This book analyses new software tools and social media data that can be used to explore the attitudes of people in urban places. It reports on the findings of several research projects that have have experimented with using microblogging data in conjunction with diverse quantitative and qualitative methods, including content analysis and advanced multivariate statistics. Applied researchers, planners and policy makers have only recently begun to explore the potential of Big Data to help understand social attitudes and to potentially inform local policy and development decisions. This book provides an original analysis into how Twitter can be used to describe the urban experience and people's perception of place, as well as offering significant implications for public policy. It will be of great interest to researchers in human geography, social media, cultural studies and public policy.

This book focuses on cultural tourism as it develops into the second decade of the new millennium. It presents recent hospitality and tourism research findings from various sources, including academic researchers and scholars, industry professionals, government and quasi-government officials, and other key industry practitioners. It discusses the latest tourism industry trends and identifies gaps in the research from a pragmatic and applied perspective. It includes specific chapters on innovation in tourism, the virtual visitor, cross-cultural visions of digital collections, heritage and museum management in the digital era, cultural and digital tourism policy, marketing and governance, social media, emerging technologies and e-tourism and many other topics of contemporary significance in global hospitality and tourism. The book is edited in collaboration with the International Association of Cultural and Digital Tourism (IACuDiT) and includes the proceedings of the Second International Conference on Cultural and Digital Tourism.

This new Edition of Electronic Commerce is a complete update of the leading graduate level/advanced undergraduate level textbook on the subject. Electronic commerce (EC) describes the manner in which transactions take place over electronic networks, mostly the Internet. It is the process of electronically buying and selling goods, services, and information. Certain EC applications, such as buying and selling stocks and airline tickets online, are reaching maturity, some even exceeding non-Internet trades. However, EC is not just about buying and selling; it also is about electronically communicating, collaborating, and discovering information. It is about e-learning, e-government, social networks, and much more. EC is having an impact on a significant portion of the world, affecting businesses, professions, trade, and of course, people. The most important developments in EC since 2014 are the continuous phenomenal growth of social networks, especially Facebook , LinkedIn and Instagram, and the trend toward conducting EC with mobile devices. Other major developments are the expansion of EC globally, especially in China where you can find the world's largest EC company. Much attention is lately being given to smart commerce and the use of AI-based analytics and big data to enhance the field. Finally, some emerging EC business models are changing industries (e.g., the shared economy models of Uber and Airbnb). The 2018 (9th) edition, brings forth the latest trends in e-commerce, including smart commerce, social commerce, social collaboration, shared economy, innovations, and mobility.

Dirty data is a problem that costs businesses thousands, if not millions, every year. In organisations large and small across the globe you will hear talk of data quality issues. What you will rarely hear about is the consequences or how to fix it. Between the Spreadsheets: Classifying and Fixing Dirty Data draws on classification expert Susan Walsh's decade of experience in data classification to present a fool-proof method for cleaning and classifying your data. The book covers everything from the very basics of data classification to normalisation and taxonomies, and presents the author's proven COAT methodology, helping ensure an organisation's data is Consistent, Organised, Accurate and Trustworthy. A series of data horror stories outlines what can go wrong in managing data, and if it does, how it can be fixed. After reading this book, regardless of your level of experience, not only will you be able to work with your data more efficiently, but you will also understand the impact the work you do with it has, and how it affects the rest of the organisation. Written in an engaging and highly practical manner, Between the Spreadsheets gives readers of all levels a deep understanding of the dangers of dirty data and the confidence and skills to work more efficiently and effectively with it.

This book constitutes the refereed conference proceedings of the 16th IFIP WG 6.11 Conference on e-Business, e-Services and e-Society, I3E 2017, held in Delhi, India, in November 2017. The 45 revised full papers presented were carefully reviewed and selected from 92 submissions. They are organized in the following topical sections: Adoption of Smart Services; Assessment of ICT Enabled Smart Initiatives; Analytics for Smart Governance; Social Media and Web 3.0 for Smartness; and Smart Solutions for the Future.

