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Books > Business & Economics > Business & management > Business negotiation

Towards Green Campus Operations - Energy, Climate and Sustainable Development Initiatives at Universities (Hardcover, 1st ed.... Towards Green Campus Operations - Energy, Climate and Sustainable Development Initiatives at Universities (Hardcover, 1st ed. 2018)
Walter Leal Filho, Fernanda Frankenberger, Patricia Iglecias, Roberta Consentino Kronka Mulfarth
R6,529 Discovery Miles 65 290 Ships in 10 - 15 working days

Matters related to sustainable development, albeit global in nature, are best handled at the local level. This line of thinking is particularly true to the higher education context, where the design and implementation of sustainability initiatives on campuses can demonstrate how a given university translates the principles of sustainable development into practice, at the institutional level. Yet, there is a paucity of specific events where a dialogue among sustainability academics and practitioners concerned with a) research, projects b) teaching and c) planning and infra-structure leading to campus greening takes place, so as to allow a transdisciplinary and cross-sectoral exchange of ideas and experiences on the issues, matters and problems at hand. It is against this background that this book has been prepared. It is one of the outcomes of the "First Symposium on Sustainability in University Campuses" (SSUC-2017) organised by the University of Sao Paulo in Brazil, Manchester Metropolitan University (UK), the Research and Transfer Centre "Applications of Life Sciences" of the Hamburg University of Applied Sciences (Germany), and the Inter-University Sustainable Development Research Programme (IUSDRP). This book showcases examples of campus-based research and teaching projects, regenerative campus design, low-carbon and zero carbon buildings, waste prevention, and resilient transport, among others. It also demonstrates the role of campuses as platforms for transformative social learning and research, and explores the means via which university campuses can be made more sustainable. The aims of this publication are as follows: i. to provide universities with an opportunity to obtain information on campus greening and sustainable campus development initiatives from round the world; ii. to document and promote information, ideas and experiences acquired in the execution of research, teaching and projects on campus greening and design, especially successful initiatives and good practice; iii. to introduce methodological approaches and projects which aim to integrate the topic of sustainable development in campus design and operations. This book entails contributions from researchers and practitioners in the field of campus greening and sustainable development in the widest sense, from business and economics, to arts, administration and environment.

The Dirty Tricks of Negotiating - Discover and Master the Rules of Negotiating (Hardcover): George Van Houtem The Dirty Tricks of Negotiating - Discover and Master the Rules of Negotiating (Hardcover)
George Van Houtem
R555 Discovery Miles 5 550 Ships in 12 - 19 working days
Corporate Responsibility and Sustainability during the Coronavirus Crisis - International Case Studies (Hardcover, 1st ed.... Corporate Responsibility and Sustainability during the Coronavirus Crisis - International Case Studies (Hardcover, 1st ed. 2021)
Anna Soerensson, Besrat Tesfaye, Anders Lundstroem, Georgiana Grigore, Alin Stancu
R5,088 Discovery Miles 50 880 Ships in 10 - 15 working days

This book seeks to understand how society and businesses are affected by, and respond to, the coronavirus crisis in various parts of the world. The volume explores: new CSR perspectives given the pandemic situation; SME perspectives and responsibility during the early stages of the pandemic; how large companies responded to the crisis; the challenges and opportunities provided by the use of digital technologies; and how leaders, entrepreneurs and individuals manage in uncertain times. Pulling together conceptual and empirical studies from Spain, Mexico, Sweden, Nigeria, Ghana and Kuwait , the book offers a truly international perspective as it examines how the pandemic has challenged a number of existing CSR assumptions, concepts and practices. It will be valuable reading for academics working in the fields of management, CSR, sustainability and crisis management. Anna Soerensson is assistant professor and researcher in Department of Economics, Geography, Law and Tourism at Mid Sweden University, Sweden. Besrat Tesfaye is Associate Professor of Business Administration at Soedertoern University, Sweden. Anders Lundstroem is professor emeritus at Mid Sweden University and managing director at the IPREG (The Institute of Innovative Entrepreneurship), Sweden. Georgiana Grigore is Associate Professor in Marketing at University of Leicester, UK. Alin Stancu is Professor at the Bucharest University of Economic Studies, Romania.

