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Books > Business & Economics > Business & management > E-commerce
This volume includes the papers accepted for the First International Conference on Electronic Commerce and Web Technologies, which was held in Greenwich, UK, on September 4-6, 2000. The conference is the first of a series of planned conferences on these topics with the goal to bring together researchers from academia, practitioners and commercial developers from industry, and users to assess current methodologies and explore new ideas in e-commerce and web technology. The conference attracted 120 papers from all over the world and each paper was reviewed by at least three program committee members for its merit. The program committee finally selected 42 papers for presentation and inclusion in these conference proceedings. The conference program consisted of 14 technical sessions and two invited talks spread over three days. The regular sessions covered topics such as web application design, intellectual property rights, security and fairness, distributed organizations, web usage analysis, modelling of web applications, electronic commerce success factors, electronic markets, XML, web mining, electronic negotiation, integrity and performance, facilitating electronic commerce, and mobile electronic commerce. There were two invited addresses at the conference. The first was by Anthony Finkelstein, University College London, UK on "A Foolish Consistency: Technical Challenges in Consistency Management." This was a common address to the DEXA, the DaWaK and the EC-Web attendees. The second talk was by Paul Timmers, European Commission, Information Technologies Directorate on "The Role of Technology for the e-Economy."
This volume presents the refereed proceedings of the East-European Conference on Advances in Databases and Information Systems and of the International Conference on Database Systems for Advanced Applications, ADBIS-DASFAA 2000, held jointly in Prague, Czech Republic in September 2000.The 27 revised papers presented together with one invited paper and the abstract of an invited talk were carefully reviewed and selected from 115 submissions. The papers present new results on a variety of current issues in database research and design with a certain emphasis on advanced applications in various fields.
This book constitutes the refereed proceedings of the Second International Workshop on Technologies for E-Services, TES 2001, held in Rome, Italy, in September 2001.The 15 revised full papers presented were carefully reviewed and selected for inclusion in the book. Among the topics addressed are b2b protocols, inter-enterprise process execution, business logic, cooperative multiplatform environments, session-oriented telecommunication services, cross-organizational workflow environments, Internet-based workflow, composite e-services, transactional business processes, e-service security, distributed e-services, mobile commerce, e-commerce, pervasive services infrastructure, and mobile Internet agents.
CRAFT YOUR OWN SUCCESS Whether you're a master crafter, a carpenter, a jewelry designer, or have become passionate about making the best home decor in town, now is the time to go from hobby to full-time business owner. And with million shoppers ready to discover your unique offerings it only makes sense to join the largest, most successful online community of creative entrepreneurs on Etsy (R). Our experts have teamed up with successful shop owners to provide you with Start Your Own Etsy (R) Business, an easy-to-understand, comprehensive blueprint that takes you through setting up, branding, marketing, and managing your store. You'll learn how to: Create listings and marketing plans that attract the right customers Choose keywords and tags design to drive traffic to your shop Pick the right shipping and packaging methods to meet your inventory needs Define your brand with carefully crafted logos, product listings, and images Reach more shoppers with targeted social media and advertising campaigns Create storytelling product listings and professional looking product photos Decide when it's time to turn your part-time hobby into a full-time business venture Plus, gain worksheets, templates, resource lists and tips designed to go from passion to profits. If you're ready to share your passion for your craft with millions around the world, this guide is for you.
The Internet is currently the fastest-growing and most widely-used technology for doing business electronically. Yet, despite its obvious advantages, it is clear that it is fraught with problems: customers are reluctant to use it for purchasing products; surfing is time-consuming and costly; and users are rapidly becoming disillusioned with its failure to fulfill early promises. In an invaluable follow-up to "Doing Business Electronically", Doing Business on the Internet provides a collection of readings which look objectively at what Internet commerce can offer both the consumer and the provider. Primarily of interest to researchers and students in areas such as electronic commerce, business strategy, management of information systems, project management and organisational change, it will also be of interest to corporate managers involved with developing their company's Internet-based strategies and to anyone interested in how to buy or sell on the Internet.
Social Media is Not Marketing Simply broadcasting a message to millions by social media accomplishes little for most businesses. Millionaire-maker Dan S. Kennedy and marketing strategist Kim Walsh Phillips are here to tell it like it is: If you're not focusing on converting social media traffic into sales, you might as well set your money on fire. Kennedy and Walsh Phillips teach you the customer-getting, sales-boosting direct response strategies you must employ with every social media campaign so you can stop accepting non-monetizable "likes" and "shares" as a return on your time. You'll learn: 6 direct-response principles that must be applied to social media marketing The most powerful marketing tactic (per Google) How to get riches with niches and become a magnet to your customers The monetizing magic of crafting effective emails The #1 way to prevent wasted marketing dollars 5 ways to grow your list for FREE (before spending a dime on advertising) Turn passive content into an active conversion tool Create raving fans who introduce you to their networks Turn niches into riches, laser in on your perfect prospects and ignore the "tire kickers" Harness the biggest secret in social media-offline Discover the principles behind successful marketing campaigns and start making dollars and cents out of your social media strategy.
