![]() |
Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
|
Your cart is empty |
||
|
Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > General
Global Media Giants takes an in-depth look at how media corporate power works globally, regionally, and nationally, investigating the ways in which the largest and most powerful media corporations in the world wield power. Case studies examine not only some of the largest media corporations (News Corp., The Microsoft Corporation) in terms of revenues, but also media corporations that hold considerable power within national, regional, or geolinguistic contexts (Televisa, The Bertelsmann Group, Sony Corporation). Each chapter approaches a different corporation through the lens of economy, politics, and culture, giving students and scholars a thoughtful and data-driven guide with which to interrogate contemporary media industry power.
Story Money Impact: Funding Media for Social Change by Tracey Friesen is a practical guide for media-makers, funders, and activists who share the common goal of creating an impact with their work. Today, social-issues storytellers are sharpening their craft, while funders with finite resources focus on reach, and strategic innovators bring more robust evaluation tools. Friesen illuminates the spark at the core of these three pursuits. Structured around stories from the front lines, Story Money Impact reveals best practices in the areas of documentary, digital content, and independent journalism. Here you will find: * Twenty-one stories from people behind such powerful works as CITIZENFOUR, The Corporation, Virunga, Being Caribou, Age of Stupid, and Food Inc. * Six key story ingredients for creating compelling content. * Six possible money sources for financing your work. * Six impact outcome goals to further your reach. * Seven practical worksheets for your own projects. * A companion website located at www.storymoneyimpact.com containing up-to-date information for those seeking the tools and inspiration to use media for social change.
Since the DCMS Creative Industries Mapping Document highlighted the key role played by creative activities in the UK economy and society, the creative industries agenda has expanded across Europe and internationally. They have the support of local authorities, regional development agencies, research councils, arts and cultural agencies and other sector organisations. Within this framework, higher education institutions have also engaged in the creative agenda, but have struggled to define their role in this growing sphere of activities. Higher Education and the Creative Economy critically engages with the complex interconnections between higher education, geography, cultural policy and the creative economy. This book is organised into four sections which articulate the range of dynamics that can emerge between higher education and the creative economy: partnership and collaboration across Higher Education institutions and the creative and cultural industries; the development of creative human capital; connections between arts schools and local art scenes; and links with broader policy directions and work. Chapter 9 of this book is freely available as a downloadable Open Access PDF under a Creative Commons Attribution-Non Commercial-No Derivatives 3.0 license. https://s3-us-west-2.amazonaws.com/tandfbis/rt-files/docs/Open+Access+Chapters/9781138918733_oachapter9.pdf
Get a queer perspective on communication theory! Queer Theory and Communication: From Disciplining Queers to Queering the Discipline(s) is a conversation starter, sparking smart talk about sexuality in the communication discipline and beyond. Edited by members of The San Francisco Radical Trio, the book integrates current queer theory, research, and interventions to create a critical lens with which to view the damaging effects of heteronormativity on personal, social, and cultural levels, and to see the possibilities for change through social and cultural transformation. Queer Theory and Communication represents a commitment to positive social change by imagining different social realities and sharing ideas, passions, and lived experiences. As the communication discipline begins to recognize queer theory as a vital and viable intellectual movement equal to that of Gay and Lesbian studies, the opportunity is here to take current queer scholarship beyond conference papers and presentations. Queer Theory and Communication has five objectives: 1) to integrate and disseminate current queer scholarship to a larger audience-academic and nonacademic; 2) to examine the potential implications of queer theory in human communication theory and research in a variety of contexts; 3) to stimulate dialogue among queer scholars; 4) to set a preliminary research agenda; and 5) to explore the implications of the scholarship in cultural politics and personal empowerment and transformation. Queer Theory and Communication boasts an esteemed panel of academics, artists, activists, editors, and essayists. Contributors include: John Nguyet Erni, editor of Asian Media Studies and Research & Analysis Program Board member for GLAAD Joshua Gamson, author of Freaks Talk Back: Tabloid Talk Shows and Sexual Nonconformity Sally Miller Gerahart, author, activist, and actress Judith Halberstam, author of Female Masculinity David M. Halperin, author of How to Do the History of Homosexuality E. Patrick Johnson, editor of Black Queer Studies Kevin Kumashiro, author of Troubling Education: Queer Activism and Antioppressive Pedagogy Thomas Nakayama, co-editor of Whiteness: The Communication of Social Identity A. Susan Owen, author of Bad Girls: Cultural Politics and Media Representations of Transgressive Women William F. Pinar, author of Autobiography, Politics, and Sexuality, and editor of Queer Theory in Education Ralph Smith, co-author of Progay/antigay: The Rhetorical War over Sexuality Queer Theory and Communication: From Disciplining Queers to Queering the Discipline(s) is an essential addition to the critical consciousness of anyone involved in communication, media studies, cultural studies, gender studies, and the study of human sexuality, whether in the classroom, the boardroom, or the bedroom.
