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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > General
This book addresses the neglect of visual creativities and content, and how these are commercialised in the music industries. While musical and visual creativities drive growth, there is a lack of literature relating to the visual side of the music business, which is significant given that the production of meaning and value within this business occurs across a number of textual sites. Popular music is a multimedia, discursive, fluid, and expansive cultural form that, in addition to the music itself, includes album covers; gig and tour posters; music videos; set, stage, and lighting designs; live concert footage; websites; virtual reality/augmented reality technologies; merchandise designs; and other forms of visual content. As a result, it has become impossible to understand the meaning and value of music without considering its relation to these visual components and to the interrelationships between them. Using design culture theory, participant observation, interviews, case studies, and a visual methodology to explore the topic, this research-based book is a valuable study aid for undergraduate and postgraduate students of subjects including the music business, design, arts management, creative and cultural industries studies, business and management studies, and media and communications.
This book brings together two very disparate areas, economics and culture, considering both the economic aspects of cultural activity, and the cultural context of economics and economic behavior. The author discusses how cultural goods are valued in both economic and cultural terms, and introduces the concepts of cultural capital and sustainability. The book goes on to discuss the economics of creativity in the production of cultural goods and services; culture in economic development; the cultural industries; and cultural policy. An important topic analyzed in a stimulating and nontechnical style.
Disasters in today's globalized world are becoming not only more frequent but, often, more catastrophic. The media play a critical role in communicating and making sense of these cataclysmic events. This book offers unique insights into how news media today make disasters culturally meaningful and politically important, drawing on cutting-edge theoretical work and recent examples. It looks at how globalization is affecting the meanings of disaster but also considers the continued relevance of nations and their citizens as interpretive frameworks. It examines how journalists' witnessing of disasters is changing in response to new technologies, including social media, and how the ideal of objectivity might be challenged by new, more emotional and more compassionate forms of story-telling premised on an injunction to care. Ultimately, the book calls attention to the media possibilities for addressing disasters as global social, political, cultural and economic events in which we all have a stake.
How digital technology is upending the traditional creative industries-and why that might be a good thing The digital revolution poses a mortal threat to the major creative industries-music, publishing, television, and the movies. The ease with which digital files can be copied and distributed has unleashed a wave of piracy with disastrous effects on revenue. Cheap, easy self-publishing is eroding the position of these gatekeepers and guardians of culture. Does this revolution herald the collapse of culture, as some commentators claim? Far from it. In Digital Renaissance, Joel Waldfogel argues that digital technology is enabling a new golden age of popular culture, a veritable digital renaissance. By reducing the costs of production, distribution, and promotion, digital technology is democratizing access to the cultural marketplace. More books, songs, television shows, and movies are being produced than ever before. Nor does this mean a tidal wave of derivative, poorly produced kitsch; analyzing decades of production and sales data, as well as bestseller and best-of lists, Waldfogel finds that the new digital model is just as successful at producing high-quality, successful work as the old industry model, and in many cases more so. The vaunted gatekeeper role of the creative industries proves to have been largely mythical. The high costs of production have stifled creativity in industries that require ever-bigger blockbusters to cover the losses on ever-more-expensive failures. Are we drowning in a tide of cultural silt, or living in a golden age for culture? The answers in Digital Renaissance may surprise you.
In 1959, twenty-nine-year-old Berry Gordy, who had already given up
on his dream to be a champion boxer, borrowed eight hundred dollars
from his family and started a record company. A run-down bungalow
sandwiched between a funeral home and a beauty shop in a poor
Detroit neighborhood served as his headquarters. The building's
entrance was adorned with a large sign that improbably boasted
"Hitsville U.S.A." The kitchen served as the control room, the
garage became the two-track studio, the living room was reserved
for bookkeeping, and sales were handled in the dining room. Soon
word spread that any youngster with a streak of talent should visit
the only record label that Detroit had seen in years. The company's
name was Motown. "From the Hardcover edition."