This book constitutes revised selected papers from the 15th Workshop on e-Business, WeB 2016, held in conjunction with the International Conference on Information Systems, ICIS, in Dublin, Ireland, in December 2016. WeB 2016 provided a forum for scholars to exchange ideas and share results from their research. Original articles addressing a broad coverage of technical, managerial, economic, and strategic issues related to consumers, businesses, industries, and governments were presented at the workshop, employing various IS research methods such as case study, survey, analytical modeling, experiments, computational models, and design science. The 15 full and 8 short papers presented in this volume were carefully reviewed and selected from 46 submissions. They deal with the "Internetworked World" focusing on digitalization, consumerization, global platforms, and transformative innovations in industry.

Understand the Blockchain Opportunity: No Technical Background Required. Remember thedawn of the internet? The advent of mobile and social media? Yet another digital revolution is nowunderway. Like its predecessors, blockchains are about to transform the way we live, work, and play, while disrupting entrenched industries and shattering conventional business models. Move past the hype and equip yourself to forecast how blockchains will change our world and impactyou and your business. Author Alison McCauley helps non-technical executives to understandhow this technology will trigger change, shift the balance of power, and bring competitiveadvantage to those who know how to leverage them. Unblocked explains: Why ignoring this technology exposes you to competitive disruption What this new technology revolution embraces--no technical background required How to prepare your organization to respond to the coming shift

A trio of experts on high-tech business strategy and innovation reveal the principles that have made platform businesses the most valuable firms in the world and the first trillion-dollar companies. Managers and entrepreneurs in the digital era must learn to live in two worlds-the conventional economy and the platform economy. Platforms that operate for business purposes usually exist at the level of an industry or ecosystem, bringing together individuals and organizations so they can innovate and interact in ways not otherwise possible. Platforms create economic value far beyond what we see in conventional companies. The Business of Platforms is an invaluable, in-depth look at platform strategy and digital innovation. Cusumano, Gawer, and Yoffie address how a small number of companies have come to exert extraordinary influence over every dimension of our personal, professional, and political lives. They explain how these new entities differ from the powerful corporations of the past. They also question whether there are limits to the market dominance and expansion of these digital juggernauts. Finally, they discuss the role governments should play in rethinking data privacy laws, antitrust, and other regulations that could reign in abuses from these powerful businesses. Their goal is to help managers and entrepreneurs build platform businesses that can stand the test of time and win their share of battles with both digital and conventional competitors. As experts who have studied and worked with these firms for some thirty years, this book is the most authoritative and timely investigation yet of the powerful economic and technological forces that make platform businesses, from Amazon and Apple to Microsoft, Facebook, and Google-all dominant players in shaping the global economy, the future of work, and the political world we now face.

Master the design techniques and practical skills needed to build Shopify themes and make you and your clients profitable. An increasing number of businesses use Shopify and all of them need a well-designed theme to turn visitors into customers. Designers and developers that can deliver such themes create value for their clients and customers - and get paid accordingly. Written by Shopify Plus expert Gavin Ballard, this book teaches you how to apply your existing web development skills to the development of Shopify themes. Along the way, we'll highlight the differences you will encounter and how you can use Liquid, Shopify's templating language. You will understand the key tools, workflows, principles and processes that help experienced Shopify developers build amazing themes. This book is the first dedicated to Shopify theme development and is invaluable for any web or Ecommerce professional looking to add Shopify skills to their tool belt - add it to your library today. What You Will Learn Use your existing web development skills to master Shopify themes and new technologies like Liquid and Slate Apply appropriate Shopify principles to the design of Ecommerce sites Employ strategies and technical skills to get the most out of a Shopify theme Examine advanced workflow and deployment techniques for delivering Shopify themes Who This Book Is For This book assumes familiarity with common web technologies (HTML, CSS, JavaScript) but does not assume any significant prior knowledge of Shopify themes. Anyone with existing web design and development skills will find this book invaluable in bridging the knowledge gap when starting out with Shopify theme development. There's value for those more familiar with Shopify themes as well - whether it's learning some advanced workflow and deployment techniques, becoming acquainted with Shopify's brand new theme framework Slate, or just stepping back to consider Ecommerce design principles at a higher level.