Ecopreneurship - Business practices for a sustainable future (Hardcover): Niels Robert Schneider Ecopreneurship - Business practices for a sustainable future (Hardcover)
Niels Robert Schneider
R3,261 Discovery Miles 32 610 Ships in 12 - 19 working days

This research monograph answers the question how sustainability driven entrepreneurs (ecopreneurs) deliver their sustainability goals through their business practices. The research draws on data from 12 case studies set within the food industry. The analysis takes a firm level and a supply chain level perspective and provides insights to the interconnected nature of sustainability goals within and across firms. It provides theoretical propositions that show one approach of how to conduct business in a way that works for the planet and people in addition to shareholders. This presents an alternative understanding of organisational performance that builds the foundation for many avenues of future research into sustainable management. The research combines the remote areas of supply chain management and entrepreneurship at the intersection of sustainability. This novel approach and the insights from the business practice exploration, offer many avenues for further research beyond entrepreneurship and supply chain management. This book will be of interest to academics in management research and also to people with an academic background that work together with sustainability driven and/ or social entrepreneurs, who could benefit from the insights into how sustainability goals are delivered through business practices and the relevant trade-offs faced by ecopreneurs.

Reframing Economic Ethics - The Philosophical Foundations of Humanistic Management (Hardcover, 1st ed. 2016): Claus Dierksmeier Reframing Economic Ethics - The Philosophical Foundations of Humanistic Management (Hardcover, 1st ed. 2016)
Claus Dierksmeier
R2,192 Discovery Miles 21 920 Ships in 12 - 19 working days

This book reconstructs major paradigms in the history of economic ethics up to, and including, the present day. Asserting that ethics should be integral rather than marginal to economics and management education, Reframing Economic Ethics highlights the need for a paradigm change from mechanistic to humanistic management, and argues that the failures of markets and managers in recent years were paved by a misguided management education. The author shows how the reader can and must learn from the history of economic thinking in order to overcome the theoretical shortcomings and the practical failings of the present system.

Sustainable Human Resource Management - Transforming Organizations, Societies and Environment (Hardcover, 1st ed. 2020): Sita... Sustainable Human Resource Management - Transforming Organizations, Societies and Environment (Hardcover, 1st ed. 2020)
Sita Vanka, Madasu Bhaskara Rao, Swati Singh, Mallika Rao Pulaparthi
R4,935 Discovery Miles 49 350 Ships in 12 - 19 working days

This book provides a multi-stakeholder perspective on sustainable HRM for the policymakers, managers and academics, addressing issues, approaches, research studies/frameworks and emerging patterns relating to the subject. It discusses various aspects of sustainability, such as making HR more responsible for ensuring sustainability focusing on the triple bottom line, characteristics of sustainable HRM, psychological contracts, emotional intelligence, and psychological capital. The book also explores organizational citizenship behavior, employment relations, employee engagement, sustainable leadership, disruptive HR practices, sustaining employee motivation, educational sustainability, sustainable career management, sustainable environment, employer and employee branding, sustainable organizations, organization culture, training for sustainability, sustainable employee performance, business sustainability and sustainable employability. It provides an update on the concept, processes, issues and emerging paradigms from multidimensional and cross-country perspectives to showcase sustainable HR practices, and appeals to the academics, practitioners and policymakers in the area of HRM.

