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Books > Business & Economics > Business & management > E-commerce

Internet+ and Electronic Business in China - Innovation and Applications (Hardcover): Qiongwei Ye, Baojun Ma Internet+ and Electronic Business in China - Innovation and Applications (Hardcover)
Qiongwei Ye, Baojun Ma
R4,212 Discovery Miles 42 120 Ships in 12 - 19 working days

Internet + and Electronic Business in China is a comprehensive resource that provides insight and analysis into E-commerce in China and how it has revolutionized and continues to revolutionize business and society. Split into four distinct sections, the book first lays out the theoretical foundations and fundamental concepts of E-Business before moving on to look at internet+ innovation models and their applications in different industries such as agriculture, finance and commerce. The book then provides a comprehensive analysis of E-business platforms and their applications in China before finishing with four comprehensive case studies of major E-business projects, providing readers with successful examples of implementing E-Business entrepreneurship projects.

On the Move to Meaningful Internet Systems. OTM 2018 Conferences - Confederated International Conferences: CoopIS, C&TC, and... On the Move to Meaningful Internet Systems. OTM 2018 Conferences - Confederated International Conferences: CoopIS, C&TC, and ODBASE 2018, Valletta, Malta, October 22-26, 2018, Proceedings, Part II (Paperback, 1st ed. 2018)
Herve Panetto, Christophe Debruyne, Henderik A. Proper, Claudio Agostino Ardagna, Dumitru Roman, …
R1,621 Discovery Miles 16 210 Ships in 10 - 15 working days

This double volumes LNCS 11229-11230 constitutes the refereed proceedings of the Confederated International Conferences: Cooperative Information Systems, CoopIS 2018, Ontologies, Databases, and Applications of Semantics, ODBASE 2018, and Cloud and Trusted Computing, C&TC, held as part of OTM 2018 in October 2018 in Valletta, Malta. The 64 full papers presented together with 22 short papers were carefully reviewed and selected from 173 submissions. The OTM program every year covers data and Web semantics, distributed objects, Web services, databases, informationsystems, enterprise workflow and collaboration, ubiquity, interoperability, mobility, grid and high-performance computing.

Estrategias de Redes Sociales Extremadamente Eficientes Para el Mercadeo en red - Conviertase en un Profesional de la red /... Estrategias de Redes Sociales Extremadamente Eficientes Para el Mercadeo en red - Conviertase en un Profesional de la red / Comercializador Multinivel Utilizando Metodos de Marketing Digital Paso a Paso Para Encontrar el Exito con su Negocio de MLM (Spanish, Hardcover)
Pedro Santiago
R610 Discovery Miles 6 100 Ships in 10 - 15 working days
Agile Procurement - Volume I: Adding Value with Lean Processes (Paperback, Softcover reprint of the original 1st ed. 2018):... Agile Procurement - Volume I: Adding Value with Lean Processes (Paperback, Softcover reprint of the original 1st ed. 2018)
Bernardo Nicoletti
R5,086 Discovery Miles 50 860 Ships in 10 - 15 working days

This book is the first of two volumes presenting a business model to add value through Procurement. Including several case studies of successful implementation, it demonstrates how the increasing complexity of the business environment requires a significant intervention on the management of processes and information within individual organizations and through inter-company relations. Agile Procurement presents the application of the Agile method which optimises and digitizes processes in order to reduce wastage and defects. As a method, tool and a culture aimed at effectiveness, efficiency and economy of organisations, agile procurement requires a change of paradigm. This volume examines these areas of improvement and presents best practice in improving processes. Each chapter of the book presents and substantiates the costs and benefits of process improvement through agile procurement. This is is seen as the integration of Lean Six Sigma and digitization.

