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Books > Reference & Interdisciplinary > Library & information sciences > Library, archive & information management

Developing Library Staff for the 21st Century (Hardcover): Maureen Sullivan Developing Library Staff for the 21st Century (Hardcover)
Maureen Sullivan
R2,931 Discovery Miles 29 310 Ships in 10 - 15 working days

This book, first published in 1991, presents a variety of insightful perspectives on how proper human resources management strategies can provide library staff members at all levels with the skills needed for libraries of the future. The shift of the concept of management from control to development means that library administrators must adapt to a more inclusive definition of the human resources field. In addition to such administration activities as recruitment, wage and payroll management, and benefits, human resources management now encompasses all activities that promote greater job satisfaction and support the development of individuals within the context of the workplace. This valuable book examines some of the procedures that can help library managers identify the human resources in their organizations; design and implement programs, policies, and procedures to address these issues; and commit the necessary resources to support the full development of all library staff.

Management Issues in the Networking Environment (Hardcover): Edward R. Johnson Management Issues in the Networking Environment (Hardcover)
Edward R. Johnson
R2,935 Discovery Miles 29 350 Ships in 10 - 15 working days

This book, first published in 1988, offers valuable discussions on networking concerns such as governance, planning, economic and legal problems, leadership needs, appropriate products and services, improving the political environment, and more. They address many of the reservations about interlibrary cooperative programs that are privately expressed by some administrators - the need for reliance on other institutions, the loss of autonomy, and the cost, benefits, and feasibility of such commitments. This book's valuable contributions - reflecting the changed environment for library administrators - provide a variety of different perspectives and respond to pertinent management issues.

Catalysts for Change - Managing Libraries in the 1990s (Hardcover): Gisela M. Von Dran, Jennifer Cargill Catalysts for Change - Managing Libraries in the 1990s (Hardcover)
Gisela M. Von Dran, Jennifer Cargill
R2,350 Discovery Miles 23 500 Ships in 10 - 15 working days

This book, first published in 1993, features the perspectives of library practitioners as well as other higher education professionals on using innovative management techniques. The book includes practical discussions of Total Quality Management, team management, the impact of gender differences, managing an older work force, and educational needs. Through this valuable book, library administrators will find the best methods for adapting management strategies to the major political upheaval, economic reprioritizing, and organizational restructuring that has been characteristic of this decade. They will benefit from the case studies and practical overview from professionals who have already experienced change in their own libraries. Some of the important topics covered by the contributors include: fostering the democratization of the workplace and the development of the staff through empowerment; proactive, assertive, and collaborative roles of libraries in the scholarly communication process; library management education that prepares professionals both to anticipate change and to bring about change in their institutions in response to societal needs and shifts; managing the academic library through teamwork; the possible impacts and implications of female leadership on the library profession; organizational change in research libraries; older workers in technical services; and using the budget as a planning tool.

Critical Librarianship (Hardcover): Samantha Schmehl Hines, David Ketchum Critical Librarianship (Hardcover)
Samantha Schmehl Hines, David Ketchum
R2,826 Discovery Miles 28 260 Ships in 18 - 22 working days

Librarianship has always had links with critical theory. As a public service, libraries cannot be separated from the society they exist in, and investigating the aspects of the culture they exist in is an important responsibility for all library and information professionals. In this exciting exploration of critical librarianship, expert authors from different walks of life investigate a variety of areas of librarianship in regards to critical theory. With chapters on feminist theory, sustainability and social justice, inclusivity, autism, and new motherhood, among others, this volume of Advances in Librarianship focuses on some of the most relevant issues of the 21st Century. With rigorous scholarship and diverse voices, Critical Librarianship is an unmissable volume of current research for all library and information professionals and researchers.