Successfully Negotiating in Asia - 36 Success Pathways to Arguing Well and Dealing with Various Negotiator Types (Hardcover,... Successfully Negotiating in Asia - 36 Success Pathways to Arguing Well and Dealing with Various Negotiator Types (Hardcover, 2nd ed. 2020)
Kim Cheng Patrick Low
R1,587 Discovery Miles 15 870 Ships in 10 - 15 working days

Successful negotiation requires understanding your counterpart's culture, their feelings, habits and values. When planning to do business with suppliers and other partners in Asia, thorough preparation is essential in order to avoid misunderstandings, confrontations and disappointments, and to ensure the mutually desired success. This book offers a comprehensive guide to communication, argumentation, and negotiation by demonstrating success pathways with a focus on specific types of negotiator or negotiation partner from the different regions of the Asian continent. Readers will learn to negotiate the Chinese, the Indian and the Japanese way, and come to understand how Asians approach negotiations. Written by a truly international author, both academic and practitioner, with extensive experience in both Eastern and Western cultures, this book offers a valuable resource for anyone who relies on successfully negotiating with Asian partners.

Make More Money! - The Fine Art of Asking ... Most Don't (Hardcover): Jack Worth Milligan Make More Money! - The Fine Art of Asking ... Most Don't (Hardcover)
Jack Worth Milligan
R660 R592 Discovery Miles 5 920 Save R68 (10%) Ships in 10 - 15 working days
Internationalization and Managing Networks in the Asia Pacific (Hardcover): Nipawan Thirawat Internationalization and Managing Networks in the Asia Pacific (Hardcover)
Nipawan Thirawat
R3,233 R3,026 Discovery Miles 30 260 Save R207 (6%) Ships in 12 - 19 working days

Internationalization and Managing Networks in the Asia Pacific consists of theories and analysis in sections that are related to network management, the power of business networking and the significance and role that business networking plays in propelling organizations towards international business, especially in Asia. Moreover, it includes stakeholder theory and applications of relevant theories to assist in identifying key stakeholders in the ASEAN Economic Community (AEC). The first section contains various fascinating headings, such as analysis of stakeholders' needs, negotiation techniques with stakeholders, relationship management with stakeholders and the role of network management in expanding international business within Asia. The second section emphasizes internationalization theories and empirical evidence with case studies of Asian multinational companies that have succeeded in expanding abroad, such as Singaporean, Taiwanese, Thai, Malaysian and Indonesian companies. These help provide guidelines of analysis for the adaptations these companies made to internationalize successfully, market penetration strategies used for the AEC and international expansion of Asian companies across countries in Asia and other continents. In addition, an included debate provides information on the applications of business networking and internationalization theories, best practices and development policy recommendations, along with a discussion of the role of the public sector in supporting overseas expansion of the private sector.

Rethinking Business Responsibility in a Global Context - Challenges to Corporate Social Responsibility, Sustainability and... Rethinking Business Responsibility in a Global Context - Challenges to Corporate Social Responsibility, Sustainability and Ethics (Hardcover, 1st ed. 2020)
Bodo B. Schlegelmilch, Ilona Szocs
R4,249 Discovery Miles 42 490 Ships in 12 - 19 working days

This book examines topical issues in global corporate social responsibility (CSR) from both scholarly and practical perspectives. It offers a variety of viewpoints and cases from countries around the globe and combines them with current academic knowledge. Intended for students, academics, and managers wishing to keep abreast of the challenges and opportunities for corporations operating in our ever-more-complex globalized world, this book provides fresh insights into responsible business conduct.

The Timeless Principles of Successful Business Strategy - Corporate Sustainability as the New Driving Force (Hardcover, 2nd ed.... The Timeless Principles of Successful Business Strategy - Corporate Sustainability as the New Driving Force (Hardcover, 2nd ed. 2017)
Eric Viardot
R1,767 Discovery Miles 17 670 Ships in 10 - 15 working days

While it is possible for a company achieve short-term profit, it is much more difficult to sustain corporate success over time. This book is intended for those who run, or want to run, a business whatever its size or activity, with the objective of making it sustainable so that it will be a legacy for future generations. Indeed, the real purpose of corporate strategy is not only to make quick profits, but more importantly to create an organization that will endure. There is much to learn from the experience of established firms that have existed for a hundred years or more. They provide the material for this clear and concise book, which details the main elements of corporate strategy. Recognizing that each firm is unique, the book resists the temptation of quick fixes, instead offering lessons to be pondered and used on a case-by-case basis.