This easy-to-read guide to portal/electronic services development will help organizations achieve more proficient project management in developing gateways to electronic services. The presentation discusses the most important challenges and the factors for success, addressing both the electronic services themselves and the gateways to them. While most books address the technical, managerial, or economic issues, Managing Electronic Services adopts an organizational perspective. This approach not only integrates the managerial, technical and economic issues, but also puts them into the context of a customers or users requirements and expectations.
The emergence of network facilities and the increased availability of personal computer systems over the last decade has seen a growing interest in the use of computers to support cooperative work. This volume contains the proceedings of the sixth European Conference on Computer Supported Cooperative Work (CSCW), a multi-disciplinary area which embraces both the development of new technologies and an understanding of the relationship between technology and society. These proceedings present a collection of papers that encompass activities in the field, treating such subjects as virtual environments, uses of the Internet, studies of cooperative work and emerging models, studies of groupware systems in use in real-world settings, and theories and techniques to support the development of cooperative applications. The articles feature emerging technologies alongside new methods and approaches to the expansion of this important class of applications. This work reflects the current research and practice within CSCW. It will appeal to both researchers and practitioners whose work involves computer and information science, human-computer interaction, information systems, hypermedia, organisational/social informatics and social studies of science and technology.
The new digital economy has pronounced implications for corporate strategy, marketing, operations, information systems, customer service, global supply-chain management, and product distribution. This handbook examines most aspects of electronic commerce, including electronic storefronts, online business, consumer interface, business-to-business networking, digital payment, legal issues, information product development, and electronic business models. An indispensable reference for professionals in e-commerce and Internet business.
The next generation internet, the Internet of Things, cannot work without an Internet of Value. The Internet of Value or ValueWeb, for short allows machines to trade with machines and people with people, anywhere on this planet in real-time and for free. The problem is that our old system cannot work that way, as it takes days to process and costs a fortune. Using a combination of technologies from mobile devices, wearables and the bitcoin blockchain, fintech firms are building the ValueWeb regardless. What does that mean for financial institutions, governments and citizens? This book provides the answers. Chris Skinner one of the most authoritative voices on FinTech anywhere has provided us another timely and thoughtful look into the fascinating convergence of technology, e-commerce, and finance that is changing the world. - Seth Wheeler, Former Economics Advisor to the US President and The White House Skinner's ValueWeb is a sweeping and well-researched analysis of the big technology trends that will shake the windows and rattle the walls of the industry -Don Tapscott, Best Selling Author This book will be an invaluable read for all interested in the way business works.- Sir Roger Gifford, Former Lord Mayor of LondonBest insight into money in the 3rd industrial revolution, aka the digital revolution, you will read.-Lawrence Wintermeyer, CEO Innovate FinanceThis is another must-read, not only for those interested in the world of FinTech, but anyone wanting to get a glimpse of a future where monetary and non-monetary transfers occur instantaneously across mobile and digital networks.-Jim Marous, The Financial Brand/Digital Banking ReportChris has a great eye for the case studies and practical examples of innovation that help you to really reflect on where banking is going.-David Birch, Director Consult Hyperion
In Digitalized Finance, Edemilson Parana investigates the relationship between the development of Information and Communication Technologies (ICT) and the process of financialization of economies on a global scale, with a special focus on the impacts of both in Brazil. The book explains the influence of ICT in the emergence and consolidation, especially from the 1980s, of new forms of operation and management of the globalized financial system-forms that are highly connected and operated in "real time" with intensive use of technological features-and how these advances are related to the economic and social changes in question. The book goes on to describes how contemporary capital markets work, where the search for earnings is leveraged by sophisticated mathematical models, robots and automated trading software that seek financial gains in the milliseconds scale.
"A systematic review of the structure and context of the blockchain-derived economic model... (the book) describes cryptoeconomics in connection with the game theory, behavioral economics and others in simple understandable language."-Wang Feng, founder of Linekong Interactive Group and Mars Finance, partner in Geekbang Venture Capital Blockchain technology has subverted existing perceptions and is the start of an economic revolution, called, cryptoeconomics. Blockchain is a key component of cryptoeconomics. Vlad Zamfir, a developer of Ethereum, defines this term as "a formal discipline that studies protocols that governs the production, distribution, and consumption of goods and services in a decentralized digital economy. Cryptoeconomics is a practical science that focuses on the design and characterization of these protocols". This book explains the structures of blockchain-derived economic models, their history, and their application. It uses real-world cases to illustrate the relationship between cryptoeconomics and blockchain. Blockchain technology solves trust issues. A blockchain application can restrict behavior on the blockchain through a reward and punishment system that enables consensus in an innovative way. The greatest significance of cryptoeconomics lies in guaranteeing safety, stability, activity, and order in a decentralized consensus system. Security and stability are achieved mainly by cryptographical mechanisms. Activity and order are achieved through economic mechanisms. Cryptoeconomics and Blockchain: Ignighting a New Era of Blockchain discusses the most popular consensus algorithms and optimization mechanisms. With examples explained in clear and simple terms that are easy to understand, the book also explores economic mechanisms of blockchain such as game theory and behavioral economics.