Intellectual Freedom & Social Responsibility In Am (Paperback): Intellectual Freedom & Social Responsibility In Am (Paperback)
R1,344 R861 Discovery Miles 8 610 Save R483 (36%) Ships in 10 - 15 working days

Between 1967 and 1974, a number of librarians came together to push for change in the American Library Association. They soon prompted a majority of the profession to examine their role in the dissemination and preservation of culture and to ask basic questions about the terrain that the profession defends. A particular concern was the limitations to intellectual freedom (if any) that might arise in the pursuit of other perhaps equally worthy goals. The questions raised by this advocacy group were based on a relatively new concept of librarianly social responsibility that was partly an outgrowth of the civil rights and antiwar agitation of the period and partly a continuation of the proud traditions of the alternative press movement in the United States. The resulting dissension and turmoil exposed an inherent discrepancy not only between the rhetoric of ideals within the profession and the reality of practice but between librarians as agents of change--librarians' having a social agenda--and professional neutrality or the provision of information for all sides without taking sides. These conflicts have never been resolved. The reader will find in this book a fully researched presentation of the years of ferment and political infighting that brought the issues into such sharp focus.

Copyright for Library and Information Service Professionals (Paperback, 2nd edition): Paul Pedley Copyright for Library and Information Service Professionals (Paperback, 2nd edition)
Paul Pedley
R854 Discovery Miles 8 540 Ships in 10 - 15 working days

This practical guide is aimed specifically at information professionals who are often those responsible for copyright compliance in their organisation. Copyright infringement can carry both civil and criminal penalties, making it essential for those responsible to get it right. This new edition has been updated to take account of recent developments concerning Crown copyright, and the proposed EC Directive on harmonising certain aspects of copyright and related rights. There is a new chapter on licensing agreements for electronic information, and an updated list of useful organisations.

The Future of Classification (Hardcover, New Ed): Rita Marcella, Arthur Maltby The Future of Classification (Hardcover, New Ed)
Rita Marcella, Arthur Maltby
R4,488 Discovery Miles 44 880 Ships in 10 - 15 working days

Classification now has to encompass 'non-physical' media such as the Internet, yet still ensure access to knowledge held in traditional physical forms on library shelves. What does this mean for the future, and can classification cope with the virtual library? Written by a group of internationally-known specialists, this book reassesses traditional classification principles and the extent to which they provide the right basis for modern information storage and retrieval. First posing the radical question of whether classification is still really necessary, the book proceeds by emphasizing the need for systematic knowledge organization, with two chapters concentrating on classification in relation to IT and the Internet. Later chapters re-examine how present systems - Dewey Decimal Classification, Universal Decimal Classification and Library of Congress Classification - are likely to adapt, and provide a wealth of information sources for investigating the subject further. The Future of Classification delves deep into what makes knowledge-seeking successful. Those studying information storage and retrieval, and managers wanting to improve retrieval methods on which their service depends should read it.

The Management of Information from Archives (Hardcover, 2nd edition): Michael Cook The Management of Information from Archives (Hardcover, 2nd edition)
Michael Cook
R4,505 Discovery Miles 45 050 Ships in 10 - 15 working days

This authoritative guide to the principles and practice of archives management in private and public sector organizations has been substantially revised. It now provides detailed advice on changes in national and international standards and approaches, in particular ISAD(G) (International Standard Archival Description) and ISASAR(CPF) (International Standard Archive Authority Record). The new edition also includes guidance on the interpretation of the Manual of Archival Description, also published by Gower. Michael Cook takes the reader through the history, definition and function of archives and archival services, international service models, staffing and resource issues. He explains how to set up and run a records management programme, manage the interface with archival management, conduct a records survey, set up retention schedules and organize appraisal, acquisition and disposal in a way which ensures the service meets organizational and individual needs. Chapters covering the arrangement, coding and description of archival material, and the administration of its physical storage, demonstrate how efficient management facilitates the accessibility of archival information. The book concludes with chapters on computing and user issues, such as rights of access, Freedom of Information, security and data protection standards. This key reference on best practice is intended for students and lecturers in archives administration and records management, and for archives and records managers, particularly those newly qualified or seeking professional registration. Managers without formal qualifications but responsible for records or archives management, and information managers working with archivists and records managers, will find it helps to improve working methods and to run a more effective archives service within the modern information management environment.