Sustainability in Luxury Fashion Business (Hardcover, 1st ed. 2018): Chris K. Y. Lo, Jung Ha-Brookshire Sustainability in Luxury Fashion Business (Hardcover, 1st ed. 2018)
Chris K. Y. Lo, Jung Ha-Brookshire
R4,533 Discovery Miles 45 330 Ships in 12 - 19 working days

This book explores new approaches and strategies that luxury fashion brands could adopt in their operations toward sustainability goals. It addresses the unique challenges faced by luxury fashion brands, given that concepts of luxury and sustainability may be conflicting. In doing so, it elaborates on how fashion brands need to manage their suppliers to comply with and improve social and environmental conditions, the pressure to fulfill the triple-bottom lines, consumer demands for transparency, and social media and its advantages in achieving sustainability goals. Exploring the notion that luxury fashion brands are in a better position to pursue superior sustainability performance, it presents research that highlights how the consequences of non-compliance could have more devastating effects on luxury brands than on mass-market brands. The book is a valuable resource for academics and practitioners in the field of business, sustainability, and fashion.

Handbook of Research Methods in Corporate Social Responsibility (Paperback): David Crowther, Linne M. Lauesen Handbook of Research Methods in Corporate Social Responsibility (Paperback)
David Crowther, Linne M. Lauesen
R1,598 Discovery Miles 15 980 Ships in 12 - 19 working days

Corporate social responsibility now touches upon most aspects of the interaction between business and society. The approaches taken to research in this area are as varied as the topics that are researched; yet this is the first book to address the whole range of methods available. The Handbook identifies the methods available, evaluates their use and discusses the circumstances in which they might be appropriate. The design of a research project is an essential part of undertaking research, as is choosing appropriate methods for investigation and analysis. In addition, business and management research raises theoretical and practical problems that are not encountered in other fields. The chapters address this challenge over distinct parts. Part I on methodology planning is concerned with various aspects of planning the research project, including secondary data and ethics in the research process. Parts II and III outline quantitative and qualitative methods respectively, covering the vast majority of relevant approaches. Part IV provides forward-thinking guidance from experienced academics on the future directions of research in the area. Aimed specifically at researchers, this comprehensive and in-depth Handbook provides and essential resource for anyone working at the forefront of CSR research. Contributors include: K. Abadi, G.K. Amoako, A. Behl, S. Bhattacharya, C. Boachie, N. Capaldi, J.G. Clavel, J. Claydon, D. Crowther, F. de Paiva Duarte, M. Green, J. Gunawan, M.A. Islam, R. Kalinauskaite, H.Z. Khan, Md.R. Khan, L.M. Lauesen, S. Moggi, E. Ortiz, I. Oruc, D.E.R. Ospina, J.F.M. Ospina, L. Raimi, J.D. Rendtorff, F. Robertson, M. Samy, S. Seifi, H. Semeen, M. Sethi, H.J. Shaw, J.J.A. Shaw, L. Tauginiene, D. Turker, V.G. Venkatesh, K. Yekini, V. Zydziunaite

Food Security and Sustainability - Investment and Financing along Agro-Food Chains (Hardcover, 1st ed. 2017): George Mergos,... Food Security and Sustainability - Investment and Financing along Agro-Food Chains (Hardcover, 1st ed. 2017)
George Mergos, Marina Papanastassiou
R4,231 Discovery Miles 42 310 Ships in 12 - 19 working days

This edited volume brings together contributions from experts on a range of food security issues, and examines them through a number of case studies. A Millennium Development goal and important policy concern, food security is experiencing renewed interest due to globalisation, which has led to population affluence, changing consumption, and production and trade patterns. The authors discuss how globalisation brings a new dimension to the discussion on public policy on food security, and consider the extent to which Global Value Chains (GVCs) dominate trade, investment and international agricultural markets. Food Security and Sustainability therefore sheds new light on the nexus of food security and globalization, as well as its implications for investment and financing in the agro-food sector. The volume draws on papers presented at the inaugural Workshop of the Mediterranean Center for Food Security and Sustainable Growth (MED-SEC), an international network of academics focusing on issues of development, sustainability and food security.

