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Books > Business & Economics > Business & management > E-commerce

Una guia completa de publicidad digital - estrategias de Facebook, Google SEO y Youtube. Aprende los secretos mas importantes... Una guia completa de publicidad digital - estrategias de Facebook, Google SEO y Youtube. Aprende los secretos mas importantes de la publicidad de Instagram. Esta poderosa herramienta transformara la forma en que haces negocios (Spanish, Hardcover)
Leonardo Gomez
R649 Discovery Miles 6 490 Ships in 10 - 15 working days
The Future of Payment Systems (Hardcover): Stephen Millard, Andrew Haldane, Victoria Saporta The Future of Payment Systems (Hardcover)
Stephen Millard, Andrew Haldane, Victoria Saporta
R5,035 Discovery Miles 50 350 Ships in 12 - 17 working days

Drawing on wide-ranging contributions from prominent international experts and discussing some of the most pressing issues facing policy makers and practitioners in the field of payment systems today, this volume provides cutting-edge perspectives on the current issues surrounding payment systems and their future.

It covers a range of continually important topics, including:

  • the form payment systems might take in the future
  • the risks associated with this evolution
  • the techniques being deployed to assess these risks and the implications these risks have for the respective roles of the public and private sector.

Produced in association with the Bank of England, this book is fascinating reading for practitioners and policy makers in the field of payment systems, as well as students and researchers engaged with the economics of payments and central banking policy.

Criptomonedas - 50 Secretos De Expertos Para Principiantes Lo Que Necesitas Saber Cuando Se Trata De Invertir En Bitcoin,... Criptomonedas - 50 Secretos De Expertos Para Principiantes Lo Que Necesitas Saber Cuando Se Trata De Invertir En Bitcoin, Ethereum y Litecoin (Spanish, Hardcover)
Jared Snyder
R636 R566 Discovery Miles 5 660 Save R70 (11%) Ships in 10 - 15 working days
The Search - How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture (Paperback): John Battelle The Search - How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture (Paperback)
John Battelle
R618 R587 Discovery Miles 5 870 Save R31 (5%) Ships in 10 - 15 working days

How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture
a[ "The Wall Street Journal" and "BusinessWeek" Bestseller
a[ Finalist for the Goldman Sachs/FT Business Book of the Year Award
What does the world want? According to John Battelle, a company that answers that questionain all its shades of meaningacan unlock the most intractable riddles of business and arguably of human culture itself. And for the past few years, thatas exactly what Google has been doing.

But "The Search" offers much more than the inside story of Googleas triumph. Itas a big- picture book about the past, present, and future of search technology and the enormous impact itas starting to have on marketing, media, pop culture, dating, job hunting, international law, civil liberties, and just about every other sphere of human interest. BACKCOVER: a"The Search" is a superb story, well written and feverishly researched. Whether you are a student, techie, business executive, budding visionary or just enjoy pop culture, this is a book not to be missed.a
a"USA Today"
aJohn Battelle is Silicon Valleyas Bob Woodward. One of the founders of "Wired" magazine, he has hung around Google for so long that he has come to be as close as any outsider can to actually being an insidera].The result is a highly readable account of Googleas astonishing rise.a
a"The Economist"
aItas a fascinating story, and Mr. Battellea] tells it well.a
a"The Wall Street Journal"
aA surprisingly gripping storya]"The Search" yields impressive results, pairing a reportorial eye for detail with an evangelical zeal to help readers understand the import of the search revolution.a
a"Wired News"
aBattellea]manages to keep things compelling, adding his own trenchant analysis about what Googleas rapid evolution and powerful technology might mean for the company and our society as whole.a
aThe Associated Press
aA compelling glimpse of the search industryas early years.a
a"BusinessWeek"
aDeeply researched and nimbly reported.a
a"Publishers Weekly"
aIndispensable.a
a"London Review of Books"
aJohn Battelle has written a brilliant business book, but heas also done something more: heas used the amazing saga of Google to explore what it means to search. All searchers should read it.a
aWalter Isaacson, CEO of the Aspen Institute; former editor of "Time"; former CEO of CNN
aNobody, and I mean nobody, has thought longer, harder, or smarter about Google and the search business than John Battelle. If you want to understand the rise of the search economy and culture, you need to read this book.a
aJohn Heilemann, author of "Pride Before the Fall"

E-Commerce and Web Technologies - 7th International Conference, EC-Web 2006, Krakow, Poland, September 5-7, 2006, Proceedings... E-Commerce and Web Technologies - 7th International Conference, EC-Web 2006, Krakow, Poland, September 5-7, 2006, Proceedings (Paperback, 2006 ed.)
Kurt Bauknecht, Birgit Proell, Hannes Werthner
R1,675 Discovery Miles 16 750 Ships in 10 - 15 working days

This book constitutes the refereed proceedings of the 7th International Conference on Electronic Commerce and Web Technologies, EC-Web 2006, held in conjunction with DEXA 2006. The book presents 24 revised full papers together with 1 invited talk, organized in topical sections on recommender systems, business process/design aspects, mobile commerce, security and e-payment, Web services computing/semantic Web, e-negotiation and agent mediated systems, and issues in Web advertising.

