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Books > Business & Economics > Industry & industrial studies > Service industries > Hospitality industry > General

Gender and Tourism - Challenges and Entrepreneurial Opportunities (Hardcover): Marco Valeri, Vicky Katsoni Gender and Tourism - Challenges and Entrepreneurial Opportunities (Hardcover)
Marco Valeri, Vicky Katsoni
R2,839 Discovery Miles 28 390 Ships in 18 - 22 working days

Gender and Tourism: Challenges and Entrepreneurial Opportunities adopts a multi-disciplinary approach, building on a historically informed, future-focused research agenda that accounts for the needs and concerns of contemporary policy makers and practitioners in the tourism field. The collection is structured in two parts, with the first part collecting chapters that analyze the key factors of female entrepreneurship in the tourism sector, the participation of women at leading, decision making positions worldwide, the potential of female business development in both global and local terms and the main inhibitors for their under representation in top managerial key positions. The second part includes chapters that investigate, through significant case studies, which is the most appropriate governance and management model to be implemented in the context of gender and tourism. Gender and Tourism is the result of reflections on researches of different nationalities and provides a comprehensive collection of new insights for traditional paradigms, approaches and methods, as well as exploring more recent developments in research methodology in the context of gender and tourism studies.

Women and Travel - Historical and Contemporary Perspectives (Paperback): Catheryn Khoo-Lattimore, Erica Wilson Women and Travel - Historical and Contemporary Perspectives (Paperback)
Catheryn Khoo-Lattimore, Erica Wilson
R2,423 Discovery Miles 24 230 Ships in 18 - 22 working days

Women and Travel: Historical and Contemporary Perspectives is a fascinating look at the behavior, motivations, experiences, and needs of women as tourists and travellers, drawing on both historic and contemporary eras. Surprisingly little research has explored key issues, experiences, and opportunities in the context of women's travel. This revealing volume fills this gap, exploring the discourses, debates, and discussions about women, travel, and tourism. With an international roster of contributors from diverse regions of the world, the book celebrates a variety of women's voices. Khoo-Lattimore and Wilson deliberately sought to include nontraditional and non-Western perspectives on women's travel, with inclusions of Asian solo female travelers; Islamic women travellers and the constraints placed on them; and women who cannot travel (or choose, for whatever reason, a 'home holiday'). This enlightening volume brings together scholars from the broad areas of tourism, hospitality, geography, and leisure studies to examine how and why women travel. The chapters bring light to perspectives from different countries, cultures, backgrounds, and religions, and utilize different methods, approaches and styles of presentation. Women and Travel: Historical and Contemporary Perspectives will be of interest to academics and graduate students from a range of disciplines, including tourism, leisure studies, sociology, cultural geography, anthropology, feminist and gender studies, business, economics and management; as well as professionals working in the tourism industry, particularly those with an interest in niche markets and segmentation.

Tourism and Hospitality Studies (Paperback, New edition): Irfan Yazicioglu, Oezgur Yayla, Alper Isin, Turhan Cetin Tourism and Hospitality Studies (Paperback, New edition)
Irfan Yazicioglu, Oezgur Yayla, Alper Isin, Turhan Cetin
R1,956 Discovery Miles 19 560 Ships in 10 - 15 working days

There is a continued need for overarching and profound approaches to tourism and hospitality. The concept of tourism and hospitality needs to be thoroughly considered so that issues with an ever-increasing complexity and interconnectivity can be understood and dealt with. This book has been prepared, by pursuing a scientific goal in the field of tourism and hotel management, in order to create a resource for the academicians and sector representatives who conduct researches on the subject. The current issues in the book have been determined by taking into consideration the lack of resources in the field of tourism and hotel management and the latest research areas in the international literature.

HOSPITALITY & TOURISM - MANAGERIAL PERSPECTIVES & PRACTICES (Paperback, New edition): Elbeyi Pelit, Hasan Huseyin SOYBALI, Ali... HOSPITALITY & TOURISM - MANAGERIAL PERSPECTIVES & PRACTICES (Paperback, New edition)
Elbeyi Pelit, Hasan Huseyin SOYBALI, Ali Avan
R1,617 Discovery Miles 16 170 Ships in 10 - 15 working days

As a service-oriented industry and with its distinctive characteristics, tourism is based on experiences. It is necessary to provide the highest level of service and to keep the quality of interaction at a certain level. In the tourism industry, differentiation and new perspectives are needed in order to increase the quality of experiences and to have a different position in the minds of individuals than competitors. There is a crucial role of efficient management of business processes in order to ascertain this differentiation. Herein, especially in tourism and hospitality industry, the pursuance of new tendencies will provide substantial benefits to the relevant enterprises at all of these processes. From this point of view, with this book, the aim is to guide tourism organizations in terms of improving service encounter processes and quality of experiences by giving crucial tips about current managerial perspectives and practices.