Von der Facebook-Revolution bis zur Info-Atomisierung: Wie konnen sich Menschen in einer zunehmend zersplitterten und uberfluteten Kommunikationswelt uberhaupt noch miteinander verstandigen? Und welche Chancen und Potenziale ergeben sich aus diesem Umbruch? Im SignsBook diskutieren prominente Marketing- und Kommunikationsexperten, wie die Zukunft der Kommunikation angesichts zunehmender Veranderungen aussehen wird und wie sie aktiv gestaltet werden kann. Neben dem Wandel in der taglichen (Medien-)Kommunikation wird auch der Einfluss neuer Medienformen, neuer Technik und der von Social-Media-Plattformen auf die Qualitat und den Sinngehalt der Informationen und Botschaften untersucht bis hin zu den Auswirkungen im gesellschaftlichen, kulturellen und politischen Bereich. Mit dem SignsBook setzen die Herausgeber und Autoren ein Zeichen fur eine wirkungsvolle, Erfolg bringende Kommunikation, die sich notwendigerweise an Werten wie Nachhaltigkeit, Authentizitat und Glaubwurdigkeit orientiert und dabei innovativ und zeitgemass ist. In diesem Kommunikationsfachbuch kommen neben prominenten Marketing-, Medien- und Kommunikationspersonlichkeiten kommen auch Blogger, Forscher, Fotografen, Musiker und Padagogen zu Wort."
The cultural economy forms a leading trajectory of urban development, and has emerged as a key facet of globalizing cities. Cultural industries include new media, digital arts, music and film, and the design industries and professions, as well as allied consumption and spectacle in the city. The cultural economy now represents the third-largest sector in many metropolitan cities of the West including London, Berlin, New York, San Francisco, and Melbourne, and is increasingly influential in the development of East Asian cities (Tokyo, Shanghai, Hong Kong and Singapore), as well as the mega-cities of the Global South (e.g. Mumbai, Capetown, and Sao Paulo). Cities and the Cultural Economy provides a critical integration of the burgeoning research and policy literatures in one of the most prominent sub-fields of contemporary urban studies. Policies for cultural economy are increasingly evident within planning, development and place-marketing programs, requiring large resource commitments, but producing - on the evidence - highly uneven results. Accordingly the volume includes a critical review of how the new cultural economy is reshaping urban labour, housing and property markets, contributing to gentrification and to 'precarious employment' formation, as well as to broadly favorable outcomes, such as community regeneration and urban vitality. The volume acknowledges the important growth dynamics and sustainability of key creative industries. Written primarily as a text for upper-level undergraduate and Masters students in urban, economic and social geography; sociology; cultural studies; and planning, this provocative and compelling text will also be of interest to those studying urban land economics, architecture, landscape architecture and the built environment.
The Routledge Companion to the Cultural Industries is collection of contemporary scholarship on the cultural industries and seeks to re-assert the importance of cultural production and consumption against the purely economic imperatives of the 'creative industries'. Across 43 chapters drawn from a wide range of geographic and disciplinary perspectives, this comprehensive volume offers a critical and empirically-informed examination of the contemporary cultural industries. A range of cultural industries are explored, from videogames to art galleries, all the time focussing on the culture that is being produced and its wider symbolic and socio-cultural meaning. Individual chapters consider their industrial structure, the policy that governs them, their geography, the labour that produces them, and the meaning they offer to consumers and participants. The collection also explores the historical dimension of cultural industry debates providing context for new readers, as well as critical orientation for those more familiar with the subject. Questions of industry structure, labour, place, international development, consumption and regulation are all explored in terms of their historical trajectory and potential future direction. By assessing the current challenges facing the cultural industries this collection of contemporary scholarship provides students and researchers with an essential guide to key ideas, issues, concepts and debates in the field.