Ethics and Values in Librarianship - A History (Hardcover): Wallace Koehler Ethics and Values in Librarianship - A History (Hardcover)
Wallace Koehler
R3,026 Discovery Miles 30 260 Ships in 10 - 15 working days

Ethics and Values in Librarianship: A History addresses the processes of development of library and information sciences, largely but not exclusively in a western context. It focuses on the field's ethics and values. Here, Wallace Koehler, a leading researcher in the area of information ethics, debunks the prevailing notion that library and information science concepts and ethics have and remain constant. He demonstrates that in almost all areas of practice, this is simply not so. Instead of staying the same, our professional ethics and standards have evolved or shifted in their application as well as in the recognition of those standards by practitioners and users. Some of these changes are of very recent etiology. Topics covered include: * the freedom of expression, * intellectual freedom, * libraries and democracy, * intellectual property, copyright, and fair use and, * professional qualifications and credentialing. Koehler examines the development of and changes to library and information science through practice and the writings of library and information theorists and practitioners from Varro during the reign of Julius Caesar to the present. He documents technological and social changes that have had foundational implications for the information professions and argues that ethical standards may be redefined overtime and new standards may emerge, older precepts and newer ones coexist. Not only a history, this is also one of the few contemporary books suitable for use in foundational courses and courses covering information and library ethics.

Strategic Help Seeking - Implications for Learning and Teaching (Paperback): Stuart A. Karabenick Strategic Help Seeking - Implications for Learning and Teaching (Paperback)
Stuart A. Karabenick
R1,305 Discovery Miles 13 050 Ships in 10 - 15 working days

There is considerable agreement that more successful learners are active, engaged, and self-regulating learners who understand and are motivated to apply learning strategies under appropriate conditions. One important strategic activity is seeking help when necessary, rather than giving up or engaging in fruitless persistence.
Research on strategic help seeking has matured significantly in recent years. This volume captures the current state of knowledge, research, and theory on help seeking as a strategic learning resource. It is international in scope, with contributors from the U.S., the Netherlands, Japan, and Israel.
As a whole, the book suggests that strategic (adaptive) help seeking is a critical school readiness skill that is facilitated by mastery-oriented classroom achievement and social goals, by teachers who invite questions rather than those who ask them, and by cultural characteristics that support student inquiry. A conceptual overview is followed by three chapters that examine help seeking from complementary theoretical perspectives and make important distinctions between forms of help seeking; two chapters that focus on how learners' achievement and social goals affect classroom help seeking; one chapter specifically devoted to cross-cultural comparisons of help seeking in Western cultures and in Japan; two chapters that examine the most frequent manifestation of help seeking--that of question asking; and one chapter that explores help-seeking in the information age (the library reference process, information technology, and computer-mediated communication). All chapters include attention to the implications of research and theory for help seeking in instructional settings.
"Strategic Help Seeking" is an excellent resource for educational researchers and practitioners including teachers, school administrators, instructional designers, reference librarians.

Effective Financial Planning for Library and Information Services (Hardcover, 2nd edition): Duncan McKay Effective Financial Planning for Library and Information Services (Hardcover, 2nd edition)
Duncan McKay
R3,641 Discovery Miles 36 410 Ships in 10 - 15 working days

This title is a concise guide to financial planning, with definitions of financial terms and the key processes involved, which also provides tips on how to present your budget most effectively to secure funding. As pressures of business increasingly affect all information functions, it has become ever more important to be able to justify the costs involved in running any form of information function. This second edition covers budgetary implications related to developments in information source provision.