Explores new perspectives on social media entertainment There is a new class of cultural producers-YouTube vloggers, Twitch gameplayers, Instagram influencers, TikTokers, Chinese wanghong, and others-who are part of a rapidly emerging and highly disruptive industry of monetized "user-generated" content. As this new wave of native social media entrepreneurs emerge, so do new formations of culture and the ways they are studied. In this volume, contributors draw on scholarship in media and communication studies, science and technology studies, and social media, Internet, and platform studies, in order to define this new field of study and the emergence of creator culture. Creator Culture introduces readers to new paradigms of social media entertainment from critical perspectives, demonstrating both relations to and differentiations from the well-established media forms and institutions traditionally within the scope of media studies. This volume does not seek to impose a uniform perspective; rather, the goal is to stimulate in-depth, globally-focused engagement with this burgeoning industry and establish a dynamic research agenda for scholars, teachers, and students, as well as creators and professionals across the media, communication, creative, and social media industries. Contributors include: Jean Burgess, Zoe Glatt, Sarah Banet-Weiser, Brent Luvaas, Carlos A. Scolari, Damian Fraticelli, Jose M. Tomasena, Junyi Lv, Hector Postigo, Brooke Erin Duffy, Megan Sawey, Jarrod Walzcer, Sangeet Kumar, Sriram Mohan, Aswin Punathambekar, Mohamed El Marzouki, Elaine Jing Zhao, Arturo Arriagada, Jeremy Shtern, Stephanie Hill
Prioritizing brevity and clarity, this textbook introduces the study of communication through examples and applications of communication in a variety of contexts. With a unique focus on diversity and the impact of culture, each chapter opens with a case study that identifies a communication challenge, which the chapter addresses throughout, and concludes with questions that respond to that challenge. A consistent, organized structure with numerous features including fundamental issues, questions for understanding and analysis, theoretical insight (examining a particular relevant theory), and a skill set section, easily guides you through the foundations of the study of communication. Cross-referencing between chapters demonstrates the multidimensional nature of communication and the everyday talk sections demonstrate how each topic relates to technology, the workplace, or health issues. Offering a wealth of diverse examples from students' personal, professional, and online lives, this book teaches skills allowing students from all academic backgrounds to understand communication.
This book serves as a convenient entry point for researchers, practitioners, and students to understand the problems and challenges, learn state-of-the-art solutions for their specific needs, and quickly identify new research problems in their domains. The contributors to this volume describe the recent advancements in three related parts: (1) user engagements in the dissemination of information disorder; (2) techniques on detecting and mitigating disinformation; and (3) trending issues such as ethics, blockchain, clickbaits, etc. This edited volume will appeal to students, researchers, and professionals working on disinformation, misinformation and fake news in social media from a unique lens.
Der Leitfaden zum Filmrecht erlautert in klarer Sprache und anhand zahlreicher Beispiele Rechtsfragen, die im Rahmen der Entwicklung, Herstellung und Auswertung von Film- und Fernsehproduktionen auftreten konnen. Die 3. Auflage berucksichtigt die Fulle der Rechtsprechung und Literatur, die seit der Vorauflage im Oktober 2003 erschienen ist. Der Autor geht auf samtliche Anderungen und ihre Auswirkungen auf die Rechts- und Vertragspraxis im Filmgeschaft ein, um Praktikern den gewohnt aktuellen Leitfaden zum Filmrecht an die Hand zu geben."
Dependence on computers has had a transformative effect on human society. Cybernetics is now woven into the core functions of virtually every basic institution, including our oldest ones. War is one such institution, and the digital revolution's impact on it has been profound. The American military, which has no peer, is almost completely reliant on high-tech computer systems. Given the Internet's potential for full-spectrum surveillance and information disruption, the marshaling of computer networks represents the next stage of cyberwar. Indeed, it is upon us already. The recent Stuxnet episode, in which Israel fed a malignant computer virus into Iran's nuclear facilities, is one such example. Penetration into US government computer systems by Chinese hackers-presumably sponsored by the Chinese government-is another. Together, they point to a new era in the evolution of human conflict. In Cybersecurity: What Everyone Needs to Know, noted experts Peter W. Singer and Allan Friedman lay out how the revolution in military cybernetics occurred and explain where it is headed. They begin with an explanation of what cyberspace is before moving on to discussions of how it can be exploited and why it is so hard to defend. Throughout, they discuss the latest developments in military and security technology. Singer and Friedman close with a discussion of how people and governments can protect themselves. In sum, Cybersecurity is the definitive account on the subject for the educated layman who wants to know more about the nature of war, conflict, and security in the twenty first century.