Farm-Level Microsimulation Modelling (Hardcover, 1st ed. 2017): Cathal O'Donoghue Farm-Level Microsimulation Modelling (Hardcover, 1st ed. 2017)
Cathal O'Donoghue
R3,298 Discovery Miles 32 980 Ships in 12 - 19 working days

This book, which is the first to be published in the emerging field of farm-level microsimulation, highlights the different methodological components of microsimulation modelling: hypothetical, static, dynamic, behavioural, spatial and macro-micro. The author applies various microsimulation-based methodological tools to farms in a consistent manner and, supported by a set of Stata codes, undertakes analysis of a wide range of farming systems from OECD countries. To these case studies, O'Donoghue incorporates farming policies such as CAP income support payments, agri-environmental schemes, forestry planting incentives and biomass incentives - in doing so, he illuminates the merits of microsimulation in this environment.

Distributed Leadership - The Dynamics of Balancing Leadership with Followership (Hardcover, 1st ed. 2018): Neha Chatwani Distributed Leadership - The Dynamics of Balancing Leadership with Followership (Hardcover, 1st ed. 2018)
Neha Chatwani
R5,619 Discovery Miles 56 190 Ships in 12 - 19 working days

Addressing the area of shared leadership, also known as collective or distributed leadership, this edited book embraces the underlying idea that leadership is a dynamic process that intersects closely with followership. While some authors present rigorously researched qualitative and quantitative case studies that investigate the dynamics of followership in distributive leadership in terms of collective decision-making, leadership identity, roles and demographic composition of groups in a variety of settings, other authors take a critical look at distributed leadership models by viewing them through the lens of nature and ecosystems as well as human development processes. The chapters aim to inspire readers to challenge the current definition of leadership and explore more inclusive and holistic paradigms. Distributed Leadership provides a comprehensive and constructive contribution to the field of leadership and will be an essential read for academics and scholar-practitioners interested in business management.

Emerging Dynamics of Sustainability in Multinational Enterprises (Hardcover): John R McIntyre, Silvester Ivanaj, Vera Ivanaj,... Emerging Dynamics of Sustainability in Multinational Enterprises (Hardcover)
John R McIntyre, Silvester Ivanaj, Vera Ivanaj, Rabi N. Kar
R3,884 Discovery Miles 38 840 Ships in 12 - 19 working days

This book gives insights into sustainable development and how MNEs and other enterprises are responding to this in their business models. It places special emphasis on the Indian story and, at the same time, tries to explore alternative business models from other parts of the world (such as Africa) that can ensure sustainable development globally. Taking a balanced and multidimensional approach, this book discusses a wide range of literature, opinions, empirical models and case studies, dealing with complex dimensions of the thematic issues.' - Paul Shrivastava, Executive Director of Future EarthEconomic development that meets the needs of the global population without jeopardizing the capacity of future generations is a worldwide challenge for Multinational Enterprises (MNEs). They are expected to balance their role as global economic actors and environmental stewards in the environment in which they operate. Contributors from India, Europe and the United States offer new perspectives, contrasting US, European and emerging economies' approaches to sustainability and how they can generate roadmaps which yield innovative solutions for one of the most contentious issues of our era. Their review suggests that the differential performance across developed and emerging economies has exposed potential weaknesses. Emerging Dynamics of Sustainability in Multinational Enterprises promotes greater emphasis on experimenting with unique local and sustainable approaches to solving problems faced by firms in, or from, emerging economies. This is a critical resource for researchers, practitioners and policy-makers concerned with sustainable development issues, and a fresh reference for graduate-level students and academics focusing on corporate governance, sustainable development and ethics as well as multinational enterprise management. Contributors: M. Bansal , N. Bhasin, J. Effiong, C. Gendron, B. Girard, P. Goel, D. Griffith, R. Guimaraes, T. Houe, S. Ivanaj, S.K. Jain, V. Jain, R.N. Kar, A. Kaur, Y. Kebede, J.R. McIntyre, Minakshi, K.V. Bhanu Murthy, G.A. Raikar, K.N. Schmidt, K. Sharma, K. Sorsa, G. Suder, A.K. Swain, S. Varma, N.H. Vaz