An exclusive insider's look at the art and science of direct mail creative technique -- copy approaches, design, formats, offers -- unlike anything ever before assembled. In addition to the successful mailings shown and described in this updated edition, new topics include killer fundraising letters, the illustrated history of the magalog, and using direct mail to make money on the internet. This insider's look at the art and science of direct mail also contains an overview (complete with illustrations) of new trends in direct mail.
Already in just a decade of existence, cryptocurrencies have been the world's best-performing financial asset, outperforming stocks, bonds, commodities and currencies. This comprehensive yet concise book will enable the reader to learn about the nuts and bolts of cryptocurrencies, including their history, technology, regulations and economics. Additionally, this book teaches sound investment strategies that already work along with the spectrum of risks and returns. This book provides a plain-language primer for beginners worldwide on how to confidently navigate the rapidly evolving world of cryptocurrencies. Beginning by cutting to the chase, the author lists the common burning questions about cryptocurrency and provides succinct answers. Next, he gives an overview of cryptocurrency's underlying technology: blockchain. He then explores the history of cryptocurrency and why it's attracted so much attention. With that foundation, readers will be ready to understand how to invest in cryptocurrency: how cryptocurrency differs from traditional investments such as stocks, how to decide which cryptocurrency to invest in, how to acquire it, how to send and receive it, along with investment strategies. Additionally, legal issues, social implications, cybersecurity risks and the vocabulary of cryptocurrency are also covered, including Bitcoin and the many alternative cryptocurrencies. Written by a journalist-turned-professor, this book's appeal lies in its succinct, informative and easy-to-understand style. It will be of great interest to anyone looking to further their understanding of what cryptocurrency is, why it's a big deal, how to acquire it, how to send and receive it, and investment strategies.
In k rzester Zeit hat sich das E-Business zu einem festen Marktbestandteil entwickelt. Es ver ndert die Unternehmenslandschaft im ganzen und hat zugleich Auswirkungen auf die verschiedenen Bereiche in Unternehmen. F hrende Fachvertreter aus Europa und den USA liefern in diesem Buch Ans tze, die f r das Management des E-Business herangezogen werden k nnen. Analysiert werden u. a. die strategische Ausrichtung der New Economy, die Markenf hrung im Internet, die Ver nderung klassischer Vertriebsstrukturen durch das Internet, Nutzen und Schw chen der E-Education, Auswirkungen des Online-Banking und M glichkeiten des E-Consulting.
Proven methods for building an online income stream You don't have to quit your current job, or already have piles of money, or be 24 years old, or riding a booming economy, in order to start a successful online business. "" "The Six-Figure Second Income" explains how to start or grow a business even when you think you have plenty of strikes against you. In the course of building an eight-figure real estate information marketing business, David Lindahl and Jonathan Rozek tested dozens of tools and techniques. This book is centered around principles they derived from all the tests they ran, tools they used, and money they spent. If you're tired of the gimmicks and skepticism that anyone can really succeed online, this book will give you the no-hype, no-nonsense advice you need.
A complete course in do-it-yourself digital marketing in 14 bite-sized lessons The global recession has sent tens of millions scrambling for alternative employment opportunities, and a great many of them have taken the leap into becoming their own bosses. As a result there is a crying need among small business startups, entrepreneurs, and independents working on a shoestring for expert guidance on marketing themselves and their businesses online. "Pimp My Site" fills that void. It is a complete, do-it-yourself toolkit structured as a fourteen-day course. Rather than fry readers' circuits with a lot of jargon-heavy technical descriptions, Paula Wynne, a successful publicist, marketer and award-winning online entrepreneur, takes a show-and-tell approach. Her step-by-step descriptions are concise and in plain English, and each step is illustrated with vivid screenshots and illustrations, making the coverage eminently digestible, even for complete novices. From keywords and YouTube to search marketing and optimization, "Pimp My Site," offers much for beginners and advanced users alike.Notable experts describe, in their own words, quick, easy techniques for driving traffic to your site and achieving online successAn excellent do-it-yourself resource for complete beginners as well as experienced users looking to plug a few holes in their online marketing know-howProvides practical coverage of all important trends and technologies, including optimization, search marketing, social media, YouTube, keywords, email marketing, and more |
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