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Books > Reference & Interdisciplinary > Library & information sciences > Library, archive & information management

Small Libraries - A Handbook for Successful Management (Paperback, 2nd Revised edition): Sally Gardner Reed Small Libraries - A Handbook for Successful Management (Paperback, 2nd Revised edition)
Sally Gardner Reed
R1,560 R1,021 Discovery Miles 10 210 Save R539 (35%) Ships in 12 - 17 working days

Reviews of the earlier edition: "direct and casual style inspires confidence...outstanding"--Library Journal; "one of the best...covers all the bases...wonderful"--Wilson Library Bulletin. This fully revised and updated edition provides current information on automation and technology and on advocacy to help small public libraries strive to make available the same basic services as larger libraries. This book is written for the directors of these honest-to-goodness small libraries, providing both a philosophical as well as a common sense basis for decision making. Appendices provide sample documents for a librarys Statement of Purpose, worksheets for job descriptions and personnel policies, a volunteer application form, ALA documents (Library Bill of Rights and Code of Ethics), a list of discount book dealers, and a sample meeting room policy.

Time Management, Planning, and Prioritization for Librarians (Paperback, annotated edition): Judith A Siess Time Management, Planning, and Prioritization for Librarians (Paperback, annotated edition)
Judith A Siess
R1,481 Discovery Miles 14 810 Ships in 12 - 17 working days

One of the most critical problems for the librarian in a small library is not enough time. This book offers hundreds of practical ways to maximize limited time, based on actual experiences of the author and other practicing librarians. It explains how to use planning and prioritization to determine what to do and what not to do. It also provides techniques to make the most efficient and effective use of your limited schedule. All of these suggestions, which have been developed and proven by working librarians, are accompanied by specific examples from corporate, hospital, law, government, and association libraries. Topics Include: Determining the difference between efficiency and effectiveness Avoiding procrastination Managing email Organizing the workspace Dealing with job stress Optimizing the time spent at conferences Also includes an extensive annotated list of resources, including books, articles, web sites, and electronic lists. A valuable resource for any librarian working in a school, small public, or special library.

Marketing and Social Media - A Guide for Libraries, Archives, and Museums (Paperback, Second Edition): Lorri Mon, Christie... Marketing and Social Media - A Guide for Libraries, Archives, and Museums (Paperback, Second Edition)
Lorri Mon, Christie Koontz
R1,343 R1,222 Discovery Miles 12 220 Save R121 (9%) Ships in 12 - 17 working days

Marketing and Social Media: A Guide for Libraries, Archives, and Museums, Second Edition is a much-needed guide to marketing for libraries, archives, and museum professionals in the social media age. This book serves as both an introductory textbook and as a guide for working professionals interested in developing well-planned evidence-based marketing campaigns. Chapters cover coordinating efforts with the organization's mission, goals, and objectives, how to do a SWOT analysis and environmental scanning, the use of existing data as well as issues in collecting additional data, how to identify and involve stakeholders, a 4-step marketing model, considerations of price, placement, product, and promotion, market research, understanding customer groups and market segmentation, marketing mix strategy and evaluation, promotional activities, channel selection, social media marketing activities, content marketing, social media policies, guidelines, crisis communication, and evidence-based assessment. Discussion of social media and examples of social media marketing activities are included throughout the book, as well as case study examples of marketing and social media campaigns in libraries, archives and museums. This second edition further includes a new final chapter offering step-by-step guidance for brand-new social media managers on how to get started from their first day on the job with social media marketing, management, assessment, strategic planning, and content calendar planning activities, in addition to working with colleagues and managers to integrate social media into work activities across the organization. For educators, this text includes elements which can be developed into classroom or workshop assignments which include pull quotes highlighting important concepts in each chapter, key terms, discussion questions, illustrative case study examples from archives, libraries and museums, and an annotated bibliography for further reading.