The European Central Bank as a Sustainability Role Model - Philosophical, Ethical and Economic Perspectives (Hardcover, 1st ed.... The European Central Bank as a Sustainability Role Model - Philosophical, Ethical and Economic Perspectives (Hardcover, 1st ed. 2021)
Harald Bolsinger, Johannes Hoffmann, Bernd Villhauer
R3,611 Discovery Miles 36 110 Ships in 10 - 15 working days

This book examines selected actions and investments of the European Central Bank (ECB) from a climate and sustainability standpoint. Shedding new light on the topic from various angles - ethical, philosophical, political, economical and legal - it situates sustainability mainstreaming in the finance and investment field at all levels. The former ECB President Mario Draghi once said that he considered sustainable development and an intact environment to be human rights, and therefore enshrined in the EU Charter of Fundamental Rights. The acting ECB President Christine Lagarde added that the future path for the climate is uncertain, but it would remain within our power to influence it. However, with all that in mind the ECB's policy of buying assets as securities is often questionable. This volume analyzes these actions in connection with sustainability, and puts forward practical recommendations for improving the ECB's investment strategy on its way creating a sustainable financial market.

Green Services Engineering, Optimization, and Modeling in the Technological Age (Hardcover): Xiaodong Liu, Yang Li Green Services Engineering, Optimization, and Modeling in the Technological Age (Hardcover)
Xiaodong Liu, Yang Li
R6,081 Discovery Miles 60 810 Ships in 10 - 15 working days

Concerns surrounding environmental sustainability have led to an increase of interest in environmentally-friendly systems. In the ICT realm, attention has been largely paid to green aspects of hardware; however, it is equally necessary to address this issue from the software perspective. Green Services Engineering, Optimization, and Modeling in the Technological Age is a valuable reference source of the latest scholarly research on the implementation of green processes into software systems, contributing novel principles, methodologies, and tools to improve software development. Featuring comprehensive and timely coverage on various areas in service strategy and modeling, engineering, and sustainability, this publication is a pivotal reference source for researchers, practitioners, advanced-level students, and end users in the software development realm.

BrainFishing - A Practice Guide to Questioning Skills (Hardcover): Gary T Furlong, Jim Harrison BrainFishing - A Practice Guide to Questioning Skills (Hardcover)
Gary T Furlong, Jim Harrison
R831 R720 Discovery Miles 7 200 Save R111 (13%) Ships in 10 - 15 working days
Handbook of Research on Negotiation (Paperback): Mara Olekalns, Wendi L. Adair Handbook of Research on Negotiation (Paperback)
Mara Olekalns, Wendi L. Adair
R1,661 Discovery Miles 16 610 Ships in 12 - 19 working days

This Handbook combines a review of negotiation research with state-of-the-art commentary on the future of negotiation theory and research. Leading international scholars give insight into both the factors known to shape negotiation and the questions that we need to answer as we strive to deepen our understanding of the negotiation process. This Handbook provides analyses of the negotiation process from four distinct perspectives: negotiators' cognition and emotion, social processes and social inferences, communication processes, and complex negotiations, covering trade, peace, environment, and crisis negotiations. Providing an introduction to key topics in negotiation, written by leading researchers in the field, the book will prove insightful for undergraduate students. It also incorporates an excellent summary of past research as well as highlights new directions negotiation research might take which will be valuable for postgraduate students and academics wishing to expand their knowledge on the subject.

