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Books > Business & Economics > Business & management > Business communication & presentation > General

The Times Style Guide - A Practical Guide to English Usage (Paperback, 3rd Revised edition): Ian Brunskill, Times Books The Times Style Guide - A Practical Guide to English Usage (Paperback, 3rd Revised edition)
Ian Brunskill, Times Books
R367 R332 Discovery Miles 3 320 Save R35 (10%) Ships in 9 - 17 working days

The official style guide followed by The Times and The Sunday Times. Uncover the rules, conventions and policies on spelling, grammar and usage followed by the journalists, contributors and editors working on the Times and Sunday Times newspapers. Now updated with all the latest policy decisions. Royal Family or royal family? Frontrunner or front-runner? Assure or ensure? Affect or effect? Even the most accomplished writer will run up against these and many similar problems in the quest for clear, elegant and grammatical writing. The Times and Sunday Times editors answer these and hundreds of other usage conundrums with a comprehensive collection of entries covering the quirky minefield of the English language. Although no literary straitjacket, this authoritative guide is the foundation of correct English usage for all Times and Sunday Times journalists and contributors and provides a benchmark style, the essential ingredient of all well-written English.

Gestures - The Do's and Taboos of Body Language Around the World (Paperback, Revised and Expanded Edition): Roger E. Axtell Gestures - The Do's and Taboos of Body Language Around the World (Paperback, Revised and Expanded Edition)
Roger E. Axtell
R460 R373 Discovery Miles 3 730 Save R87 (19%) Ships in 10 - 15 working days

As featured in the New York Times and Reader’s Digest "An eye-opener into the pitfalls awaiting the unaware traveler." —Washington Post "Can save the innocent abroad from great gobs of serious trouble." —Chicago Tribune Before you raise your hand to signal the waiter, extend your thumb to hitchhike, or flash the "O.K." sign with thumb and forefinger, Stop! Think of where you are and exactly what you are trying to say—otherwise you could create an international incident. Remember when President Bush thought he was flashing the "V" for Victory sign to cheering Australians? (See inside.) Exploring the ins and outs of body language from head to toe, this newly revised and expanded edition of Roger Axtell’s indispensable guide takes you all around the world of gestures—what they mean, how to use them, and when to avoid them. This latest edition includes:

  • Updates about the 200 most popular gestures and signals—and dozens of new examples
  • New sections covering special gestures—from American Sign Language and tai chi to flirting and kissing
  • Information to guide you through gestures country by country—from Switzerland to Japan, Nigeria to the Netherlands
  • Amusing anecdotes and helpful hypothetical scenarios
The Presenter's Fieldbook - A Practical Guide (Paperback, Third Edition): Robert J Garmston The Presenter's Fieldbook - A Practical Guide (Paperback, Third Edition)
Robert J Garmston
R1,529 Discovery Miles 15 290 Ships in 18 - 22 working days

Proper presentations have the power to persuade and transform people and organizations. This is a book about the art of presenting. Using current knowledge about learning, this book describes best practices for designing, delivering, debriefing, and growing from the presenting experience. Some highlights include how to give a two minute speech, getting comfortable in your own skin, overcoming resistance and audience fatigue, and how to de-demonize the personal digital devices in training rooms today. What's new in this edition is information on interactive presentation technology, making the first 5 minutes magical, a new treatment of presentation design, and attention to cultural mindfulness. This third edition continues to be a guidebook for anyone who has ever stood before a group to make a presentation - novices and experts alike. For novices the book provides a respected foundation upon which to enhance learning for adults. For experienced presenters it offers an opportunity to fine tune your work in specific areas. For the specialist, professor, or trainer of those teaching adults, it serves as a curriculum guide. **Free Study Guide Available at https://rowman.com/ISBN/9781442223684/The-Presenter's-Fieldbook-A-Practical-Guide-3rd-Edition#

Being You - How to Build Your Personal Brand and Confidence (Paperback): Maggie Eyre Being You - How to Build Your Personal Brand and Confidence (Paperback)
Maggie Eyre
R378 Discovery Miles 3 780 Ships in 10 - 15 working days