An Ounce of Prevention - Integrated Disaster Planning for Archives, Libraries, and Record Centers (Paperback, Second Edition):... An Ounce of Prevention - Integrated Disaster Planning for Archives, Libraries, and Record Centers (Paperback, Second Edition)
Johanna Wellheiser, Jude Scott, John Barton
R1,527 Discovery Miles 15 270 Ships in 12 - 17 working days

Fire, flood, earthquake, vandalism, a terrorist attack-the issues of safety measures, emergency response, and disaster recovery have now become an important part of the planning strategies for most organizations. For the information organization, such as a library, archives, or record center, this responsibility has taken on new dimensions with the proliferation of various forms of electronic media. The authors take the approach that disaster recovery planning must touch every department of an organization and that emergency response must be a carefully mapped strategy. This broad-based approach to "integrated disaster planning" explains each phase of disaster planning, with chapters covering prevention planning, protection planning, preparedness planning, response planning, and recovery planning. The authors consider collections, records, facilities, and systems and include a chapter on post-disaster planning as well. The authors also cover federal and local assistance programs and list other sources for financial assistance. Although the main thrust of the book is the protection of documents, human safety in case of disaster is stressed explicitly and implicitly throughout. Indispensible for every information organization.

Advances in Library Administration and Organization (Hardcover): Gerard B McCabe, Bernard Kreissman Advances in Library Administration and Organization (Hardcover)
Gerard B McCabe, Bernard Kreissman
R3,200 Discovery Miles 32 000 Ships in 12 - 17 working days

Intended for librarians and library managers in academic institutions, this series aims to cover advances in library administration and organization. The collected articles draw upon practical situations to illustrate administrative principles.

Building Blocks for Planning Functional Library Space (Paperback): Library Leadership & Management Association Building Blocks for Planning Functional Library Space (Paperback)
Library Leadership & Management Association
R1,145 Discovery Miles 11 450 Ships in 12 - 17 working days

Provides detailed formulas to help calculate the square footage required for every conceivable element of a library building. New to this edition are up-to-date specifications for computer workstations, and visual representations of complex configurations. Designed to be consulted after the decision to build has been made, it answers the critical question, 'How much space do we need?'

The Shape of Data in Digital Humanities - Modeling Texts and Text-based Resources (Hardcover): Julia Flanders, Fotis Jannidis The Shape of Data in Digital Humanities - Modeling Texts and Text-based Resources (Hardcover)
Julia Flanders, Fotis Jannidis
R3,877 Discovery Miles 38 770 Ships in 12 - 17 working days

Data and its technologies now play a large and growing role in humanities research and teaching. This book addresses the needs of humanities scholars who seek deeper expertise in the area of data modeling and representation. The authors, all experts in digital humanities, offer a clear explanation of key technical principles, a grounded discussion of case studies, and an exploration of important theoretical concerns. The book opens with an orientation, giving the reader a history of data modeling in the humanities and a grounding in the technical concepts necessary to understand and engage with the second part of the book. The second part of the book is a wide-ranging exploration of topics central for a deeper understanding of data modeling in digital humanities. Chapters cover data modeling standards and the role they play in shaping digital humanities practice, traditional forms of modeling in the humanities and how they have been transformed by digital approaches, ontologies which seek to anchor meaning in digital humanities resources, and how data models inhabit the other analytical tools used in digital humanities research. It concludes with a glossary chapter that explains specific terms and concepts for data modeling in the digital humanities context. This book is a unique and invaluable resource for teaching and practising data modeling in a digital humanities context.

Guide to Writing Collection Development Policies for Music (Paperback): Amanda Maple, Jean Morrow Guide to Writing Collection Development Policies for Music (Paperback)
Amanda Maple, Jean Morrow
R1,126 Discovery Miles 11 260 Ships in 12 - 17 working days

This guide, a supplement to the ALA's Guide for Written Collection Policy Statements, is meant to assist librarians, both music specialists and generalists, who are responsible for writing collection development policies for music collections in academic, conservatory, and public libraries. It includes a checklist for writing a collection development policy, an outline of elements with examples from actual collections, and an example of a complete collection development policy.