Buyers and Borrowers - The Application of Consumer Theory to the Study of Library Use (Hardcover, New): Peter Gellatly, Charles... Buyers and Borrowers - The Application of Consumer Theory to the Study of Library Use (Hardcover, New)
Peter Gellatly, Charles D. Emery
R2,798 Discovery Miles 27 980 Ships in 10 - 15 working days

Learn a practical new approach to some long-standing and significant problems that librarians are continually called upon to address, such as: Is the library reaching its target audience? What do shifts in use patterns reflect? How often can users be expected to visit the library on the average? Can users be identified by category by the way they use the library?Author Charles D. Emery takes a close look at some methods which can be used to answer these questions accurately. Using the analogy of repeat buying, which has been shown to follow consistent and regular patterns across a wide range of consumers, brands, products, time periods, and other conditions, Mr. Emery applies the same concepts of research to the investigation and analysis of library use. There are remarkable similarities between library borrowing and consumer purchasing patterns. Thus, not only does the consumer purchasing model provide us with a means of investigating and predicting library user behavior, but it furnishes an appropriate mechanism for the more sophisticated analysis of that behavior through the application of marketing concepts such as product mix and brand switching.By drawing the comparison between library borrowing and consumer purchasing, Mr. Emery has identified what library administrators have hitherto lacked: a readily accessible corpus of theory and practical example upon which to base a coherent and cumulative body of research into the behavior of library users. The results will be useful as input to planning and distribution of resources in matters of budgets, services hours, personnel, and programming.

Transforming Medical Library Staff for the Twenty-First Century (Hardcover): Melanie J. Norton, Nathan Rupp Transforming Medical Library Staff for the Twenty-First Century (Hardcover)
Melanie J. Norton, Nathan Rupp
R2,689 Discovery Miles 26 890 Ships in 10 - 15 working days

The services provided by the twenty-first century medical library are evolving, from circulating print materials, interlibrary loan, and traditional reference desk services to services like in depth literature searches, systematic reviews, and research impact studies. To support these changing services, the medical library must re-evaluate, reassess and redeploy its staff, providing them with new opportunities to grow and develop in new areas to support the evolving needs of the library. However, staff cannot be expected to embrace new roles without buy in, training and without developing a plan for assessing whether or not they are successful in their new roles. Transforming Medical Library Staff for the Twenty-First Century focuses on how the medical library can redeploy its staff to support these new services through actively engaging and empowering them in the process. This book shares best practices in developing and motivating staff to accept and welcome the changing priorities of medical libraries.

Access Services: - The Convergence of Reference and Technical Services (Hardcover): Gillian M. McCombs Access Services: - The Convergence of Reference and Technical Services (Hardcover)
Gillian M. McCombs
R1,525 Discovery Miles 15 250 Ships in 10 - 15 working days

This book takes a close look at the recent changing emphasis from collections to access, and from document description to document delivery. As the automation of library processes has moved from technical services to reference services, the roles of the professionals working in those capacities have changed dramatically. Library administrators who are looking to redeploy resources will gain helpful insights from the experiences of librarians who have already redirected their organizations. This helpful volume will be of tremendous assistance in redefining the traditional roles of reference and technical librarians. Access Services offers new insights into the movement from bibliographic access to information access that is reshaping reference services today. Informative discussions on topics such as cross-training experiments, revised organizational structures, the new role of the bibliographic utilities, library school education for the redefined professional, and changes in cataloging codes reveal what impact this trend has for librarians, services, and patrons.

Disaster Management for Libraries and Archives (Paperback): John Feather Disaster Management for Libraries and Archives (Paperback)
John Feather; Edited by Graham Matthews
R1,272 Discovery Miles 12 720 Ships in 10 - 15 working days