The Ecosystem of e-Business: Technologies, Stakeholders, and Connections - 17th Workshop on e-Business, WeB 2018, Santa Clara,... The Ecosystem of e-Business: Technologies, Stakeholders, and Connections - 17th Workshop on e-Business, WeB 2018, Santa Clara, CA, USA, December 12, 2018, Revised Selected Papers (Paperback, 1st ed. 2019)
Jennifer J. Xu, Bin Zhu, Xiao Liu, Michael J. Shaw, Han Zhang, …
R1,521 Discovery Miles 15 210 Ships in 10 - 15 working days

This book constitutes revised selected papers from the 17th Workshop on e-Business, WeB 2018, which took place in Santa Clara, CA, USA, in December 2018. The purpose of WeB is to provide an open forum for e-Business researchers and practitioners world-wide, to share topical research findings, explore novel ideas, discuss success stories and lessons learned, map out major challenges, and collectively chart future directions for e-Business. The WeB 2018 theme was "The Ecosystem of e-Business: Technologies, Stakeholders, and Connections." There was a total of 47 submissions and 41 papers were presented at the conference. Of these, 19 revised papers are presented in this volume. These contributions are organized in the following topical sections: social, policy, and privacy issues; e-market; FinTech; and artificial intelligence.

Introduction to Electronic Commerce and Social Commerce (Paperback, Softcover reprint of the original 4th ed. 2017): Efraim... Introduction to Electronic Commerce and Social Commerce (Paperback, Softcover reprint of the original 4th ed. 2017)
Efraim Turban, Judy Whiteside, David King, Jon Outland
R2,767 Discovery Miles 27 670 Ships in 10 - 15 working days

This is a complete update of the best-selling undergraduate textbook on Electronic Commerce (EC). New to this 4th Edition is the addition of material on Social Commerce (two chapters); a new tutorial on the major EC support technologies, including cloud computing, RFID, and EDI; ten new learning outcomes; and video exercises added to most chapters. Wherever appropriate, material on Social Commerce has been added to existing chapters. Supplementary material includes an Instructor's Manual; Test Bank questions for each chapter; Powerpoint Lecture Notes; and a Companion Website that includes EC support technologies as well as online files. The book is organized into 12 chapters grouped into 6 parts. Part 1 is an Introduction to E-Commerce and E-Marketplaces. Part 2 focuses on EC Applications, while Part 3 looks at Emerging EC Platforms, with two new chapters on Social Commerce and Enterprise Social Networks. Part 4 examines EC Support Services, and Part 5 looks at E-Commerce Strategy and Implementation. Part 6 is a collection of online tutorials on Launching Online Businesses and EC Projects, with tutorials focusing on e-CRM; EC Technology; Business Intelligence, including Data-, Text-, and Web Mining; E-Collaboration; and Competition in Cyberspace.

Enterprise Systems Integration (Paperback, 2nd edition): Judith M. Myerson Enterprise Systems Integration (Paperback, 2nd edition)
Judith M. Myerson
R1,971 Discovery Miles 19 710 Ships in 12 - 19 working days

The convergence of knowledge, technology, and human performance which comprises today's enterprise allows creative business process design. Thus, an organization can create new and innovative ways to service customers or to do business with suppliers and make itself a leader in its field. This capability relies on a successful strategy that integrates the enterprise. Enterprise Systems Integration, Second Edition continues to provide you with the business insight and the technical know-how that ensures successful systems integration. The book combines the perspectives, knowledge, and experience of more than 70 experts in the various areas that involve enterprise integration. Their expertise ranges from hands-on experience with technology and project management to the higher-level issues of business and management strategy. Each chapter examines an issue or technology relevant to today's enterprise. Collectively, these chapters span the range of enterprise computing and systems integration. Once armed with the strategy and technologies, you must successfully deploy ERP systems within budget and on time. In addition, you must be able to integrate them into the rest of the enterprise. Still, ERP software does not make up the full picture of today's enterprise. Legacy systems, e-commerce and other Web-based systems, client/server applications, networks and communications systems, data warehousing, and integrated databases enter into the mix. Enterprise Systems Integration, Second Edition paints a comprehensive picture of the technologies that comprise today's enterprise and shows you how to make them work together.