This contributed volume provides new approaches, fresh ideas, valuable insights, and latest research in leadership-from strategic business (model) innovation to system design and humanity-and is a knowledge source and inspirational guide for scientists and practitioners alike.A key theme is the provision of an integrated perspective on leadership in strategy and communication which allow (senior) leaders, managing di-rectors, project managers, and individuals to (1) better link strategic busi-ness innovation and leadership and (2) shift to the new human self-lead-ership paradigm and in particularly leadership advances that consider ideas from multiple disciplines and transgenerational views. That includes a new understanding about knowledge, learning and change and how leaders re-discover and develop their human abilities, which include intui-tion/strength, balance and clarity, projection-reflection, and wisdom.This volume also makes an important contribution to the evolving aca-demic domain by providing the latest insights on trauma research, DNA healing, system (re)design, and growth & abundance mindset in the ad-vanced co-creation age.
Die Medienbranche wird zunehmend intensiver aus wirtschafts- und managementwissenschaftlicher Perspektive analysiert. Gerade die problematische Ertragslage sehr vieler Medienunternehmen im neuen Jahrtausend zeigt, dass es fur den Unternehmenserfolg wichtig ist, dass neben den inhaltlichen medienspezifischen Kompetenzen auch die Managementkompetenzen innerhalb der Unternehmung vorhanden sind. Das vorliegende Lehrbuch beschreibt die wichtigsten Themengebiete, die fur ein grundlegendes Verstandnis der Managementfunktion innerhalb einer Medienunternehmung notwendig sind. Es eignet sich in seiner Struktur sowohl fur Studierende als auch fur Praktiker und richtet sich an Einsteiger im Bereich Medienmanagement, wie z. B. Teilnehmer an einfuhrenden Grundlagenveranstaltungen innerhalb interdisziplinarer Programme oder Studierende medienspezifischer Studiengange, die sich vor dem Hintergrund vertiefter Medienkenntnisse mit Managementthemen auseinander setzen. Es folgt damit dem in der amerikanischen Managementliteratur durchaus ublichen Weg der kompakten Einfuhrungswerke. Aus dem Inhalt: Definitionen und Grundlagen. Strategie und Wettbewerb: Strategisches Management in Medienunternehmen. Fuhrung und Konflikte. Personalmanagement in Medienunternehmen."
Mix tapes: We all have our favorites. Stick one into a deck, press
play, and you're instantly transported to another time in your
life. For Rob Sheffield, that time was one of miraculous love and
unbearable grief. A time that spanned seven years, it started when
he met the girl of his dreams, and ended when he watched her die
When Sean Mallen finally landed his dream job, it fell on him like a ton of bricks. Not unlike the plaster in his crappy, overpriced London flat. The veteran journalist was ecstatic when he unexpectedly got the chance he'd always craved: to be a London-based foreign correspondent. It meant living in a great city and covering great events, starting with the Royal Wedding of William and Kate. Except: his tearful wife and six-year-old daughter hated the idea of uprooting their lives and moving to another country. Falling for London is the hilarious and touching story of how he convinced them to go, how they learned to live in and love that wondrous but challenging city, and how his dream came true in ways he could have never expected.