Intellectual Freedom & Social Responsibility In Am (Paperback): Intellectual Freedom & Social Responsibility In Am (Paperback)
R1,401 R836 Discovery Miles 8 360 Save R565 (40%) Ships in 12 - 17 working days

Between 1967 and 1974, a number of librarians came together to push for change in the American Library Association. They soon prompted a majority of the profession to examine their role in the dissemination and preservation of culture and to ask basic questions about the terrain that the profession defends. A particular concern was the limitations to intellectual freedom (if any) that might arise in the pursuit of other perhaps equally worthy goals. The questions raised by this advocacy group were based on a relatively new concept of librarianly social responsibility that was partly an outgrowth of the civil rights and antiwar agitation of the period and partly a continuation of the proud traditions of the alternative press movement in the United States. The resulting dissension and turmoil exposed an inherent discrepancy not only between the rhetoric of ideals within the profession and the reality of practice but between librarians as agents of change--librarians' having a social agenda--and professional neutrality or the provision of information for all sides without taking sides. These conflicts have never been resolved. The reader will find in this book a fully researched presentation of the years of ferment and political infighting that brought the issues into such sharp focus.

Copyright for Library and Information Service Professionals (Paperback, 2nd edition): Paul Pedley Copyright for Library and Information Service Professionals (Paperback, 2nd edition)
Paul Pedley
R773 Discovery Miles 7 730 Ships in 12 - 17 working days

This practical guide is aimed specifically at information professionals who are often those responsible for copyright compliance in their organisation. Copyright infringement can carry both civil and criminal penalties, making it essential for those responsible to get it right. This new edition has been updated to take account of recent developments concerning Crown copyright, and the proposed EC Directive on harmonising certain aspects of copyright and related rights. There is a new chapter on licensing agreements for electronic information, and an updated list of useful organisations.

The Future of Classification (Hardcover, New Ed): Rita Marcella, Arthur Maltby The Future of Classification (Hardcover, New Ed)
Rita Marcella, Arthur Maltby
R3,878 Discovery Miles 38 780 Ships in 12 - 17 working days

Classification now has to encompass 'non-physical' media such as the Internet, yet still ensure access to knowledge held in traditional physical forms on library shelves. What does this mean for the future, and can classification cope with the virtual library? Written by a group of internationally-known specialists, this book reassesses traditional classification principles and the extent to which they provide the right basis for modern information storage and retrieval. First posing the radical question of whether classification is still really necessary, the book proceeds by emphasizing the need for systematic knowledge organization, with two chapters concentrating on classification in relation to IT and the Internet. Later chapters re-examine how present systems - Dewey Decimal Classification, Universal Decimal Classification and Library of Congress Classification - are likely to adapt, and provide a wealth of information sources for investigating the subject further. The Future of Classification delves deep into what makes knowledge-seeking successful. Those studying information storage and retrieval, and managers wanting to improve retrieval methods on which their service depends should read it.

Stories and Lessons from the World's Leading Opera, Orchestra Librarians, and Music Archivists, Volume 2 - Europe and Asia... Stories and Lessons from the World's Leading Opera, Orchestra Librarians, and Music Archivists, Volume 2 - Europe and Asia (Hardcover)
Patrick Lo, Robert Sutherland, Wei-En Hsu, Russ Girsberger
R2,636 Discovery Miles 26 360 Ships in 12 - 17 working days

Volume 2 of the two part collection Stories and Lessons from the World's Leading Opera, Orchestra Librarians, and Music Archivists, explores the current trends and practices in the field of music performance librarianship. Featuring interviews and conversations from over twenty orchestra, opera, and ballet librarians and archivists working for some of the world's leading performing arts and educational institutions from Europe and Asia, this book is a helpful resource to librarians, and archivists who need to manage artifacts in a variety of situations in the world of performing arts. For music and library science professors, this serves as a useful teaching tool or reference material by allowing students to gain a glimpse into the profession of music performance librarianship. Finally, this book functions as a unique and important reference tool for all students who are considering a career in music performance librarianship or a profession in archives in the world of performing arts.