Digital Transformation: Challenges and Opportunities - 16th Workshop on e-Business, WeB 2017, Seoul, South Korea, December 10,... Digital Transformation: Challenges and Opportunities - 16th Workshop on e-Business, WeB 2017, Seoul, South Korea, December 10, 2017, Revised Selected Papers (Paperback, 1st ed. 2018)
Wooje Cho, Ming Fan, Michael J. Shaw, Byungjoon Yoo, Han Zhang
R1,521 Discovery Miles 15 210 Ships in 10 - 15 working days

This book constitutes revised selected papers from the 16th Workshop on e-Business, WeB 2017, which took place in Seoul, South Korea, in December 2017. The purpose of WeB is to provide an open forum for e-Business researchers and practitioners world-wide, to share topical research findings, explore novel ideas, discuss success stories and lessons learned, map out major challenges, and collectively chart future directions for e-Business. The WeB 2017 theme was "Digital transformation: challenges and opportunities". The 11 papers presented in this volume were carefully reviewed and selected from 43 submissions. These are original research articles with a broad coverage of behavioral issues on consumers, citizens, businesses, industries and governments, ranging from technical to strategic issues.

Inventing the Cloud Century - How Cloudiness Keeps Changing Our Life, Economy and Technology (Paperback, Softcover reprint of... Inventing the Cloud Century - How Cloudiness Keeps Changing Our Life, Economy and Technology (Paperback, Softcover reprint of the original 1st ed. 2018)
Marcus Oppitz, Peter Tomsu
R2,727 Discovery Miles 27 270 Ships in 10 - 15 working days

This book combines the three dimensions of technology, society and economy to explore the advent of today's cloud ecosystems as successors to older service ecosystems based on networks. Further, it describes the shifting of services to the cloud as a long-term trend that is still progressing rapidly.The book adopts a comprehensive perspective on the key success factors for the technology - compelling business models and ecosystems including private, public and national organizations. The authors explore the evolution of service ecosystems, describe the similarities and differences, and analyze the way they have created and changed industries. Lastly, based on the current status of cloud computing and related technologies like virtualization, the internet of things, fog computing, big data and analytics, cognitive computing and blockchain, the authors provide a revealing outlook on the possibilities of future technologies, the future of the internet, and the potential impacts on business and society.

Digital Economy. Emerging Technologies and Business Innovation - Third International Conference, ICDEc 2018, Brest, France, May... Digital Economy. Emerging Technologies and Business Innovation - Third International Conference, ICDEc 2018, Brest, France, May 3-5, 2018, Proceedings (Paperback, 1st ed. 2018)
Mohamed Anis Bach Tobji, Rim Jallouli, Yamen Koubaa, Anton Nijholt
R1,890 Discovery Miles 18 900 Ships in 10 - 15 working days

This book constitutes the refereed proceedings of the Third International Conference on Digital Economy, ICDEc 2018, held in Brest, France in May 2018. The conference was founded in 2016 to discuss innovative research and projects related to the support role of Information System Technologies in the digital transformation process, business innovation and e-commerce. The 15 papers presented in this volume were carefully reviewed and selected from 41 submissions. The theme of ICDEc 2018 was "Digital Economy: Emerging Technologies and Business Innovation". The papers were organized in topical sections named: digital marketing; e-banking and competitive intelligence; information system technologies; and e-learning, e-government and e-health.

Equity Valuation and Negative Earnings - The Case of the dot.com Bubble (Paperback, Softcover reprint of the original 1st ed.... Equity Valuation and Negative Earnings - The Case of the dot.com Bubble (Paperback, Softcover reprint of the original 1st ed. 2017)
Ana Paula Matias Gama, Liliane Cristina Segura, Marco Antonio Figueiredo Milani Filho
R2,873 Discovery Miles 28 730 Ships in 10 - 15 working days

Building upon Feltham and Ohlson models, this book examines positive loss-earnings within the context of the dot.com bubble during the boom years of the late 1990s bull market. The strong demand for equity financing captured the imagination of investors from Europe and U.S. like never before. With a focus on U.S. Internet companies, the book explores both the birth and the death of the new economy, and how negative earnings and losses still garnered large investments and successful IPOs (Initial Public Offerings). As Internet based ventures and the digital economy keep attracting large amounts of equity financing, this book explains that there is something unique in the valuation and pricing of tech companies. The book was written for corporate financiers, capital market professionals, and academics to further their understanding of equity valuation and the effects of equity trading.