The Study of Food, Tourism, Hospitality and Events - 21st-Century Approaches (Hardcover, 1st ed. 2019): Sue Beeton, Alison... The Study of Food, Tourism, Hospitality and Events - 21st-Century Approaches (Hardcover, 1st ed. 2019)
Sue Beeton, Alison Morrison
R4,962 Discovery Miles 49 620 Ships in 10 - 15 working days

This book elaborates upon, critiques and discusses 21st-century approaches to scholarship and research in the food, tourism, hospitality, and events trades and applied professions, using case examples of innovative practice. The specific field considered in this book is also placed against the backdrop of the larger question of how universities and other institutions of higher learning are evolving and addressing the new relationships between research, scholarship and teaching.

Hospitality Management and Digital Transformation - Balancing Efficiency, Agility and Guest Experience in the Era of Disruption... Hospitality Management and Digital Transformation - Balancing Efficiency, Agility and Guest Experience in the Era of Disruption (Hardcover)
Richard Busulwa, Nina Evans, Aaron Oh, Moon Kang
R4,502 Discovery Miles 45 020 Ships in 10 - 15 working days

Hospitality managers are at a critical inflection point. Digital technology advancements are ramping up guest expectations and introducing nontraditional competitors that are beginning to disrupt the whole industry. The hospitality managers whose organizations are to thrive need to get their organizations into a position where they can effectively leverage digital technologies to simultaneously deliver breakthroughs in efficiency, agility, and guest experience. Hospitality Management and Digital Transformation is a much-needed guidebook to digital disruption and transformation for current and prospective hospitality and leisure managers. The book: * Explains digital technology advancements, how they cause disruption, and the implications of this disruption for hospitality and leisure organizations. * Explains the digital business and digital transformation imperative for hospitality and leisure organizations. * Discusses the different digital capabilities required to effectively compete as a digital business. * Discusses the new and/or enhanced roles hospitality and leisure managers need to play in effecting the different digital capabilities, as well as the competencies required to play these roles. * Discusses how hospitality and leisure managers can keep up with digital technology advancements. * Unpacks more than 36 key digital technology advancements, discussing what they are, how they work, and how they can be implemented across the hospitality and leisure industry. This book will be useful for advanced undergraduate and postgraduate students studying strategic management, IT, information systems, or digital business-related courses as part of degrees in hospitality and leisure management; as well as practitioners studying for professional qualifications.

Food Practices and Family Lives in Urban China (Hardcover): Chen Liu Food Practices and Family Lives in Urban China (Hardcover)
Chen Liu
R4,529 Discovery Miles 45 290 Ships in 10 - 15 working days

This book explores the emergent relationship between food and family in contemporary China through an empirical case study of Guangzhou, a typical city, to understand the texture of everyday life in the new consumerist society. The primary focus of this book is on the family dynamics of middle-income households in Guangzhou, where everyday food practices, including growing food, shopping, storing, cooking, feeding, and eating, play a pivotal role. The book aims to conduct a comprehensive and integrated analysis of themes such as material and emotional domestic cultures, family relationships, and social connections between the domestic and the public, based on a discussion of family food practices. These topics will not only offer academic readers a full understanding of the most innovative recent critical engagements with urban Chinese families but also provide more general readers with a broader view of food consumption patterns within the scope of domestic and family issues. This book will be of interest to sociologists, anthropologists, and human geographers as well as post graduate students who are interested in food studies and Chinese studies.