Effective Financial Planning for Library and Information Services (Hardcover, 2nd edition): Duncan McKay Effective Financial Planning for Library and Information Services (Hardcover, 2nd edition)
Duncan McKay
R3,317 Discovery Miles 33 170 Ships in 12 - 17 working days

This title is a concise guide to financial planning, with definitions of financial terms and the key processes involved, which also provides tips on how to present your budget most effectively to secure funding. As pressures of business increasingly affect all information functions, it has become ever more important to be able to justify the costs involved in running any form of information function. This second edition covers budgetary implications related to developments in information source provision.

Advances in Library Administration and Organization (Hardcover): Edward D. Garten, Delmus E. Williams, James M. Nyce Advances in Library Administration and Organization (Hardcover)
Edward D. Garten, Delmus E. Williams, James M. Nyce
R3,638 Discovery Miles 36 380 Ships in 12 - 17 working days

Volume twenty one of "Advances in Library Administration and Organization" offers timely articles from scholars and administrators working throughout the world. It adapts theory to practice in a variety of areas of interest to those who manage libraries. These include a demographic study of Canadian librarianship, an article on the implementation of ISO9000 in Thailand, pieces on information literacy programs in the United States, and a discussion of organizational culture within libraries from South Africa. The idea is to provide food for thought for practitioners and theorist alike so that they might be spurred to think about the challenge of making libraries run well. Whether one is interested is service philosophies as discussed in a symposium held in honor of Johannah Sherrer, the definition of command work, or the process used to thoughtfully develop and refine an assessment program in a Colorado university library, there is something here for every manager that will help them confront the challenges facing them. The articles address obstacles facing all of us every day and offer insights that can be of value as we seek a vision for libraries and librarianship in the 21st century.

Strategic Help Seeking - Implications for Learning and Teaching (Paperback): Stuart A. Karabenick Strategic Help Seeking - Implications for Learning and Teaching (Paperback)
Stuart A. Karabenick
R1,194 Discovery Miles 11 940 Ships in 12 - 17 working days

There is considerable agreement that more successful learners are active, engaged, and self-regulating learners who understand and are motivated to apply learning strategies under appropriate conditions. One important strategic activity is seeking help when necessary, rather than giving up or engaging in fruitless persistence.
Research on strategic help seeking has matured significantly in recent years. This volume captures the current state of knowledge, research, and theory on help seeking as a strategic learning resource. It is international in scope, with contributors from the U.S., the Netherlands, Japan, and Israel.
As a whole, the book suggests that strategic (adaptive) help seeking is a critical school readiness skill that is facilitated by mastery-oriented classroom achievement and social goals, by teachers who invite questions rather than those who ask them, and by cultural characteristics that support student inquiry. A conceptual overview is followed by three chapters that examine help seeking from complementary theoretical perspectives and make important distinctions between forms of help seeking; two chapters that focus on how learners' achievement and social goals affect classroom help seeking; one chapter specifically devoted to cross-cultural comparisons of help seeking in Western cultures and in Japan; two chapters that examine the most frequent manifestation of help seeking--that of question asking; and one chapter that explores help-seeking in the information age (the library reference process, information technology, and computer-mediated communication). All chapters include attention to the implications of research and theory for help seeking in instructional settings.
"Strategic Help Seeking" is an excellent resource for educational researchers and practitioners including teachers, school administrators, instructional designers, reference librarians.

Space Utilization in Music Libraries (Paperback): James P. Cassaro Space Utilization in Music Libraries (Paperback)
James P. Cassaro
R1,276 Discovery Miles 12 760 Ships in 12 - 17 working days

Addresses the processes and considerations involved in the renovation, reorganization, and creation of music library facilities.