Strategic Planning and Implementation of E-Governance (Paperback, Softcover reprint of the original 1st ed. 2017): P K Suri,... Strategic Planning and Implementation of E-Governance (Paperback, Softcover reprint of the original 1st ed. 2017)
P K Suri, Sushil
R3,370 Discovery Miles 33 700 Ships in 10 - 15 working days

The book is based on practical experience gained during the planning and execution of e-governance projects in India coupled with extensive research based on six national/multi-state-level agriculture related projects. It assesses e-governance projects in terms of desired project outcomes and analyzes performance from the viewpoints of three key groups - planners, implementers and beneficiaries. It highlights six constructs: extent of planning, comprehensiveness of strategy formulation, effectiveness of strategy implementation, changing situation, stakeholder competence levels and flexibility of processes, which are applied to reveal shortfalls in the existing planning and implementation system for e-governance projects in India. It also identifies a set of significant strategic variables influencing performance based on three independent opinion surveys of stakeholders located across the country, and uses these variables as the basis of strategic gap analyses of some major ongoing agriculture related projects. Furthermore it presents lessons learned from cross-case quantitative and qualitative analyses in the form of a generalized strategic framework for improving performance. Offering an overview of major e-governance projects, it uses several illustrative examples to address the underlying issues and to support the study findings and recommendations. It also presents a novel approach of building strategic alliances across related departments to achieve effective e-governance. The book will be of interest to the practitioners in government as well corporates who are engaged in planning and implementation of e-governance projects spanning across various layers of government. In Indian context, the learning issues are likely to trigger appropriate corrective measures for generating better value from the several flagship projects envisaged under the Digital India Programme. Further, it will interest the academic audience working on the strategic framework and constituting constructs. It will also benefit business students and application software architectures who aspire for a consulting career in the area of e-governance.

The Connected Company (Paperback): Dave Gray, Thomas van der Wal The Connected Company (Paperback)
Dave Gray, Thomas van der Wal
R726 R580 Discovery Miles 5 800 Save R146 (20%) Ships in 12 - 19 working days

The future of work is already here. Customers are adopting disruptive technologies faster than your company can adapt. When your customers are delighted, they can amplify your message in ways that were never before possible. But when your company's performance runs short of what you've promised, customers can seize control of your brand message, spreading their disappointment and frustration faster than you can keep up. To keep pace with today's connected customers, your company must become a connected company. That means deeply engaging with workers, partners, and customers, changing how work is done, how you measure success, and how performance is rewarded. It requires a new way of thinking about your company: less like a machine to be controlled, and more like a complex, dynamic system that can learn and adapt over time. Connected companies have the advantage, because they learn and move faster than their competitors. While others work in isolation, they link into rich networks of possibility and expand their influence. Connected companies around the world are aggressively acquiring customers and disrupting the competition. In The Connected Company, we examine what they're doing, how they're doing it, and why it works. And we show you how your company can use the same principles to adapt - and thrive - in today's ever-changing global marketplace.

Advances in National Brand and Private Label Marketing - Fifth International Conference, 2018 (Paperback, 1st ed. 2018):... Advances in National Brand and Private Label Marketing - Fifth International Conference, 2018 (Paperback, 1st ed. 2018)
Francisco J. Martinez-Lopez, Juan Carlos Gazquez-Abad, Alexander Chernev
R3,373 Discovery Miles 33 730 Ships in 10 - 15 working days

This book presents the latest research on national brand and private label marketing - in a collection of original and highly relevant contributions to the 2018 International Conference on National Brand & Private Label Marketing in Barcelona. It covers a wide range of topics from fields as varied as retailing, marketing, general business, psychology, economics and statistics. Further, the papers address diverse areas of application, including: purchase-decision models, premium private labels, decisions involved in introducing new products, M-commerce, private label adoption, assortment decisions, private label pricing, brand equity and collaborative relationships. The main theme of the 2018 conference was "Building Strong Brands in the Digital Age".