Being You teaches you everything you need to know about personal branding. A personal brand tells the world about who you are as a human being personally and professionally. It's about authenticity and is derived exclusively from your mind, your heart, your values, your passions, and what you believe to be true at the core of your personal and professional self. That's why it's unique - because it begins with and is created from you. Whether you are the leader of an organization or team, engaged in creative work, in transition and changing your job, searching for a new career, going for a job interview, giving an important speech or presentation, wanting to network more effectively, or lobbying for a public position, this book will provide you with the toolkit to develop a confident personal brand. Being You shows you how to communicate your business and increase your brand awareness, both face to face and on digital platforms, including a comprehensive social media strategy. It provides practical tips to reach your target audience and land your message, while sharing the secrets of some of the world's biggest personal brands - from Oprah Winfrey to Roger Federer - on how they grew their audiences and achieved success. It's practical, authoritative, inspirational and illustrated with stories and case studies based on Maggie's own international work and experience.

The Mindful International Manager - How to Work Effectively Across Cultures (Paperback, 2nd Revised edition): Jeremy Comfort,... The Mindful International Manager - How to Work Effectively Across Cultures (Paperback, 2nd Revised edition)
Jeremy Comfort, Peter Franklin
R1,022 Discovery Miles 10 220 Ships in 10 - 15 working days

The Mindful International Manager tackles the management situations that international managers have to handle every day. Accessible and jargon-free it explains how to clarify local vs. international roles, support and develop a team, organize and coordinate boundaries of time and distance, and win commitment toward common goals. The authors, both interculturalists, include exercises and best practice advice and the experiences and insights of practising international managers. They combine their practical approach with great depth of insight into the challenges of working and managing internationally and include the results of new research findings and cutting-edge case studies on topics such as leadership, global nomads, virtual teams, coaching and mentoring across cultures and decision-making.

Slide Rules - Design, Build, and Archive Presentations in the Engineering and Technical Fields (Paperback): T Nathans-Kelly Slide Rules - Design, Build, and Archive Presentations in the Engineering and Technical Fields (Paperback)
T Nathans-Kelly
R1,239 Discovery Miles 12 390 Ships in 10 - 15 working days

A complete road map to creating successful technical presentations

Planning a technical presentation can be tricky. Does the audience know your subject area? Will you need to translate concepts into terms they understand? What sort of visuals should you use? Will this set of bullets truly convey the information? What will your slides communicate to future users? Questions like these and countless others can overwhelm even the most savvy technical professionals.

This full-color, highly visual work addresses the unique needs of technical communicators looking to break free of the bulleted slide paradigm. For those seeking to improve their presentations, the authors provide guidance on how to plan, organize, develop, and archive technical presentations. Drawing upon the latest research in cognitive science as well as years of experience teaching seasoned technical professionals, the authors cover a myriad of issues involved in the design of presentations, clearly explaining how to create slide decks that communicate critical technical information. Key features include: Innovative methods for archiving and documenting work through slides in the technical workplaceGuidance on how to tailor presentations to diverse audiences, technical and nontechnical alikeA plethora of color slides and visual examples illustrating various strategies and best practicesLinks to additional resources as well as slide examples to inspire on-the-job changes in presentation practices

"Slide Rules" is a first-rate guide for practicing engineers, scientists, and technical specialists as well as anyone wishing to develop useful, engaging, and informative technical presentations in order to become an expert communicator. Find the authors at techartsconsulting.com or on Facebook at: SlideRulesTAC

Read This! Business Writing That Works (Paperback): Robert Gentle Read This! Business Writing That Works (Paperback)
Robert Gentle
R382 Discovery Miles 3 820 Ships in 10 - 15 working days

Go on, admit it: most of the business documents that cross your desk really test your patience. If you're brave enough, you'll skim through them in an attempt to capture the key points. More often than not, you'll find them or throw them into the bin.