Some scholars propose that the concept of market orientation needs to be extended to encompass a company's indirect customers too. In an action-oriented perspective, this extended market orientation implies the notion of multistage marketing (MSM). For B-to-B settings, MSM entails the expanded consideration of both direct and indirect customers; it also provides the necessary capabilities to implement such a market orientation. In this study, Alejandro-Marcel Schoenhoff presents a scenario-based experiment, using limit conjoint analysis, to establish an empirical basis for measuring the potential effects of different MSM types on direct customers' willingness to pay and other key outcome variables. The results show, among other things, that collaborative MSM exerts a positive effect on willingness to pay, whereas non collaborative MSM has a negative effect on direct customers' satisfaction and loyalty. Furthermore, the relevance of MSM depends on the direct customers' market power toward their own customers.
Researching for the Media: Television, Radio and Journalism is an essential guide to researching for the media industry. It explains the role of the researcher and journalist within radio, television and journalism exploring key areas of what to expect in the job. " Researching for the Media: Television, Radio and Journalism" offers advice and instruction on practical, ethical and legal issues which affect anyone working in these industries. Beginning with suggestions on how to think up ideas and how to devise treatments, through to general research methods and techniques and guidance on working on location at home and abroad, it uses real examples of good and bad practice from the industry. Written by an experienced researcher, writer and producer, "Researching for the Media" includes:
In every field of mass communications-advertising, entertainment studies, journalism, public relations, radio-television-film, tourism, and visual reporting-professionals understand the importance of storytelling. Regardless of whether the finished product is a commercial, an in-depth investigative piece, a public service campaign, an independent documentary, a travelogue, or a collection of photographs, effective storytelling requires a combination of creativity, empathy, and expertise. Through the innovative technologies and techniques described in this textbook, students will learn how to turn passive readers and viewers into engaged and regular users. The sixteen chapters each include a brief introduction, assignments, simple-to-follow step-by-step exercises, and sources for additional information in which users will learn to produce apps, informational graphics, quick response codes, quizzes, simulations, smartphone and table icons, social media campaigns, three-dimensional pictures, and video. Students will work with the following programs: Blogger, Dreamweaver, Excel, Facebook, GeoCommons, Google Maps, Illustrator, Imgur, iMovie, Infogram, iShowU, JavaScript, JustGive, Kaywa, Kickstarter, LinkedIn, Onvert, Photoshop, Pixel Resort, QuickTime, Reddit, Second Life, SurveyMonkey, TheAppBuilder, Twitter, Vizualize, Wikipedia, Word, WordPress, and YouTube. When digital innovations are added to traditional print and screen presentations, a media user is not only allowed to interact with the information but can also physically engage with the story displayed. Giving students the tools they need to transform their storytelling in this manner is the ultimate goal of this textbook.
How is labour changing in the age of computers, the Internet, and "social media" such as Facebook, Google, YouTube and Twitter? In Digital Labour and Karl Marx, Christian Fuchs attempts to answer that question, crafting a systematic critical theorisation of labour as performed in the capitalist ICT industry. Relying on a range of global case studies--from unpaid social media prosumers or Chinese hardware assemblers at Foxconn to miners in the Democratic Republic of Congo--Fuchs sheds light on the labour costs of digital media, examining the way ICT corporations exploit human labour and the impact of this exploitation on the lives, bodies, and minds of workers.
Events have come to play an ever-growing role in marketing; by connecting products and services with experiences and vice versa, producers can create important added value. Events as a Strategic Marketing Tool, 2nd edition describes how events can be used as a strategic tool in marketing practices. Fully updated and with new case studies throughout, this second edition reviews the way organizations use events to connect with their visitors. It covers the development of the experience economy, the steps from strategy to concept, event design and touchpoints. It also considers the areas of marketing within which experiences play a role, such as branding, relationship marketing and city marketing. Concluding with a chapter on effect measurement and evaluation, and including a wealth of internationally relevant examples, the book gives a thorough insight into the way events can help reach strategic marketing goals. With coverage of a wide range of marketing areas, the book also includes content on cutting-edge topics such as neuromarketing, providing students with a comprehensive introduction to using events as part of the marketing mix. Contains numerous international examples that showcase the variety of ways that events can be used A wealth of images illustrate the theory, helping students to visualize concepts and improve understanding. This new edition provides an engaging resource for both students and professionals interested in leisure, tourism and events.
