Have you ever felt frustrated talking to someone? Have you ever been puzzled by the way someone communicates, or struggled to understand what people really mean? Communication issues can be amplified when communicating internationally with people who have different norms and practices to our own, thereby causing issues to escalate if they are left unresolved. Successful International Communication is for anyone who communicates across cultures, whether it be for social purposes, or for work, where you might be using English to play your part in an international team. Perhaps you are communicating virtually or maybe you are a globe-trotter. Or you might be a language teacher or communications trainer looking to help your learners become more reflective and effective international communicators. Both theoretical and practical, this book is filled with easy-to-relate-to anecdotes and discussions on the use of English as a global language and the key issues of intercultural communication, as well as exploring different interpersonal skills such as relationship building and conflict management skills. Throughout the book, there are a number of critical incidents, discussion questions and other such tasks for you (as the reader) to complete, which in the process, encourage you to reflect on your own opinions, thoughts, experiences, and possible prejudices, whilst promoting self-awareness. The book is also packed full of useful tip sections summarising key points from the practical units as a reminder of the steps to follow for successful international communication.

'The Meetings Handbook' is a comprehensive manual to the rules and issues of meetings, as well as a useful guide to understanding the informal processes that underlie the successful conduct of the business of meetings.

The invaluable handbook for acing your on-camera appearance On-Camera Coach is your personal coach for becoming great on camera. From Skype interviews and virtual conferences to shareholder presentations and television appearances, this book shows you how to master the art of on-camera presentation to deliver your message clearly, effectively, and with confidence. Fear of public speaking is common, but even the most seasoned speakers freeze in front of a single lens being on camera demands an entirely new set of skills above and beyond the usual presentation to an audience you can actually see. It requires special attention to the way you move, the way you speak, and even the way you dress. This book provides the guidance and tools you need to ace it every time. Video is powerful, and it is everywhere; corporate YouTube channels, webinars, virtual meetings, TedTalks, and more are increasingly turning the lens on those who typically remain behind the scenes. This relatively recent trend will continue to expand as media plays a larger role in business, and the ability to appear confident, authoritative, and polished is becoming a necessary job skill. This book shows you everything you need to know about being on camera, from preparation through presentation and beyond. * Learn how to prepare for an on-camera appearance * Tailor your presentation to on-camera demands * Discover how the camera interprets wardrobe and body language * Appear dynamic, confident, and engaged when the lens points your way The lens captures everything the awkward pauses, the nervous fidgets, poor posture, and every false start and mistake is captured for posterity. Is that the image you want to present? You want to get your message across and be heard; to do that, you must portray authority, energy, and confidence even when you don't feel it. On-Camera Coach provides the expert instruction and insider secrets that help you make your message sing.

There is no one rule for business success, no one principle that can help you meet every challenge. The realities of doing business are just too complex. However, there are lots of little rules that can guide and assist you along the way---and that's what "250 Rules of Business" is all about. In this groundbreaking book, Steven Schragis and Rick Frishman have collected all they've learned from the movers and shakers of virtually every industry and boiled it down into smart, simple strategies.
The wisdom collected in these pages comes from individuals who have worked in the trenches, solved the hard problems, rallied the troops, and risen to the top of their fields where they harvested record profits. Schragis and Frishman asked them to share a single business insight---a basic rule, practice, or belief that played an important role in their success. Some of the responses were basic, intuitive. But others were amazing and eye-opening, the kind of nugget that makes you stop and think. As Yogi Berra said, you can observe a lot by just watching. Master just one rule a day and in no time you'll manage everything---people, workloads, companies---with more skill, more confidence, and more success

From persuasive memos to complaint letters, sales letters to executive summaries -- this exceedingly useful guide helps the business worker write clearly and in an appropriate format, style and tone. Numerous examples show how to overcome writer's block, organize messages for maximum impact, achieve an easy-to-read style, find an efficient writing system and much more.

The Excellence Dividend is a critical new book from one of today's leading visionaries in business. This year's winner of the Thinkers 50 Lifetime Achievement Award and the CEO Reads Lifetime Contribution to the Business Book Industry Award, Tom Peters is one of the world's most revered management gurus and global business thinkers.

For decades, he has been preaching the gospel of putting people first, and in today's rapidly changing business environment, this message is more important than ever. Studies show that fewer than one-third of employees feel engaged with their work and that half of all jobs are at risk due to technology. But Peters has a solution: a sustained commitment to excellence combined with a commitment to people. These are, he argues, the only tools for coping with and thriving amidst the tsunami of change facing business today.

In The Excellence Dividend, Peters shows that nothing beats a high-quality product or service, designed and delivered by people who are as dedicated to each other as they are to their shared goal. With his unparalleled expertise and inimitable charisma, Peters offers brilliantly simple, actionable guidelines for success that any business leader can immediately implement.

After spending four decades in in pursuit of professional excellence, giving more than 3,000 presentations on the subject and working with companies around the world, Peters has delivered a contemporary personal excellence manual for any professional looking to make their mark and face today's business challenges.

A proven program for turning effective listening into a powerful business tool Managers and other employees spend more than 40 percent of their time listening to other people but often do it so poorly that the result is misunderstood instructions, misdirected projects, and erroneous actions—millions of dollars’ worth of mistakes just because most people don’t know how to listen. In this new edition of her classic guide to the art of effective listening, Madelyn Burley-Allen shows you how to acquire active, productive listening skills and put them to work for you—professionally, socially, and personally. With her time-tested techniques, you’ll learn how to:

• Eliminate distractions and improve your concentration on what is being said
• Locate key words, phrases, and ideas while listening
• Cut through your own listening biases
• Interpret body language clues
• Ask constructive, nonthreatening questions that elicit real information
• Get others to listen to you
• Master a whole range of listening skills that you can use on the job and in your personal life

Listening: The Forgotten Skill uses an interactive learning approach with work-sheets, charts, graphs, and self-tests that help you pace and monitor your own progress.