That's because most business writing is long, complex and takes forever to get to the point. This is self-defeating as the available reading time is often only a few minutes or less.

In this book, you'll learn to:

  • Grab and sustain your reader's attention
  • Produce a user friendly layout
  • Draw attention to key passages

It's a fundamental set of techniques that you'll be able to apply to all kinds of business writing - letters, e-mails, reports, memos, websites, business plans, forms, sign boards and even graphs.

Read This! Will demolish many of the enduring myths that many of us hold dear about business writing - for example, that Times New Roman is the best font, that you must always start a letter with Thank you, or that a report must always have a conclusion at the end.
Good Charts Workbook - Tips, Tools, and Exercises for Making Better Data Visualizations (Paperback): Scott Berinato Good Charts Workbook - Tips, Tools, and Exercises for Making Better Data Visualizations (Paperback)
Scott Berinato
R705 R644 Discovery Miles 6 440 Save R61 (9%) Ships in 10 - 15 working days

You know right away when you see an effective chart or graphic. It hits you with an immediate sense of its meaning and impact. But what actually makes it clearer, sharper, and more effective? If you're ready to create your own "good charts"--data visualizations that powerfully communicate your ideas and research and that advance your career--the Good Charts Workbook is the hands-on guide you've been looking for.

The original Good Charts changed the landscape by helping readers understand how to think visually and by laying out a process for creating powerful data visualizations. Now, the Good Charts Workbook provides tools, exercises, and practical insights to help people in all kinds of enterprises gain the skills they need to get started.

Harvard Business Review Senior Editor and dataviz expert Scott Berinato leads you, step-by-step, through the key challenges in creating good charts--controlling color, crafting for clarity, choosing chart types, practicing persuasion, capturing concepts--with warm-up exercises and mini-challenges for each. The Workbook includes helpful prompts and reminders throughout, as well as white space for users to practice the Good Charts talk-sketch-prototype process.

Good Charts Workbook is the must-have manual for better understanding the dataviz around you and for creating better charts to make your case more effectively.

How Business Works - The Facts Visually Explained (Hardcover): Dk How Business Works - The Facts Visually Explained (Hardcover)
Dk
R525 R484 Discovery Miles 4 840 Save R41 (8%) Ships in 5 - 10 working days

Learn the essentials of business, finance, and company management with this unique graphic guide from DK! If you're perplexed by profit margins, confused by cash flow, or baffled by balance sheets, all your questions and many more are answered in this indispensable business book. Get to grips with how companies work, from research and development, to sales and marketing, and production and distribution. Eye-catching visual aids give a helpful representation of each and every aspect of business, while complex subjects are broken down into concise explanations, expressed in easy-to-understand language. Crammed with essential terms and key concepts, How Business Works is perfect for anyone looking to take their business to the next level, or those learning the ropes from the ground to the top. Within this one-stop guide you will find: -Hundreds of colourful images and engaging graphics. -Demystifying explanations of complex theories and financial jargon. -Up-to-date guidance on remote and flexible business strategies. -Comprehensive information about international business practice, equipping you with the skills to tackle the global marketplace. Whether you're launching a startup, having trouble managing stakeholder relationships, or simply interested in all things business, you wont find a more comprehensive guide than this! Much more than a standard business management or self help book, How Business Works shows you what other titles only tell you, combining solid reference with no-nonsense advice. Having trouble adjusting to our working from home business culture? This new and improved edition includes the latest tips and techniques to help you stay motivated and achieve the best possible results while working remotely. Reach new heights of personal development! Take your learning to the next level with How Management Works and How to Start Your Own Business - the perfect learning companions to accompany this practical business reference book. Want to stretch your brain even further? Discover DK's extremely successful How ... works series, a curated collection of more than a dozen graphic reference books covering topics from psychology, to technology and music, and many more!

When Talk Works: Profiles of Mediators (Paperback): D.M. Kolb When Talk Works: Profiles of Mediators (Paperback)
D.M. Kolb
R1,444 Discovery Miles 14 440 Ships in 10 - 15 working days

An intimate look at how twelve mediators achieve extraordinary results.