Collection Assessment in Music Libraries (Paperback): Jane Gottlieb Collection Assessment in Music Libraries (Paperback)
Jane Gottlieb
R1,072 Discovery Miles 10 720 Ships in 12 - 17 working days

Assessing the strengths and weaknesses of a library collection is an essential component in the collection management process. Collection Assessment in Music Libraries is a compilation of papers that present an overview of current approaches to and concerns about collection assessment for music libraries. This report should be part of the working collection available to all music librarians and collection management officers. Edited and introduced by Jane Gottlieb, the book contains articles by Peggy Daub ("The RLG Conspectus: Its History and Applications"), Elizabeth Davis ("Guidelines of Evaluating Music Collections as Part of a Regional Assessment Plan"), Sherry Vellucci ("Technology for Collection Evaluation: Amigos and Other Tools"), and Lenore Coral ("Evaluating the Conspectus Approach: Problems and Alternatives"). An extensive bibliography is included. Understanding and utilization of the methodologies available to evaluate music collections will better insure that libraries fulfill their mission of meeting users' needs.

The School Library Media Specialist as Manager - A Book of Case Studies (Paperback, New): Amy G. Job, MaryKay W. Schnare The School Library Media Specialist as Manager - A Book of Case Studies (Paperback, New)
Amy G. Job, MaryKay W. Schnare
R1,605 Discovery Miles 16 050 Ships in 12 - 17 working days

The challenge facing today's library media specialist is to design and deliver an effective library media program. Faced with the impact of technology, societal pressures, sweeping changes in American education, and varying economic conditions, today's practitioner must respond as a dynamic leader, planner, and manager. The School Library Media Specialist as Manager emphasizes practical management and is designed to be used by library media specialists in elementary, middle and high school settings, as well as those considering entering the field. The cases presented are broadly grouped along the guidelines suggested by Information Power and are then subdivided by type of media center. The resources found in the appendix and bibliography support the concepts found within the cases, and should be consulted when formulating new policies. Whether working in a rural or urban elementary school, on a fixed or flexible schedule, or with heterogeneous or homogeneous groupings in their libraries, all library media specialists will benefit from the case studies presented here. These cases develop the ability to analyze a situation and develop individualized practices or benchmarks for total quality service.

Lyle's Administration of the College Library (Paperback, 1997 Text Edition): Caroline M. Coughlin, Alice Gertzog Lyle's Administration of the College Library (Paperback, 1997 Text Edition)
Caroline M. Coughlin, Alice Gertzog
R1,606 Discovery Miles 16 060 Ships in 12 - 17 working days

Created in response to requests from library science faculty for a student edition with a focus on the planning and policy issues germane to all academic libraries, this new text is a revised and abridged version of the fifth edition of Lyle's Administration of the College Library. The ten chapters that form the text edition include six chapters essentially unchanged from the 1992 work_Contexts of the American College Library, Evolution of Higher Education in the United States, Growth of Academic Librarianship, Campus Context, Legal Status, Governance and Politics, and Organization of the Library. Four reconfigured chapters address questions of policy formulation and leadership in the areas of user services, library staff, planning, and evaluation. The material in these chapters comes from thirteen chapters in the fifth edition, supplemented by recent research. The goal is to offer students a framework for learning about academic libraries in the context of higher education's learning goals and the value of quality library service and staff.