The internet has changed the way consumers interact with companies. Businesses must maintain good levels of customer service in a digital world where old strategies may no longer suffice. This text explores what the successful compliance-centred businesses are doing to manage and improve customer experience.

'The Complete Guide to Business School Presenting: What your professors don't tell you... What you absolutely must know' reveals the secret expectations harbored by business school professors when viewing presented material. Designed to offer a competitive advantage to anyone interested in a career in business, this guide offers a truly unique means of developing powerful presentation skills. It identifies seven verities of speaking that form the bedrock of superior presenting in the twenty-first century, and which imbue any speaker with power, energy and confidence: stance, voice, gesture, expression, movement, appearance and passion. These principles, when studied and applied, can form the foundation of a vast improvement, operating by correlating directly with the inherent values of corporate America.

The family business becomes much more complex as it goes from the founder to next generations. As more family members work together several challenges become apparent and can threaten the business if not addressed. This book shows the family members how to confront the problems and how to create solutions.

'The Meetings Handbook: Formal Rules and Informal Processes' is a comprehensive manual to the rules and issues of meetings, as well as a useful guide to understanding the informal processes that underlie the successful conduct of the business of meetings. The handbook gives the formal issues of meeting processes, including setting agendas and putting forward formal motions. It also canvasses informal aspects of meetings work, such as preparation, reading the non-verbal messages of participants, and insights into how to chair meetings and deal with those who seek to subvert the formal rules.

This handbook is a unique accompaniment to the more conventional legal books that are good formal guides. 'The Meetings Handbook' also includes examples of an ethical code, constitutions, agendas, and minutes. It features a reference list as well as the usual scholarly references. In order to make the work readily useable by the busy professional, the book is divided into sections that may act as 'stand-alone' guides to specific meetings issues and strategies.

Want to be your own boss? Or want to be THE boss? Start here. Believe. Build. Become. is a hands-on manual designed to help any woman develop the skills and mindset she needs to become a successful leader. Based on the AllBright Academy courses created by entrepreneur Debbie Wosskow (OBE, Founder of Love Home Swap) and leading businesswoman Anna Jones (former CEO of Hearst), Believe. Build. Become. offers a chapter-by-chapter system for readers to work through, focusing on the skills and confidence required to master the mindset of leadership. Debbie and Anna also reveal their own journeys to success - the gritty reality, the lessons learned and how they really got to the top. This is an inspirational, practical and accessible guide to becoming the boss you want to be.

Communicate in a Crisis is the definitive guide for any PR or marketing professional to recognize, plan and respond to a sudden wildfire of consumer-led reaction, 'manipulated outrage' sparked from interaction on news feed algorithms, fuelled by social media and the constant demand for an instantaneous response.

This book turns the traditional crisis management approach on its head, starting by understanding changing consumer behaviours and the new 'threat' for brands, then outlining practical steps to prepare, synchronize and execute a coordinated brand response across all channels - under pressure. It reveals why we love to hate our favourite brands, how to recognize a day to day problem from a crisis, and offers valuable advice, such as using influencers and brand advocates to address social media trolls, rumours and the impact of fake news. With unique case studies, interviews and anecdotes from global leaders, Communicate in a Crisis will embed a bottom-up culture of long-term reputation management, always ready to face the unexpected.

Are you looking to cut through the crowd of graduate job-seekers? To craft your edge in the saturated job market? Then you need the BE-EDGE Method. The BE-EDGE Method provides a step-by-step guide that connects job seekers to target employers through a process of case consulting. It creates an opportunity for the new or established professional to carve out their own space in an industry of choice, by establishing a relationship of trust with and proving their value to an industry insider. The method shows readers how to: Elucidate their professional CORE, strategically identifying a space in the market that will best fit their multidimensional profile and selecting a case to work on; Develop TRUST with an industry insider on the basis of deep understanding and storytelling--as an industry researcher, company biographer, and case writer; Generate VALUE for a company by making a concrete contribution and offering action-based solutions in the form of a consulting case report; and Excite insiders with the candidate's fit for a company and their potential to add value in the industry. These steps allow the BE-EDGE Method to help young graduates to enhance their employability, as well as helping life-long learners to redefine and craft their own space in the market when looking to change careers. Including testimonials from students of this method, this book is unmissable for anyone looking to create their own space in industry.

Conventional marketing strategies that focus on product differentiation and positioning often fail to deliver faster growth. Jaworski and Lurie offer a novel approach to the problem of growth based on two simple but profound insights. First, they demonstrate that in every purchase process there are a few high-yield customer behaviors that matter most in determining whether and what customers buy. Second, they show how changing those high-yield customer behaviors can consistently drive faster revenue growth. Drawing on decades of client work, the authors provide a detailed, engaging account of a proven system for accelerating - or even doubling - growth. As evidence of its value, the system has been adopted by a host of Fortune 500 firms as their marketing and growth planning process. This book forms part of the American Marketing Association (AMA) Leadership series: The Seven Problems of Marketing.

Presentations are an inevitable part of a leader's day to day. They are fundamental to delivering information, motivating staff and building relationships.

The Leader's Guide to Presenting is a highly practical guide to delivering engaging and influential presentations. From informal to formal settings, you'll discover how persuasion, influence and communication are critical to your own impact, the motivation and engagement of others and, ultimately, the success of your organisation.

• How to present when the stakes are high
• How to structure your message to gain agreement
• How to deliver with maximum impact and get the outcome you want
• How to pitch for success and handle difficult conversations