At last, Deborah Kolb's collection of interview-based profiles of mediators at work is available in paperback. Written in the style of the New Yorker, the book consists of twelve personal and compelling stories of successful mediators for all areas of our society. Kolb reveals who they are and what techniques they use to achieve results.

?The best examination of what mediators actually do. Anyone who wants to settle a dispute will learn from these profiles.?---Roger Fisher, coauthor, Getting to Yes

Professional Communication in International Settings (Paperback): Y. Pan Professional Communication in International Settings (Paperback)
Y. Pan
R1,153 Discovery Miles 11 530 Ships in 10 - 15 working days

In today's global business environment it is necessary to communicate successfully across cultural boundaries of languages, styles, and values. "Professional Communication in International Settings" provides a practical way to help individuals deal with a variety of cultural practices by systematically developing their own capacity to learn culturally appropriate behaviors and actions.

The book uses four communicative activities; telephone calls, resumes, presentations, and meetings; to show how the rapid development of new media technologies and new contacts changes each area of professional communication. The volume presents a method for cooperative and comparative exchanges that allow organizational groups to get the information they need directly from their counterparts without lengthy training programs. "

Professional Communication in International Settings" is a vital resource for both individuals and corporate groups looking to succeed in today's global market.

Entries and Exits - Visits to Sixteen Trading Rooms (Hardcover, New): Alexander Elder Entries and Exits - Visits to Sixteen Trading Rooms (Hardcover, New)
Alexander Elder
R1,438 R1,150 Discovery Miles 11 500 Save R288 (20%) Ships in 10 - 15 working days

Entries & Exits takes you behind closed doors, into the trading rooms of sixteen private traders. They live in different countries, trade different markets, and use different methods, but all share a dedication to trading. Your guide on this journey is Dr. Alexander Elder, a bestselling author, professional trader, and practicing psychiatrist.

Each visit begins with a description of each trader's background and methods. He or she walks you through a winning and a losing trade, showing his or her signals on the charts, and explaining the reasoning behind them. After studying the entry, you are invited to decide whether that trade is likely to make or lose money. After you turn the page and see the exit, you learn how that trade worked out. Dr. Elder then shows you his charts for every trade and explains his analysis and decisions. At the end of each interview, he discusses a key aspect of trading, relevant to the trades you have just studied.

Entries & Exits provides an up-close and personal look at how real traders select trades and make decisions. You'll benefit from their hard-earned insights into trading psychology, analytic techniques, money management, record-keeping, and other essential aspects of successful trading. The book delivers a variety of concepts and techniques that will help you become a better trader tomorrow than you are today.

Study Guide for Entries & Exits

Be sure to work through the companion volume to Entries & Exits before you risk a dollar in the markets. The Study Guide contains 101 questions and answers, including twenty-five case studies. Each of them challenges you to focus on some essential aspect of successful trading.

There are sevenchapters in this Study Guide--Organization, Psychology, Markets, Trading Tactics, Money Management and Record-Keeping, Case Studies, and Traders Speak. Each covers a major area of trading and offers you a rating scale, allowing you to measure your competence level. Now you can discover and fill any gaps in your knowledge without risking any money.

The answers in the back of the book provide detailed explanations of the right and wrong answers to the multiple-choice questions. A large number of those questions and the case histories in this Study Guide were contributed by traders interviewed in Entries & Exits, linking both books into a single, powerful tool for developing trading skills.

Use Dr. Elder's Study Guide together with Entries & Exits to make the most of your time as you learn to take advantage of market opportunities.