China's economic rise and influence has been one of the most significant developments in the global economy of recent times. A driving force behind this expansion has been the private entrepreneurs and companies of China, some of which have literally redefined the economic and business landscape, both inside and outside of China. Dong Mingzhu is one such entrepreneur. Gree Electric is one of the powerhouses of the air-conditioning industry, and owes its success to the entrepreneurial and management tenacity of Dong. As a young widow, aged 36, she travelled south and began work at Gree as an ordinary salesperson. Four years later, in 1994, she became head of sales. By 1996, she was deputy president, and by 2001, president of Gree. During this time, Dong challenged and transformed industry norms through her innovations in sales, service and employee policies. This is the story of one of China's most inspiring and innovative business leaders.
Extensive research conducted by the Hasso Plattner Design Thinking Research Program at Stanford University in Palo Alto, California, USA, and the Hasso Plattner Institute in Potsdam, Germany, has yielded valuable insights on why and how design thinking works. The participating researchers have identified metrics, developed models, and conducted studies, which are featured in this book, and in the previous volumes of this series. Offering readers a closer look at design thinking, and its innovation processes and methods, this volume addresses the new and growing field of neurodesign, which applies insights from the neurosciences in order to improve design team performance. Thinking and devising innovations are inherently human activities - and so is design thinking. Accordingly, design thinking is not merely the result of special courses or of being gifted or trained: it is a way of dealing with our environment and improving techniques, technologies and life in general. As such, the research outcomes compiled in this book are intended to inform and provide inspiration for all those seeking to drive innovation - be they experienced design thinkers or newcomers.
Mediaplanung ist ein Instrument, um Kommunikationsziele durch geeignete Auswahl der Werbetrager moglichst kostengunstig zu realisieren. Die Autoren zeigen, wie sich Mediaplanung in die Marketingkommunikation integrieren lasst: als Entscheidungsprozess hinsichtlich Mediaselektion und Marktsegmentierung, Zielbestimmung, Kommunikationsinhalte und Budgetierung. Ein betrachtlicher Teil des Buchs ist der Mediaforschung sowie den verschiedenen Mediagattungen gewidmet. Dabei werden aktuelle Entwicklungen und Daten der relevanten Medien berucksichtigt."
This book focuses on the concept of "brand hate" and consumer negativity in today's digital markets. It explores the emotional detachment consumers generate against valued brands and how negative experiences affect their and other consumers' loyalty. It is almost impossible not to run into hateful language about companies and their brands in today's digital consumption spaces. Consumer hostility and hate is not hidden and silent anymore but is now openly shared on many online anti-brand websites, consumer social networking sites, and complaint and review boards. The book defines consumer brand hate and discusses its dimensions, antecedents, and consequences as well as the semiotics and legality of such brand hate activities based on current brand dilution arguments. It describes the situations which lead to anti-branding and how consumers choose to express their dissatisfaction with a company on individual and social levels. This newly updated edition discusses recent research findings from brand hate literature with new cases and extended managerial analysis. Thus, the book provides strategic perspectives on how to handle such situations to achieve better functioning markets for scholars and practitioners in marketing, psychology, and consumer behavior.
Dieses Produkt konnte Ihnen auch gefallen. Die Mechanismen, die hinter diesen bekannten Empfehlungen liegen, werden immer treffsicherer und sind ein guter Hinweis darauf, wohin sich Dienstleistung und Handel in den nachsten Jahren bewegen: Dank Big-Data-Auswertungen werden Kundenprofile so exakt wie nie zuvor. Kunden im Digitalzeitalter sind fortwahrend am Vergleichen und Recherchieren, erhalten Kaufempfehlungen auf verschiedenen Plattformen, nutzen Preisvergleiche und Testtabellen und halten sich nicht zuletzt an die Empfehlungen von Freunden. Dank Mobile sind all diese zusatzlichen Kanale immer und uberall nutzbar. Die neue Erfolgsstrategie lautet deshalb Context Business: Der Kunde muss zu 360 Grad im Kontext seiner Entscheidungen erfasst werden: Wo befindet er sich? Was sind seine Vorlieben und Vorerfahrungen? Wem vertraut er? Dank neuer Software-Losungen werden Produkte und Dienstleistungen immer kontextualisiert sein und sich optimal in das Leben jedes Nutzers fugen. Das Marktforschungsunternehmen IDC ermittelte: Europaweit werden Unternehmen bis 2018 dank Big Data einen Umsatz von 70 Milliarden Dollar erzielen. Fur die Zukunft gilt: Ohne Context kein Commerce."