Corporations and Sustainability - The South Asian Perspective (Hardcover): Jose P D Corporations and Sustainability - The South Asian Perspective (Hardcover)
Jose P D
R4,479 Discovery Miles 44 790 Ships in 12 - 19 working days

The last two decades have seen rapid and often dramatic changes in the institutional, economic and ecological contexts faced by firms operating in South Asian economies. The most significant driver of this change has been the economic liberalization attempts of national governments resulting in easier and faster flows of information, labor and capital between these economies and the rest of the world. Consequently, global environmental and social concerns are increasingly driving governmental and corporate decision-making processes for firms operating in South Asia. This edited collection aims to examine issues related to building an environmentally sustainable industrial system from an emerging-economy perspective, with specific emphasis on the subcontinent.

Stories and Organization in the Anthropocene - A Critical Look at the Impossibility of Sustainability (Hardcover, 1st ed.... Stories and Organization in the Anthropocene - A Critical Look at the Impossibility of Sustainability (Hardcover, 1st ed. 2021)
Sideeq Mohammed
R1,991 Discovery Miles 19 910 Ships in 12 - 19 working days

This book is about the stories being told in the Anthropocene. Stories of irreparable damage being done to the global ecosystem, of sustainable growth, of dystopian collapse, of continued interspecies flourishing, of Gaia, and of accelerating capitalism's dynamics in order to discover its outside. Stories of change. Stories of hope. Against them all, this book seeks to braid together a particular thread of storying in order to speak to the emergence of the mall at the end of the world; a space where a new politics of "spectral capitalism" is played out. In doing so, we reflect that there never was any outside to Capital, that it can live forever, its performances and spectacles being preserved despite global ecological collapse. This book seeks to understand the nascence of the mall at the end of the world and the new people, thoughts, and dreams that come with it.

Environmentally Responsible Supply Chains (Hardcover, 1st ed. 2016): Atalay Atasu Environmentally Responsible Supply Chains (Hardcover, 1st ed. 2016)
Atalay Atasu
R6,116 Discovery Miles 61 160 Ships in 12 - 19 working days

This book highlights what it takes to be successful in identifying and executing environmental responsibility from an operational perspective. It provides cutting-edge research from globally recognized field experts. It is a useful resource for practitioners to explore why and how firms engage in environmentally responsible operations, but also a valuable resource for academics as an introductory reference that provides direct exposure to key environmental operational problems faced by many firms today. This book can also be used as an introductory reading for students with varying educational backgrounds - from business school students interested in environmental issues to environmental scientists interested in obtaining a business perspective - as it provides a broad scope of key issues at the interface of operations management and environmental and social responsibility. Environmentally Responsible Supply Chains is structured in a modular fashion, with each chapter introducing and analyzing a specific timely topic, allowing readers to identify the chapters that relate to their interests. More specifically, the book distinguishes between two key drivers of environmentally responsibility: Profit and Regulatory compliance. The book is divided into five sections. The first three sections of the book explore profit driven environmental responsibility, and provide examples as to where the motives for environmentally responsible business practices come from, where business opportunities are, and what operational perspectives are key to profitability. The last two sections of the book focus on regulation as a driver of environmental responsibility and identify motives, opportunities, or operational perspectives as to effective regulatory compliance. Ultimately the book introduces the reader to the fundamentals of sustainable operations and highlights the latest research on the topic.

Business-to-Business Marketing Communications - Value and Efficiency Considerations in Recessionary Times (Hardcover, 1st ed.... Business-to-Business Marketing Communications - Value and Efficiency Considerations in Recessionary Times (Hardcover, 1st ed. 2017)
Ioannis Rizomyliotis, Kleopatra Konstantoulaki, Ioannis Kostopoulos
R1,644 Discovery Miles 16 440 Ships in 10 - 15 working days

This book addresses the rapidly changing Business-to-Business (B2B) marketing communication landscape, in particular the shrinking of marketing budgets and the increasing demand for measurable results. Despite the rapid drop of print media usage, the authors suggest the need for increased accountability for the use of advertising media and highlight ways to boost effectiveness. The book provides a robust analysis of the current B2B environment along with a research-informed illustration of the future. Aiming to fill a gap in existing literature and offer new research findings, this study offers a comprehensive guide to assist practitioners in decision-making and a stimulating analysis of the B2B marketing communications landscape which will be of great interest to academics of marketing and communications.

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