The Handbook of Communication and Corporate Reputation (Paperback): CE Carroll The Handbook of Communication and Corporate Reputation (Paperback)
CE Carroll
R1,413 Discovery Miles 14 130 Ships in 10 - 15 working days

With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell s series of handbooks on communication and media reflects the growing visibility of large businesses ethical profiles, and tracks the benefits that positive public attitudes can bring. * Serves as the definitive research collection for a fast-growing field featuring contributions by key international scholars * Brings together state-of-the-art communication studies insights on corporate reputation * Identifies and addresses the lacunae in the research literature * Applies new theoretical frameworks to corporate reputation

Handbook of Administrative Communication (Hardcover): James Garnett Handbook of Administrative Communication (Hardcover)
James Garnett
R7,416 R6,832 Discovery Miles 68 320 Save R584 (8%) Ships in 10 - 15 working days

This volume takes a communications-oriented approach to a wide range of topics encompassing organization, management, political theory and practice, business-government relations, innovation processes, and IT. Offering a balanced, international presentation, it contains authoritative contributions from world-renowned experts representing various disciplines, including administrative law, organizational and political theory, phenomenology, public and business management, educational technology, psychology, and other fields. The book addresses typically neglected subjects such as communicating through humor, drama, film, poetry, fiction, and other creative forms.

Improve Your People Skills - How to Connect With Anyone, Communicate Effectively, Develop Deep Relationships, and Become a... Improve Your People Skills - How to Connect With Anyone, Communicate Effectively, Develop Deep Relationships, and Become a People Person (Paperback)
Patrick King
R502 Discovery Miles 5 020 Ships in 18 - 22 working days
Make Meetings Matter - Ban Boredom, Control Confusion, and Eliminate Time Wasting (Paperback): Charlie Hawkins Make Meetings Matter - Ban Boredom, Control Confusion, and Eliminate Time Wasting (Paperback)
Charlie Hawkins
R376 Discovery Miles 3 760 Ships in 10 - 15 working days

Meetings should drive results. Instead they drive most people crazy! Make Meetings Matter will help you rethink the role of meetings in your organization and enable you to: * Reinvent meetings to get more done, minimize time spent, and maximize productivity. * Avoid unnecessary and useless meetings. * Keep participants engaged and energized. * Keep the agenda on track. * Leverage technology. * Ensure follow-up action is taken.

Consumer Management in the Internet Age - How Customers Became Managers in the Modern Workplace (Hardcover): Joshua Sperber Consumer Management in the Internet Age - How Customers Became Managers in the Modern Workplace (Hardcover)
Joshua Sperber
R2,690 Discovery Miles 26 900 Ships in 10 - 15 working days

Consumer Management in the Internet Age: How Customers Became Managers in the Modern Workplace analyzes online consumer management, a practice in which customers monitor, report on, and - sometimes unwittingly - discipline workers through writing and posting online reviews. Based on case studies of the websites Yelp and Rate My Professors (RMP), the author describes the existence of widespread communities of online reviewers. Online reviewing, a popular contemporary hobby, tells us much about the collapse of the barriers separating work and leisure as well as our need for collective purpose and community--wherever we can find it. This book additionally explores the economic implications of online reviews, as reviews provide both valuable free content for websites and surveillance of, respectively, restaurant servers and college instructors. Employers can - and in many cases, do - invoke online reviews to discipline and even fire workers, selectively using reviews as a free and ubiquitous "Mystery Shopper." Whether they are typically read by employers (as in the case of Yelp) or by workers themselves (as in the case of RMP), online reviews have had an effect on the ways in which employees think about and perform their work, illuminating some of the ways that capitalism and our roles within it are changing.

The Communication Strategy Handbook - Toolkit for Creating a Winning Strategy (Paperback, New edition): Betteke van Ruler,... The Communication Strategy Handbook - Toolkit for Creating a Winning Strategy (Paperback, New edition)
Betteke van Ruler, Frank Koerver
R929 Discovery Miles 9 290 Ships in 10 - 15 working days