SEO and Search Marketing In A Week is a simple and straightforward guide to mastering the basics, giving you everything you really need to know in just seven short chapters. From stripping away the mystique from SEO and SEM, to uncovering the meaning of jargon and acronyms such as pay-per-click advertising (PPC), backlinking, social signals and algorithms, you'll discover how to structure your website to deliver what the search engines are looking for and to promote it to the world. This book distils the most practical search engine optimization (SEO) and search engine marketing (SEM) insights into easy-to-digest bite-sized chunks, giving you a basic knowledge and understanding of the key concepts, together with practical and thought-provoking exercises. Whether you choose to read it in a week or in a single sitting, SEO And Search Marketing In A Week is your fastest route to success: - Sunday: An introduction to search engines and SEO - Monday: Keyword research - Tuesday: On-page optimization - Wednesday: Off-page optimization - Thursday: Getting other traffic sources to your website - Friday: Pay-per-click traffic: making it work for you - Saturday: Monitoring and managing your progress ABOUT THE SERIES In A Week books are for managers, leaders, and business executives who want to succeed at work. From negotiating and content marketing to finance and social media, the In A Week series covers the business topics that really matter and that will help you make a difference today. Written in straightforward English, each book is structured as a seven-day course so that with just a little work each day, you will quickly master the subject. In a fast-changing world, this series enables readers not just to get up to speed, but to get ahead.

This book constitutes the refereed proceedings of the 7th International Conference on E-Technologies, MCETECH 2017, held in Ottawa, ON, Canada, in May 2017. This year's conference drew special attention to the ever-increasing role of the Internet of Things (IoT); and the contributions span a variety of application domains such as e-Commerce, e-Health, e-Learning, and e-Justice, comprising research from models and architectures, methodology proposals, prototype implementations, and empirical validation of theoretical models. The 19 papers presented were carefully reviewed and selected from 48 submissions. They were organized in topical sections named: pervasive computing and smart applications; security, privacy and trust; process modeling and adaptation; data analytics and machine learning; and e-health and e-commerce.

This book constitutes revised selected papers from the 17th and 18th International Workshop on Agent-Mediated Electronic Commerce, AMEC TADA 2015 and 2016, which took place in Istanbul, Turkey, in May 2015, and in New York City, USA, in July 2016. The 10 papers presented in this volume were carefully reviewed and selected for inclusion in the book. Both workshops aim to present a cross-section of the state of the art in automated electronic markets and encourage theoretical and empirical work that deals with both the individual agent level as well as the system level. Given the breadth of research topics in this field, the range of topics addressed in these papers is correspondingly broad. They range from papers that study theoretical issues, related to the design of interaction protocols and marketplaces, to the design and analysis of automated trading strategies used by individual agents - which are often developed as part of an entry to one of the tracks of the Trading Agents Competition.

Futureproofpaints a complete picture of the major disruptive forces currently facing us -defining them, mapping them out and putting them into context. First understand the Mindsets you need to be fully ready for disruption -what qualities do you need to have, how can you develop them and what should you do next?

Next, discover the 12 Forces that are shaping our world: including the new technologies, how they are used and related, the potential Impact of the disruption and how you can to turn them into enablers for your business.

For each of the Forces, you'll discover:

• What is it and why is it disruptive?
• What do you need to know now?
• What do you need to do next?