Gastronomy, Tourism and the Media (Paperback): Warwick Frost, Jennifer Laing, Gary Best, Kim Williams, Paul Strickland, Clare... Gastronomy, Tourism and the Media (Paperback)
Warwick Frost, Jennifer Laing, Gary Best, Kim Williams, Paul Strickland, …
R931 Discovery Miles 9 310 Ships in 10 - 15 working days

This book examines and analyses the connections between gastronomy, tourism and the media. It argues that in the modern world, gastronomy is increasingly a major component and driver of tourism and that destinations are using their cuisines and food cultures in marketing to increase their competitive advantage. It proposes that these processes are interconnected with film, television, print and social media. The book emphasises the notion of gastronomy as a dynamic concept, in particular how it has recently become more widely used and understood throughout the world. The volume introduces core concepts and delves more deeply into current trends in gastronomy, the forces which shape them and their implications for tourism. The book is multidisciplinary and will appeal to researchers in the fields of gastronomy, hospitality, tourism and media studies.

The Routledge Companion to International Hospitality Management (Hardcover): Marco A Gardini, Michael C. Ottenbacher, Markus... The Routledge Companion to International Hospitality Management (Hardcover)
Marco A Gardini, Michael C. Ottenbacher, Markus Schuckert
R6,862 Discovery Miles 68 620 Ships in 10 - 15 working days

The hospitality sector is facing increasing competition and complexity over recent decades in its development towards a global industry. The strategic response to this is still that hospitality companies try to grow outside their traditional territories and domestic markets, while the expansion patterns and M&A activities of international hotel and restaurant chains reflect this phenomenon. Yet, interestingly, the strategies, concepts, and methods of internationalization as well as the managerial and organizational challenges and impacts of globalizing the hospitality business are under-researched in this industry. While the mainstream research on international management offers an abundance of information and knowledge on topics, players, trends, concepts, frameworks, or methodologies, its ability to produce viable insights for the hospitality industry is limited, as the mainstream research is taking place outside of the service sector. Specific research directions and related cases like the international dimensions of strategy, organization, marketing, sales, staffing, control, culture, and others to the hospitality industry are rarely identifiable so far. The core rationale of this book is therefore to present newest insights from research and industry in the field of international hospitality, drawing together recent scientific knowledge and state-of-the-art expertise to suggest directions for future work. It is designed to raise awareness on the international factors influencing the strategy and performance of hospitality organizations, while analyzing and discussing the present and future challenges for hospitality firms going or being international. This book will provide a comprehensive overview and deeper understanding of trends and issues to researchers, practitioners, and students by showing how to master current and future challenges when entering and competing in the global hospitality industry.

Slavery and Liberation in Hotels, Restaurants and Bars (Hardcover): Conrad Lashley Slavery and Liberation in Hotels, Restaurants and Bars (Hardcover)
Conrad Lashley
R4,911 Discovery Miles 49 110 Ships in 10 - 15 working days

This is the first book to explore workforce slavery and liberation together within commercial hotel, restaurant and bar activities, the hospitality industry being particularly vulnerable to potential illegal action and reputational damage via involuntary involvement in human trafficking and sexual exploitation. Slavery is the most oppressive form of labour exploitation and is illegal in Western Europe and most of the industrialised world. On the other hand, 'neo-slavery' oppresses the powerless through low pay and employment practices that predominantly serve the interests of the employer. This book explores the most exploitative forms of slavery, 'neo-slavery' and human trafficking in the hotel industry, and offers insights into empowerment through liberative trade unions and worker co-operatives. The study's multifaceted cross-cultural approach includes in-depth chapters on Brazil and the Netherlands as well as a multitude of examples from the UK, exposing the topic as an international problem. Written by international specialists, this significant book will appeal widely to upper-level students and researchers in hospitality, and specifically, to all those interested in human resource management in the hospitality and hotel industry, as well as human rights issues and business ethics.

Labor in the Tourism and Hospitality Industry - Skills, Ethics, Issues, and Rights (Hardcover): Abdallah M. Elshaer Labor in the Tourism and Hospitality Industry - Skills, Ethics, Issues, and Rights (Hardcover)
Abdallah M. Elshaer; Edited by Asmaa M. Marzouk
R3,863 Discovery Miles 38 630 Ships in 10 - 15 working days