Strategic development is one of the most daunting challenges that faces any professional, no matter the field. After all, stakes are high. Developing effective strategies can put you on the path to becoming a trusted advisor and a valued employee. The Communication Strategy Framework introduced in this handbook has been designed to help professionals make targeted choices toward strategic communication. Taking an iterative approach and continually reflecting on whether your choices remain congruent enables you to continually adapt to changing circumstances while staying in command. Linear planning models are ineffective. Quick strategy development can revolutionize the communication function and strengthen the relationship amongst members of a professional team. Linking communication and business strategy is the number one challenge for today's communication practitioners. The Communication Strategy Framework facilitates the communication professional to forcefully and efficiently make the right choices. It compels individuals to think about how communication can contribute to achieving the organization's or client's goals. As a result, it provides a clear picture of your communication strategy in one page by putting superfluous details aside and concentrating on the essentials. The Communication Strategy Framework has proven to be an instant eye-opener. A best-seller amongst professionals in the Netherlands, it is available for the first time in English. This step-by-step guide to creating a winning communication strategy will help communicators of all types, from professionals and clients to students and teachers!

Advances in Chinese Brand Management (Hardcover, 1st ed. 2017): John M.T. Balmer, Weifeng Chen Advances in Chinese Brand Management (Hardcover, 1st ed. 2017)
John M.T. Balmer, Weifeng Chen
R4,360 Discovery Miles 43 600 Ships in 10 - 15 working days

This book includes a fascinating range of up-to-date articles on China from the Journal of Brand Management that marshal research and scholarship undertaken by Chinese, British, European and American scholars. The development and management of brands in China has emerged as an area of considerable and growing interest among branding scholars and practitioners owing to the rise and significance of brands within China. Providing an overview of the development and management of brands in China, Advances in Chinese Brand Management also contains case studies of centuries old and greatly loved Chinese Corporate heritage brands, luxury brands, prominent cultural brands and foreign brands in China.

NLP Coaching - An Evidence-Based Approach for Coaches, Leaders and Individuals (Hardcover): Susie Linder-Pelz NLP Coaching - An Evidence-Based Approach for Coaches, Leaders and Individuals (Hardcover)
Susie Linder-Pelz
R907 Discovery Miles 9 070 Ships in 10 - 15 working days

NLP (Neuro-Linguistic Programming) is believed by many to be a powerful set of tools for facilitating change and enhancing performance. Yet, despite the success stories and proliferation of courses, there is still much skepticism about the validity and effectiveness of NLP. In NLP Coaching Susie Linder-Pelz brings, for the first time, an evidence-based perspective to this coaching methodology. She explains how and where NLP coaching is used, examines its links to established principles and practices, and questions aspects of NLP where the empirical evidence is missing. She reviews recent developments in NLP-based coaching practice and proposes a specific research agenda that will move NLP coaching towards an evidence-based approach. NLP Coaching provides numerous case studies and real-life examples which show how NLP assists personal, professional, team, leadership and organizational development. The book includes contributions from leaders in the field: Andrew Bryant, Michelle Duval, Joseph O'Connor, Paul Tosey and Lisa Wake.

The Authority Guide to Behaviour in Business - How to inspire others and build successful relationships (Paperback): Robin Hills The Authority Guide to Behaviour in Business - How to inspire others and build successful relationships (Paperback)
Robin Hills
R278 R252 Discovery Miles 2 520 Save R26 (9%) Ships in 10 - 15 working days

Explore the psychology behind what really motivates and influences your clients, colleagues and customers. Discover what makes people tick, how they perceive and react to different situations and why they behave the way they do. In this fast, focused guide, emotional intelligence expert Robin Hills reveals insights into motivation and how people perceive situations in business. As he unlocks the secrets of human nature you'll learn how to inspire top performance, gain trust, win confidence and build lasting relationships - more effectively and with great results!