The Decentralized and Networked Future of Value Creation - 3D Printing and its Implications for Society, Industry, and... The Decentralized and Networked Future of Value Creation - 3D Printing and its Implications for Society, Industry, and Sustainable Development (Paperback, Softcover reprint of the original 1st ed. 2016)
Jan-Peter Ferdinand, Ulrich Petschow, Sascha Dickel
R3,579 Discovery Miles 35 790 Ships in 10 - 15 working days

This book identifies, analyzes and discusses the current trends of digitalized, decentralized, and networked physical value creation by focusing on the particular example of 3D printing. In addition to evaluating 3D printing's disruptive potentials against a broader economic background, it also addresses the technology's potential impacts on sustainability and emerging modes of bottom-up and community-based innovation. Emphasizing these topics from economic, technical, social and environmental perspectives, the book offers a multifaceted overview that scrutinizes the scenario of a fundamental transition: from a centralized to a far more decentralized system of value creation.

Blockchain and Artificial Intelligence - The World Rewired (Hardcover): Tom James Blockchain and Artificial Intelligence - The World Rewired (Hardcover)
Tom James
R1,336 Discovery Miles 13 360 Ships in 12 - 19 working days

Blockchain and artificial intelligence are perhaps the two most significant disruptive technologies this century and both will significantly rewire the world of global financial markets and the world in which we live. While blockchain offers a number of significant advantages over traditional forms of finance including lower cost and massive increases in operational efficiencies of traded markets, property records and a whole host of transaction processes, artificial intelligence is moving fast from basic structured machine learning doing menial yet important big data tasks like credit card fraud detection to predictive analysis and real-time real-world risk management and investment decision making. There is still a lot of confusion in the market about cryptocurrencies, bitcoin and the underlying blockchain technology. Blockchain and Artificial Intelligence highlights the underlying technologies of blockchain and the differences between cryptocurrencies and blockchain financial applications. It explores the current AI offerings and gives a vision of the fast-moving developments in this area including the many solutions that are expected to revolutionize the way financial and commodity markets will operate in the future.

Agile Information Business - Exploring Managerial Implications (Paperback, Softcover reprint of the original 1st ed. 2018):... Agile Information Business - Exploring Managerial Implications (Paperback, Softcover reprint of the original 1st ed. 2018)
Natalia Kryvinska, Michal Gregus
R3,648 Discovery Miles 36 480 Ships in 10 - 15 working days

This book accomplishes an analysis of critical aspects of managerial implications on the business with information. The business dealing with information is spreading in the service market; and, an efficient management of informational processes, in order to perform successful business with them, is now crucial. Besides, economical/business, technological or any other kind of information, organized in a variety of forms, can be considered as an 'informational product'. Thus, creating a business value out of information is challenging but vital, especially in the modern digital age. Accordingly, the book covers the methods and technologies to capture, integrate, analyze, mine, interpret and visualize information out of distributed data, which in turn can help to manage information competently. This volume explores the challenges being faced and opportunities to look out for in this research area, while discussing different aspects of this subject. The book will be of interest to those working in or are interested in joining interdisciplinary and transdisciplinary work in the areas of information management, service management, and service business. It will also be of use to young generation researchers by giving them an overview on different aspects of doing business with information. While introducing them to both technical and non-technical details, as well as economic aspects, the book will also be extremely informative for professionals who want to understand and realize the potential of using the cutting-edge managerial technologies for doing successful business with information/ services.

"Internet Plus" Pathways to the Transformation of China's Property Sector (Paperback, Softcover reprint of the original... "Internet Plus" Pathways to the Transformation of China's Property Sector (Paperback, Softcover reprint of the original 1st ed. 2016)
Shusong Ba, Xianling Yang
R3,350 Discovery Miles 33 500 Ships in 10 - 15 working days

This book discusses in detail the impact of the Internet on the real-estate brokerage industry. It starts by tracing the history of the industry in America, and then goes on to present case studies of successful online brokerage companies and startups, and to evaluate future trends from the perspectives of investors as well as researchers. It explains how the Internet can transform an industry, enabling readers to spot potential investment opportunities.