Disaster planning might not seem a pressing concern - until disaster strikes. Recent events have reminded us that any collection or service may be at risk, and libraries and archives must have prevention and recovery measures in place. Written by academics and practitioners, drawing on firsthand experience and research worldwide, including Australia, Scandinavia and the USA, Disaster Management for Libraries and Archives reviews and explains the importance and scope of disaster management planning, and what can be done before, during and after incidents. The book begins by explaining how to develop a disaster control plan, outlining the different phases from prevention to recovery, and goes on to provide guidance on risk assessment and management methods which should underpin disaster planning. Individual chapters then focus on fire and flooding, bringing together lessons learned from recent disasters in the UK with case study material including information on prevention systems and reaction and recovery measures. A chapter on cooperative projects in the USA follows, providing examples of how collaborative partnerships and networks can be organized so that help, expertise and resources can be shared to facilitate management of disasters. The effect on people, both employees and users, must never be overlooked; this is the emphasis of the second half of the book. Research on the impact of a major library fire in Sweden forms the basis of the next chapter, which explains how the psychological impact of disasters on both staff and the local community can be managed. The following chapter describes the devastating effects on cultural institutions and their staff of war in Croatia in the early 1990s and extraordinary achievements against the odds. Ways of maintaining immediate, temporary service continuity along with planning for long-term restoration of services are exemplified by a case study of the fire at the Central Library of Norwich. Disaster Management for Libraries and Archives offers advice and insight for managers beginning to work on or reviewing disaster management within their organizations. The accounts of actual events highlight the real-life challenges faced and the effectiveness of appropriate solutions, while the guide to information sources at the end of the book signposts readers to a wealth of other useful material.

Core Collection for Children and Young Adults (Hardcover): Rachel E. Schwedt, Janice DeLong Core Collection for Children and Young Adults (Hardcover)
Rachel E. Schwedt, Janice DeLong
R2,678 Discovery Miles 26 780 Ships in 18 - 22 working days

With thousands of new volumes lining the shelves of bookstores, abundant advertisements, and innumerable online reviews, it is becoming increasingly difficulty for the concerned adult to recommend literature that is of quality, yet speaks to young audiences. Core Collection for Children and Young Adults presents the best in contemporary and classic literature for children and young adults. Every book listed in this reference has a concisely worded annotation, which is followed by headings designating awards the book has won, related subjects, and character themes. With more than 350 titles reviewed, this resource will prove invaluable for teachers, librarians, parents, collectors of children's books, and college students with an interest in juvenile literature, education, or child growth and development.

Donors and Archives - A Guidebook for Successful Programs (Hardcover): Aaron D. Purcell Donors and Archives - A Guidebook for Successful Programs (Hardcover)
Aaron D. Purcell
R3,344 Discovery Miles 33 440 Ships in 10 - 15 working days

Donor work and fundraising is essential for any vibrant archival program. Without new collections and new funding, archives programs can stagnate, and their operations can become vulnerable to economic downturns. Archivists spend a lot of time managing collections, other archivists, and researchers in their reading rooms, but often not enough time considering the stuff that makes up their collections, where that stuff comes from, and how that stuff-and the sources of that stuff-can be valuable tools for advocacy, promotion, and fundraising for their archival programs. Donors and Archives: A Guidebook for Successful Programs reviews the complex landscape of donor work, archival donations, and institutional fundraising for today's archivists. It provides practical approaches to enhance donor relations for all types of archival programs, such as academic, government, private, and corporate archives. The book covers the planning, the process, and the partners needed for successful donations and donor programs. Arranged into four sections, the book offers practical advice and best practices in a number of areas including: how donations work, who donates to archives, how to prepare for donors, how to evaluate and manage the stuff from potential donors, how to work with an institution's development office, what are the obligations and expectations of archivists and donors, how to develop donor strategies, how to work with friends and supporters of the archives program, what happens after the donation is complete, and what is the overall value of donors to archival programs. Donors and Archives: A Guidebook for Successful Programs highlights the importance of development and fundraising for archives, while focusing on the donor and potential donor. Their interest, their support, their enthusiasm, and their stuff are vital to the success of archival programs. Archivists involved in donor work and fundraising will find the practical advice and best practices in this book applicable, replicable, timely, and valuable.

