It presents robust
theoretical and practical implications for professionalism and
excellence at work. This volume addresses the hospitality
professional, beginning with an exploration of the foundational
literature, before moving on to discuss topics like the concept of
human dignity at work, how one can find meaning within the
hospitality industry, spirituality at work, philosophy in the world
of work, and personal development. These volumes will be of use to
academics and practitioners in the fields of hospitality and
tourism management, humanistic and transformational leadership,
corporate social responsibility, human resource management,
customer service, and workplace spirituality.
This title offers a wide-ranging selection of the most significant
previously published papers on the management of tourism
destinations. The volume covers four major themes: managing tourism
destinations and the determinants of travel choice; planning and
policy making; development and evolution; and the impacts of
tourism management on the society and the environment. In his
scholarly introduction, the editor briefly discusses each article
and identifies its contribution to the academic literature. The
book is intended for researchers and students interested in a
thorough compilation and critical review of key articles in the
area. It may also act as a useful reference benchmark for
consultants and tourism policymakers.
Place branding has made it possible for international destinations
to be able to compete within the global economy. Through the
promotion of different cities, natural beauty, and local culture or
heritage, many regions have been able to increase their revenue and
international appeal by attracting tourists and investments. Global
Place Branding Campaigns across Cities, Regions, and Nations
provides international insights into marketing strategies and
techniques being employed to promote global tourism,
competitiveness, and exploration. Featuring case studies and
emergent research on place branding, as well as issues and
challenges faced by destinations around the world, this book is
ideally suited for professionals, researchers, policy makers,
practitioners, and students.
The Encyclopedia of Services is a ground-breaking resource that
offers a unique overview of what constitutes the main source of
wealth and employment in our contemporary economies, namely
services. Divided into five thematic parts, the Encyclopedia
thoroughly examines services from a variety of disciplinary
perspectives. It provides a pedagogical state of the art review of
283 topics falling within the scope of the major streams of service
studies, such as services in economic thought, services management
and services innovation. Each entry describes, synthesizes and
discusses the main dimensions of the given topic, highlighting key
research areas and literature. This Encyclopedia will be
particularly invaluable for researchers and students in the
economics, sociology, political science and management fields as
well as practitioners in the private and public sector. Key
Features: First encyclopedia of service studies covering the key
topics in the field Entries written by 241 leading scholars and
practitioners from 39 different countries Fully supported by The
European Association for Research on Services (RESER)
Multi-disciplinary approach across the fields of economics,
management, sociology, geography, but also political science and
history.
Generation Z (Gen Z) is the demographic cohort also known as
Post-Millennials, the iGeneration or the Homeland Generation.
Referring to individuals born roughly between the mid-1990s and the
early 2000s, they are our youngest consumers, students, colleagues,
and voters. Understanding them is a key aspect. In the context of
the hospitality and tourism, Gen Z-ers represent the future in
human resources, and service production and consumption. This book
focuses on the aspirations, expectations, preferences and
behaviours related to individuals within this demographic. It
critically discusses their dynamism in driving the tourism sector
and offers insights into the roles that Gen Z will inhabit as
visitors, guests, consumers, employees, and entrepreneurs. This
book is a valuable resource for managers, scholars and students
interested in acquiring concrete knowledge on how Gen Z will shape
the marketing and management of tourism-related services.
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