An organization's workforce is arguably the greatest asset of any organization, and tourism and hospitality is an extremely labor-intensive industry. This volume takes an in-depth look at workforce issues in the tourism and hospitality industry, focusing on labor skills, ethics, rights, and more. It examines manpower planning beyond forecasting estimates to include investigative techniques in a way that offers insight for economic planning in both tourism and tourism education. The authors use economic, sociological, and psychological analysis and take a pragmatic stance on the challenges of the workforce. The authors look at the specifics of the labor market of the tourism and hospitality industry, discussing the current status of the industry's organizations and how they are suffering labor shortages (qualitative or quantitative) and constant turnover-resulting in significant costs to organizations. Topics such as low wages and overdependence on tipping, workforce diversity, technological change resistance, and seasonality issues, and more are examined. The volume also provides a section on labor rights in the tourism and hospitality industry, which looks at labor trafficking and issues in social justice and human rights. Key features: * Provides an in-depth understanding of tourism employment * Presents a critical analysis of labor supply and demand in the tourism and hospitality industries * Considers the need for specific labor skills and training * Examines the reasons for labor shortages and turnover in the tourism and hospitality industry * Discusses labor ethics and social responsibility in hospitality/tourism organizations

Tourism-Marketing Performance Metrics and Usefulness Auditing of Destination Websites (Hardcover): Arch G. Woodside Tourism-Marketing Performance Metrics and Usefulness Auditing of Destination Websites (Hardcover)
Arch G. Woodside; Series edited by Arch G. Woodside
R3,230 Discovery Miles 32 300 Ships in 10 - 15 working days

This volume provides specific answers to hard questions about how to create valid metrics to measure the effectiveness of tourism advertising and the usefulness of destination marketing websites. An extensive literature review describes 40+ years of research on the effectiveness of tourism advertising and the slow advancement to using valid impact metrics - field experiments with alternative ad treatment and placements. Several authors undertake information-usefulness audits on DMO (destination management office) websites and provide practical check lists. Tourism website comparisons include: Maine, Massachusetts and New York; Genoa, Marseilles and Valencia; France, Spain and Portugal; and China, Poland, Russia and Thailand, against each other as well as the Lonely Planet websites. Content analysis of consumer-generated advertisements that promote visits to third places, in this case Starbucks coffee shops and Chipotle restaurants, makes an intriguing study. The final paper gives a thick description of the dynamics of the government's role in shaping China's domestic, inbound, and outbound tourism industry and contributes to building a behavioral theory of government-firm relationships.

Foundations of Lodging Management - Pearson New International Edition (Paperback, 2nd edition): David Hayes, Jack Ninemeier,... Foundations of Lodging Management - Pearson New International Edition (Paperback, 2nd edition)
David Hayes, Jack Ninemeier, Allisha Miller
R1,171 Discovery Miles 11 710 Ships in 4 - 6 working days

For junior college or undergraduate courses in hotel management, lodging operations, and hospitality. Written in an easy-to-read, easy-to-understand style, Foundations of Lodging Management, 2e explores how the lodging industry and the hotels in the industry operate. With coverage of both small and large hotels, it addresses each department, including the front office, sales and marketing, housekeeping, maintenance and more This edition features more on green initiatives, expanded discussion of revenue optimization, and an updated Front Office Simulation that helps students learn how to manage a hotel's front office and better understand the complexity of the entire property.

Cultural Due Diligence in Hospitality Ventures - A Methodological Approach for Joint Ventures of Local Communities and... Cultural Due Diligence in Hospitality Ventures - A Methodological Approach for Joint Ventures of Local Communities and Companies (Hardcover, 1st ed. 2017)
Nicole Hausler
R3,479 Discovery Miles 34 790 Ships in 10 - 15 working days

This book introduces readers to a powerful method for cross-cultural due diligence in mergers and organizational collaborations. It employs the context of joint ventures between local communities and companies in the domain of hospitality in emerging tourism destinations. The book first analyzes the impact of cultural diversity in mergers between local communities and the private sector, revealing the characteristics and functions of culture and paying specific attention to the roles of organizational and community cultures in hospitality. In two subsequent methodological chapters the book presents a theoretical framework for cultural due diligence and identifies the principal actors, technical aspects and core principles. On the basis of a separate case study from northern Thailand, the book provides an example of cultural context analysis and presents the findings and results. In a concluding chapter the book presents an outlook on further research and development in this field.