Public Relations and Whistleblowing - Golden Handcuffs in Corporate Wrongdoing (Hardcover): Cary A Greenwood Public Relations and Whistleblowing - Golden Handcuffs in Corporate Wrongdoing (Hardcover)
Cary A Greenwood
R4,501 Discovery Miles 45 010 Ships in 10 - 15 working days

There is a growing interest in corporate whistleblowing, but no comprehensive research has yet focused on public relations practice. Drawing on extensive research on Fortune 1000 and Wilshire 5000 corporations, this book reveals executives' attitudes and relationships toward their organizations and their impact on whistleblowing. Perhaps unsurprisingly, it reveals that wrongdoing in corporations and the privileges of power coexist. Top-ranking public relations executives, who are mostly white and male, are more likely to be aware of wrongdoing but no more likely to blow the whistle, fundamentally due to their positive relationship with their employers. Using the new lens of evolutionary theory, this study explains whistleblowing, retaliation, and relationships, and in the light of the connection between whistleblowing behavior and executives' attitudes, it proposes a new theory of the phenomenon of Golden Handcuffs. As public attitudes to corporations, corporate social responsibility (CSR), and transparency harden, these findings have serious implications for companies globally. Researchers, scholars, and advanced students in public relations, organizational communication, corporate communication, strategic communication, corporate reputation, and CSR will find this book full of revealing insights.

Writing That Works: Communicating Effectively on the Job with 2020 APA Update (Paperback, Thirteenth Edition): Walter E. Oliu,... Writing That Works: Communicating Effectively on the Job with 2020 APA Update (Paperback, Thirteenth Edition)
Walter E. Oliu, Charles T Brusaw, Gerald J. Alred
R1,743 Discovery Miles 17 430 Ships in 9 - 17 working days

More than ever, Writing That Works is the right choice for the most up-to-date coverage of business writing. Real-world model documents are grounded in their rhetorical contexts to guide students in navigating the increasingly complex world of business writing. Now in full-color, the thirteenth edition continues to reflect the central role of technology in the office and the classroom, showcasing the most current types of business documents online and in print, providing succinct guidelines on selecting the appropriate medium for your document, communication, or presentation, and featuring new advice on creating a personal brand as part of a successful job search. Also available as an e-book and in loose-leaf, Writing that Works offers robust but accessible coverage at an affordable price.

Reputation Management - The Future of Corporate Communications and Public Relations (Hardcover): Tony Langham Reputation Management - The Future of Corporate Communications and Public Relations (Hardcover)
Tony Langham; Contributions by PRCA
R724 Discovery Miles 7 240 Ships in 10 - 15 working days

A good reputation is vital to success in business and in life. Organisations with the best reputations outperform rivals in a myriad of tangible ways; they recruit higher quality staff, succeed with smaller marketing budgets, and exert greater influence over Governments. Although in the long term reputation is based on reality and behaviour, short term examples of organisations and individuals building unfair advantage can be seen all around us. Despite this, reputation remains an often misunderstood and neglected asset. In Reputation Management: The Future of Corporate Communications and Public Relations, Tony Langham argues that reputation management is the future incarnation of public relations and corporate communications. Featuring specially commissioned essays, as well as exclusive interviews with leading CEOs, influencers and celebrities, the book covers issues as diverse as fake news, AI, James Bond, cyber security and internet bullying. Also included are contributions from thirty-nine of the world's leading reputation managers who exclusively reveal the time they made the most difference to an organisation's reputation. Reputation Management provides a complete blueprint and toolkit for reputation management and is essential reading for CEOs, Board Directors and shareholders in businesses who ultimately bear the responsibility and costs of reputation management. It will also prove indispensable to all professionals and students working in or studying business, marketing, corporate communications and public relations.

Giving Academic Presentations (Paperback, 2nd Revised edition): Susan M. Reinhart Giving Academic Presentations (Paperback, 2nd Revised edition)
Susan M. Reinhart
R707 Discovery Miles 7 070 Ships in 10 - 15 working days

Giving Academic Presentations provides guidance on academic-style presentations for university students. A goal of the text is to make presenters aware that giving an effective academic presentation requires mastery of a broad range of skills. The presentation genres addressed in the book are: making introductions, describing and comparing objects, explaining a process, defining a concept, and giving a problem-solution speech. The Second Edition includes many new tasks and additional speeches; more attention to working with and using visuals; information about computer projection and using PowerPoint; and new sections on presenting biographical information, referring to handouts, and giving research presentations.

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