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Books > Business & Economics > Business & management > Business communication & presentation > General
For nearly three decades, English has been the lingua franca of cross-border organizations, yet studies on corporate language strategies and their importance for globalization have been scarce. In The Language of Global Success, Tsedal Neeley provides an in-depth look at a single organization--the high-tech giant Rakuten--in the five years following its English lingua franca mandate. Neeley's behind-the-scenes account explores how language shapes the ways in which employees who work in global organizations communicate and negotiate linguistic and cultural differences. Drawing on 650 interviews conducted across Rakuten's locations in Brazil, France, Germany, Indonesia, Japan, Taiwan, Thailand, and the United States, Neeley argues that an organization's lingua franca is the catalyst by which all employees become some kind of "expat"--someone detached from their mother tongue or home culture. Through her unfettered access to the inner workings of Rakuten, she reveals three distinct social groups: "linguistic expats," who live in their home country yet have to give up their native language in the workplace; "cultural expats," or native speakers of the lingua franca, who struggle with organizational values that are more easily transmitted after language barriers are removed; and finally "linguistic-cultural expats," who, while native to neither the lingua franca nor the organization's home culture, surprisingly have the easiest time adjusting to language changes. Neeley demonstrates that language can serve as the conduit for an unfamiliar culture, often in unexpected ways, and that there are lessons to be learned for all global companies as they confront language and culture challenges. Examining the strategic use of language by one international corporation, The Language of Global Success uncovers how all organizations might integrate language effectively to tap into the promise of globalization.
If you read nothing else on communicating effectively, read these definitive articles from Harvard Business Review. The best leaders know how to communicate clearly and persuasively. How do you stack up? HBR's 10 Must Reads on Communication 2-Volume Collection provides enduring ideas and practical advice to help you express your ideas with clarity and impact—no matter what the situation. Bringing together HBR's 10 Must Reads on Communication and HBR's 10 Must Reads on Communication, Vol. 2, this collection includes twenty articles selected by HBR's editors and features the indispensable article "The Necessary Art of Persuasion" by Jay A. Conger. From timeless classics to the latest game-changing ideas from thought leaders Erin Meyer, Robert B. Cialdini, Nick Morgan, Heidi Grant, and more, HBR's 10 Must Reads on Communication 2-Volume Collection will inspire you to: Power your organization through conversation Pitch your brilliant idea—successfully Establish credibility and connect with your audience Unlock value throughout your company by asking better questions Achieve better outcomes in cross-cultural negotiations Create smart, effective data visualizations Spark collaboration, learning, and innovation using digital tools Build consensus and win support HBR's 10 Must Reads paperback series is the definitive collection of books for new and experienced leaders alike. Leaders looking for the inspiration that big ideas provide, both to accelerate their own growth and that of their companies, should look no further. HBR's 10 Must Reads series focuses on the core topics that every ambitious manager needs to know: leadership, strategy, change, managing people, and managing yourself. Harvard Business Review has sorted through hundreds of articles and selected only the most essential reading on each topic. Each title includes timeless advice that will be relevant regardless of an ever-changing business environment.
Timing is everything . . . How can we use the hidden patterns of the day to build the ideal schedule? Why do certain breaks dramatically improve student test results? When should you have your first coffee of the day? Why is singing in time with other people as good for us as exercise? And what is the ideal time to quit a job, switch careers or get married? In When, Daniel H. Pink distills cutting edge research and data on timing and synthesises them into a fascinating, readable narrative. Packed with irresistible stories and practical takeaways, it provides compelling insights into how we can live richer, more engaged lives.
The invaluable handbook for acing your on-camera appearance On-Camera Coach is your personal coach for becoming great on camera. From Skype interviews and virtual conferences to shareholder presentations and television appearances, this book shows you how to master the art of on-camera presentation to deliver your message clearly, effectively, and with confidence. Fear of public speaking is common, but even the most seasoned speakers freeze in front of a single lens being on camera demands an entirely new set of skills above and beyond the usual presentation to an audience you can actually see. It requires special attention to the way you move, the way you speak, and even the way you dress. This book provides the guidance and tools you need to ace it every time. Video is powerful, and it is everywhere; corporate YouTube channels, webinars, virtual meetings, TedTalks, and more are increasingly turning the lens on those who typically remain behind the scenes. This relatively recent trend will continue to expand as media plays a larger role in business, and the ability to appear confident, authoritative, and polished is becoming a necessary job skill. This book shows you everything you need to know about being on camera, from preparation through presentation and beyond. * Learn how to prepare for an on-camera appearance * Tailor your presentation to on-camera demands * Discover how the camera interprets wardrobe and body language * Appear dynamic, confident, and engaged when the lens points your way The lens captures everything the awkward pauses, the nervous fidgets, poor posture, and every false start and mistake is captured for posterity. Is that the image you want to present? You want to get your message across and be heard; to do that, you must portray authority, energy, and confidence even when you don't feel it. On-Camera Coach provides the expert instruction and insider secrets that help you make your message sing.