Shakespeare and Hospitality - Ethics, Politics, and Exchange (Paperback): Julia Lupton, David Goldstein Shakespeare and Hospitality - Ethics, Politics, and Exchange (Paperback)
Julia Lupton, David Goldstein
R1,416 Discovery Miles 14 160 Ships in 10 - 15 working days

This volume focuses on hospitality as a theoretically and historically crucial phenomenon in Shakespeare's work with ramifications for contemporary thought and practice. Drawing a multifaceted picture of Shakespeare's scenes of hospitality-with their numerous scenes of greeting, feeding, entertaining, and sheltering-the collection demonstrates how hospitality provides a compelling frame for the core ethical, political, theological, and ecological questions of Shakespeare's time and our own. By reading Shakespeare's plays in conjunction with contemporary theory as well as early modern texts and objects-including almanacs, recipe books, husbandry manuals, and religious tracts - this book reimagines Shakespeare's playworld as one charged with the risks of hosting (rape and seduction, war and betrayal, enchantment and disenchantment) and the limits of generosity (how much can or should one give the guest, with what attitude or comportment, and under what circumstances?). This substantial volume maps the terrain of Shakespearean hospitality in its rich complexity, demonstrating the importance of historical, rhetorical, and phenomenological approaches to this diverse subject.

Hospitality in American Literature and Culture - Spaces, Bodies, Borders (Paperback): Ana Maria Manzanas Calvo, Jesus Benito... Hospitality in American Literature and Culture - Spaces, Bodies, Borders (Paperback)
Ana Maria Manzanas Calvo, Jesus Benito Sanchez
R1,408 Discovery Miles 14 080 Ships in 10 - 15 working days

This volume examines hospitality in American immigrant literature and culture, situating this ancient virtue at the crossroads of space and border theory, and exploring the relationship among the intersecting themes of migration, citizenship, identity formation, and spatiality. Assessing the conditions, duration, and shifting roles of hosts and guests in the United States, the book concentrates on the ways the US administers protocols of belonging and non-belonging, and distinguishes between those who can feel at home from those who will always be outside the body politic, even if they were the original "hosts." The volume opens with a genealogy of hospitality through a focus on its sites, from its origins in the Bible, to its national and post-national renditions in contemporary American literature and culture. The authors explore recent representations of immigrant spatiality, from the space of the body in Spielberg's The Terminal and Frears's Dirty Pretty Things, to the different ways in which immigrants are incorporated into the United States in Alex Rivera's Sleep Dealer, Karen T. Yamashita's I Hotel, Junot Diaz's "Invierno," and Ernesto Quinonez's Chango's Fire, concluding with the spectrality of the immigrant body in George Saunders' "The Semplica Girl Diaries." Timely and imperative in light of the legacies of colonialism, and the realities of modern-day globalization, this book will be of value to specialists in post-colonialism; American Studies; immigration, diaspora, and border studies; and critical race and gender studies for its innovative approaches to media and literary texts.

Event Planning and Management - Principles, Planning and Practice (Hardcover, 3rd Revised edition): Ruth Dowson, Bernadette... Event Planning and Management - Principles, Planning and Practice (Hardcover, 3rd Revised edition)
Ruth Dowson, Bernadette Albert, Dan Lomax
R4,014 Discovery Miles 40 140 Ships in 18 - 22 working days

Learn how to plan, deliver and evaluate successful events with this clear and comprehensive textbook which explores the latest developments in this challenging and fast-paced environment. Written by authors with extensive industry experience of working on a wide spectrum of events, this is an essential step-by-step resource for students and the next generation of event planners. Offering a well-rounded approach which introduces key models and theories as well as practical real-life insights throughout, Event Planning and Management offers a structured formula for all types of events, from their initial planning to final evaluation. Without assuming prior subject knowledge or experience, this fully updated third edition of Event Planning and Management provides a renewed focus on virtual and hybrid events, which is lacking from many other texts. Featuring real-world examples including The 2022 Commonwealth Games, Expo 2020 Dubai and The American Heart Association (AHA) conferences, accompanying online resources include lecture slides, activities, self-test questions and web links. This is an indispensable resource for students studying events-related modules, as well as early-stage practitioners and aspiring events managers.