Ubiquitous and Pervasive Commerce - New Frontiers for Electronic Business (Paperback, 2006 ed.): George Roussos Ubiquitous and Pervasive Commerce - New Frontiers for Electronic Business (Paperback, 2006 ed.)
George Roussos
R3,065 Discovery Miles 30 650 Ships in 10 - 15 working days

At the core of this book is the interplay between technological and business innovation and social practice. Although the bene?ts of 50 years of rapid advances in digital telecommunications and computing technology have not bene?ted everyone equally, they have nevertheless transformed almost every aspectofthewaywelive.Oneareawheretechnologyhashada clearimpactis in the way we conduct business. The rate of change that brings about mod- nity has been considerably strengthened by technological advances applied to product manufacturing, distribution, ?nancing, and management, which arguably form the substrate for globalization and consumerism. It is thus no surprise that businesses closely monitor advances in techn- ogy and invest considerable resources in exploring possible new applications and market opportunities. Yet, consumers' acceptance of new ways of buying and selling depends as much on business and technology as on our society's culture and the culture of the material environment that de?nes our values, sensibilities, and thus our commitments. Moreover, the rate of technological innovation is such that to the c- sumer, technology implementation is fully opaque.Nonetheless, opportunities to carry out commerce in novel ways also introduce risk to established - cial structures, conventions, and institutions. In modernity, risk management is one of the core functions of society and to be successful in this, societies depend on their trust of experts. Experts take risks on behalf of society and are responsible for evaluating the full extent of a particular set of hazards including those associated with a particular technology.

e-Development Toward the Knowledge Economy - Leveraging Technology, Innovation and Entrepreneurship for "Smart" Development... e-Development Toward the Knowledge Economy - Leveraging Technology, Innovation and Entrepreneurship for "Smart" Development (Paperback, 1st ed. 2006)
E Carayannis, C. Sipp
R2,998 Discovery Miles 29 980 Ships in 10 - 15 working days

Profiling Smart Development: A thorough comparative empirical review of real and best e-Development policies and practices towards the Knowledge Economy. Based on the analysis of policies, practices and empirical development case studies, this book provides a methodology for matching development stage and development strategy, identifying best and real policies and practices for the most appropriate use of information and communication technologies (ICT) and knowledge to foster innovation and entrepreneurship and trigger, catalyze and accelerate sustainable development.

Social Media Income - How Solo Entrepreneurs and Small Companies can Make Money on Instagram and Other Social Media Platforms... Social Media Income - How Solo Entrepreneurs and Small Companies can Make Money on Instagram and Other Social Media Platforms (2-in-1 collection) (Paperback)
Chris Oberg
R475 R438 Discovery Miles 4 380 Save R37 (8%) Ships in 10 - 15 working days
Always On - Digital Brand Strategy in a Big Data World (Paperback): Arve Peder Overland Always On - Digital Brand Strategy in a Big Data World (Paperback)
Arve Peder Overland
R1,403 Discovery Miles 14 030 Ships in 12 - 17 working days

Where do powerful strategies come from? How do some companies develop strategies that enable them to outperform others regardless of the state of their industry or the economic climate? How does a company get the essentials to work in regard to the company's strategies, such as leadership buy-in and follow through on implementations and performance management, without being slow, rigid and check-box focused? These are some of the questions asked by Arve Peder A~verland in Always On: Digital Brand Strategy in a Big Data World. This book will provide an understanding of what it takes to develop, implement and run a digital strategy but it is not meant as a rigid process document that must be strictly adhered to. Companies have different needs and live in vastly different environments. The internal structure of an organization and the market in which it competes is not going to adapt to a digital strategy process, it must find a process and methodology that works best for it. With big data emerging as a standard framework for decision making, digital strategy and governance have taken on increased importance. It's a given in today's online marketplace that you are perceived as being always on. Make sure your governance programmes for your systems and platforms keep it that way. Think fast, be agile, be ready - you're always on!