How do organizations manage social media effectively? Every organization wants to implement social media, but it is difficult to create processes and mange employees to make this happen. Most social media books focus on strategies for communicating with customers, but they fail to address the internal process that takes place within a business before those strategies can be implemented. This book is geared toward helping you manage every step of the process required to use social media for business. "The Social Media Management Handbook" provides a complete toolbox for defining and practicing a coherent social media strategy. It is a comprehensive resource for bringing together such disparate areas as IT, customer service, sales, communications, and more to meet social media goals. Wollan and Smith and their Accenture team explain policies, procedures, roles and responsibilities, metrics, strategies, incentives, and legal issues that may arise. You will learn how to: Empower employees and teams to utilize social media effectively throughout the organizationMeasure the ROI of social media investments and ensure appropriate business value is achieved over timeMake smarter decisions, make them more quickly, and make them stick Get the most out of your social media investment and fully leverage its benefits at your company with "The Social Media Management Handbook."
Entries & Exits takes you behind closed doors, into the trading rooms of sixteen private traders. They live in different countries, trade different markets, and use different methods, but all share a dedication to trading. Your guide on this journey is Dr. Alexander Elder, a bestselling author, professional trader, and practicing psychiatrist. Each visit begins with a description of each trader's background and methods. He or she walks you through a winning and a losing trade, showing his or her signals on the charts, and explaining the reasoning behind them. After studying the entry, you are invited to decide whether that trade is likely to make or lose money. After you turn the page and see the exit, you learn how that trade worked out. Dr. Elder then shows you his charts for every trade and explains his analysis and decisions. At the end of each interview, he discusses a key aspect of trading, relevant to the trades you have just studied. Entries & Exits provides an up-close and personal look at how real traders select trades and make decisions. You'll benefit from their hard-earned insights into trading psychology, analytic techniques, money management, record-keeping, and other essential aspects of successful trading. The book delivers a variety of concepts and techniques that will help you become a better trader tomorrow than you are today. Study Guide for Entries & Exits Be sure to work through the companion volume to Entries & Exits before you risk a dollar in the markets. The Study Guide contains 101 questions and answers, including twenty-five case studies. Each of them challenges you to focus on some essential aspect of successful trading. There are sevenchapters in this Study Guide--Organization, Psychology, Markets, Trading Tactics, Money Management and Record-Keeping, Case Studies, and Traders Speak. Each covers a major area of trading and offers you a rating scale, allowing you to measure your competence level. Now you can discover and fill any gaps in your knowledge without risking any money. The answers in the back of the book provide detailed explanations of the right and wrong answers to the multiple-choice questions. A large number of those questions and the case histories in this Study Guide were contributed by traders interviewed in Entries & Exits, linking both books into a single, powerful tool for developing trading skills. Use Dr. Elder's Study Guide together with Entries & Exits to make the most of your time as you learn to take advantage of market opportunities.
Origins and Traditions of Organizational Communication provides a sophisticated overview of the fundamentals of organizational communication as a field of study, examining the field’s foundations and providing an assessment of the field to date, explaining and demonstrating a communicational approach to the study of organization.
The communication secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of Communication. Includes how to: * Use body language to build rapport with anyone * Deal with clients and colleagues at all levels * Get what you want in sales or negotiation * Excel in meetings and presentations * Master email and written communication
Be heard. Change minds. Get people to act. (Inspire them to clap.) Whether presenting in a meeting, delivering a keynote on stage, or simply talking with your colleagues about your latest project, you play a critical role in how information is shared. You determine whether people engage, understand, and take action. In storytelling with you, best-selling author and world-renowned speaker Cole Nussbaumer Knaflic prepares you to develop your story and deliver it with prowess. She unlocks the secrets that have propelled her from self-described introvert to sought-after presenter, distilling lessons learned into this immensely powerful and practical guide. The journey starts by building the foundation for effective communication: gaining an understanding of your audience and message. You'll then learn to transform your ideas into compelling stories and illustrative content. Once the materials are set, you'll turn your attention inward and explore strategies to hone your delivery and communicate with confidence, preparing you for exceptional meetings and knockout presentations. Give your hard work a voice and amplify your impact by communicating in a way that makes people want to listen and respond--storytelling with you will help you do it.
This volume takes a communications-oriented approach to a wide range of topics encompassing organization, management, political theory and practice, business-government relations, innovation processes, and IT. Offering a balanced, international presentation, it contains authoritative contributions from world-renowned experts representing various disciplines, including administrative law, organizational and political theory, phenomenology, public and business management, educational technology, psychology, and other fields. The book addresses typically neglected subjects such as communicating through humor, drama, film, poetry, fiction, and other creative forms.