Rediscovering the Essentiality of Marketing - Proceedings of the 2015 Academy of Marketing Science (AMS) World Marketing... Rediscovering the Essentiality of Marketing - Proceedings of the 2015 Academy of Marketing Science (AMS) World Marketing Congress (Paperback, Softcover reprint of the original 1st ed. 2016)
Luca Petruzzellis, Russell S. Winer
R2,925 R2,349 Discovery Miles 23 490 Save R576 (20%) Ships in 10 - 15 working days

This book contains the full proceedings of the 2015 Academy of Marketing Science World Marketing Congress held in Bari, Italy. The current worldwide business environment is leading marketing scholars and practitioners to reconsider a number of historical and current views of the marketplace and how it functions. Further, determining new marketing theories and practical methods whose effectiveness can be truly measured must be added to the list of current challenges for today and tomorrow. In such a period in marketing history, achieving and managing efficient and effective marketing actions is a necessity. Determining such actions is based on practical experience, solid theory and appropriate research methodology. The enclosed papers focus on new research ideas on vibrant topics that can help academics and practitioners gain new perspectives and insights into today's turbulent marketplace. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy's flagship journals, Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

Service-Oriented Computing - 16th International Conference, ICSOC 2018, Hangzhou, China, November 12-15, 2018, Proceedings... Service-Oriented Computing - 16th International Conference, ICSOC 2018, Hangzhou, China, November 12-15, 2018, Proceedings (Paperback, 1st ed. 2018)
Claus Pahl, Maja Vukovic, Jianwei Yin, Qi Yu
R3,056 Discovery Miles 30 560 Ships in 10 - 15 working days

This book constitutes the proceedings of the 16th International Conference on Service-Oriented Computing, ICSOC 2018, held in Hangzhou, China, in November 2018. The 63 full papers presented together with 3 keynotes in this volume were carefully reviewed and selected from numerous submissions. The papers have been organized in the following topical sections: Microservices; Services and Processes; Service Trust and Security; Business Services and Processes; Edge + IoT Services; Social and Interactive Services; Recommendation; Service Analytics; Quality of Service; Service Engineering; Service Applications; Service Management.

Value in a Digital World - How to assess business models and measure value in a digital world (Paperback, Softcover reprint of... Value in a Digital World - How to assess business models and measure value in a digital world (Paperback, Softcover reprint of the original 1st ed. 2017)
Francisco J. Lopez Lubian, Jose Esteves
R1,052 Discovery Miles 10 520 Ships in 10 - 15 working days

An in-depth examination of the concept of value in a digital world, an analysis of a range of digital business models and a framework for assessing the value of digital businesses. Assessing the value of traditional business was easy. There are hard, well tested metrics and tangible, measurable assets you can literally kick the tyres of. But how do you measure the value of something that consists of little more than bits of information, brand awareness and a compelling idea? In the winner takes all digital world how do you know if this idea is one that will attract billions of dedicated users or a few thousand fleeting trialists? And, most importantly, how do you assess whether any given business model is robust enough to make billions or flawed in a way that will lose millions? Lopez Lubian and Esteves look at what economic value means in a digital world, and argue for a shift from traditional value metrics to digital value metrics. Through high profile case studies they examine the process of valuation in the digital world - examining the challenges of making objective judgments from subjective information and how to assess the value of data. Next they analyse in depth a number of different digital business models from the perspective of delivering value to investors, stakeholders and society at large. Finally they present a framework model for assessing value in digital business.

Online Dispute Resolution For Business - B2B, ECommerce, Consumer, Employment, Insurance, and other Commercial Conflicts... Online Dispute Resolution For Business - B2B, ECommerce, Consumer, Employment, Insurance, and other Commercial Conflicts (Hardcover, 1st ed)
Colin Rule
R880 R711 Discovery Miles 7 110 Save R169 (19%) Ships in 12 - 19 working days

In this original and highly useful resource, Colin Rule— a pioneer in the field of online dispute resolution (ODR)— shows how ODR can be used to resolve conflicts which inevitably arise both online and offline in business and commerce. Based on exclusive research and up-to-date best practices, Online Dispute Resolution for Business presents expert advice on how ODR can save time and money, offering timely suggestions and proven approaches for resolving business related conflicts online.