Introduction to e-Business - Management and strategy (Paperback, REV.): Colin Combe Introduction to e-Business - Management and strategy (Paperback, REV.)
Colin Combe
R2,045 Discovery Miles 20 450 Ships in 12 - 17 working days

An Introduction to e-Business provides the contemporary knowledge of the key issues affecting the modern e-business environment and links theory and practice of management strategies relating to e-business. This book brings together the most cogent themes for an introduction to e-business and constitutes a valuable contribution to formalising common themes for teaching the subject in higher education. It brings together theoretical perspectives based on academic research and the application of e-business strategies. These concepts are further explored in the six case studies that follow the set chapters. This new textbook integrates the main themes to provide a complete picture of the key elements relevant to an introductory text in e-business. To fully appreciate the e-business environment it is necessary to understand the links between the different disciplines that come together to form

Web Services, E-Business, and the Semantic Web - Second International Workshop, WES 2003, Klagenfurt, Austria, June 16-17,... Web Services, E-Business, and the Semantic Web - Second International Workshop, WES 2003, Klagenfurt, Austria, June 16-17, 2003, Revised Selected Papers (Paperback, 2004 ed.)
Christoph Bussler, Maria E. Orlowska, Jian Yang
R1,613 Discovery Miles 16 130 Ships in 10 - 15 working days

The 2nd Workshop on Web Services, E-Business, and the Semantic Web (WES) was held during June 16-17, 2003 in conjunction with CAiSE 2003, the 15th International Conference on Advanced Information Systems Engineering. The Internet is changing the way businesses operate. Organizations are using the Web to deliver their goods and services, to find trading partners, and to link their existing (maybe legacy) applications to other applications. Web services are rapidly becoming the enabling technology of today's e-business and e-commerce systems, and will soon transform the Web as it is now into a distributed computation and application fra- work. On the other hand, e-business as an emerging concept is also impacting software - plications, the everyday services landscape, and the way we do things in almost each domain of our life. There is already a body of experience accumulated to demonstrate the difference between just having an online presence and using the Web as a stra- gic and functional medium in e-business-to-business interaction (B2B) as well as marketplaces. Finally, the emerging Semantic Web paradigm promises to annotate Web artifacts to enable automated reasoning about them. When applied to e-services, the paradigm hopes to provide substantial automation for activities such as discovery, invocation, assembly, and monitoring of e-services. But much work remains to be done before realizing this vision.

Criptomoneda - Una Guia Simplificada Para Nuevos Inversores (Spanish, Hardcover): Jared Snyder Criptomoneda - Una Guia Simplificada Para Nuevos Inversores (Spanish, Hardcover)
Jared Snyder
R659 R583 Discovery Miles 5 830 Save R76 (12%) Ships in 10 - 15 working days
The Economics of E-Commerce and Networking Decisions - Applications and Extensions of Inframarginal Analysis (Paperback, 1st... The Economics of E-Commerce and Networking Decisions - Applications and Extensions of Inframarginal Analysis (Paperback, 1st ed. 2003)
Y. Ng, H. Shi, G. Sun
R3,017 Discovery Miles 30 170 Ships in 10 - 15 working days

This volume is a collection of selected papers using the framework of inframarginal analysis of the division of labour held at Monash University on 6-7 July 2001. This framework, pioneered mainly by Professor Xiaokai Yang, (with joint researches involving all the three editors and many of the authors), has been recommended by Professor James Buchanan (Nobel Laureate in Economics) as the most important analysis in economics in the world today.

B-to-B Electronic Marketplaces - Successful Introduction in the Chemical Industry (Paperback, 2002 ed.): Evi Hartmann B-to-B Electronic Marketplaces - Successful Introduction in the Chemical Industry (Paperback, 2002 ed.)
Evi Hartmann
R1,566 Discovery Miles 15 660 Ships in 10 - 15 working days

Evi Hartmann discusses the following research questions: What is the relation between a given purchase situation and the characteristics of a B-to-B E-marketplace? Can a fit between the two be defined from a relationship perspective? How does the interplay between the purchase situation and the B-to-B E-marketplace characteristics influence the success of a supplier relationship?

Electronic Business & Commerce (Paperback, 2nd Revised edition): Michael Chesher, Rukesh Kaura, Peter Linton Electronic Business & Commerce (Paperback, 2nd Revised edition)
Michael Chesher, Rukesh Kaura, Peter Linton
R2,054 Discovery Miles 20 540 Ships in 10 - 15 working days

Information technology has revolutionized the way business is conducted, especially since the adoption of the Internet by the business community over the last decade. As the marketplace has become global in character, conducting business electronically has opened up fresh opportunities for reaching new markets for both finding and selling products. New business models are emerging that allow organizations to both reduce costs and achieve competitive advantage through the manipulation of information accompanying the physical business process. A companion web site contains additional material, including a comprehensive glossary. The book’s practical approach is reinforced by various case studies.