Starting, Managing and Promoting the Small Library (Hardcover): Robert Berk Starting, Managing and Promoting the Small Library (Hardcover)
Robert Berk
R1,243 Discovery Miles 12 430 Ships in 10 - 15 working days

A guide to the establishment of the library which covers materials acquisition, the organization and usage of the library's collection to provide a variety of services and the use of automation. This book aims to instruct the librarian on managing the small library effectively.

Librarianship and Information Work Worldwide 2000 (Hardcover, Reprint 2017): Maurice B. Line, Graham Mackenzie, Paul Sturges Librarianship and Information Work Worldwide 2000 (Hardcover, Reprint 2017)
Maurice B. Line, Graham Mackenzie, Paul Sturges
R8,301 Discovery Miles 83 010 Ships in 10 - 15 working days
Intermediate Horizons - Book History and Digital Humanities (Hardcover): Mark Vareschi, Heather Wacha Intermediate Horizons - Book History and Digital Humanities (Hardcover)
Mark Vareschi, Heather Wacha
R2,110 Discovery Miles 21 100 Ships in 18 - 22 working days

This innovative collection examines how book history and digital humanities (DH) practices are integrated through approach, access, and assessment. Eight essays by rising and senior scholars practicing in multiple fields—including librarians, literature scholars, digital humanists, and historians—consider and reimagine the interconnected futures and horizons at the intersections of texts, technology, and culture and argue for a return to a more representative and human study of the humanities.   Integrating intermedial practices and assessments, the editors and contributors explore issues surrounding the access to and materiality of digitized materials, and the challenge of balancing preservation of traditional archival materials with access. They offer an assessment in our present moment of the early visions of book history and DH projects. In revisiting these projects, they ask us to shift our thinking on the promises and perils of archival and creative work in different media. Taken together, this volume reconsiders the historical intersections of book history and DH and charts a path for future scholarship across disciplinary boundaries.

Museum Movies - The Museum of Modern Art and the Birth of Art Cinema (Paperback, Annotated Ed): Haidee Wasson Museum Movies - The Museum of Modern Art and the Birth of Art Cinema (Paperback, Annotated Ed)
Haidee Wasson
R960 Discovery Miles 9 600 Ships in 10 - 15 working days

Haidee Wasson provides a rich cultural history of cinema's transformation from a passing amusement to an enduring art form by mapping the creation of the Film Library of the Museum of Modern Art (MoMA), New York, established in 1935. The first North American film archive and museum, the film library pioneered an expansive moving image network, comprising popular, abstract, animated, American, Canadian, and European films. More than a repository, MoMA circulated these films nationally and internationally, connecting the modern art museum to universities, libraries, women's clubs, unions, archives, and department stores. Under the aegis of the museum, cinema also changed. Like books, paintings, and photographs, films became discrete objects, integral to thinking about art, history, and the politics of modern life.

Managing Information Services - An Innovative Approach (Hardcover, 4th edition): Jo Bryson Managing Information Services - An Innovative Approach (Hardcover, 4th edition)
Jo Bryson
R4,518 Discovery Miles 45 180 Ships in 10 - 15 working days

This fourth edition of Jo Bryson's highly regarded Managing Information Services has been thoroughly revised with an emphasis on innovation. Operating in a digital era, libraries must innovate to survive and grow. This means librarians having radical ideas which challenge the status quo, shifting strategic directions to change the way services are managed, and developing new skills and knowledge. Challenges include developing new uses for floorspace, where shelving is being replaced by mobile networking, and new practices and procedures for managing new products such as e-books and self-service. Libraries can achieve long term sustainability by information managers having more creative responses and developing innovative thinking. Essential reading for information students, this text also serves as a comprehensive and detailed reference on the key management topics for information service managers.