From Hillary Clinton to Ivanka Trump and from Emma Watson all the way to Beyonce, more and more high-powered women are unabashedly identifying as feminists in the mainstream media. In the past few years feminism has indeed gained increasing visibility and even urgency. Yet, in her analysis of recent bestselling feminist manifestos, well-trafficked mommy blogs, and television series such as The Good Wife, Catherine Rottenberg reveals that a particular variant of feminism-which she calls neoliberal feminism-has come to dominate the cultural landscape, one that is not interested in a mass women's movement or struggles for social justice. Rather, this feminism has introduced the notion of a happy work-family balance into the popular imagination, while transforming balance into a feminist ideal. So-called "aspirational women" are now exhorted to focus on cultivating a felicitous equilibrium between their child-rearing responsibilities and their professional goals, and thus to abandon key goals that have historically informed feminism, including equal rights and liberation. Rottenberg maintains that because neoliberalism reduces everything to market calculations it actually needs feminism in order to "solve" thorny issues related to reproduction and care. She goes on to show how women of color and poor and immigrant women most often serve as the unacknowledged care-workers who enable professional women to strive toward balance, arguing that neoliberal feminism legitimates the exploitation of the vast majority of women while disarticulating any kind of structural critique. It is not surprising, then, that this new feminist discourse has increasingly dovetailed with conservative forces. In Europe, gender parity has been used by Marine Le Pen and Geert Wilders to further racist, anti-immigrant agendas, while in the United States, women's rights has been invoked to justify interventions in countries with majority Muslim populations. And though campaigns such as #MeToo and #TimesUp appear to be shifting the discussion, given our frightening neoliberal reality, these movements are currently insufficient. Rottenberg therefore concludes by raising urgent questions about how we can successfully reorient and reclaim feminism as a social justice movement.
Blockchain technology may have first emerged with bitcoin but its significance extends far beyond the financial sector: it is ushering in a whole new techno-economic paradigm. This book provides the first critical, in-depth examination of blockchain's transformative impact on the creative industries, including music, media, art and gaming. Drawing on interviews with 10 leading start-ups and a comprehensive review of the literature, the author examines blockchain's impact on business models, addresses the barriers and risks, and concludes with policy recommendations that will help unlock value in the UK's creative economy.
In the early 1990s, Motorola, the legendary American company, made a huge gamble on a revolutionary satellite telephone system called Iridium. Light-years ahead of anything previously put into space, and built on technology developed for Ronald Reagan's 'Star Wars,' Iridium's constellation of sixty-six satellites in six evenly spaced orbital planes meant that at least one satellite was always overhead. Iridium was a mind-boggling technical accomplishment, surely the future of communication. The only problem was that Iridium was also a commercial disaster. Only months after launching service, it was $11 billion in debt, burning through $100 million a month and bringing in almost no revenue. Bankruptcy was inevitable - the largest to that point in American history. It looked like Iridium would go down as just a 'science experiment.' That is, until Dan Colussy got a wild idea. Colussy, a former CEO of Pan Am, heard about Motorola's plans to 'de-orbit' the system and decided he would buy Iridium and somehow turn around one of the biggest blunders in the history of business. Eccentric Orbits masterfully traces the birth of Iridium and Colussy's tireless efforts to stop it from being destroyed, from meetings with his motley investor group, to the Clinton White House, to the Pentagon, to the hunt for customers in special ops, shipping, aviation, mining, search and rescue. Impeccably researched and wonderfully told, Eccentric Orbits is a rollicking, unforgettable tale of technological achievement, business failure, the military-industrial complex and one of the greatest deals of all time. |
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