Disaster Management for Libraries and Archives (Paperback): John Feather Disaster Management for Libraries and Archives (Paperback)
John Feather; Edited by Graham Matthews
R1,133 Discovery Miles 11 330 Ships in 12 - 17 working days

Disaster planning might not seem a pressing concern - until disaster strikes. Recent events have reminded us that any collection or service may be at risk, and libraries and archives must have prevention and recovery measures in place. Written by academics and practitioners, drawing on firsthand experience and research worldwide, including Australia, Scandinavia and the USA, Disaster Management for Libraries and Archives reviews and explains the importance and scope of disaster management planning, and what can be done before, during and after incidents. The book begins by explaining how to develop a disaster control plan, outlining the different phases from prevention to recovery, and goes on to provide guidance on risk assessment and management methods which should underpin disaster planning. Individual chapters then focus on fire and flooding, bringing together lessons learned from recent disasters in the UK with case study material including information on prevention systems and reaction and recovery measures. A chapter on cooperative projects in the USA follows, providing examples of how collaborative partnerships and networks can be organized so that help, expertise and resources can be shared to facilitate management of disasters. The effect on people, both employees and users, must never be overlooked; this is the emphasis of the second half of the book. Research on the impact of a major library fire in Sweden forms the basis of the next chapter, which explains how the psychological impact of disasters on both staff and the local community can be managed. The following chapter describes the devastating effects on cultural institutions and their staff of war in Croatia in the early 1990s and extraordinary achievements against the odds. Ways of maintaining immediate, temporary service continuity along with planning for long-term restoration of services are exemplified by a case study of the fire at the Central Library of Norwich. Disaster Management for Libraries and Archives offers advice and insight for managers beginning to work on or reviewing disaster management within their organizations. The accounts of actual events highlight the real-life challenges faced and the effectiveness of appropriate solutions, while the guide to information sources at the end of the book signposts readers to a wealth of other useful material.

Collecting in the Twenty-First Century - From Museums to the Web (Hardcover): Johannes Endres, Christoph Zeller Collecting in the Twenty-First Century - From Museums to the Web (Hardcover)
Johannes Endres, Christoph Zeller; Contributions by Boris Groys, Michael Knoche, Peter M. McIsaac, …
R2,624 R2,171 Discovery Miles 21 710 Save R453 (17%) Ships in 12 - 17 working days

An interdisciplinary volume of essays identifying the impact of technology on the age-old cultural practice of collecting as well as the opportunities and pitfalls of collecting in the digital era. Seminal to the rise of human cultures, the practice of collecting is an expression of individual and societal self-understanding. Through collections, cultures learn and grow. The introduction of digital technology has accelerated this process and at the same time changed how, what, and why we collect. Ever-expanding storage capacities and the accumulation of unprecedented amounts of data are part of a highly complex information economy in which collecting has become even more important for the formation of the past, present, and future. Museums, libraries, and archives have adapted to the requirements of a digital environment, as has anyone who browses the internet and stores information on hard drives or cloud servers. In turn, companies follow the digital footprint we leave behind. Today, collecting includes not only physical objects but also the binary code that allows for their virtual representation on screen. Collecting in the Twenty-First Century identifies the impact of technology, both new and old, on the cultural practice of collecting as well as the challenges and opportunities of collecting in the digital era. Scholars from German Studies, Media Studies, Museum Studies, Sound Studies, Information Technology, and Art History as well as librarians and preservationists offer insights into the most recent developments in collecting practices.

Advocating Archives - An Introduction to Public Relations for Archivists (Paperback, New): Elsie Freeman Finch Advocating Archives - An Introduction to Public Relations for Archivists (Paperback, New)
Elsie Freeman Finch
R1,780 Discovery Miles 17 800 Ships in 12 - 17 working days

Now in Paperback! As institutional budgets become tighter and information sources wider and more complex, archivists, manuscript curators and staff of special collections seek ways to broaden the use of their materials, bringing their services and their story to wider publics. Advocating Archives: An Introduction to Public Relations for Archivists presents practical advice on how to find and relate to these publics: how to better serve the client in person, launch a fund-raising campaign, work with the media, market programs, organize programs around historical events, train and successfully use volunteers, and avoid the most common public relations errors by planning. Written by archivists with previous professional or practical experience in these fields, Advocating Archives offers simply written, practical guidelines for the professional or manager who either develops their own public relations program or works with public relations professional in their institution. Three studies in archival public relations, taken from the daily experience of their writers, provide material for the instructors in archival management courses. Part of a long-term public relations initiative undertaken by the Society of American Archivists, the book aims to make public relations skills an integral part of archival management, and to help the archivist, curator, or special collections professional direct the public's response to their work.