BizTalk Server 2002 Design and Implementation (Paperback, Softcover reprint of the original 1st ed.): Xin Chen BizTalk Server 2002 Design and Implementation (Paperback, Softcover reprint of the original 1st ed.)
Xin Chen
R1,670 R1,405 Discovery Miles 14 050 Save R265 (16%) Ships in 10 - 15 working days

BizTalk Server 2002 Design and Implementation explains BizTalk Server 2002 by presenting technical discussions around a BizTalk project from the very beginning of the book. Readers learn BizTalk Server 2002 step-by-step as they read through the chapters and build an actual BizTalk Server. Readers also learn many invaluable lessons that the author Xin Chen learned by designing and implementing a number of high profile BizTalk Server projects, some included in this book.Among other topics covered are the BizTalk messaging, BizTalk orchestration, BizTalk application deployment, BizTalk performance and fault tolerance, BizTalk application security, BizTalk MOM, and many more advanced BizTalk Server features and design discussions on how to build an effective BizTalk Server 2002 solution. Chen's book provides everything developers need to know to build an end-to-end BizTalk solution, with focus on BizTalk Server 2002.

e-Management - The Impact of e-Business on Today's IT Manager (Paperback, Softcover reprint of the original 1st ed. 2003):... e-Management - The Impact of e-Business on Today's IT Manager (Paperback, Softcover reprint of the original 1st ed. 2003)
Ian Gouge
R3,075 Discovery Miles 30 750 Ships in 10 - 15 working days

In today's rush towards e-Business many organizations have failed to recognize that the responsibilities of IT Managers have significantly changed. No longer do the tried and trusted methods of the 3- or 4-GL lifecycle retain the value they once possessed; and the more we try to fit new e-Business developments into old and ill-fitting processes and practices, the greater the danger of compromising the business altogether. Ian Gouge offers an insight into the very real - and new - challenges faced by IT managers and professionals, such as: - What is e-Business? - What are the implications of e-Business for the IT Professional? - What are the 'systems' expectations of both internal and external customers? What does the IT Manager need to consider to make an effective contribution to the new business model e-Management is a valuable guide for those responsible for the management of IT in the burgeoning world of e-Business. It also provides insight for those business managers who are more dependent on information technology for their business than perhaps they realise.

Experience Management - Foundations, Development Methodology, and Internet-Based Applications (Paperback, 2002 ed.): Ralph... Experience Management - Foundations, Development Methodology, and Internet-Based Applications (Paperback, 2002 ed.)
Ralph Bergmann
R1,634 Discovery Miles 16 340 Ships in 10 - 15 working days

This book deals with experience management in the context of real-world applicability and realistic applications. A particular focus is given by the requirements that arise in complex problem solving and by the fact that modern experience management must be implemented as Internet-based applications. Concrete application areas that are discussed in this book are electronic commerce, diagnosis of complex technical equipment, and electronic design reuse. This book explores how experience management can be supported by information technology, especially by techniques that stem from knowledge-based systems, case-based reasoning, machine learning, and process modeling. It surveys different methods in a unified terminology and investigates them with respect to application requirements. Further, the process of application development and maintenance is highlighted, pointing out successful practically proven ways for obtaining and operating experience management applications.

How to Tart with Option Trading (Paperback): Nick Ferrels How to Tart with Option Trading (Paperback)
Nick Ferrels
R943 Discovery Miles 9 430 Ships in 10 - 15 working days
Electronic Government - First International Conference, EGOV 2002, Aix-en-Provence, France, September 2-5, 2002. Proceedings... Electronic Government - First International Conference, EGOV 2002, Aix-en-Provence, France, September 2-5, 2002. Proceedings (Paperback, 2002 ed.)
Roland Traunmuller, Klaus Lenk
R3,249 Discovery Miles 32 490 Ships in 10 - 15 working days

This book constitutes the refereed proceedings of the First International Conference on Electronic Government, EGOV 2002, held in Aix-en-Provence, France, in September 2002.The 78 revised full papers presented were carefully reviewed and selected from numerous submissions. As the first publication dedicated to electronic government, this book presents the state of the art in the field. The papers are organized in topical sections on introduction and framework, digital Olympics 2008, knowledge management, requirements, business process reengineering, electronic service delivery, designing innovative applications, electronic democracy, information society technologies program, implementing e-government, legal issues, technical issues, and various topics.