Urban Social Listening - Potential and Pitfalls for Using Microblogging Data in Studying Cities (Paperback, Softcover reprint... Urban Social Listening - Potential and Pitfalls for Using Microblogging Data in Studying Cities (Paperback, Softcover reprint of the original 1st ed. 2016)
Justin B. Hollander, Erin Graves, Henry Renski, Cara Foster-Karim, Andrew Wiley, …
R1,738 Discovery Miles 17 380 Ships in 10 - 15 working days

This book analyses new software tools and social media data that can be used to explore the attitudes of people in urban places. It reports on the findings of several research projects that have have experimented with using microblogging data in conjunction with diverse quantitative and qualitative methods, including content analysis and advanced multivariate statistics. Applied researchers, planners and policy makers have only recently begun to explore the potential of Big Data to help understand social attitudes and to potentially inform local policy and development decisions. This book provides an original analysis into how Twitter can be used to describe the urban experience and people's perception of place, as well as offering significant implications for public policy. It will be of great interest to researchers in human geography, social media, cultural studies and public policy.

Tourism and Culture in the Age of Innovation - Second International Conference IACuDiT, Athens 2015 (Paperback, Softcover... Tourism and Culture in the Age of Innovation - Second International Conference IACuDiT, Athens 2015 (Paperback, Softcover reprint of the original 1st ed. 2016)
Vicky Katsoni, Anastasia Stratigea
R4,453 Discovery Miles 44 530 Ships in 10 - 15 working days

This book focuses on cultural tourism as it develops into the second decade of the new millennium. It presents recent hospitality and tourism research findings from various sources, including academic researchers and scholars, industry professionals, government and quasi-government officials, and other key industry practitioners. It discusses the latest tourism industry trends and identifies gaps in the research from a pragmatic and applied perspective. It includes specific chapters on innovation in tourism, the virtual visitor, cross-cultural visions of digital collections, heritage and museum management in the digital era, cultural and digital tourism policy, marketing and governance, social media, emerging technologies and e-tourism and many other topics of contemporary significance in global hospitality and tourism. The book is edited in collaboration with the International Association of Cultural and Digital Tourism (IACuDiT) and includes the proceedings of the Second International Conference on Cultural and Digital Tourism.

Executive's Guide to Web Services (SOA, Service-Oriented Architecture) (Hardcover): Eric A. Marks, Mark J. Werrell Executive's Guide to Web Services (SOA, Service-Oriented Architecture) (Hardcover)
Eric A. Marks, Mark J. Werrell
R1,334 R1,027 Discovery Miles 10 270 Save R307 (23%) Ships in 12 - 19 working days

Praise for Executive’s Guide To Web Services

"Finally, a very readable book about how Web services operate in the real world. This is a must-read primer for all C level executives who want to understand how Web services are fundamentally changing how enterprises integrate, collaborate, innovate, and dominate."
–Peter Dupre, Chief Technical Strategist, Edgewater Technology, Inc.

"Following along the brilliant analytical path that he blazed with the release of his first book on IT, Business Darwinism: Evolve or Dissolve, Marks, with coauthor Mark Werrell, continues to observe, digest, analyze, and clearly explain the latest trends in IT innovation. The Executive’s Guide to Web Services is a must-read companion for any IT manager, technology innovator, or corporate executive committed to successfully navigating through the maze of technology change. With this book, Marks and Werrell deliver a timely and valuable analysis of an important IT innovation at the ideal moment–just as the necessary confluence of technology, standards, and industry acceptance is starting to make the Web services vision a reality."
–Barry Zellen, CEO and Founder, TechnologyReports.net

"Marks and Werrell have captured the true essence of Web services in their provocative new book Executive’s Guide to Web Services. Their overarching emphasis on business issues over technology issues makes Executive’s Guide essential reading for any business executive looking for new sources of competitive advantage."
–David R. Brousell, Editor-in-Chief, Managing Automation Magazine

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