The Emerald Handbook of Entrepreneurship in Tourism, Travel and Hospitality - Skills for Successful Ventures (Hardcover):... The Emerald Handbook of Entrepreneurship in Tourism, Travel and Hospitality - Skills for Successful Ventures (Hardcover)
Marios Sotiriadis
R4,418 Discovery Miles 44 180 Ships in 10 - 15 working days

This book is a practical handbook for entrepreneurship in tourism related industries. The book will provide students and prospective entrepreneurs with the knowledge, know-how and best practices in order to assist them in planning, implementing and managing business ventures in the field of tourism. It constitutes a valuable contribution to developing the necessary knowledge, competencies and skills of entrepreneurial decision-making and ventures. It would serve as a guide for those studying entrepreneurship and preparing for entrepreneurial careers as well as a reference for the practical use of entrepreneurs at the planning, implementation, operation and evaluation stages of building a tourism business. Examples from the industry/business world are provided to illustrate real-life practice and give readers a better understanding of entrepreneurship in tourism.

Principles of Hotel Front Office Operations (Paperback, 2nd edition): Sue Baker, Jeremy Huyton Principles of Hotel Front Office Operations (Paperback, 2nd edition)
Sue Baker, Jeremy Huyton
R918 Discovery Miles 9 180 Ships in 10 - 15 working days

This student-centred guide to front office operations in the hotel industry employs a user-friendly approach to encourage self-access and enable students to progress at their own pace independently of the lecturer. Activities are provided throughout to help students move from an understanding of the basic principleds to thinking like a front office person. The chapters follow a typical guest from check-in to check-out, with small detours to other areas and departments. Each chapter includes an end-of-chapter summary, review and discussion questions. there is a detailed glossary of useful terms. The book is suitable for those taking Hotel, Catering and Institutional Operations/Management examinations and undergraduates on hotel and catering management courses.

Tourism Safety and Security for the Caribbean (Hardcover): Andrew Spencer, Peter E. Tarlow Tourism Safety and Security for the Caribbean (Hardcover)
Andrew Spencer, Peter E. Tarlow
R2,666 Discovery Miles 26 660 Ships in 18 - 22 working days

Tourism Safety and Security for the Caribbean examines the security risks posed to the region and the wider economic impacts on the success of this vital industry. Spencer and Tarlow identify a range of challenges effecting this area and trace the social and economic fallout for contemporary tourism business practices, while also reflecting on how the Caribbean can work to overcome these issues. The authors establish a contextual framework through a history of tourism security and discussion of the theories of in this area from Marxism to Capitalism and Functionalism to Symbolic interaction. Chapters examine a wide range of other issues, including the renaissance of tourism security, Jamaica's national tourism security audit, and the role of the resilience center in worldwide tourism, as well the development of tourism police and the rise of cyber security for tourism. The study presents an illuminating new perspective for Tourism and Security Studies scholars interested in the Caribbean context and beyond.

Managing People in the Hospitality Industry (Hardcover): Michael Riley Managing People in the Hospitality Industry (Hardcover)
Michael Riley
R5,758 Discovery Miles 57 580 Ships in 10 - 15 working days

This is a book about being a successful manager in the complex hospitality industry. Approaching the subject in the context of personal development, it offers future managers essential knowledge and insight into the opportunities, the constraints, the problems and the solutions that face management at any level in the industry. Structured in six parts, this comprehensive volume is not merely concerned with the social and psychological aspects of people management, but also with the economics of labour, including: labour costs, utilisation, labour market behaviour and pay. These aspects are conjoined in the book with the skills of people management to reflect the dynamics of real-life practice. Combining theory and practice, Managing People in the Hospitality Industry offers a concise portrait of the industry at work and is essential reading for the hospitality managers of tomorrow.

Human Resource Management in the Hotel and Catering Industry (Paperback): M.J. Boella Human Resource Management in the Hotel and Catering Industry (Paperback)
M.J. Boella
R1,214 Discovery Miles 12 140 Ships in 10 - 15 working days

This book, first published in 1987, gives valuable insights into the characteristics of employment in the hotel and catering industry and useful guidance on personal techniques. It deals with fundamental issues, such as personnel policy, as well as with practical techniques. Human Resource Management in the Hotel and Catering Industry has been written as an introductory text to human resource management in the hospitality industry. It is suitable reading for students, line managers and personnel managers in the many different sectors of the business.