The internet is so central to everyday life, that it is impossible to contemplate life without it. From finding romance, to conducting business, receiving health advice, shopping, banking, and gaming, the internet opens up a world of possibilities to people across the globe. Yet for all its positive attributes, it is also an environment where we witness the very worst of human behaviour - cybercrime, election interference, fake news, and trolling being just a few examples. What is it about this unique environment that can make people behave in ways they wouldn't contemplate in real life. Understanding the psychological processes underlying and influencing the thinking, interpretation and behaviour associated with this online interconnectivity is the core premise of Cyberpsychology. The Oxford Handbook of Cyberpsychology explores a wide range of cyberpsychological processes and activities through the research and writings of some of the world's leading cyberpsychology experts. The book is divided into eight sections covering topics as varied as online research methods, self-presentation and impression management, technology across the lifespan, interaction and interactivity, online groups and communities, social media, health and technology, video gaming and cybercrime and cybersecurity. The Oxford Handbook of Cyberpsychology will be important reading for those who have only recently discovered the discipline as well as more seasoned cyberpsychology researchers and teachers.
Risk, anxiety and moral panic are endemic to contemporary societies and media forms. How do these phenomena manifest in a place like South Africa, which features heightened insecurity, deep inequality and accelerated social change? What happens when cultures of fear intersect with pervasive systems of gender, race and class? Worrier state investigates four case studies in which fear and anxiety appear in radically different ways: the far right myth of 'white genocide'; so-called 'Satanist' murders of young women; an urban legend about township crime; and social theories about safety and goodness in the suburbs. Falkof foregrounds the significance of emotion as a socio-political force, emphasising South Africa's imbrication within globalised conditions of anxiety and thus its fundamental and often-ignored hypermodernity. The book offers a bold and creative perspective on the social roles of fear and emotion in South Africa and thus on everyday life in this complex place. -- .
Out of the Blue is the surreal, wrenching, sometimes hilarious, and ultimately triumphant story of one woman's struggle to come to terms with depression. At the height of her career in journalism, Jan Wong's world came crashing down. A story she wrote on a school shooting sparked a violent backlash, including death threats. Her newspaper failed to stand by her, and for the first time in her life she spiraled into clinical depression. She found herself unable to write, but the paper's management thought she was feigning illness, and fired her. Her insurer rejected her claim of depression, and her publisher refused to publish this book. Out of the Blue is a memoir unlike any other. It is the surreal, wrenching, sometimes hilarious, and ultimately triumphant story of one woman's struggle to come to terms with depression.
Convergence has become a buzzword, referring on the one hand to the integration between computers, television, and mobile devices or between print, broadcast, and online media and on the other hand, the ownership of multiple content or distribution channels in media and communications. Yet while convergence among communications companies has been the major trend in the neoliberal era, the splintering of companies, de-convergence, is now gaining momentum in the communications market. As the first comprehensive attempt to analyze the wave of de-convergence of the global media system in the context of globalization, this book makes sense of those transitions by looking at global trends and how global media firms have changed and developed their business paradigm from convergence to de-convergence. Jin traces the complex relationship between media industries, culture, and globalization by exploring it in a transitional yet contextually grounded framework, employing a political economic analysis integrating empirical data analysis.
The ground beneath the book publishing industry dramatically shifted in 2007, the year the Kindle and the iPhone debuted. Widespread consumer demand for these and other devices has brought the pace of digital change in book publishing from "it might happen sometime" to "it's happening right now" - and it is happening faster than anyone predicted. Yet this is only a transitional phase. Book: A Futurist's Manifesto is your guide to what comes next, when all books are truly digital, connected, and ubiquitous. Through this collection of essays from thought leaders and practitioners, you'll become familiar with a wide range of developments occurring in the wake of this digital book shakeup: * Discover new tools that are rapidly transforming how content is created, managed, and distributed * Understand the increasingly critical role that metadata plays in making book content discoverable in an era of abundance * Look inside some of the publishing projects that are at the bleeding edge of this digital revolution * Learn how some digital books can evolve moment to moment, based on reader feedback With Book: A Futurist's Manifesto, we at O'Reilly Media are actively practicing what we preach. Written and edited on PressBooks.com, a new open source, web-based book-production system, this book also invites reader feedback throughout its development. Read the initial chapters and tell us where you'd like to go next. Are there topics you would like us to explore? Are there areas you want to go more in-depth? Let us know! The first release of this ebook is priced at $7.99; subsequent releases will be priced higher. Buy the initial ebook release now and you'll receive all updates at no additional cost. Naturally, it will be available in multiple formats, including a print edition when the book is complete.