This book includes a fascinating range of up-to-date articles on China from the Journal of Brand Management that marshal research and scholarship undertaken by Chinese, British, European and American scholars. The development and management of brands in China has emerged as an area of considerable and growing interest among branding scholars and practitioners owing to the rise and significance of brands within China. Providing an overview of the development and management of brands in China, Advances in Chinese Brand Management also contains case studies of centuries old and greatly loved Chinese Corporate heritage brands, luxury brands, prominent cultural brands and foreign brands in China.
Consumer Management in the Internet Age: How Customers Became Managers in the Modern Workplace analyzes online consumer management, a practice in which customers monitor, report on, and - sometimes unwittingly - discipline workers through writing and posting online reviews. Based on case studies of the websites Yelp and Rate My Professors (RMP), the author describes the existence of widespread communities of online reviewers. Online reviewing, a popular contemporary hobby, tells us much about the collapse of the barriers separating work and leisure as well as our need for collective purpose and community--wherever we can find it. This book additionally explores the economic implications of online reviews, as reviews provide both valuable free content for websites and surveillance of, respectively, restaurant servers and college instructors. Employers can - and in many cases, do - invoke online reviews to discipline and even fire workers, selectively using reviews as a free and ubiquitous "Mystery Shopper." Whether they are typically read by employers (as in the case of Yelp) or by workers themselves (as in the case of RMP), online reviews have had an effect on the ways in which employees think about and perform their work, illuminating some of the ways that capitalism and our roles within it are changing.
TED talks have redefined the elements of a successful presentation and become the gold standard for public speaking around the world. And yet the techniques that top TED speakers use are the same ones that will make any presentation more dynamic, fire up any team, and give anyone the confidence to overcome their fear of public speaking. Communications coach and bestselling author of The Presentation Secrets of Steve Jobs, Carmine Gallo has broken down the top TED talks and interviewed the most popular TED presenters to uncover the nine secrets of all successful TED presentations. From 'Unleashing the Master Within' and 'Delivering Jaw Dropping Moments' to 'Sticking to the 18-minute Rule' Gallo provides a step-by-step method that makes it possible for anyone to create, design, and deliver a TED-style presentation that is engaging, persuasive, and memorable. Ideas are the true currency of the 21st century, and Talk Like TED gives readers a way to create presentations around the ideas that matter most to them, presentations that will energize their audiences to spread those ideas, launch new initiatives, and reach their highest goals.
The best way to get ahead in sales is by developing the critical soft skills that will enable you not just survive but thrive. Chronic complainers, no accountability finger-pointers, or learning-resistant laggards-these culture-killers costs sales organizations more in productivity than being weak in the so-called hard skills of selling. Sales leadership expert Colleen Stanley shows how emotional intelligence and the development of these critical soft skills improve sales leadership effectiveness and outperforms doubling down on more sales technology tools and fads. In Emotional Intelligence for Sales Leadership, Colleen provides sales secrets that: Shows sales leaders why 'real world' empathy and emotion management are the key to building strong relationships with their sales team. Offers simple steps on how sales leaders create sales cultures that embrace feedback and change through the development of critical emotional intelligence skills. Provides guidance on how to identify key emotional intelligence skills needed in your hiring process to build resilient sales teams. Walks readers through the process of training sales teams on soft skills that ensure the consistent execution of the right selling behaviors. The missing link is in hiring for?and?developing emotional intelligence skills in sellers and sales leaders. Emotional Intelligence for Sales Leadership will connect with anyone charged with growing sales in business-to-business or business-to-consumer sales.
No matter what your speaking challenge is, this inspirational, cleverly illustrated book will ensure you perform with passion, power and persuasion; at your very best. Whether you are chasing a job, planning a pitch, giving a speech at a wedding, presenting to one or one thousand people, you'll discover how to: -Use the rule of three to win any audience over -Prepare so you can be yourself - but better -Embrace the unknown and conquer any fear Capturing a life time's work in the art of persuasive communication, this powerful book reveals the principles, tools and tricks to help you become a courageous, memorable, stand-out speaker.