Genreflecting - A Guide to Popular Reading Interests, 8th Edition (Hardcover, 8th Revised edition): Diana Tixier Herald, Samuel... Genreflecting - A Guide to Popular Reading Interests, 8th Edition (Hardcover, 8th Revised edition)
Diana Tixier Herald, Samuel Stavole-Carter
R2,546 Discovery Miles 25 460 Ships in 10 - 15 working days

Librarians who work with readers will find this well-loved guide to be a treasure trove of information. With descriptive annotations of thousands of genre titles mapped by genre and subgenre, this is the readers' advisor's go-to reference. Next to author, genre is the characteristic that readers use most to select reading material and the most trustworthy consideration for finding books readers will enjoy. With its detailed classification and pithy descriptions of titles, this book gives users valuable insights into what makes genre fiction appeal to readers. It is an invaluable aid for helping readers find books that they will enjoy reading. Providing a handy roadmap to popular genre literature, this guide helps librarians answer the perennial and often confounding question "What can I read next?" Herald and Stavole-Carter briefly describe thousands of popular fiction titles, classifying them into standard genres such as science fiction, fantasy, romance, historical fiction, and mystery. Within each genre, titles are broken down into more specific subgenres and themes. Detailed author, title, and subject indexes provide further access. As in previous editions, the focus of the guide is on recent releases and perennial reader favorites. In addition to covering new titles, this edition focuses more narrowly on the core genres and includes basic readers' advisory principles and techniques. Helps librarians answer the challenging question "What should I read next?" Helps LIS students understand popular genres and better select books for which readers are looking Serves as a starting point for library patrons looking for their next read

Teaching with Digital Badges - Best Practices for Libraries (Hardcover): Kelsey O'Brien, Trudi E. Jacobson Teaching with Digital Badges - Best Practices for Libraries (Hardcover)
Kelsey O'Brien, Trudi E. Jacobson
R2,871 Discovery Miles 28 710 Ships in 10 - 15 working days

Digital Badges are gaining traction in the education landscape, and librarians have been some of the leading pioneers at the forefront of this exciting new frontier. This book provides examples of how badges are being used to enhance and invigorate the teaching and assessment of information literacy. Chapters provide inspiration for teaching librarians interested in: *Providing an engaging experience for their students *Gaining insight into this growing innovative technology trend *Discovering how librarians are using badges to enhance their teaching *Forming meaningful collaborations with faculty and teachers *Developing knowledge about badge system design and badging platforms *Learning how badges can motivate, support, and celebrate learning achievements *Launching a badging project The book is divided into two sections. The first section explores the environment in which badges are being developed, in particular situating them within the current educational setting, and provides guidelines on how best to create a badging program. The second section details contributing authors' firsthand experiences creating, implementing, and refining digital badges and digital badging systems, in some cases collaborating with teachers and faculty. These chapters provide a wealth of ideas about using digital badges in academic and school libraries to engage and motivate students.

Creative Library Marketing and Publicity - Best Practices (Hardcover): Robert J. Lackie, M.Sandra Wood Creative Library Marketing and Publicity - Best Practices (Hardcover)
Robert J. Lackie, M.Sandra Wood
R3,176 Discovery Miles 31 760 Ships in 10 - 15 working days

Creative Library Marketing and Publicity: Best Practices shares the success of libraries of various sizes and types-small to large public, academic, and school libraries, systems, and organizations. Each best-practice scenario describes a library's successful experience with marketing, branding, and promoting a library service or program, providing information about planning, actual promotion techniques, and evaluating the success of the plan or promotion methods. Most importantly, each include tips and best practices for readers. Many of these ideas and techniques are applicable across the board, so they will help you implement similar methods to promote your library services and programs and spark different and unique uses for these techniques. Strategies covered include: *Using constituents' voices in outreach efforts *Building a social media presence *Crafting step-by-step marketing plans *Planning and implementing branding campaigns *Creating buzz with promotional videos *Using e-mail marketing in outreach *Marketing a new library space *Marketing on a shoestring budget Drawing on the best practices, experience, and expertise of library personnel from public, academic, and school libraries, this volume brings together a variety of marketing plans and creative methods for promoting libraries and their programs and services to a twenty-first-century audience. All library employees should be able to take away something from these creative, successful efforts and apply tips, techniques, and best practice suggestions to their own library marketing efforts.

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