The collection is framed by two substantial new chapters: an introduction outlining Turner's current account of the transitions in media and media studies and a concluding essay discussing the shape of a critical agenda for the media and cultural studies of the future. The essays collected here chart Turner's ongoing concern with the changing relation between the media and the democratic state. Together, essays both reflect and comment upon the process of change within media studies as well as within the industries themselves.
The true story of a music editor at VICE who tried to become the coolest reporter the company had ever had -- by becoming an international drug smuggler. In 2019, music reporter Slava P, an editor for VICE media, was sentenced to nine years in prison for recruiting friends into a scheme to smuggle cocaine from the U.S. into Australia. Five of them were already in jail. Immediately, Slava P was internationally infamous. Was he a victim of pressure to commit extreme acts for the sake of a good story? A product of a drug-obsessed work environment? Or a manipulator who pushed vulnerable young people into crime? Here, Slava P tells his side of the story: what exactly happened and how the precarious, dog-eat-dog atmosphere of a media company can lead the young, the naive, and the ambitious into taking crazy risks. Bad Trips is a story about drugs, hip-hop, influencers, and glamour, set against the backdrop of one of the world's most influential news and entertainment sites, VICE. Its cast of beautiful young people and semi-famous rappers passes from the seediest apartments to the most elegant of private clubs. Slava P's chronicling of his years at this famous hotbed of excess is a piercing insight into contemporary media culture. All royalties from the sale of Bad Trips go to co-author Brian Whitney.
The future of journalism as seen from various perspectives is the subject of the essays in this volume: the training of journalists, media companies as social organisations, journalists and their commitment to a professional code of conduct, journalism and the traditional media business model.
"Olav Velthuis has built a graceful, sturdy bridge across a torrent: the turbulent flow of art markets. On one side we have the supposition that art and money follow incompatible principles; on the other, the claim that markets reduce all commodities to creatures of supply and demand. By looking closely at the actual culture and social connections of art markets in New York and Amsterdam, he arrives at insight after insight into a meaning-drenched form of commerce, and by extension into the place of meanings in markets of every kind. This bridge stands firm."--Viviana A. Zelizer, author of "The Purchase of Intimacy" and "The Social Meaning of Money" "A superb book! "Talking Prices" is the best thing I have yet to read on the way art markets-in any period-work. Written in the most fluid style, it is a pleasure to read and contains a great many juicy details that shed light on the inner workings of dealers and sellers and artists. Furthermore, it will carve out a space in the economic sociology of art that is occupied, at present, by nobody. Without question, it will leap across disciplinary boundaries, especially that huge and often ugly one between 'sociologists' and 'economists.' What tops it all off is that Velthuis is also an expert in art history and understands the aesthetic values and norms of composing art that matter not only to the artists who are selling to galleries, but also to the way in which artworks are sold and to the culture that shapes the way art markets operate. This is a major accomplishment."--Jack Amariglio, Merrimack College, coauthor of "Postmodern Moments in Modern Economics" "A brilliant piece of work. Velthuis has taken the hardest case, and gottenout of it the best laws: about pricing, which the economist wants to read as prudence and the anthropologist wants to leave to the economist; and about high art, which the anthropologist wants to read as power and the economist wants to leave to the anthropologist. It's a brave book, and accomplishes what it ventures."--Deirdre McCloskey, University of Illinois, Chicago, author of "Knowledge and Persuasion in Economics"
Digitale Medien sind aus den verschiedenen Funktionsbereichen eines Unternehmens nicht mehr wegzudenken: das Marketing erfolgt zunehmend crossmedial, der Vertrieb international und auf digitalem Wege. Haufig werden digitale Medien in Unternehmen jedoch wenig systematisch, dafur aber aktionistisch eingefuhrt. Das Buch stellt viele Ansatze vor, die den Einstieg in und die Optimierung von digitalen Nutzungskonzepten und Geschaftsmodellen bei geringem Aufwand ermoglichen. Mit konkreten Anleitungen und Umsetzungsbeispielen aus der Unternehmenspraxis." |
You may like...
Smart Materials for Energy…
Igor A. Luk'yanchuk, Daoud Mezzane
Hardcover
R5,295
Discovery Miles 52 950
|