This book constitutes revised proceedings of the 17th International Conference on E-Commerce and Web Technologies, EC-Web 2016, held in Porto, Portugal, in September 2016, in conjunction with DEXA. The 13 papers presented in this volume were carefully reviewed and selected from 21 submissions. They were organized in topical sections named: recommender systems; data management and data analysis; and business processes, Web services and cloud computing.

This book constitutes the refereed proceedings of the 12th International Conference on Trust, Privacy and Security in Digital Business, TrustBus 2015, held in Valencia, Spain, in September 2015 in conjunction with DEXA 2015. The 17 revised full papers presented were carefully reviewed and selected from 45 submissions. The papers are organized in the following topical sections: access control; trust and reputation in pervasive environments; trust and privacy issues in mobile environments; security and privacy in the cloud; security policies/usability issues; and privacy requirements and privacy audit.

This book contains contemporary discussions on technology, business models, and the adoption of digital manufacturing systems. The book's initial chapters cover technological details underpinning the digital manufacturing systems, for example, cyber-physical systems and digital twins. Next, the book discusses how organizations modify their business models using concepts such as servitization and platforms to leverage digital manufacturing. The latter chapters focus on how a country's unique economic and infrastructural context influences digital manufacturing adoption in terms of technology and business models and frameworks to evaluate readiness for digital manufacturing. With perspectives from different continents, the book appeals to academic researchers and industry alike.

This second volume of the Asia Small and Medium-Sized Enterprise Monitor (ASM) focuses on the impact of the coronavirus disease (COVID-19) on micro, small, and medium-sized enterprises (MSMEs) in developing Asia. It presents a study based on findings from rapid MSME surveys conducted from March to May 2020 in Indonesia, the Lao People's Democratic Republic, the Philippines, and Thailand. The ASM is a knowledge-sharing product series developed as a key resource for MSME development policies in Asia and the Pacific.

The aim of this series is a simple one - to help managers create and sustain competitive advantage in the Internet economy. The series pioneers a new generation of business books that take a step back from the evangelical hype surrounding the Web to provide a sound commercial analysis of the opportunities and pitfalls of the e-business environment. The question is no longer whether or why, but how?

Books which deal with e-business topics in isolation miss the point. The hub of the electronic world - the Internet - is primarily an enabling force. It cannot work miracles. The brightest sparks are still those with the best ideas, not the most venture capital or marketing spend. What these books demonstrate clearly is that the old ways of doing business are not redundant, and that application of sound, practical steps that combine both old and new models will go a long way towards ensuring continued business success.

Each title in the New Economy Excellence Series is clear-minded, accessible and aimed at bringing a critical business issue in the new economy into sharper focus. This series is the first of its kind to provide sound practical steps that busy executives can action immediately no matter where they are on the e-business ladder. As befits books concerned with a globalising world, these books take an international perspective. Read the front inside flap to see how you can profit from having a New Economy Edge.

Use this easy-to-digest brief introduction to leverage search engine optimization (SEO) - an imperative methodology used to improve the visibility of websites using different strategies and techniques. Using a calculative and practical approach, this book teaches you the techniques, practical implementations, and concepts of SEO that will enable you to get to grips with the fundamental aspects of search engine optimization. Introducing SEO jumpstarts your knowledge using an easy-to-follow approach - add it to your library today. What You'll Learn Incorporate effective SEO into your workflow Use keywords, link building, and online social media marketing Implement SEO-specific plans and strategies Employ strategies that will result in better website visibility Who This Book Is For Beginners who want a quick, no-nonsense introduction to SEO. No prior experience or knowledge of SEO is required to understand the concepts in this book.

This final volume of the Asia Small and Medium-Sized Enterprise Monitor 2020 sets out ADB's work so far on the index to help guide support for MSME development. The index aims to capture the structural problems MSMEs face and to measure MSME development and access to finance using multivariate analysis of national MSME data. This note includes the results of index testing using data from Southeast Asia. It does not intend to present a complete index at this stage, but rather raises issues on feasible design of the index through the pilot exercise.