Strategic development is one of the most daunting challenges that faces any professional, no matter the field. After all, stakes are high. Developing effective strategies can put you on the path to becoming a trusted advisor and a valued employee. The Communication Strategy Framework introduced in this handbook has been designed to help professionals make targeted choices toward strategic communication. Taking an iterative approach and continually reflecting on whether your choices remain congruent enables you to continually adapt to changing circumstances while staying in command. Linear planning models are ineffective. Quick strategy development can revolutionize the communication function and strengthen the relationship amongst members of a professional team. Linking communication and business strategy is the number one challenge for today's communication practitioners. The Communication Strategy Framework facilitates the communication professional to forcefully and efficiently make the right choices. It compels individuals to think about how communication can contribute to achieving the organization's or client's goals. As a result, it provides a clear picture of your communication strategy in one page by putting superfluous details aside and concentrating on the essentials. The Communication Strategy Framework has proven to be an instant eye-opener. A best-seller amongst professionals in the Netherlands, it is available for the first time in English. This step-by-step guide to creating a winning communication strategy will help communicators of all types, from professionals and clients to students and teachers!
There is a growing interest in corporate whistleblowing, but no comprehensive research has yet focused on public relations practice. Drawing on extensive research on Fortune 1000 and Wilshire 5000 corporations, this book reveals executives' attitudes and relationships toward their organizations and their impact on whistleblowing. Perhaps unsurprisingly, it reveals that wrongdoing in corporations and the privileges of power coexist. Top-ranking public relations executives, who are mostly white and male, are more likely to be aware of wrongdoing but no more likely to blow the whistle, fundamentally due to their positive relationship with their employers. Using the new lens of evolutionary theory, this study explains whistleblowing, retaliation, and relationships, and in the light of the connection between whistleblowing behavior and executives' attitudes, it proposes a new theory of the phenomenon of Golden Handcuffs. As public attitudes to corporations, corporate social responsibility (CSR), and transparency harden, these findings have serious implications for companies globally. Researchers, scholars, and advanced students in public relations, organizational communication, corporate communication, strategic communication, corporate reputation, and CSR will find this book full of revealing insights.
An intimate look at how twelve mediators achieve extraordinary results. At last, Deborah Kolb's collection of interview-based profiles of mediators at work is available in paperback. Written in the style of the New Yorker, the book consists of twelve personal and compelling stories of successful mediators for all areas of our society. Kolb reveals who they are and what techniques they use to achieve results. ?The best examination of what mediators actually do. Anyone who wants to settle a dispute will learn from these profiles.?---Roger Fisher, coauthor, Getting to Yes
Modern day organisations are more dependent on communication to achieve success than ever before. Rapid development and greater complexity of communication technologies, and the growing importance and popularity of social media, means that organisations can no longer rely on traditional methods alone to engage in effective business communication. Social media and new communication forms, however, come with their own challenges and pitfalls. Organisations need to carefully and strategically consider the use of these new media as part of their effective communication plan. Effective Business Communication In Organisations, 4th edition, builds on traditional communication forms with up-to-date theory. It discusses new communication trends and the changing nature of communication in businesses.
More than ever, Writing That Works is the right choice for the most up-to-date coverage of business writing. Real-world model documents are grounded in their rhetorical contexts to guide students in navigating the increasingly complex world of business writing. Now in full-color, the thirteenth edition continues to reflect the central role of technology in the office and the classroom, showcasing the most current types of business documents online and in print, providing succinct guidelines on selecting the appropriate medium for your document, communication, or presentation, and featuring new advice on creating a personal brand as part of a successful job search. Also available as an e-book and in loose-leaf, Writing that Works offers robust but accessible coverage at an affordable price.
Explore the psychology behind what really motivates and influences your clients, colleagues and customers. Discover what makes people tick, how they perceive and react to different situations and why they behave the way they do. In this fast, focused guide, emotional intelligence expert Robin Hills reveals insights into motivation and how people perceive situations in business. As he unlocks the secrets of human nature you'll learn how to inspire top performance, gain trust, win confidence and build lasting relationships - more effectively and with great results!
Praise for the Revised Edition of The Art of Facilitation "The Art of Facilitation picks up where most other books stop.
It describes a whole new array of process tools in a totally
accessible way. It delves into the underlying ethics of
facilitation to clarify complex questions. This book is also
beautifully written. After many years in the profession, I was
surprised at the subtle way it helped me gain a new understanding
of a number of important facilitation dilemmas. A very insightful
contribution to the field " "Few books attempt such a broad scope and enriching view of
group facilitation. Hunter provides a 'philosophy' of group
facilitation, mixed with 'how to.' This is an impressive book,
integrating a sincere concern for the reader's personal
development." "Dale Hunter is a giant among practitioners, one of the pioneers
in the field, and The Art of Facilitation is a classic. This book
distills Dale's years of experience into straightforward, practical
advice. Her wisdom comes through in every chapter." "In The Art of Facilitation, Dale Hunter treats readers to an
exploration of the field of facilitation at the same time she
presents her unique approach. Throughout the book, in simple
language, Hunter offers a powerful and important message--to
facilitate others effectively you must facilitate yourself. Take
Hunter's advice and your clients will thank you."
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