Stories and Lessons from the World's Leading Opera, Orchestra Librarians, and Music Archivists, Volume 1 - North and South... Stories and Lessons from the World's Leading Opera, Orchestra Librarians, and Music Archivists, Volume 1 - North and South America (Hardcover)
Patrick Lo, Robert Sutherland, Wei-En Hsu, Russ Girsberger
R2,439 Discovery Miles 24 390 Ships in 12 - 17 working days

This volume contains two Open Access Chapters Volume 1 of the two part collection Stories and Lessons from the World's Leading Opera, Orchestra Librarians, and Music Archivists, explores the current trends and practices in the field of music performance librarianship. Featuring interviews and conversations from over twenty orchestra, opera, and ballet librarians and archivists working for some of the world's leading performing arts and educational institutions from North and South America, this book is a helpful resource to librarians, and archivists who need to manage artifacts in a variety of situations in the world of performing arts. For music and library science professors, this serves as a useful teaching tool or reference material by allowing students to gain a glimpse into the profession of music performance librarianship. Finally, this book functions as a unique and important reference tool for all students who are considering a career in music performance librarianship or a profession in archives in the world of performing arts.

Buyers and Borrowers - The Application of Consumer Theory to the Study of Library Use (Hardcover, New): Peter Gellatly, Charles... Buyers and Borrowers - The Application of Consumer Theory to the Study of Library Use (Hardcover, New)
Peter Gellatly, Charles D. Emery
R2,536 Discovery Miles 25 360 Ships in 12 - 17 working days

Learn a practical new approach to some long-standing and significant problems that librarians are continually called upon to address, such as: Is the library reaching its target audience? What do shifts in use patterns reflect? How often can users be expected to visit the library on the average? Can users be identified by category by the way they use the library?Author Charles D. Emery takes a close look at some methods which can be used to answer these questions accurately. Using the analogy of repeat buying, which has been shown to follow consistent and regular patterns across a wide range of consumers, brands, products, time periods, and other conditions, Mr. Emery applies the same concepts of research to the investigation and analysis of library use. There are remarkable similarities between library borrowing and consumer purchasing patterns. Thus, not only does the consumer purchasing model provide us with a means of investigating and predicting library user behavior, but it furnishes an appropriate mechanism for the more sophisticated analysis of that behavior through the application of marketing concepts such as product mix and brand switching.By drawing the comparison between library borrowing and consumer purchasing, Mr. Emery has identified what library administrators have hitherto lacked: a readily accessible corpus of theory and practical example upon which to base a coherent and cumulative body of research into the behavior of library users. The results will be useful as input to planning and distribution of resources in matters of budgets, services hours, personnel, and programming.

Access Services: - The Convergence of Reference and Technical Services (Hardcover): Gillian M. McCombs Access Services: - The Convergence of Reference and Technical Services (Hardcover)
Gillian M. McCombs
R1,356 Discovery Miles 13 560 Ships in 12 - 17 working days

This book takes a close look at the recent changing emphasis from collections to access, and from document description to document delivery. As the automation of library processes has moved from technical services to reference services, the roles of the professionals working in those capacities have changed dramatically. Library administrators who are looking to redeploy resources will gain helpful insights from the experiences of librarians who have already redirected their organizations. This helpful volume will be of tremendous assistance in redefining the traditional roles of reference and technical librarians. Access Services offers new insights into the movement from bibliographic access to information access that is reshaping reference services today. Informative discussions on topics such as cross-training experiments, revised organizational structures, the new role of the bibliographic utilities, library school education for the redefined professional, and changes in cataloging codes reveal what impact this trend has for librarians, services, and patrons.

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