Lifting Productivity In Singapore's Retail And Food Services Sectors: The Role Of Technology, Manpower And Marketing... Lifting Productivity In Singapore's Retail And Food Services Sectors: The Role Of Technology, Manpower And Marketing (Hardcover)
Mun Heng Toh
R2,443 Discovery Miles 24 430 Ships in 18 - 22 working days

Measuring productivity is often considered a difficult task for industries in the services sectors. This book offers a solution in the form of the 8M approach - Management, Manpower, Method, Money, Market, Make, Material and Message. This 8M framework is used to analyze the many facets of productivity and make pertinent solutions and suggestions to lift productivity in enterprises, especially those in the retail and food services sectors.This book consists of 10 chapters. Each chapter is an in-depth study of a specific measure, be it a technological system, a manpower strategy or a marketing program to improve the performance and productivity of small and medium enterprises (SMEs) in the retail and food services sectors in Singapore.Technology-driven solutions are the highlight of this book. Every study presented involves field work in terms of surveys, interviews or focus group discussions with stakeholders. The findings of the studies lead to policy recommendations and suggestions for improving the productivity performance of SMEs in the retail and food services sectors.

Advances in Culture, Tourism and Hospitality Research (Hardcover): Arch G. Woodside Advances in Culture, Tourism and Hospitality Research (Hardcover)
Arch G. Woodside
R3,143 Discovery Miles 31 430 Ships in 10 - 15 working days

This volume provides useful answers to the following questions: how do tourists go about seeking high novelty and yet return to the same destination year-after-year? How do some firms in the same industry end up embracing industrial tourism while other firms reject such business models? What simple and complex heuristics do freely-independent-travelers apply pre-trip and during the trip in deciding where to go and what to do? What metrics are useful for measuring the impact of activity-focused tourism on the well-being of regional areas? How do executive leadership styles affect employee satisfaction in international tourist hotels? What action and outcome metrics are useful for measuring performance management auditing and destination marketing organization planning and implementing?In terms of the first question, research on tourists' risk-handling behavior provides a useful framework for explaining their novelty seeking proneness. The first paper of the volume provides a complete research report on how tourists' risk-handling behavior explains contingencies in novelty seeking regarding repeat visits to a given destination. How executives process industrial tourism models depends on whether or not they view such enterprise development as a core or peripheral business. The second paper provides thick descriptions of alternative process approaches whilst the third reports a mixed-methods (interpretative and positivistic) research design to provide a thorough report on FITs' (fully independent travellers') pre-trip and trip thinking and doing behavior. This research approach shows how FITs take advantage of serendipitous opportunities to experience a number of locations, attractions, and activities that they had neither actively researched nor planned.The fourth paper applies the fields of travel research and community economic development (CED) within an ethnographic and survey research study on mural tourism which shows how tourism business models can be successful for nurturing CED. The following paper provides both evidence on how leadership styles affect the success of international hotel operations as well as templates on how to measure both leadership styles and subsequent impacts on hotel operations. The final paper includes a longitudinal case study of management performance audits of a government destination marketing organization (DMO) to illustrate the use of templates for measuring both auditor and DMO executives behavior and performance outcomes. As such, this paper concludes what is a diverse and engaging volume of "Advances in Culture Tourism and Hospitality Research".

Field Guide to Case Study Research in Tourism, Hospitality and Leisure (Hardcover, New): Kenneth F. Hyde, Chris Ryan, Arch G.... Field Guide to Case Study Research in Tourism, Hospitality and Leisure (Hardcover, New)
Kenneth F. Hyde, Chris Ryan, Arch G. Woodside; Series edited by Arch G. Woodside
R4,036 Discovery Miles 40 360 Ships in 10 - 15 working days

This field guide provides methods and studies on how-to-do case study research in natural settings. A truly international guide, this text is ideal for those studying and conducting case study research in tourism, hospitality and leisure disciplines. It provides a comprehensive and practical account of how to describe, explain and predict both individual and group case behavior, at the same time explaining behavior among a set of cases relevant to a specific context. This guide embraces and extends Herbert Simon's (Nobel Prize in Economics recipient) insight that a decision results from the conjoining two antecedents in human behavior: cognitive processing of an individual or group and a given context or problem framing. Divided into six parts, this guide includes chapters on: analysis of texts; how-to-do executive interviews; field interviewing in international contexts; stakeholder participatory research; researching indigenous and marginal peoples; and cross-case analysis. The chapters increase skills and understanding of culture, tourism, and hospitality behavior through analysis of the four principle objectives of case study research: accomplishing accuracy; achieving generality; reporting complexity and broad coverage; and achieving impact for improving the individual condition, client, and/or society.

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