E-Learning - Einsatzkonzepte und Geschaftsmodelle (German, Hardcover, 2005 ed.): Michael Breitner, Gabriela Hoppe E-Learning - Einsatzkonzepte und Geschaftsmodelle (German, Hardcover, 2005 ed.)
Michael Breitner, Gabriela Hoppe
R3,388 Discovery Miles 33 880 Ships in 12 - 17 working days

Der vorliegende Band ist dem Lernen und Lehren auf der Basis moderner Informations- und Kommunikationstechnologien gewidmet. Das Buch fasst die wichtigsten AnsAtze zur EinfA1/4hrung, Umsetzung und Evaluation von E-Learning zusammen. Es geht zum einen um die Frage nach sinnvollen Konzepten fA1/4r den Einsatz von Electronic- und Mobile-Learning. Die BeitrAge behandeln Fragen der Auswahl, EinfA1/4hrung und Ausgestaltung von E-Learning-Systemen. Dabei werden pAdagogische, technische und wirtschaftliche Aspekte im Zusammenhang gesehen. Zum anderen sind erfolgreiche GeschAftsmodelle in der Affentlichen und privaten Fort- und Weiterbildung immer wichtiger. Dabei geht es genauso um die Frage des geeigneten Business-Plans wie um das QualitAtsmanagement und die Sicherstellung der langfristigen Nachhaltigkeit und Effizienz von E-Learning-Anwendungen. Neben wissenschaftlichen BeitrAgen zeigen zahlreiche BeitrAge von Praktikern beispielhaft mAgliche Umsetzungsstrategien.

Business Continuity - IT Risk Management for International Corporations (Paperback, Softcover reprint of the original 1st ed.... Business Continuity - IT Risk Management for International Corporations (Paperback, Softcover reprint of the original 1st ed. 2002)
Martin Wieczorek, Uwe Naujoks, Bob Bartlett
R1,654 Discovery Miles 16 540 Ships in 10 - 15 working days

Risk Management and Business Continuity are essential for the competitive capacity of any international corporation. The temporary unavailability of technology and services can endanger the existence of any company. It is cruical to develop an international strategy to deal with these problems. This book provides theoretical analysis and practical solutions on these topics.

Criptomonedas - Como Tener Exito En El Trading De Criptomonedas (Spanish, Hardcover): Jared Snyder Criptomonedas - Como Tener Exito En El Trading De Criptomonedas (Spanish, Hardcover)
Jared Snyder
R635 R565 Discovery Miles 5 650 Save R70 (11%) Ships in 10 - 15 working days
Management Technologies for E-Commerce and E-Business Applications - 13th IFIP/IEEE International Workshop on Distributed... Management Technologies for E-Commerce and E-Business Applications - 13th IFIP/IEEE International Workshop on Distributed Systems: Operations and Management, DSOM 2002, Montreal, Canada, October 21-23, 2002, Proceedings (Paperback, 2002 ed.)
Metin Feridun, Peter Kropf, Gilbert Babin
R1,652 Discovery Miles 16 520 Ships in 10 - 15 working days

This book constitutes the refereed proceedings of the 13th IFIP/IEEE International Workshop on Distributed Systems: Operations and Management, DSOM 2002, held in Montreal, Canada, in October 2002. The 16 revised full papers presented were carefully reviewed and selected from 40 submissions. The papers are organized in topical sections on managing quality of service, measuring quality of service, service architectures, policy and process, and fault analysis.

Managing e-business Projects - 99 Key Success Factors (Paperback, Softcover reprint of the original 1st ed. 2002): Thomas Stoehr Managing e-business Projects - 99 Key Success Factors (Paperback, Softcover reprint of the original 1st ed. 2002)
Thomas Stoehr
R1,737 Discovery Miles 17 370 Ships in 10 - 15 working days

The book provides a solid framework for managing e-business projects. With the increased popularity of web technologies, a growing number of people are now becoming involved in e-business. The book is primarily intended for current and prospective e-business project managers who wish to share ideas, experiences, and best practices. Recent market surveys of GartnerGroup, Forrester, and StandishGroup indicate that many e-business projects fail due to a lack of operational excellence in project management. Some project management techniques proven in traditional IT projects for decades can be also applied to e-business projects, but not all. This book shows which proven techniques are still valid and provides new techniques for situations that are unique to or have a special significance in e-business projects. Based on real-world experience, 99 concise key success factors are discussed preparing the reader to manage e-business projects on time and on budget.

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